Next Generation 3D Displays 2019

© 2019
From Technologies to Markets
Next Generation
3D Displays 2019
Sample
Market and Technology
Report 2019

Next Generation 3D Displays 2019 | Sample | www.yole.fr | ©2019 2
TABLE OF CONTENT
Part 1/2
• Glossary and definitions P4
• Report objectives P6
• Scope of the report P8
• Report methodology P9
• About the authors P11
• Companies cited in the report P12
• Yole Group of Companies related report P13
• Executive summary P14
• Context P45
• Market insights P68
• Market trends P76
• Applications
• Technology requirements
• Industry and players P115
• Industry
• Positioning
• Partnerships and investments
• Overview of the entire chain of the 3D imaging industry
• Entire chain of the 3D imaging industry
• Companies involved in the 3D imaging industry
• 3D content generation – Overview
• 3D processing – Overview
• 3D transmission
• 3D displays

TABLE OF CONTENT
Part 2/2
• Company profiles
• Avalon holographics (CA)
• Avegant (US)
• Dimenco (NL)
• Fovi3D (US)
• Holoxica (UK)
• Leia Inc (US)
• Light field lab (US)
• Looking Glass factory (US)
• Ostendo (US)
• Seereal technologies (LU)
• VividQ (UK)
• Technology trends P153
• Introduction to 3D technologies
• Multiview 3D displays
• Different approaches of light-field displays
• Integral imaging technologies
• Light-field for head-mounted displays (HMD)
• Volumetric 3D displays
• Static screen
• Swept-volume display
• Holographic displays
• Requirements and challenges
• Overcoming the high resolution required
• Holographic near-eye displays
• Components
• Displays
• Optics
• Technology comparison
• Ability of technologies to provide depth cues
• Pros and cons
• Conclusion P201
• Presentation ofYole Développement P203

GLOSSARY AND DEFINITIONS (1/2)
• Accommodation is the measurement of muscle tension used to adjust the focal length of eyes. In other words, it measures
how much the eye muscle forces the eyes’ lenses to change shape to obtain a focused image of a specific 3D object in the
scene, in order to focus the eyes on the 3D object and to perceive its 3D depth.
• Convergence is a measurement of the angular difference between the viewing directions of a viewer’s two eyes when they
look at the same fixation point on a 3D object simultaneously. Based on the triangulation principle, the closer the object, the
more the eyes must converge.
• Motion parallax offers depth cues by comparing the relative motion of different elements in a 3D scene. When a viewer’s
head moves, closer 3D objects appear to move faster than those far away from the viewer.
• Binocular disparity refers to differences in images acquired by the left eye and the right eye. The farther away a 3D object
is, the farther apart are the two images.
• Linear perspective is the appearance of relative distance among 3D objects, such as the illusion of railroad tracks
converging at a distant point on the horizon.
• Occlusion is the invisible parts of objects behind an opaque object. The human brain interprets partially occluded objects as
lying farther away than interposing ones.
• Shading cast by one object upon another gives strong 3D spatial relationship clues. Variations in intensity help the human
brain to infer the surface shape and orientation of an object.
• Texture refers to the small-scale structures on an object’s surface that can be used to infer the 3D shape of the object as
well as its distance from the viewer.
• Prior knowledge of familiar sizes and the shapes of common structures that can be used to infer their 3D shapes and
distance from the viewer.

