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- 1. s de liste écia s sp le rmer auté la be a anad au C Info ÉTÉ 201 2 INSPIRING CANADA’S BEAUTY EXPERTS LISA RAY’S TRIUMPH (& Good Hair Days Ahead) E ICUR MAN T ADDIC ffe selon n e La gri Weingart Essie R E VENT RÉIN SE O LA R nger n a et ch perceptio notre e uillag Maq arin t HOT re m men solain été fraîch u 5 Y 2Y da : Cana ON M4 és au ronto n livr ad, To es no ant Ro as gazin de ma 1 Mt Ple tour or, . Re 8th Flo , 0230 4007 ments tente abonne En PM ce des Servi THE FINE ART OF FRAGRANCE GIFT-GIVING Sparkle & Shine PARTY-READY MAKEUP NOVEMBER/DECEMBER 2012 cosmeticsmag.com PM 40070230. RETURN UNDELIVERABLE ITEMS TO: COSMETICS CIRCULATION DEPARTMENT, 7TH FLOOR, ONE MT. PLEASANT ROAD, TORONTO ON M4Y 2Y5 About Cosmetics magazine Cosmetics magazine is published every two months to meet the specialized needs of Canada’s beauty advisors/cosmeticians working at the retail counter in the drug and department store arenas. Each issue educates our readers on what’s new in colour cosmetics, fragrances, skin care, hair care and all other beauty and grooming categories. 2013 Advertising Rates • Data • Info
- 2. 2013 Editorial Lineup January/February March/April The Annual Trends Issue ● 2013 Trends Report – overview of the year ahead in fragrance, makeup and skincare, including the latest industry stats, trends, product launches and innovations to come. Features: ● Ingredients 101 – Pomegranate ● Haircare 101 – Tool Spotlight: Hairbrush guide ● Beauty School – Sensitive Skin: how to prevent and treat sensitivity; anti-aging care for sensitive types Fragrance & Beauty Visual Display Awards Issue ● Who are Canada’s top visual display artists? Find out in this issue that salutes Canada’s best in-store display professionals. And see their spring product launches,makeup, skincare and fragrances. Features: ● Spring Makeup Trends ● Ingredients 101 – Safflower Oil/Extract ● Haircolour 101 – Different types of haircolour (temporary, demi, semi and permanent); what they do and who they’re best for. ● Beauty School – Smokey Eyes ● The “I Recommend… Beauty Awards” surveys Premium Sales Driving Supplement: Selling the Luxury Lifestyle ● Most beauty advisors are responsible for selling some type of luxury beauty product, but how many really understand the luxury lifestyle? This supplement will explore the whole concept of luxury products emphasizing quality and craftsmanship. ● The most luxe skin creams on the maket and the technologies behind them. ● What is luxury makeup and how does it differ from mass brands? ● Telling the prestige fragrance story. Supplements /Special Sections: COSA 2013 Award Winners Section, Cosmetics 2013 Calendar /Agenda, Product Launch Advertising Section cosmetics 2013 AGENDA WEEKLY PLANNER SEMANIER Premium Sales Driving Supplement: The 2013 Nail Care Guide/Supplement. Featuring the latest technology, nail care trends, colour trends, selling tips, what’s new in the category and what’s driving sales. Manicure and pedicure tips, how to use tools, the latest accessories, supplements for nail health, building your nail business and much more. Premium Sales Driving SECTION: Selling to Men – The 2013 edition ● How aging has suddenly become a big concern for guys. ● Sports and skincare – targeting guys through their favourite sport ● Why gadgets are driving the men’s business ● How technology is capturing the attention of guys in the grooming aisle ● Selling men on a fragrance wardrobe Closing Dates Editorial Closing date: Closing Dates Editorial Closing date: October 26, 2012 Advertising Space deadline: November 22, 2012 Advertising Material deadline: November 26, 2012 Issued: December 28, 2012 January 04, 2013 Advertising Space deadline: January 18, 2013 Advertising Material deadline: January 25, 2013 Issued: February 25, 2013 MEN’S GROOMING GUIDE 2012 MEN’S GROOMING GUIDE 2012
