Ndccpresentationfinal
- 1. Digital Marketing StrategyNorth Dublin Chamber of Commerce - NDCCDCU Masters in Marketing PracticumNiamh DowneyLaureen MorrissetteDan Higgins
- 2. Social Media Revolution - Socialnomics
- 3. Where we startedPrimary Research:Quantitative SurveysQualitative InterviewsSecondary Research:Search Engine OptimisationSocial Media Networking
- 4. NDCC Online Presence Survey and Interview- Results
- 5. How often do you visit the NDCC website42.3%11.5%0%46.2%How would you rate the NDCC website33%34%13%
- 7. Would you consider advertising on the NDCC website?
- 8. How would you describe you social networking skills level?17%20%58%3.4%
- 9. What Social Networking sites does your business currently use? 23%30%6.7%23%60%
- 10. NDCC Interviews results100% of respondents agreed the NDCC should have a social media networking presence.90% of respondents said they wanted regular updates ofthe NDCC’s activities via email and the website80% of respondents felt the website did not reflect the NDCC member services
- 11. Where we are nowCreating the websiteCreating Online presence with Social Media Networks
- 12. Creating the WebsiteWebsite DevelopmentNot reflective of the services provided by the Chamber
- 13. Needs to become the Central Hub for information
- 14. Should entice new membership
- 15. Added value through LInK Research CentreUsernameNORTH DUBLIN CHAMBER OF COMMERCEPasswordRemember meOn the Pulse of Business Networking in North DublinForgot password?RegisterLINKSHOMEEVENTSJOIN USCONTACTNEWSMEMBERSABOUT USGALLERYLIVE NEWS FEED Twitter etcView Upcoming Events Calender HereView our Gallery HereTo learn more about becoming a member click HereView NDCC and Local NewsHereGet connected with the NDCC, the Hub for business in North Dublin Connect with the usPast EventsPresent EventsFuture Events
- 16. Find out more about our Social Media Networking presentation and how it may affect you by clicking HereView the Gallery for the visit of Minister for Finance Brian Cowen to the NDCC in 2008 by clicking Here.View the Gallery for the recent NDCC Golf Event held in St. Margaret's Golf Club by clicking Here. New Executive board elected. To find out who, click Here. Find out what events the NDCC is hosting to benefit YOU, click Here. Ryanair fails yet again in Aer Lingus take over bid, find out More. The President of the EU attempts to secure a strong future for the Euro. Find out More. Libya eyes up BP shares. How will this affect oil prices? Find out More. British Chambers of Commerce hail continued growth. Find out More.North Dublin Chamber of CommerceTel: 01 - 7008861Fax: 01 - 7008862
- 17. UsernameNORTH DUBLIN CHAMBER OF COMMERCEPasswordRemember meOn the Pulse of Business Networking in North DublinForgot password?RegisterLINKSHOMEEVENTSJOIN USCONTACTNEWSMEMBERSABOUT USGALLERYDublin EventsUpcoming EventNDCC Events Digital Marketing Strategy Date: July 7, 2010Time: 8:00amLocation: Bea Orpen BuildingPresenters: DCU Practicum TeamDescription: Increasing online presence for the NDCCFee: FREE to membersTaste of Thailand. Click Here Click image to enlarge ANNUAL GOLFING EVENTBUDGET BREAKFASTHamleys Family Fun Day. Click Here
- 18. When What WhereLearn more about our New Digital Marketing Diploma on www.dcu.ieAndrew Maxwell headlines the Dalkey Comedy Club upstairs in The Queens on Thurs Jul 8. Tickets only €16. become a friend of ours.RSVP to this eventNorth Dublin Chamber of CommerceTel: 01 - 7008861Fax: 01 - 7008862Kenco 97% Less
- 20. Creating a presenceSocial Media NetworkingThe power is now in the hands of the consumerStrengthens the emotional ties with customersThe power of question is great. But it also comes with responsibility on your side. 20/04/201118North Dublin Chamber of Commerce
- 25. Where we want to goBuild an interactive websiteQualitative interviews with SME’sSocial Media Networking Workshop
- 26. SEO StrategyWhat is it?
- 27. How will it help us?
- 28. How can we use it?20/04/201124North Dublin Chamber of Commerce
- 30. Undeveloped
- 31. Not effectively utilising resources available
- 36. NDCC as an information centre through Backlinks with all members20/04/201125North Dublin Chamber of Commerce
- 37. Current WebsiteHome Page URL’s
- 38. Home:
- 40. Events page:
- 42. News:
- 44. HR Documents:
- 46. Contact Page:
- 50. Links Page:
- 51. http://www.nordubchamber.com/ndc/index.php?option=com_content&task=view&id=10&Itemid=1920/04/201126North Dublin Chamber of Commerce
- 53. The URL’s which have been suggested below are much shorter and more accessible for the user who will be accessing the site.
- 54. Home Page:
- 56. Events page:
- 58. News Page:
- 62. Contact Page:
- 66. Links Page:
- 68. Benefits of a Combined StrategyOver 810 potential key wordsCreates synergy between the strategiesEnsures improved brand recognition with Businesses and CustomersIncreases long-term survival20/04/201128North Dublin Chamber of Commerce
- 70. Social Media Networking WorkshopHow to Surf the Social Media Wave
- 71. Make the NDCC the business and political voice of North DublinHub of InformationBuild a cost efficient, interactive websiteCreate a strong brand recognition online and offline with SMN
- 72. Thank you for listening