GLOSSARY AND DEFINITIONS (2/2)
• µLED: microLED
• 3D: three dimensions
• 4K: 3840x2160 resolution
• 8K: 7680x4320 resolution
• AMOLED:Active Matrix Light Emitting Diode
• AR:Augmented Reality
• CAD: Computer Aided Design
• CGH: Computer Generated Holography
• CNC: computer numerical control
• CRT: Cathode Ray Tubes
• FHD: Full High Definition
• FOV: Field OfView
• HDR: High Dynamic Range
• HMD: Head mounted Device/Display
• HOE: Holographic Optical Element
• HUD: Head's Up Display
• HVS: HumanVisual System
• LCD: Liquid Crystal Display
• LCOS: Liquid Crystal on Silicon
• LED: Light Emitting Diode
• LiDAR: Light Detection And Ranging
• MLA: Micro Lens Array
• MR: Mixed Reality
• OEM: Original Equipment Manufacturer
• OLED: Organic Light Emitting Diode
• PPI: Pixel per Inch
• RGB: Red Green Blue
• SLM: Spatial Light Modulator
• ToF:Time of Flight
• VAC: Vergence Accommodation Conflict
• VR:Virtual Reality
• WCG:Wide Color Gamut

REPORT OBJECTIVES (1/2)
• Provide a clear understanding of applications and related technologies.
• Identification and analysis of ecosystem:
• Determine application range
• Technical market segmentation
• Economic requirements by segment
• Key players by market and technology
• Market insights and roadmaps
• Analysis and description of market and technologies involved:
• Major global actors
• Detailed applications by market segment
• Technology identification for different products and processes
• Competing technologies
• Main technical challenges
Ecosystem
Market
Techno

REPORT OBJECTIVES (2/2)
Specific objectives of this report are the following:
• Give insights on the 3D display technologies:
• What is the context of 3D display today
• Differences between true 3D display technologies and false 3D technologies
• Classification of 3D display technologies
• Provide market data on different 3D display applications:
• Targeted applications by 3D display manufacturers
• Insights on the automotive traction
• Deliver an in-depth understanding of the 3D display business value chain, players and trends:
• Global list of 3D display players
• Supply chain analysis
• Comparison of 3D display technologies

SCOPE OF THE REPORT
Out of scope
Automotive
Instrument cluster
HUD
Industrial
Education
Engineering design
Medical
Mobile and consumer
AR &VR headsets
In scope
Industrial
Automated
optical
inspection
Defense & aerospace
Battlefield digitization
Particle image
velocimetry
Cinema
Plant phenotyping
3D microscopy
Medical
communication
TVs and monitors
Smartphones and
tabletsRear lighting
Yours needs are
out of the report’
scope?
Contact us for a custom:

REPORT METHODOLOGY (1/2)
Market segmentation methodologyMarket forecast methodology

REPORT METHODOLOGY (2/2)
Technology analysis methodology Information collection

ABOUT THE AUTHORS
Biographies & contacts
Dr. Zine Bouhamri,PhD
As a technology and market analyst for the display industry, Dr. Zine Bouhamri is a member of the Photonics, Sensing and Display
division atYole Développement.Zine manages the day-to-day production of technology and market reports, as well as custom
consulting projects. He is also deeply involved in business development activities for the Displays unit at Yole. Previously, Zine was
in charge of numerous R&D programs at Aledia. In his time there he developed strong technical expertise as well as a detailed
understanding of the display industry. Zine is the author and co-author of several papers and patents. Dr. Bouhamri holds a
degree in Electronic Engineering from the National Polytechnic Institute of Grenoble (France), one from the Politecnico diTorino
(Italy), and a PhD in Radio Frequency and Optoelectronics from Grenoble University (France).
Contact: zine.bouhamri@yole.fr
Pierrick BOULAY
As part of the Photonics,Sensing & Display division atYole Développement (Yole), Pierrick Boulay works as Market and
Technology Analyst in the fields of Solid State Lighting and Lighting Systems to carry out technical, economic and marketing
analysis. Pierrick has authored several reports and custom analysis dedicated to topics such as general lighting, automotive
lighting, LiDAR, IR LEDs, UV LEDs andVCSELs.
Prior toYole, Pierrick has worked in several companies where he developed his knowledge on general lighting and on
automotive lighting. In the past, he has mostly worked in R&D department for LED lighting applications. Pierrick holds a master
degree in Electronics (ESEO – Angers, France).
Contact: pierrick.boulay@yole.fr

COMPANIES CITED IN THIS REPORT
Avalon Holographic,Avegant, Bosch, Burton, Brelyon, Continental, Coretronic
Corporation, Creal 3D, Dimenco, Facebook, Fovi 3D, Futurus, Google, Hella,
Holografika, Holoxica, Japan Display, JLR, Leia, Light Field Lab, LightSpace Technologies,
Looking Glass Factory, Microsoft, Nvidia, Ostendo, Raxium, RealView Imaging,
Samsung, SeeRealTechnologies,Third dimension technologies,VividQ,Wolkswagen,
Voxon Photonics… and more.

