Newsletter - January 2012
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Iloop Mobile has expanded its team and capabilities, focusing on mobile marketing solutions since 2004. The company is hosting a webinar to discuss opportunities in targeting over 500 million mobile subscribers in Latin America, particularly through location-based services (LBS). LBS allows marketers to send relevant offers based on a customer's real-time location, enhancing conversion rates and reducing promotion costs.
Newsletter - January 2012
- 1. Offering brands, agencies and media companies the world's best mobile solutions and industry expertise since 2004 Reading this on a mobile device? Try our optimized mobile version here Dear Reader, January 2012 We've grown quite a bit over the last few months. Our sales and service teams have welcomed new members. In This Issue We are happy to welcome: Welcome to New iLoop Mobile Randy Echavarria and Terrance Thatch as Account Team Members Managers Webinar Invitation: LATAM Doug Langdon as an Account Director Capability Spotlight: LBS Kathleen Winter, Sales Director Retail Press Release Efrain Saavedra, Sales/Marketing Latin America/ US Hispanic Market Jessica Lee, Certification Manager Dariusz Arciszewski Software Engineer (PHP) Webinars This growth helps us support everything our customers need to transform how they interact with their customers: strategy, The Latin American 500+ Million technology, services - and results. Mobile Subscribers Market: Opportunities and Challenges Mobile devices are changing the world. We agree. Day: Thursday January 26th This month we'll look at the Latin American and what it means for mobile marketing. Join us to better understand Time: 11am PST / 2PM EST the opportunities and challenges of reaching 500+ million LATAM mobile subscribers. Read below for more details. Let us know if there are other specific topics of interest you'd like us to cover in the future. Warm regards, Recent Press Release Virginie Glaenzer Director of Marketing 12/05/2011: WAU Movil Chooses iLoop Mobile As Mobile Marketing Provider iLoop Mobile Capability Spotlight: Location-Based Services As consumers embrace the benefits of targeted and locally aware content, offers and services, proximity marketing is becoming an increasingly important part of iLoop Mobile's service offering. You can now offer segmented marketing messages that send discreet offers with relevance to the customer's real-time location, improving conversion and redemption.
- 2. Sending the right message to the right person with precise contextual relevance to their location—proximity to a store LBS with iLoop Mobile address, city, state, zip code, city, county or country offers many benefits: Drive store traffic and sales with messages that let customers know they are close to a store with special offers that are within easy reach Do segmented messaging for marketing that can deliver discreet offers or information dependent on the customer's location Save money on promotion costs of mobile campaigns in traditional media—LBS SMS marketing enables iLoop Mobile provides two types of location specific messaging using only one call to location lookup options: action for all your media channels Cell ID providing lowest cost For more information, read our LBS collateral and white location lookups paper. Hybrid Assisted GPS (A- GPS) providing higher location accuracy Real-time location lookup and Free Upcoming Webinar: Mobile segmented messaging, also known as LBS, can be used in a wide Marketing in the Latin American variety of ways. LBS messages can Market be a simple one-time coupon/message or a combination of different consumer interactions. Join us on Thursday January 26th to listen to a live open roundtable discussion that will explore insights with industry At present, location based experts on the exciting subject of Mobile Marketing in Latin messaging campaigns are created America. and managed by iLoop Mobile's services teams, with self-service Day: Thursday January 26th LBS campaign solutions available in Time: 11am PST / 2PM EST the future. Register now. Connect with Us