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Mobile Citizen Science – Gathering Urban Forestry Data
August 12, 2014
About Us
Deborah Boyer
OpenTreeMap Project Manager
dboyer@azavea.com
215.701.7506
Amelia Longo
Business Development Associate
alongo@azavea.com
215.701.7715
Danny Carmichael
Forestry Projects Senior Manager at
TreePeople
Agenda
• Overview of OpenTreeMap Mobile
– Why we created mobile apps
– Benefits of mobile apps for citizen science
– How it works with the OTM system
• TreeMapLA and Mobile Citizen Science
• Future updates to the mobile apps
• Questions
A collaborative platform for crowdsourced tree inventory,
ecosystem services calculations, urban forestry analysis, and
community engagement
OpenTreeMap History
• Urban Forest Map
• USDA Small Business Innovation Research (SBIR) Grant Phase 1
• PhillyTreeMap, GreenprintMaps, Treezilla, and more
• Released as open source project
• USDA Phase 2 Grant
• Launch of OpenTreeMap Cloud
• Launch of TreeMapLA, yegTreeMap, and others
About Azavea
• Founded in 2000
• 30+ people
• Based in Philadelphia
• B Corporation
• Geospatial + web + mobile
– Software development
– Spatial analysis services
– User experience
Partners and Funders
Key Features of OpenTreeMap
• Map and explore tree data
• Add and edit trees online
• Track stewardship activities
• Add photos and leave
comments
• View eco benefits calculated
using i-Tree Streets
• Mobile apps for iPhone and
Android devices
• Export data as csv
• Customize data fields and
other options
Why Mobile?
Why Go Mobile?
• Uses devices people
often already own
• Promotes data gathering
in the field
• Supports capturing key
info quickly and
efficiently
• Encourages group
activities and community
outreach
Goals
• Keep the key features of OpenTreeMap
• Remove extra features not essential to mobile use
• Support registration from the mobile app
• Take advantage of most useful features of native apps
(camera, software development, etc)
• Make tree mapping fun and efficient
OTM Mobile Access
• Native apps for iPhones
and Android devices
• Add info in the field via
mobile data connection
• Data syncs automatically
with your tree map
• Uses your OTM login - no
other info required
Changes for Mobile Apps
• Option to use phone’s GPS to show current location
• Smaller number of search filters
• Focus on key fields during add tree and edit tree
processes
• Include nearby and recently updated lists of trees
• Easy switch between tree maps
• Cannot view eco benefits for a search or the entire map
Key Features
Key Features
Key Features
Key Features
How does it work?
• Access to mobile app included
with OTM subscription (except
smaller Aspen level maps)
• Maps accessed via the
OpenTreeMap app in the
iTunes App Store and Google
Play
• Users can see my tree maps,
nearby tree maps, and all
public tree maps
• One login to access everything
Tablet Access
Custom App
• Custom apps available
• Includes branding for
your organization and
custom search filters and
data fields
• Available through the
organization’s App Store
and Google Play
accounts
• Separate fees
Mobile Apps and Citizen Science
• People like attending events and getting outside
• People like using technology
• Mobile apps can assist with exploration of the urban
forest or data collection
• Mobile apps support casual data collection and more
focused, time sensitive data collection
• Can be integrated into other initiatives and classes
TreeMapLA
Goals for
TreeMapLA
Goals for TreeMapLA
• Map all of the trees in Los Angeles
Goals for TreeMapLA
• Map all of the trees in Los Angeles
• Curb (or cure!) “tree blindness”
Goals for TreeMapLA
• Map all of the trees in Los Angeles
• Curb (or cure!) “tree blindness”
• Use to provide context/corroboration for
urban forestry policy and advocacy
Goals for TreeMapLA
• Map all of the trees in Los Angeles
• Curb (or cure!) “tree blindness”
• Use to provide context/corroboration for
urban forestry policy and advocacy
• Use to prioritize tree planting and tree care
efforts
Goals for TreeMapLA
• Map all of the trees in Los Angeles
• Curb (or cure!) “tree blindness”
• Use to provide context/corroboration for
urban forestry policy and advocacy
• Use to prioritize tree planting and tree care
efforts
• Central hub for municipalities, agencies,
non-profits, individuals to add and access
information on LA’s trees, hopefully
leading to more communication and
collaboration
TreeMapLA
Launch
Launch
• TreeMapLA launched “naked”
Mobile Citizen Science
Launch
• TreeMapLA launched “naked”
• If people map trees, they are more likely to
start caring about those trees (and
hopefully, start caring FOR those trees)
Launch
• TreeMapLA launched “naked”
• If people map trees, they are more likely to
start caring about those trees (and
hopefully, start caring FOR those trees)
• Initial push was to 12,000 TreePeople
volunteers, donors and members
Launch
• TreeMapLA launched “naked”
• If people map trees, they are more likely to
start caring about those trees (and
hopefully, start caring FOR those trees)
• Initial push was to 12,000 TreePeople
volunteers, donors and members
• Initial campaign was to map 1,000 trees
within the first month
Mobile Citizen Science
TreePeople
TreePeople’s Mission
• TreePeople’s mission is to inspire,
engage and support people to take
personal responsibility for the urban
environment, making it safe, healthy,
fun and sustainable and to share the
process as a model for the world.
