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Revised Syllabus for
    The Master of Management Studies (MMS)
         2Years full-time Degree Course




      (with effect from the academic year 2007-2009)




1
Table of Contents:


    1.   Background                                                   03
    2.   Gaps in Current Curriculum                                   03
    3.   Objectives & Goals of new curriculum                         04
    4.   New Course Structure                                         05
    5.   Guidelines for Implementation                                17
    6.   Detail Syllabus
            a. First Year Semester One                                18
            b. First Year Semester Two                                 27
            c. First Year Electives                                   37
            d. Second Year Structure                                  43
            e. Third Semester Marketing Specialisation                45
            f. Third Semester Finance Specialisation                   61
            g. Third Semester Human Resources Specialisation          82
            h. Third Semester Operations Specialisation               93
            i. Third Semester Information Technology Specialisation   110
            j. Fourth Semester                                        121




2
1. Background for new curriculum

     • MMS (Master of Management Studies) is a 2 year Full time Degree course of University of
       Mumbai.
   • Admission to MMS course is through MH-CET (Maharashtra Common Entrance Test).
   • 30 colleges are running this course in Mumbai with in take capacity of         students every
       year.
   • University of Mumbai also runs BMS as a 3 year full time undergraduate course in
       management.
   • Students pursuing this course are competing with students from other autonomous
       management programs run with approval of AICTE.
Course was last revised in 2000 and there is a need for up gradation of curriculum in line with
expectations of students, industry and faculty



     2. Gaps in Current Curriculum

Students & Faculty Feedback

Students, in view of a highly competitive job market tends to benchmark university courses with
other leading management institutes of India and abroad and prefer to have flexibility in choice of
courses for their MBA program.

Faculty, who are teaching these courses are also drawn from industry, would like to bring in current
management practices included in the curriculum to make it more contemporary.

Industry Feedback

Leading management practitioners have expressed some common concerns about MMS
curriculum which are enumerated below:

     •   Big perceptible gaps in soft skills – Analysis, Judgments and Creativity
     •   Cross-functional skills and holistic thinking (lack of big picture!)
     •   Business Communication skills (both oral and written)
     •   Lack of understanding/ appreciation of ethical behavior and corporate governance
     •   Lack of prior industry experience of teaching faculty and students
     •   Lack of appreciation of Indian ethos in management
     •   Course delivery needs to be balanced between theoretical principles and management
         practices
     •   Lack of feel for financial figures across all functions (Marketing, HR, Operations etc)
     •   Standardization of examinations (in internal assessment of core subjects) to lend credibility
         to degree offered by university.
     •   Lack of understanding principles of change management.




3
3. Goals & Objectives for new Curriculum


Goals of New Curriculum

    •   Academically challenging curriculum
    •   Concentrations tailored to career goals
    •   Numerous opportunities for experiential learning.
    •   With the breadth and depth of our core, majors and electives, students can take a
        multidisciplinary approach or delve deeply into a single area.


Objectives of New Curriculum


    •   Incorporate some flexibility for institutes to teach new and contemporary curriculum
        for greater employability of their students.
    •   To provide opportunity for institutes to innovate, design and deliver new curriculums
    •   Updating syllabus in line with expectations of stakeholders – corporate and students
    •   Need to benchmark with curriculum of leading management institutions fitting with
        reputation of University of Mumbai
    •   Need to create a clear differentiator from BMS and a logical progression.
    •   Remove major overlaps in curriculum to avoid repetition
    •   Need to have a new syllabus ready for implementation from Academic year 2007 – 09.
    •   Make the course attractive for more no of students to specialize in systems and operations
        stream.