- 3. 2013 Editorial Lineup May/June July/August Fragrance Issue Analysis of the state of the Canadian fragrance industry. Fragrance trends feature: fragrance bottle design, how the bottle can sell the fragrance Features: ● Ingredients 101 – Niacinamide (Vitamin B3) ● Haircare 101 – Thicker hair ● Beauty School – Eyeliner 101 – best application tips; latest formulas and products 2013 Canadian Beauty Directory Issue A comprehensive listing of everyone you need to know in the Canadian beauty industry Premium Sales Driving Supplement: Haircare Supplement – The 2013 edition ● How to get friz free hair ● Easy summer hair looks ● The best products for summer ravaged hair ● What’s new and exciting in haircare & hair colour Supplements/Special Sections: ● Canadian Fragrance Award Finalists/Winners, Summer Product Launch Advertising Section Closing Dates Editorial Closing date: March 7, 2013 Advertising Space deadline: March 20, 2013 Advertising Material deadline: March 27, 2013 Issued: April 26, 2013 I Recommend…Beauty Award Winners – Special section Canada’s top beauty advisors pick the skincare, haircare and makeup products they most recommend. This section will feature all 72 winners of these unique awards. Features: ● Ingredients 101 – Quercetin ● Haircolour 101 – The biggest haircolour mistakes and how to avoid them ● Beauty School – Smooth Skin Guide: the latest products for body hair removal ● Beauty Emergencies: Fixes for cracked lips, sunburns, post-waxing red bumps, etc. Canadian Fragrance Awards winners section ● A 20 page review on the 2013 Fragrance Award winners and pictorial of the event in Montreal. BEAUTY TRENDS ISSUE: This new 60 page supplement will be featuring sales trends, consumer buying habits, advisor research, future trends, and much more. This will be a collaboration/parternship with over ten research companies who will share their data for this report. Supplements/ Special Sections: 2013 Canadian Beauty Directory, Product Launch Advertising Section haircare guide 2012 Closing Dates Editorial Closing date: May 02, 2013 Advertising Space deadline: May 15, 2013 Advertising Material deadline: May 22, 2013 Issued: June 26, 2013
- 4. 2013 Editorial Lineup September/October November/December The Natural/Organic Issue Natural Beauty Defined: What is “green” versus “organic” and “natural” beauty? A guide to the green/natural beauty landscape and a legend to help you understand all the labels ● A look at the global trends in technology, why natural ingredients make the difference ● What companies are innovating in natural makeup and skincare. ● Ultimate Guide to Fall Beauty and Fragrance Launches Features: Ingredients 101 – Grapeseed Oil/Extract ● Haircolour 101 – The best haircolour shades for fall ● Beauty School – How to green your beauty routine, from skincare to makeup ● Fall makeup and hair trends ● Premium Sales Driving Supplement: (NEW!) Skin Care Supplement – The 2013 edition ● How aging has become a big concern in skin care technology. ● How technology is changing the skin care industry ● Selling clients on a skin care regime Holiday Issue Holiday gift sets – the latest offerings in fragrance, skincare and makeup. What’s hot for the season and how to sell more products at the busiest time of the year Features: ● Ingredients 101 – Algae ● Haircare 101 – Winterproof your hair ● Beauty School – Holiday Makeup Premium Sales Driving Supplement: Top 100 Sales Tips supplement. Practical sales tips, product secrets that will help the men and women working in our stores sell more products. Supplements/ Special Sections: Product Launch Advertising Section CosmetiCs magazine supplement Nailcare Skincare Anti-aging Fragrance Men’s grooming Haircare sales tips handbook SalesTipsHandbook.indd 1 Closing Dates Editorial Closing date: SKIN CARE SUPPLEMENT : Fall Product Launch Advertising Section September 10, 2013 Advertising Space deadline: September 19, 2013 Advertising Material deadline: September 25, 2013 Issued: Skin Care Supplement 2013 Closing Dates Editorial Closing date: July 2, 2013 Advertising Space deadline: July 23, 2013 Advertising Material deadline: July 30, 2013 Issued: August 27, 2013 12-10-04 2:26 PM October 23, 2013 In Most Issues: New Scents – the seasons top new fragrance launches New In-Store – hot new beauty products featuring skin care, makeup and hair care Beauty Star – Q&A with makeup/hair care experts Industry Calendar – list of upcoming events in the beauty industry around the world.