Mobile Citizen Science
Mobile Citizen Science
Mobile Citizen Science
Volunteer Based
Volunteer Based
Action-Oriented
TreeMapLA
Event Process
Social Media Outreach
Social Media Outreach
Maps of Site
Tree ID “Cheat Sheet”
Demonstration of Process
Twitter – Before/During/After
• Outreach to
businesses,
community groups,
etc.
Twitter – Before/During/After
• Tree ID help,
“customer
service”
during events
Mobile Citizen Science
Twitter – Before/During/After
• Easy to
collect and
share
pictures of
event
Challenges
Challenges
•Technology
• Crashes
• Knowledge (of trees and technology)
• Equipment
• Battery life
Challenges
•Communication
• Geographically spread out
• How do we keep people on the same
page
• How do we troubleshoot
• How do we know where people are
Challenges
•Leadership
• Re-training our volunteer leaders
• Re-training our staff
The Future…
The Future…
The Future…
The Future…
The Future…
The Future…
!!!
!!!
Danny Carmichael
dcarmichael@treepeople.org
818.623.4851
Upcoming Features
Stewardship Tracking
• Add info on completed
stewardship activities
• Stewardship activities
can be customized in
certain subscriptions
• View past stewardship
activities on tree detail
pages
Alert Tracking
• Add new alerts (i.e. tree
requires an action)
• Change status of
existing alerts (mark as
resolved or unresolved)
• Search by open alerts
• Assists OTM users and
organizations in caring
for trees
Future Features
• Customize search filters
• Customize fields on edit page
• Support adding multiple trunks
• Show more than one photo
• Add comments to a tree detail page
Summary
• Mobile apps can use devices people already have
• But groups also need to provide access to data for
people without smartphones
• Mobile apps can support fun new outreach events and
mapping parties
• Those parties require time and resources to succeed
• Mobile apps promote exploring the urban forest out in
the field
• May need to be connected to other initiatives
Questions?
Contact Us
Deborah Boyer
OpenTreeMap Project Manager
dboyer@azavea.com
215.701.7506
Amelia Longo
Business Development Associate
alongo@azavea.com
215.701.7715
Exploring Collaborative Tree Inventory with OpenTreeMap
Mobile Citizen Science – Gathering Urban Forestry Data
August 12, 2014

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Mobile Citizen Science

  • 1. Mobile Citizen Science – Gathering Urban Forestry Data August 12, 2014
  • 2. About Us Deborah Boyer OpenTreeMap Project Manager dboyer@azavea.com 215.701.7506 Amelia Longo Business Development Associate alongo@azavea.com 215.701.7715 Danny Carmichael Forestry Projects Senior Manager at TreePeople
  • 3. Agenda • Overview of OpenTreeMap Mobile – Why we created mobile apps – Benefits of mobile apps for citizen science – How it works with the OTM system • TreeMapLA and Mobile Citizen Science • Future updates to the mobile apps • Questions
  • 4. A collaborative platform for crowdsourced tree inventory, ecosystem services calculations, urban forestry analysis, and community engagement
  • 5. OpenTreeMap History • Urban Forest Map • USDA Small Business Innovation Research (SBIR) Grant Phase 1 • PhillyTreeMap, GreenprintMaps, Treezilla, and more • Released as open source project • USDA Phase 2 Grant • Launch of OpenTreeMap Cloud • Launch of TreeMapLA, yegTreeMap, and others
  • 6. About Azavea • Founded in 2000 • 30+ people • Based in Philadelphia • B Corporation • Geospatial + web + mobile – Software development – Spatial analysis services – User experience
  • 8. Key Features of OpenTreeMap • Map and explore tree data • Add and edit trees online • Track stewardship activities • Add photos and leave comments • View eco benefits calculated using i-Tree Streets • Mobile apps for iPhone and Android devices • Export data as csv • Customize data fields and other options
  • 10. Why Go Mobile? • Uses devices people often already own • Promotes data gathering in the field • Supports capturing key info quickly and efficiently • Encourages group activities and community outreach
  • 11. Goals • Keep the key features of OpenTreeMap • Remove extra features not essential to mobile use • Support registration from the mobile app • Take advantage of most useful features of native apps (camera, software development, etc) • Make tree mapping fun and efficient
  • 12. OTM Mobile Access • Native apps for iPhones and Android devices • Add info in the field via mobile data connection • Data syncs automatically with your tree map • Uses your OTM login - no other info required
  • 13. Changes for Mobile Apps • Option to use phone’s GPS to show current location • Smaller number of search filters • Focus on key fields during add tree and edit tree processes • Include nearby and recently updated lists of trees • Easy switch between tree maps • Cannot view eco benefits for a search or the entire map
