MySocialHQ Merchant Presentation
- 1. Your Marketing Command Center to Increase Revenue & Improve Customer Loyalty
- 2. 234 million Americans have used a mobile device, 116 million of those own their own smart phone 89.9 million consumers accessed retail content on their devices, just in July 2012 alone Smartphones will have influenced $159 billion in sales through 2012
- 3. 70% of adult social networkers shop online Social Media use has increased 356% in the US since 2006 9/10 mobile searches lead to action- OVER HALF lead to purchase Projections by 2015: Mobile Commerce 15 Billion Social Commerce 30 Billion
- 4. No current social media strategy Need to increase brand recognition or to promote brand Not enough consumer/customer data Limited or no technology for marketing to new and existing customers via e- commerce
- 5. Cash flow Excess capacity Expiring product Limited time and employee resources
- 6. MySocialHQ is a company built with the singular goal of helping the Small- Midsize Enterprise (SME) increase its’ revenue and customer loyalty through the use of emerging technologies. The MySocialHQ Omni-Channel Marketing Platform may include: ① DataMyWay- Elite (includes iPad) ② MySocialHQ Marketing Command Center ③ RedemptionMyWay- Agile 4 option consumer redemption process ④ Mobile Delivery Capability ⑤ DataMyWay- Data Analytics
- 7. Capture new and existing customer data with the DataMyWay solution Re-market to a previous daily deal offering Fill excess capacity during slow periods Immediate cash flow following campaign Up-sell following engagement
- 8. Ability to engage your customers with an offer via email, text, Facebook and Twitter through PC and mobile device Increase customer loyalty with exclusive offerings Promotion of brand and brand recognition through use of DataMyWay- Elite and Snap Tags Viral on-line market penetration via connected social media portals Data ownership and management tools that enable a strategic forward- thinking approach to e-commerce
- 9. Collect all the relevant customer information to engage, drive revenue and increase customer loyalty ① Customer Name ② Email Address ③ Mobile Number ④ Birthday
- 10. Snap Tags are a unique, virtually limitless application to capture data, while building brand recognition and loyalty Snap Tags are linked to share captured information with your MySocialHQ Marketing Command Center
- 11. Step 1: How much time do you have to derive value from a customer? Ave Customer Time Remaining for Time on list to date engagement life span subscriber engagement 12 Minus 0 Equals 12 Months Months Months Step 2: What does it cost to find and serve subscribers? Cost to keep Time Remaining for Cost to acquire Cost to reach subscriber engaged subscriber engagement $ 25.00 Plus ( $ 5.00 X 12 ) Equals $ 85.00 Step 3: What direct revenue does each subscriber generate? # transactions in time Average Gross Margin % Potential Revenue remaining transaction value ( 24 X $ 25.00 ) X 25% Equals $ 150.00 # transaction per month = 2 Potential value per new email subscriber Potential Revenue Cost to reach Email subscriber value $ 150.00 Minus $ 85.00 Equals $ 65.00
- 12. Social commerce sales will grow from $9.2 billion in 2012 to $30 billion in 2015. MySocialHQ gives your business the edge in the Social Commerce revolution.
- 14. The offer is completely customizable You control all of the variables: • Value • Length of time • Redemption • Quantity • Private or Public • Bid or Buy • Terms and Conditions • Send via email, text, Facebook and Twitter
- 15. 4 agile options to redeem a purchase: ① Integrated Mobile Scanner ② Manuel Code Entry ③ Text Redemption ④ Integrated 800 #
- 16. Robust data analytics allow you to track the results of your marketing Know your Return On Investment using DataMyWay Retain your customers Grow your business
- 18. Choose the MySocialHQ solution that best fits your business goals Complete on-line or hardcopy order form Submit logo for DataMyWay engagement screen Submit email list(s) and pictures to Merchant Support Representative Determine the initial 4 offers and expected launch dates