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Chapter 4
How Do People Get the News?
Fierce competition in the news industry has had
unexpected consequences for American society
What statements
or claims
can you make
based on this data?
News Avoiders
“I think it’s really easy
to not read news. I’m
on social media all day
and I never see any
news.”
What are the pros
and cons of avoiding
the news?
HUMAN
INTEREST
CONFLICT
PROXIMITY
RELEVANCE
TIMELINESS
News Values
Framing: a term used to
describe how journalists
select some aspects of
perceived reality to
make it more appealing
to a target audience,
connecting new
information to existing
knowledge, beliefs and
attitudes
Framing
● Metaphor: Compare an idea
to something else
● Story: Create vivid and
memorable heroes, villains,
and victims
● Slogan: Use a catchy
phrase to make an idea
more memorable
● Moral judgement: Describe
an idea in terms of of human
values
Providing facts &
neutral information
from experts &
officials
Journalistic Objectivity
Avoiding interpretation
and using language in
ways that minimizes
bias
Maintaining
independence from
political parties &
insulation from
advertising pressures
How do news
media outlets
communicate a
point of view
through the
choice of headline
and image?
The Guardian, April 13, 2020
Consider
the Question
Who benefits and who is harmed
by news partisanship?
8FORMS OF NEWS
LOCAL MEDIA
Websites that algorithmically
curate content from a range
of sources and use human
editors to (re)write news
from other sources
NEWS AGGREGATORS
Major national
newspapers
and broadcast
TV stations
LEGACY MEDIA
Newspapers
& TV stations
that reach a
specific
region
CITIZEN JOURNALISM
Video, photos and other
media produced by
ordinary people
“BORN DIGITAL” NEWS
Online publications that
produce original content
CONTENT PUBLISHING
Websites that publish general
interest content and may rely
on sponsored content that
advances the public relations
goal of a business of
company
Journalistic publications that
specialize in uncovering
important issues that often
include abuses of power
ANALYSIS & INVESTIGATION
META-JOURNALISM
Publications that focus on the
news industry itself
News and Social Media Aggregation
Metaphorical use of language in news reports
can influence people’s beliefs about crime
Police Violence
Against African Americans
Oscar Grant (2009)
Eric Garner (2014)
Michael Brown (2014)
Tamir Rice (2014)
Freddy Gray (2015)
Philando Castile (2016)
Stephon Clark (2018)
Breonna Taylor (2020)
Ahmaud Arbery (2020)
George Floyd (2020)
WASHINGTON, DC - March 24, 2018: Hundreds of thousands of people
take to the streets in the March for Our Lives, a nationwide protest against
gun violence in wake of the Parkland school shooting.
People’s moral judgments
about violence and crime can
be affected by the framing that
journalists provide as they
emphasize
• the perpetrator
• the victims
• the context and
circumstances
Vietnam:
The
Living
Room
War
Why does local TV news use
sensationalism to attract viewers?
WALTER LIPPMANN
Intellectual Grandparent
● Stereotypes are in our heads
● Reporter-source relationships shape the
news
● Agenda-setting occurs through opinion
leadership
Critical Questions of
Media Literacy
1. Who is the author and what is the
purpose?
2. What techniques are used to
attract and hold attention?
3. What lifestyles, values, and points
of view are depicted?
4. How might different people
interpret this message?
5. What is omitted?
Who Gets to Be a Citizen?
Time to Reflect
What do you think are the
biggest challenges facing
journalism today?
Create to Learn
Analyze and Comment
on a News Story
#MLAction
Message/Content
Your Rationale for Selection
News Values
Audience
Construction Techniques
Context
Credibility
Omissions
Judgment

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Media Lteracy in Action Chapter 4 final

  • 2. How Do People Get the News? Fierce competition in the news industry has had unexpected consequences for American society
  • 3. What statements or claims can you make based on this data?
  • 4. News Avoiders “I think it’s really easy to not read news. I’m on social media all day and I never see any news.” What are the pros and cons of avoiding the news?
  • 6. Framing: a term used to describe how journalists select some aspects of perceived reality to make it more appealing to a target audience, connecting new information to existing knowledge, beliefs and attitudes
  • 7. Framing ● Metaphor: Compare an idea to something else ● Story: Create vivid and memorable heroes, villains, and victims ● Slogan: Use a catchy phrase to make an idea more memorable ● Moral judgement: Describe an idea in terms of of human values
  • 8. Providing facts & neutral information from experts & officials Journalistic Objectivity Avoiding interpretation and using language in ways that minimizes bias Maintaining independence from political parties & insulation from advertising pressures
  • 9. How do news media outlets communicate a point of view through the choice of headline and image? The Guardian, April 13, 2020
  • 10. Consider the Question Who benefits and who is harmed by news partisanship?
  • 11. 8FORMS OF NEWS LOCAL MEDIA Websites that algorithmically curate content from a range of sources and use human editors to (re)write news from other sources NEWS AGGREGATORS Major national newspapers and broadcast TV stations LEGACY MEDIA Newspapers & TV stations that reach a specific region CITIZEN JOURNALISM Video, photos and other media produced by ordinary people “BORN DIGITAL” NEWS Online publications that produce original content CONTENT PUBLISHING Websites that publish general interest content and may rely on sponsored content that advances the public relations goal of a business of company Journalistic publications that specialize in uncovering important issues that often include abuses of power ANALYSIS & INVESTIGATION META-JOURNALISM Publications that focus on the news industry itself
  • 12. News and Social Media Aggregation
  • 13. Metaphorical use of language in news reports can influence people’s beliefs about crime
  • 14. Police Violence Against African Americans Oscar Grant (2009) Eric Garner (2014) Michael Brown (2014) Tamir Rice (2014) Freddy Gray (2015) Philando Castile (2016) Stephon Clark (2018) Breonna Taylor (2020) Ahmaud Arbery (2020) George Floyd (2020)
  • 15. WASHINGTON, DC - March 24, 2018: Hundreds of thousands of people take to the streets in the March for Our Lives, a nationwide protest against gun violence in wake of the Parkland school shooting. People’s moral judgments about violence and crime can be affected by the framing that journalists provide as they emphasize • the perpetrator • the victims • the context and circumstances
  • 17. Why does local TV news use sensationalism to attract viewers?
  • 18. WALTER LIPPMANN Intellectual Grandparent ● Stereotypes are in our heads ● Reporter-source relationships shape the news ● Agenda-setting occurs through opinion leadership
  • 19. Critical Questions of Media Literacy 1. Who is the author and what is the purpose? 2. What techniques are used to attract and hold attention? 3. What lifestyles, values, and points of view are depicted? 4. How might different people interpret this message? 5. What is omitted? Who Gets to Be a Citizen?
  • 20. Time to Reflect What do you think are the biggest challenges facing journalism today?
  • 21. Create to Learn Analyze and Comment on a News Story #MLAction Message/Content Your Rationale for Selection News Values Audience Construction Techniques Context Credibility Omissions Judgment