- 5. 2013 editorial line-up Cosmétiques magazine is published four times a year to meet the specialized needs of the cosmetics, fragrance, toiletry, health and beauty aid and personal care industries in the province of Quebec. Spring Issue: The Trends Issue 2013 Trends Report – overview of the year ahead in fragrance, beauty and skincare • Spring makeup trends • Ask a Pro Makeup Artist: Quick beauty makeovers • Ingredients 101 - ideobenone • Ask a Trainer – how to solve staff disputes • Hair Colour 101 – best tips for going brunette Editorial Closing date: December 14, 2012 Advertising Space deadline: January 10, 2013 Advertising Material deadline: January 17, 2013 February 12, 2013 Summer Issue: • Summer makeup trends report from Paris • Ingredients 101 – apple stem cells • Ask a pro makeup artist – How to apply eyeliner like a pro • Ask a trainer – How to find a mentor • Ask a dermatologist • Hair Colour 101 – How to get the best shade of red at home 2013 Nail Care Guide for Beauty Advisors • manicure and pedicure tips, how to use tools, the latest accessories, building your nail business Closing Dates Editorial Closing date: March 14, 2013 Advertising Space deadline: April 10, 2013 Advertising Material deadline: April 17, 2013 Issued: May 22, 2013 Informer les spécialistes de la beauté au Canada ÉTÉ 2012 MANUCURE ADDICT La griffe selon Essie Weingarten RÉINVENTER LA ROSE et changer notre perception Maquillage solaire marin un été fraîchement HOT PM Entente 40070230. Retour de magazines non livrés au Canada : Service des abonnements, 8e étage, 1 Mt Pleasant Road, Toronto ON M4Y 2Y5 Closing Dates Editorial Closing date: June 13, 2013 Advertising Space deadline: Closing Dates Issued: Fall Issue: • “I Recommend…Beauty Award” winners • Fall makeup trends • Ask a dermatologist • Ingredients 101 – peptides • Ask a trainer – how to upsell • Hair colour 101 – why not change your hair colour for fall? • Ask a pro makeup artist – simple ways to update your look for autumn July 10, 2013 Advertising Material deadline: July 17, 2013 Issued: August 20, 2013 Winter Issue: • The best holiday makeup trends • Hair colour 101 – reviewing how home hair colour works – the technology behind the products • Ask a trainer – how to deal with difficult customers • Ingredients 101 – hyaluronic acid • Ask a pro makeup artist – how to build a great makeup kit Closing Dates Editorial Closing date: August 12, 2013 Advertising Space deadline: September 8, 2013 Advertising Material deadline: September 18, 2013 Issued: October 24, 2013 IN EVERY ISSUE OF COSMÉTIQUES: • Editor’s Letter • eauty News - recent beauty news – celebrity B signings, beauty company announcements, etc., of particular relevance to the Quebec market. • uccess story: Profile of a successful cosmetics manS ager in Quebec sharing tips and ideas for readers. • oc Is In - a question and answer page with a D Montreal dermatologist Dr. Jean-Francois Tremblay about a certain topic each issue. • uebec Beauty Executive Interview – five questions Q for a Quebec beauty executive on trends, retail strategies and business. • easonal Makeup Trends story - the hottest colours S and looks for the season.
- 6. 2013 advertising rates COSMETICS Rates INSPIRING CANADA’S BEAUTY EXPERTS 4/C One page One-half page One-third page DPS 1X 3X 6X 7,960 7,175 6,710 6,180 5,735 5,335 3,995 3,570 3,510 12,760 11,600 11,025 B/W One page One-half page One-third page DPS 1X 3X 6X 5,365 4,975 4,690 4,085 3,795 3,580 2,730 2,530 2,380 8,850 8,010 7,635 12X 4,550 3,450 2,285 7,290 LISA RAY’S TRIUMPH 12X 6,500 5,180 3,345 10,580 ( Good Hair Days Ahead) THE FINE ART OF FRAGRANCE GIFT-GIVING Sparkle Shine PARTY-READY MAKEUP NOVEMBER/DECEMBER 2012 cosmeticsmag.com PM 40070230. RETURN UNDELIVERABLE ITEMS TO: COSMETICS CIRCULATION DEPARTMENT, 7TH FLOOR, ONE MT. PLEASANT ROAD, TORONTO ON M4Y 2Y5 Informer les spécialistes de la beauté au Canada COSMÉTIQUES Rates 4/C One page One-half page DPS 1X 2X 4X 5,610 5,020 4,305 3,730 3,250 2,805 9,465 8,480 7,850 B/W One page One-half page DPS 1X 2X 4X 3,795 3,420 2,940 2,950 2,470 2,135 6,605 5,950 5,210 6X 2,815 2,050 4,925 ÉTÉ 2012 6X 4,130 2,690 7,050 MANUCURE ADDICT La griffe selon Essie Weingarten RÉINVENTER LA ROSE et changer notre perception Maquillage solaire marin