INTRODUCTION
History of 3D displays for the consumer
2011
Nintendo 3DS
2009
Avatar, bringing immersive
3D technology to the public
1970s-1980s1950s
19th
century
Stereoscopy: Opening the route to
3D
First golden age of 3D
movies in Hollywood
Continuous improvement
of the technology
2017
Two last 3D TV set makers
(Sony, LG) finally discontinue
their 3D product lines
rise in computing capabilities and display technologies
life and… death of 3D TVs for consumers
next?

INTRODUCTION
3D coming back to the forefront: the data context
3D data is
becoming more
and more
available via
sensing for the
consumer and
the automotive.
Displaying this
data shall be of
interest.
• The 3D data trend has mainly existed in the military sector or the medical sector. As they were low volume high
value systems, these were specific market considerations.
• With the rise in popularity of other markets like the automotive (LiDAR) or the consumer (3D sensing on the front
side for smartphones), there is a huge amount of available data that could be processed and displayed to enhance
user experience via immersion and interactivity.
3D displays
Military
Medical
New driver:
automotive
New driver:
consumer
Source: US Navy Source: 3DIcon

TECHNOLOGY REQUIREMENTS
Flat panel displays – The push toward 8K
8K is coming
but there is
little
differentiation
at regular
viewing
distances. 8K
seems overkill
for typical FOV
recommen-
dations.
• 3D display makers are very much looking forward the
natural increase in resolution that can be seen in panel
manufacturing. Evidently, the higher the number of
available pixels, the higher the resolution of the final
image could be with an increased number of views.
• However, as 8K TVs are entering the market, there is a
questionable interest from the public. The added value
is not striking due to size, viewing distance and field of
view requirements.
• For maximum visual comfort and experience, the
Society of Motion Picture & Television Engineers and
the “THX standard” recommend FOVs of 30° and 40°
respectively.
• From these recommendations, one can derive the
optimum viewing distance for various display sizes
(below). Sitting closer means increasing the FOV:
SMTP:
30° FOV
THX:
40° FOV
50° FOV
55“ (140 cm) Xx m Xx m Xx m
Panel
Size
Viewing
distance
Field Of
View

MARKET INSIGHT
Market segmentation
Six main
applications are
emerging
among the
different market
segments.
Market Main applications
Defense and aerospace
Mobile and consumer
Automotive and
transportation
Medical
Industrial
Smartphones
Instrument cluster
xxx
xxx
xxx
xxx
xxx

MARKET INSIGHT
Expected development timeline
First
applications of
light-field
displays are
expected to be
limited to niche
markets with
low volumes.
2019 2025? 20332028
1st wave:
• Niche
applications
• Low volumes
• Very high price
2nd wave:
• Regular
applications
• Limited volumes
• Moderated price
3rd wave:
• Mainstream
applications
• High volumes
• Low price
• xxx
• xxx
• xxx
• xxx
• xxx
• xxx
• xxx
Close to no
commercial
applications

INTRODUCTION TO 3D TECHNOLOGIES
Classification of 3D display technologies
3D displays
Binocular stereoscopic
(Eyeglasses based)
Autostereoscopic 3D
displays
Multiview 3D
displays
Volumetric 3D
displays
Digital hologram
displays
3DTVs have failed for several reasons
(lack of content, eye strain, or the need
to wear goofy glasses…)
Source: SeeReal TechnologiesSource: Leia Source: Voxon Photonics