4
4. New Course Structure


4.1 Suggested structure for a “Revised” MMS Course
                                             First Year: Semester I


Subject/Paper                                     Maximum             Number of sessions
                                                    Marks               of 90 minutes.
1.1. Perspective Management                             50                   14
1.2. Financial Accounting                              100                   26
1.3. Managerial Economics                              100                   26
1.4. Operations Management                             100                   26
1.5 Organisational Behavior                            100                   26
1.6. Business Mathematics                              100                   26
1.7 Information Technology for Management               50                  14
1.8. Communication Skills                              100                   26
1.9. Marketing Management                              100                   26
1.10 Elective 1                                        100                   26
To Elective 2                                          100                   26
1.13                                                _________                ____
                              Total                   1000                    262
                                                     _________               ____




Electives:
(Students need to opt 2 electives.)

1.10   Selling & Negotiation Skills                             100 Marks
1.11   High Performance Leadership                              100 marks
1.12   Indian Ethos in Management                               100 Marks
1.13   Corporate social Responsibility projects                 100 marks

Note 1: All subjects/papers for semester I will be internally assessed by the institute.

Note 2: All new electives proposed to be introduced by the institute, apart from electives listed in the new
syllabus, need to inform University in writing outlining the details of the course with learning objectives,
learning outcomes, detail syllabus, teaching learning plan and course evaluation procedures at least one
semester in advance.




5
Master of Management Studies
                                      First Year Semester I



                                      No. of      Duration
Sr.
         Code           Subject     Periods per   of theory                 Marks
No.
                                      week         papers
                                      (90mins.                              Continuous
                                                    Hrs.      Examination                Total
                                       Each)                                Assessment
                Perspective
    1    1.1                             2           2            30           20         50
                Management
                Financial
    2    1.2                             2           3            60           40        100
                Accounting
                Managerial
    3    1.3                             2           3            60           40        100
                Economics
                Operations
    4    1.4                             2           3            60           40        100
                Management
                Organisational
    5    1.5                             2           3            60           40        100
                Behavior
                Business
    6    1.6                             2           3            60           40        100
                Mathematics
                Information
    7    1.7    Technology for           2           2            30           20         50
                Management
                Communication
    8    1.8                             2           3            60           40        100
                Skills
                Marketing
    9    1.9                             2           3            60           40        100
                Management

    10   1.10   Elective 1               2           3            60           40        100
          To
    11   1.13   Elective 2               2           3            60           40        100


                Total                   22                       600           400       1000




6
First Year: Semester II


Subject/Paper                                              Maximum             Number of sessions
                                                              Marks               of 90 minutes.

2.1 Legal & Tax aspects of Business                              100                       26
2.2. Cost & Management Accounting                                 100                      26
2.3. Economic Environment of Business                              50                      14
2.4. Operations Research                                         100                       26
2.5. Human Resources Management                                  100                       26
2.6. Research Methodology & Fundamentals of MR                   100                       26
2.7. MIS                                                          50                       14
2.8. Financial Management                                        100                       26
2.9. Market Applications & Practices                             100                       26
2.10 Elective 1                                                  100                       26
To     Elective 2                                                100                       26
2.13


                                                               _________            _____
                                Total                          1000                  262
                                                               _________            ______




.


Electives:
(Students need to opt 2 electives.)

2.10   Decision Science                                     100 Marks
2.11   Managerial Process Skills                            100 marks
2.12   Analysis of financial statements                     100 Marks
2.13   Foreign langauages (German, French,Japanese)         100 marks




Note 1: All subjects/papers for semester II will be internally assessed by the institute

Note 2: All new electives proposed to be introduced by the institute, apart from electives listed in the new
syllabus, need to inform University in writing outlining the details of the course with learning objectives,
learning outcomes, detail syllabus, teaching learning plan and course evaluation procedures at least one
semester in advance




7
Master of Management Studies
                                      First Year Semester I



                                      No. of      Duration
Sr.
         Code           Subject     Periods per   of theory                 Marks
No.
                                      week         papers
                                      (90mins.                              Continuous
                                                    Hrs.      Examination                Total
                                       Each)                                Assessment
                Perspective
    1    1.1                             2           2            30           20         50
                Management
                Financial
    2    1.2                             2           3            60           40        100
                Accounting
                Managerial
    3    1.3                             2           3            60           40        100
                Economics
                Operations
    4    1.4                             2           3            60           40        100
                Management
                Organisational
    5    1.5                             2           3            60           40        100
                Behavior
                Business
    6    1.6                             2           3            60           40        100
                Mathematics
                Information
    7    1.7    Technology for           2           2            30           20         50
                Management
                Communication
    8    1.8                             2           3            60           40        100
                Skills
                Marketing
    9    1.9                             2           3            60           40        100
                Management