un été fraîchement HOT SPECIAL COLOUR RATES • Standard red, blue or yellow, per colour/page $700. • Matched Colour, (PMS) per colour/page $1,000. COVER POSITION CHARGES • Outside back cover 40% • Inside front back covers extra on gross 25% • All rates, position and production will be charged 5% GST. • nserts, booklets, gatefolds, coupons, reply cards and scented inserts – I rates and mechanical specifications available upon request. • All insert rates are quoted net. SPECIAL CLASSIFICATION • dvertorials and special promotions are accepted. The word “Advertisement” A will be placed above copy, which in the opinion of the publisher, resembles editorial matter. PM Entente 40070230. Retour de magazines non livrés au Canada : Service des abonnements, 8e étage, 1 Mt Pleasant Road, Toronto ON M4Y 2Y5 To advertise in Cosmetics/Cosmétiques, please contact: Jim Hicks jim.hicks@cosmetics.rogers.com (416) 764-1664 Donna Howlett donna.howlett@cosmetics.rogers. com (416) 764 2483 One Mount Pleasant Road, 8th Floor, Toronto, ON M4Y 2Y5
- 7. 2013 additional opportunities Launch Sections In every issue of Cosmetics and Cosmétiques we feature a special Launch Section for new products. The section is designed with four products per page along with 30-40 words of copy. Company information is shown at the end of each feature. You supply us with a product shot, colour print or digital file with a copy outline…and we will do the rest! Rates: 1X 4X 8X Cosmetics $860 $775 $655 Cosmétiques $530 $500 $440 Photography: $450 Cosmetics e-Cast Monthly Newsletter During the first week of each month Cosmetics magazine publishes an e-Cast newsletter that reaches 4,000 marketers, retailers and vendors who work in the beauty industry in Canada. Each e-Cast features up-to-date news items along with distributors, manufacturers, people information, special event dates and more. Think of it as a monthly insider’s report for the beauty industry in Canada. Advertising opportunities are available upon request. Banner ad: $300 each issue. Box ad: $250 each issue. Frequency rates available upon request. Cosmetics e-Blast Sampling Opportunities* The Cosmetics Online Advisory Board consists of approximately 1 200 beauty experts from across Canada. You can use our database for product research, category questions, or to get feedback about new products you are launching. An e-blast to our Cosmetics Online Advisory Board will alert our most enthusiastic cosmeticians to your promotion. The Cosmetics Sampling Panel (350 select members of the advisory board) acts as a testing ground for your new product. Create buzz in the beauty industry by allowing cosmeticians to try your products first. Along with your sample, you can ask beauty experts up to four questions about the product they’ve tried and use their feedback in your marketing plans. Sampling opportunities (with questions) include tabulation of survey results, mailing of samples and administration. Completely turn-key – you supply the product and we do the rest. * ates for the 1200 Member Cosmetics Online Advisory Board, and R 350 Member Cosmetics Sampling Panel are available upon request. All above rates are in net dollars HIVER 2011 MAQUILLAGE D’HIVER L’élégance rétro au goût du jour PHILSOPHY Une nouvelle mentalité en affaires PM Entente 40070230. Retour de magazines non livrés au Canada : Service des abonnements, 8th Floor, 1 Mt Pleasant Road, Toronto ON M4Y 2Y5 Examples include: Informer les spécialistes de la beauté au Canada Teint parfait Les nouveaux secrets de l’éclat To advertise in Cosmetics/Cosmétiques, please contact: Jim Hicks jim.hicks@cosmetics.rogers.com (416) 764-1664 Donna Howlett donna.howlett@cosmetics.rogers. com (416) 764 2483 One Mount Pleasant Road, 8th Floor, Toronto, ON M4Y 2Y5