POSITIONING
Technical positioning of companies
The majority of
players are
involved in
developing
multi-user
display and in
particular using
refractive optics
approach.
• Leia is the only player involved in Multiview 3D display using a diffractive optics approach due
to a strong IP portfolio blocking other potential players in this field.
Multi-user display Single-user display
Multi projector
array
Refractive optics
Diffractive optics
Digital holography
Volumetric 3D
Multiview
3D

OVERVIEW OFTHE ENTIRE CHAIN OF THE 3D IMAGING INDUSTRY
Companies involved in the 3D imaging industry
As 3D imaging
is emerging, 3D
transmission
standards are
still being
developed and
not yet
available.
3D content
generation
3D processing
3D
transmission
3D display
Entire chain of the 3D imaging industry

OVERVIEW OFTHE ENTIRE CHAIN OF THE 3D IMAGING INDUSTRY
3D content generation – Overview
There are
multiple options
to generate 3D
content but
computer
generated
content is
mostly used.
Light field data:
• Plenoptic cameras
• Camera arrays
• Moving cameras
Depth maps:
• Time of flight (ToF)
cameras
• Structured light cameras
Point cloud:
• LiDAR
Object representation:
• Synthetic aperture radar
Digital format:
• 3D mesh with/without
textures
• CAD data
• Planar primitives
• Voxels
• MRI/CT slice data

COMPONENTS
Displays for multi-view applications
Regular displays
as well as
microdisplays
could be used.
Of course costs
are not
identical.
microLED
OLED
LCD LCOS
DLP
OLED-on-Si
regular displays
microdisplays

COMPONENTS
MicroLEDs against regular panels

TECHNOLOGY COMPARISON
Pros and cons
There is no
perfect 3D
display
technique and a
lot of work still
have to be done
for each of
them.
Pros Cons
Multiview 3D display –
multi projector array
Large viewing angle
xxx
xxx
Xxx
xxx
xxx
xxx
xxx
refractive optics
xxx
Simple and straightforward design
xxx
xxx
diffractive optics
xxx
xxx
xxx
xxx
Volumetric 3D display –
multiple layers of LCD
xxx
Has 3D physical volume
xxx
xxx
xxx
Holographic 3D display
– SeeReal approach
Real-time eye tracking function
xxx
xx
xxx
Limited viewing angle

Contact our
SalesTeam
for more
information
Next GenerationTV Panels: New
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Impact 2019
MicroLED Displays 2019
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38
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39
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• Displays & OpticalVision Systems forVR,AR & MR 2018
o PATENT REPORT
• MicroLED Displays : Intellectual Property Landscape 2018

40
POWER ELECTRONICS
• Power SiC: Materials, Devices and Applications 2019 - Update
• Power Electronics for EV/HEV and e-mobility:
Market, Innovations and Trends 2019 - Update
• Status of the Power Electronics Industry 2019 - Update
• Discrete Power Packaging : Material Market
and Technology Trends 2019 - New
• Status of the Power ICs Industry 2019 - Update
• Status of the Inverter Industry 2019 - Update
• Status of the Power Module Packaging Industry 2019 - Update
• Wireless Charging Market Expectations
and Technology Trends 2018
• Power GaN 2018: Epitaxy, Devices,Applications
and Technology Trends
• Automotive Power Module Packaging Comparison 2018
• GaN-on-Silicon Transistor Comparison 2019
• SiC Transistor Comparison 2019
o PATENT REPORT
• Power SiC : Materials, Devices and Modules 2019 - New
• Power GaN : Materials, Devices and Modules 2019 – Update
BATTERY & ENERGY MANAGEMENT
• Status of the Rechargeable Li-ion Battery Industry 2019 - New
o PATENT REPORT
• Battery Energy Density Increase: Materials
and EmergingTechnologies 2019 - New
• Solid-State Batteries 2019 - New
• Status of the Battery Patents 2018
COMPOUND SEMI.
• Emerging Semiconductor Substrates:
Market & Technology Trends 2019- New
• InP Wafer and Epiwafer Market - Photonic and
RF Applications 2019- New
• GaAsWafer and Epiwafer Market: RF, Photonics,
LED and PV Applications 2018
o PATENT REPORT
• GaN-on-Silicon Substrate: Materials, Devices
and Applications 2019 - Update
BIOTECHNOLOGIES
• CRISPR-Cas9 Technology: From Lab to Industries 2018
o PATENT REPORT
• Personalized Medicine 2019 – New