    10   1.10   Elective 1               2           3            60           40        100
          To
    11   1.13   Elective 2               2           3            60           40        100


                Total                   22                       600           400       1000




6

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Mms[1] syllabus new

  • 1. Revised Syllabus for The Master of Management Studies (MMS) 2Years full-time Degree Course (with effect from the academic year 2007-2009) 1
  • 2. Table of Contents: 1. Background 03 2. Gaps in Current Curriculum 03 3. Objectives & Goals of new curriculum 04 4. New Course Structure 05 5. Guidelines for Implementation 17 6. Detail Syllabus a. First Year Semester One 18 b. First Year Semester Two 27 c. First Year Electives 37 d. Second Year Structure 43 e. Third Semester Marketing Specialisation 45 f. Third Semester Finance Specialisation 61 g. Third Semester Human Resources Specialisation 82 h. Third Semester Operations Specialisation 93 i. Third Semester Information Technology Specialisation 110 j. Fourth Semester 121 2
  • 3. 1. Background for new curriculum • MMS (Master of Management Studies) is a 2 year Full time Degree course of University of Mumbai. • Admission to MMS course is through MH-CET (Maharashtra Common Entrance Test). • 30 colleges are running this course in Mumbai with in take capacity of students every year. • University of Mumbai also runs BMS as a 3 year full time undergraduate course in management. • Students pursuing this course are competing with students from other autonomous management programs run with approval of AICTE. Course was last revised in 2000 and there is a need for up gradation of curriculum in line with expectations of students, industry and faculty 2. Gaps in Current Curriculum Students & Faculty Feedback Students, in view of a highly competitive job market tends to benchmark university courses with other leading management institutes of India and abroad and prefer to have flexibility in choice of courses for their MBA program. Faculty, who are teaching these courses are also drawn from industry, would like to bring in current management practices included in the curriculum to make it more contemporary. Industry Feedback Leading management practitioners have expressed some common concerns about MMS curriculum which are enumerated below: • Big perceptible gaps in soft skills – Analysis, Judgments and Creativity • Cross-functional skills and holistic thinking (lack of big picture!) • Business Communication skills (both oral and written) • Lack of understanding/ appreciation of ethical behavior and corporate governance • Lack of prior industry experience of teaching faculty and students • Lack of appreciation of Indian ethos in management • Course delivery needs to be balanced between theoretical principles and management practices • Lack of feel for financial figures across all functions (Marketing, HR, Operations etc) • Standardization of examinations (in internal assessment of core subjects) to lend credibility to degree offered by university. • Lack of understanding principles of change management. 3
  • 4. 3. Goals & Objectives for new Curriculum Goals of New Curriculum • Academically challenging curriculum • Concentrations tailored to career goals • Numerous opportunities for experiential learning. • With the breadth and depth of our core, majors and electives, students can take a multidisciplinary approach or delve deeply into a single area. Objectives of New Curriculum • Incorporate some flexibility for institutes to teach new and contemporary curriculum for greater employability of their students. • To provide opportunity for institutes to innovate, design and deliver new curriculums • Updating syllabus in line with expectations of stakeholders – corporate and students • Need to benchmark with curriculum of leading management institutions fitting with reputation of University of Mumbai • Need to create a clear differentiator from BMS and a logical progression. • Remove major overlaps in curriculum to avoid repetition • Need to have a new syllabus ready for implementation from Academic year 2007 – 09. • Make the course attractive for more no of students to specialize in systems and operations stream. 4
