migran
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This document outlines key concepts in media studies: - Language is the code used within a particular medium to convey messages to the intended audience. - Ideology consists of the attitudes, beliefs and values held in common by a group and produced culturally within a community. - Genre is identified by distinctive features and conventions that occur within a medium. - Representation is the process by which media construct versions of people, places, and events in images.
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migran
- 2. M- Language is the code used within a particular medium to convey messages to the audience. I- Consists of a set of attitudes, beliefs and values held in common by a group of people and culturally produced within a community to sustain a way of life. G-Identified by the occurrence of distinctive features/conventions. R-The process whereby the media construct versions of people places and events in images. A-The groups of individuals targeted by producers as the intended consumers of media text. I-Institution determine and constrain the ideology, structure, content and distribution of media texts and are involved in the regulation and control of those texts. N-Allows us to explore how plot/storyline has been put together, and how characters are integral to how the narrative is executed.