Mobile and e-cash payment for vending machines
3 likes2,159 views
The document discusses the c-mode mobile payment system developed by Coca-Cola in collaboration with NTT Docomo and Itochu Corporation for vending machines. It highlights the integration of customer relationship management (CRM) features and the capability of c-mode machines to accept various forms of payment, including mobile e-cash through Felica wallet phones. The system aims to enhance the vending experience by offering mobile content for sale and collecting customer data for loyalty programs.
Mobile and e-cash payment for vending machines
- 1. Mobile payment for vending machines June 9, 2009 This is a sample copy with only a few selected pages. Purchase and download the latest version here: http://www.eurotechnology.com/store/cmode Mobile Payment for Vending Machines (C-mode, Suica) (version 8 of June 9, 2009) Gerhard Fasol PhD fasol@eurotechnology.com Eurotechnology Japan K. K. http://www.eurotechnology.com/ ©2007-2009 Eurotechnology Japan KK 1 www.eurotechnology.com
- 2. Mobile payment for vending machines June 9, 2009 About the Author of this report� Gerhard Fasol is President and Chief Executive Officer of Eurotechnology Japan KK, a boutique consultancy firm for leaders that he founded in 1996 in Tokyo. Eurotechnology Japan KK advises several of the world’s largest blue-chip corporations, financial institutions, the Government of Finland and the European Union on strategy and mergers and acquisitions. Fasol has been working with Japan’s high-tech sector since 1984. He was manager of one of Hitachi’s research-and-development labs, and was Associate Professor of the NTT Telecommunications Chair at Tokyo University. Fasol has worked since 1984 with Japan’s telecom sector Fasol graduated with a PhD in Semiconductor Physics from Cambridge University and Trinity College, Cambridge ©2007 Eurotechnology Japan KK 2 www.eurotechnology.com
- 3. Mobile payment for vending machines June 9, 2009 License Thank you for purchasing licenses to our reports, and for your cooperation with our licensing conditions. Only through your purchases can we continue to produce high-quality market reports from Japan IN THE CASE OF SINGLE LICENSE: If you have purchased a single copy license of this report, you are not permitted to copy this report except for a single back-up copy IN THE CASE OF CORPORATE LICENSE: in the case that your company has purchased a corporate license, you may distribute this report within your company but not beyond ANNUAL SUBSCRIPTION: we offer annual subscriptions for a particular report, and also for all our reports in one single transaction at a great discount - please contact us for details. Corporations subscribing will receive all updates at the time of publication, so that you can be sure to have the latest up-to-date information Note. This research report comes without any warranty of any kind. The authors and Eurotechnology Japan K. K. do not warrant that the information in this report is without error, nor that the information serves any particular purpose. For legal advice please consult properly licensed legal professionals, for investment advice please consult properly licensed financial advisors. Trademarks mentioned are the property of their owners. Eurotechnology is a trademark or registered trademark in Japan and other countries. ©2007 Eurotechnology Japan KK 3 www.eurotechnology.com
- 4. Mobile payment for vending machines June 9, 2009 Executive Summary: Mobile payment for Vending Machines, C-mode, Suica C-mode combines i-mode with vending machines for customer relationship management (CRM). At this point (February 2006) only about 1500 of Coca-Cola’s 1 million vending machines in Japan are Cmode machines C-mode is a service developed by Coca-Cola, NTT-DoCoMo and Itochu Corporation. C- mode’s trademark is owned by Coca-Cola. Coca-Cola’s underlying motivation for developing C-mode is to sell mobile content (music, JAVA- Games (i-Appli), screen savers, etc) through CoCa-Cola’s drinks vending machines, and customer relationship management Cmode vending machines (nickname: Cmo, Shimo), accept coins and YEN 1000 bank notes and e-cash with i-Mode Felica wallet phones, print tickets, maps and other information, read bar code tickets from the mobile phone display. Cmode machines are networked via DoCoMo’s packet switched wireless DoPa data network. Cmode’s content and service partners include Pia (entertainment information and event reservations), Tsutaya (a large rental video chain), SEGA and others. Almost all functions of Cmode require membership of “Club Cmode”, which collects personal information of members and gives loyalty points to members. In January 2006 the number “Club Cmode” members reached 500,000 ©2007 Eurotechnology Japan KK 4 www.eurotechnology.com