  • 5. 4. New Course Structure 4.1 Suggested structure for a “Revised” MMS Course First Year: Semester I Subject/Paper Maximum Number of sessions Marks of 90 minutes. 1.1. Perspective Management 50 14 1.2. Financial Accounting 100 26 1.3. Managerial Economics 100 26 1.4. Operations Management 100 26 1.5 Organisational Behavior 100 26 1.6. Business Mathematics 100 26 1.7 Information Technology for Management 50 14 1.8. Communication Skills 100 26 1.9. Marketing Management 100 26 1.10 Elective 1 100 26 To Elective 2 100 26 1.13 _________ ____ Total 1000 262 _________ ____ Electives: (Students need to opt 2 electives.) 1.10 Selling & Negotiation Skills 100 Marks 1.11 High Performance Leadership 100 marks 1.12 Indian Ethos in Management 100 Marks 1.13 Corporate social Responsibility projects 100 marks Note 1: All subjects/papers for semester I will be internally assessed by the institute. Note 2: All new electives proposed to be introduced by the institute, apart from electives listed in the new syllabus, need to inform University in writing outlining the details of the course with learning objectives, learning outcomes, detail syllabus, teaching learning plan and course evaluation procedures at least one semester in advance. 5
  • 6. Master of Management Studies First Year Semester I No. of Duration Sr. Code Subject Periods per of theory Marks No. week papers (90mins. Continuous Hrs. Examination Total Each) Assessment Perspective 1 1.1 2 2 30 20 50 Management Financial 2 1.2 2 3 60 40 100 Accounting Managerial 3 1.3 2 3 60 40 100 Economics Operations 4 1.4 2 3 60 40 100 Management Organisational 5 1.5 2 3 60 40 100 Behavior Business 6 1.6 2 3 60 40 100 Mathematics Information 7 1.7 Technology for 2 2 30 20 50 Management Communication 8 1.8 2 3 60 40 100 Skills Marketing 9 1.9 2 3 60 40 100 Management 10 1.10 Elective 1 2 3 60 40 100 To 11 1.13 Elective 2 2 3 60 40 100 Total 22 600 400 1000 6
  • 7. First Year: Semester II Subject/Paper Maximum Number of sessions Marks of 90 minutes. 2.1 Legal & Tax aspects of Business 100 26 2.2. Cost & Management Accounting 100 26 2.3. Economic Environment of Business 50 14 2.4. Operations Research 100 26 2.5. Human Resources Management 100 26 2.6. Research Methodology & Fundamentals of MR 100 26 2.7. MIS 50 14 2.8. Financial Management 100 26 2.9. Market Applications & Practices 100 26 2.10 Elective 1 100 26 To Elective 2 100 26 2.13 _________ _____ Total 1000 262 _________ ______ . Electives: (Students need to opt 2 electives.) 2.10 Decision Science 100 Marks 2.11 Managerial Process Skills 100 marks 2.12 Analysis of financial statements 100 Marks 2.13 Foreign langauages (German, French,Japanese) 100 marks Note 1: All subjects/papers for semester II will be internally assessed by the institute Note 2: All new electives proposed to be introduced by the institute, apart from electives listed in the new syllabus, need to inform University in writing outlining the details of the course with learning objectives, learning outcomes, detail syllabus, teaching learning plan and course evaluation procedures at least one semester in advance 7
  • 8. Master of Management Studies First Year Semester I No. of Duration Sr. Code Subject Periods per of theory Marks No. week papers (90mins. Continuous Hrs. Examination Total Each) Assessment Perspective 1 1.1 2 2 30 20 50 Management Financial 2 1.2 2 3 60 40 100 Accounting Managerial 3 1.3 2 3 60 40 100 Economics Operations 4 1.4 2 3 60 40 100 Management Organisational 5 1.5 2 3 60 40 100 Behavior Business 6 1.6 2 3 60 40 100 Mathematics Information 7 1.7 Technology for 2 2 30 20 50 Management Communication 8 1.8 2 3 60 40 100 Skills Marketing 9 1.9 2 3 60 40 100 Management 10 1.10 Elective 1 2 3 60 40 100 To 11 1.13 Elective 2 2 3 60 40 100 Total 22 600 400 1000 6