  • 18. How does it work? • Access to mobile app included with OTM subscription (except smaller Aspen level maps) • Maps accessed via the OpenTreeMap app in the iTunes App Store and Google Play • Users can see my tree maps, nearby tree maps, and all public tree maps • One login to access everything
  • 20. Custom App • Custom apps available • Includes branding for your organization and custom search filters and data fields • Available through the organization’s App Store and Google Play accounts • Separate fees
  • 21. Mobile Apps and Citizen Science • People like attending events and getting outside • People like using technology • Mobile apps can assist with exploration of the urban forest or data collection • Mobile apps support casual data collection and more focused, time sensitive data collection • Can be integrated into other initiatives and classes
  • 24. Goals for TreeMapLA • Map all of the trees in Los Angeles
  • 25. Goals for TreeMapLA • Map all of the trees in Los Angeles • Curb (or cure!) “tree blindness”
  • 26. Goals for TreeMapLA • Map all of the trees in Los Angeles • Curb (or cure!) “tree blindness” • Use to provide context/corroboration for urban forestry policy and advocacy
  • 27. Goals for TreeMapLA • Map all of the trees in Los Angeles • Curb (or cure!) “tree blindness” • Use to provide context/corroboration for urban forestry policy and advocacy • Use to prioritize tree planting and tree care efforts
  • 28. Goals for TreeMapLA • Map all of the trees in Los Angeles • Curb (or cure!) “tree blindness” • Use to provide context/corroboration for urban forestry policy and advocacy • Use to prioritize tree planting and tree care efforts • Central hub for municipalities, agencies, non-profits, individuals to add and access information on LA’s trees, hopefully leading to more communication and collaboration
  • 32. Launch • TreeMapLA launched “naked” • If people map trees, they are more likely to start caring about those trees (and hopefully, start caring FOR those trees)
  • 33. Launch • TreeMapLA launched “naked” • If people map trees, they are more likely to start caring about those trees (and hopefully, start caring FOR those trees) • Initial push was to 12,000 TreePeople volunteers, donors and members
  • 34. Launch • TreeMapLA launched “naked” • If people map trees, they are more likely to start caring about those trees (and hopefully, start caring FOR those trees) • Initial push was to 12,000 TreePeople volunteers, donors and members • Initial campaign was to map 1,000 trees within the first month
  • 37. TreePeople’s Mission • TreePeople’s mission is to inspire, engage and support people to take personal responsibility for the urban environment, making it safe, healthy, fun and sustainable and to share the process as a model for the world.
  • 47. Tree ID “Cheat Sheet”
  • 49. Twitter – Before/During/After • Outreach to businesses, community groups, etc.
  • 50. Twitter – Before/During/After • Tree ID help, “customer service” during events
  • 52. Twitter – Before/During/After • Easy to collect and share pictures of event
  • 54. Challenges •Technology • Crashes • Knowledge (of trees and technology) • Equipment • Battery life
  • 55. Challenges •Communication • Geographically spread out • How do we keep people on the same page • How do we troubleshoot • How do we know where people are
  • 56. Challenges •Leadership • Re-training our volunteer leaders • Re-training our staff
  • 65. Stewardship Tracking • Add info on completed stewardship activities • Stewardship activities can be customized in certain subscriptions • View past stewardship activities on tree detail pages
  • 66. Alert Tracking • Add new alerts (i.e. tree requires an action) • Change status of existing alerts (mark as resolved or unresolved) • Search by open alerts • Assists OTM users and organizations in caring for trees
  • 67. Future Features • Customize search filters • Customize fields on edit page • Support adding multiple trunks • Show more than one photo • Add comments to a tree detail page
  • 68. Summary • Mobile apps can use devices people already have • But groups also need to provide access to data for people without smartphones • Mobile apps can support fun new outreach events and mapping parties • Those parties require time and resources to succeed • Mobile apps promote exploring the urban forest out in the field • May need to be connected to other initiatives
  • 70. Contact Us Deborah Boyer OpenTreeMap Project Manager dboyer@azavea.com 215.701.7506 Amelia Longo Business Development Associate alongo@azavea.com 215.701.7715
  • 71. Exploring Collaborative Tree Inventory with OpenTreeMap Mobile Citizen Science – Gathering Urban Forestry Data August 12, 2014