- 5. Mobile payment for vending machines June 9, 2009 Agenda What is C-mode? The Cmode vending machine C-mode as part of Japan’s mobile payment landscape Felica wallet phones C-mode as part of the i-mode Eco-System The C-Mode payment system - the user perspective Mobile content sales via C-mode Club C-mode Competitive landscape, and comparable vending machine systems Summary ©2007 Eurotechnology Japan KK 5 www.eurotechnology.com
- 6. Mobile payment for vending machines June 9, 2009 What is C-Mode? ©2007 Eurotechnology Japan KK 6 www.eurotechnology.com
- 7. Mobile payment for vending machines June 9, 2009 The C-mode Vending Machines Cmode-1: initial model (2001) Cmode-2: includes i-Mode-FeliCa wallet phone interface (2004/2005) ©2007 Eurotechnology Japan KK 11 www.eurotechnology.com
- 8. Mobile payment for vending machines June 9, 2009 C-Mode as part of Japan’s Mobile Payment Landscape More about mobile payment systems in Japan: http://www.eurotechnology.com/store/mobilepayment/ http://www.eurotechnology.com/store/walletphone/ http://www.eurotechnology.com/store/suica/ ©2007 Eurotechnology Japan KK 18 www.eurotechnology.com
- 9. Mobile payment for vending machines June 9, 2009 FeliCa Wallet Phones More reports about FeliCa wallet phones: http://www.eurotechnology.com/store/walletphone/ http://www.eurotechnology.com/store/suica/ http://www.eurotechnology.com/store/mobilepayment/ ©2007 Eurotechnology Japan KK 26 www.eurotechnology.com
- 10. Mobile payment for vending machines June 9, 2009 C-mode as part of the I-Mode Eco-System More about i-Mode: http://www.eurotechnology.com/store/imode/ More about mobile payment and m-commerce: http://www.eurotechnology.com/store/mobilepayment/ ©2007 Eurotechnology Japan KK 35 www.eurotechnology.com
- 11. Mobile payment for vending machines June 9, 2009 The Cmode Payment System: The User Perspective ©2007 Eurotechnology Japan KK 40 www.eurotechnology.com
- 12. Mobile payment for vending machines June 9, 2009 Mobile Content Sales via Cmode ©2007 Eurotechnology Japan KK 49 www.eurotechnology.com
- 13. Mobile payment for vending machines June 9, 2009 Competitive Landscape and Comparable Vending Machine Systems ©2007 Eurotechnology Japan KK 61 www.eurotechnology.com
- 14. Mobile payment for vending machines June 9, 2009 Taspo – payment card and e-cash for tobacco ©2007 Eurotechnology Japan KK 66 www.eurotechnology.com
- 15. Mobile payment for vending machines June 9, 2009 Summary Mobile Payment for Vending Machines ©2007 Eurotechnology Japan KK 68 www.eurotechnology.com
- 16. Mobile payment for vending machines June 9, 2009 Summary: Mobile Payment for Vending Machines Cmode, SUICA and other electronic payment, and RFID based payment systems are increasingly used for mobile payments at vending machines and to introduce customer relationship management (CRM) solutions to vending machines Cmode connects vending machines to DoCoMo’s DoPa networks and links them to i- mode, and i-Mode-Felica wallet phones via a new user interface. Cmode enables soft drink machines to sell mobile content, and higher priced and sophisticated services, products and software. Cmode enabled vending machines (nickname: Shimo), accept YEN 1000 bank notes and coins, electronic/mobile payment via mobile Felica wallet phones, print tickets, maps and other information, read QR-code tickets from the mobile phone display, and interact with the user. Cmode’s initial content and service partners include Pia (entertainment information and event reservations), Tsutaya (a large rental video chain), SEGA and others. Customer relationship management (CRM) system for vending machines: Almost all functions of Cmode require membership of “Club Cmode”, which collects and stores personal information of members, gives loyalty points to members, and manages the customer relationship. ©2007 Eurotechnology Japan KK 69 www.eurotechnology.com
- 17. Mobile payment for vending machines June 9, 2009 More information: Blogs: http://fasol.com/blog/ http://eurotechnology.com/blog/ Reports: http://www.eurotechnology.com/store/ ©2007 Eurotechnology Japan KK 70 www.eurotechnology.com
- 18. Mobile payment for vending machines June 9, 2009 Contact Eurotechnology Japan KK Shinagawa Intercity Tower A 28F 2-15-1 Konan, Minato-ku Tokyo 108-6028, Japan Tel +81-3-6717-4160 FAX +81-3-6717-4141 and +81-3-5477-7044 http://www.eurotechnology.com/ ©2007 Eurotechnology Japan KK 71 www.eurotechnology.com CEO: Gerhard Fasol PHD