- 8. 2013 advertising rates Our Website: www.cosmeticsmag.com Updated daily, our dynamic website is quickly becoming the premier source of news for the Beauty Industy in Canada. At present, we offer new product launches, training listings, microsites for contests or promotions, sponsorships and much more. Please contact Jim Hicks jim.hicks@cosmetics.rogers.com (416) 764-1664 for further information (or to discuss any other ideas you have). Our Awards And Events: The COSA Awards The COSA Awards recognize superior customer service and are a reward to Canada’s Beauty experts each year in Toronto. 12th Annual COSA Awards: Thursday, November 21, 2013, Toronto INSPIRING CANADA’S BEAUTY EXPERTS ShiSeido face jennIfer Connelly + Her Enviable Skin COSA 2013: our amazInG wInners The Trends Issue The hoTTesT new beauTy, from CC Creams To DIy Gel manIs january/february 2013 cosmeticsmag.com PM 40070230. RETURN UNDELIVERABLE ITEMS TO: COSMETICS CIRCULATION DEPARTMENT, 7Th FLOOR, ONE MT. PLEASANT ROAD, TORONTO ON M4Y 2Y5 informer les spécialistes de la beauté au Canada printemps 2012 beauté de star Électrisante Liv Tyler The Canadian Fragrance Awards The Fragrance Awards celebrate outstanding fragrance launches each year. The event is held in Toronto and Montreal on alternative years. 7th Annual Canadian Fragrance Awards: April 25, 2013, Montreal PM Entente 40070230. Retour de magazines non livrés au Canada : Service des abonnements, 8th Floor, 1 Mt Pleasant Road, Toronto ON M4Y 2Y5 Présentation visuelle Découvrez les gagnants de 2012 ! Maquillage du printeMps tout sur la tendance pastel FR-MARCH COVER.indd 1 12-01-27 10:56 AM To advertise in Cosmetics/Cosmétiques, please contact: Jim Hicks jim.hicks@cosmetics.rogers.com (416) 764-1664 Donna Howlett donna.howlett@cosmetics.rogers. com • The “I Recommend…” Beauty Awards Each year we ask our readers, Canada’s Beauty Experts, which product they most recommend to their customers in over 75 different categories. The winners are featured in a special section in our July/August Directory issue each year. (416) 764 2483 One Mount Pleasant Road, 8th Floor, Toronto, ON M4Y 2Y5
- 9. 2013 ad sizes/mechanical info BLEED W-inches D-inches W-mm D-mm 16-1/4 11 442 279 SINGLE 8-1/8 11 206 279 2/3 PAGE 5-1/8 11 130 279 1/2 VERT. 4 11 102 279 1/2 HORZ. 8-1/8 5-1/2 206 139 1/3 SQUARE 5-1/8 5-1/2 130 139 1/3 VERT. 2-3/4 11 70 279 TRIM 7-7/8 10-3/4 200 273 D.P.S. NON-BLEED W-inches D.P.S. D-inches W-mm D-mm 15 SINGLE 10 381 254 7 10 178 254 2/3 PAGE 4-5/8 10 118 254 1/2 VERT. 3-3/8 10 86 254 7 5 178 127 1/3 SQUARE 4-5/8 4-7/8 118 124 1/3 VERT. 2-1/4 10 57 254 1/2 HORZ. Publisher reserves the right to cancel the contract at any time upon default by agency in the payment of bills. In the event of such cancellation, charges for all advertising published shall become immediately due and payable by agency. Further, if there has been any default in the payment of a prior bill, or if, in the judgment of the publisher, the agency’s credit becomes impaired, the Publisher shall have the right to require payment for further advertising upon such terms as he/she may see fit. Publisher is not bound by any conditions, printed or otherwise, on contracts, insertion orders or copy instructions when such conflict with policies covered by this rate card. informer les spécialistes de la beauté au Canada printemps 2012 beauté de star Électrisante Liv Tyler Présentation visuelle Découvrez les gagnants de 2012 ! DIGITALLY SUPPLIED ADS Cosmetics Cosmétiques File Formats Accepted For Digital Ads: • PDF/X-1a created to Rogers Publishing specifications, uploaded to Magazines Canada AdDirect. • To upload ads to AdDirect go to: https://addirect.sendmyad.com • For ad templates, sizes and additional resources go to: http://www.rogersdigitalads.com or contact Production Manager (below) for details. • Rogers Publishing does not accept responsibility for material content, or colour trapping. • Production charges apply for material not to spec or for alterations. • Other technical specifications, will be supplied on request. • Also refer to MAC printing specifications in CARD. • The publisher reserves the right to destroy all material supplied if not demanded within one year from last time of use. • Printing: Sheet fed lithography. • Binding: Perfect bound. PM Entente 40070230. Retour de magazines non livrés au Canada : Service des abonnements, 8th Floor, 1 Mt Pleasant Road, Toronto ON M4Y 2Y5 Send disc and proofs prepaid to: Maquillage du printeMps tout sur la tendance pastel FR-MARCH COVER.indd 1 12-01-27 10:56 AM Cosmetics / Cosmétiques 1 Mount Pleasant Road, 8th Floor, Toronto, ON M4Y 2Y5 Tel: 416.764.1664 Fax: 416.764.1704 Cosmetics Magazine Attention: Karen Richards 1 Mount Pleasant Road 7th Floor Toronto, ON M4Y 2Y5