41
OUR 2019 MONITORS COLLECTION (1/2)
Get the most updated overview of your market to monitor your strategy
Yole Développement, System Plus Consulting and KnowMade, all part of the Yole Group of Companies, are launching a collection of 10 monitors in 2019. The monitors aim to
provide updated market, technology and patent data as well dedicated quarterly analyses of the evolution in your industry over the previous 12 months. Furthermore, you can
benefit from direct access to the analyst for an on-demand Q&A and discussion session regarding trend analyses, forecasts and breaking news.
Topics covered will be compact camera modules (CCMs), advanced packaging, compound semiconductors, microfluidics, batteries, RF and memory.
MARKET MONITOR byYole Développement
A FULL PACKAGE:
The monitors will provide the evolution of the market in units, wafer area and revenues.
They will also offer insights into what is driving the business and a close look at what is
happening will also be covered in it.
The following deliverables will be included in the monitors:
• An Excel database with all historical and forecast data
• A PDF slide deck with graphs and comments/analyses covering the expected
evolutions
o ADVANCED PACKAGING – NEW
This monitor will provide the evolution of the advanced packaging platforms. It will
cover Fan-Out Wafer Level Packaging (WLP), Fan-Out Panel Level Packaging (PLP),
Wafer-Level Chip Scale Packaging (WLCSP), Flip Chip packaging platforms, and 2.5D
and 3D Through Silicon Via (TSV) integration. Frequency: Quarterly, starting from Q4
2019
o COMPOUND SEMI. – NEW
This monitor will describe how the compound semiconductor industry is evolving. It
will offer a close look at GaAs, InP, SiC, GaN and other compounds of interest
providing wafer volumes, revenues, application breakdowns and momentum.
Frequency: Quarterly, starting from Q 2019
o CMOS IMAGE SENSORS – NEW
This monitor will provide the evolution of the imaging industry, with a close look at
image sensor, camera module, lens and VCM. Volumes, revenues and momentum of
companies like Sony, Samsung, Omnivision and OnSemi will thus be analysed.
Frequency: Quarterly, starting from Q3 2019
o MEMORY – UPDATE
For the memory industry you can have access to a quaterly monitor, as well as an
additional service, a monthly pricing. Both services can be bought seprately:
• DRAM Service: Including a quarterly monitor and monthly pricing.
• NAND Service: Including a quarterly monitor and monthly pricing.
REVERSETECHNOLOGY MONITOR by System Plus Consulting
o SMARTPHONES – NEW
To stay updated on the latest components, packaging and silicon chip choices of the smartphone makers, System Plus Consulting has created its first Smartphone Reverse
Technology monitor. This year, get access to the packaging and silicon content database of at least 20 different flagship smartphones – more than five per quarter. Starting at the
beginning of 2020, the monitor will include an Excel database report for each phone and a quarterly comparison.

42
OUR 2019 MONITORS COLLECTION (2/2)
Get the most updated overview of your market to monitor your strategy
PATENT MONITOR by KnowMade
A FULL PACKAGE:
Starting at the beginning of the year, the KnowMade monitors include the following
deliverables:
• An Excel file including the monthly IP database of:
• New patent applications
• Newly granted patents
• Expired or abandoned patents
• Transfer of IP rights through re-assignment and licensing
• Patent litigation and opposition
• Quarterly report including a PDF slide deck with the key facts & figures of the
quarter: IP trends over the three last months, with a close look to key IP players and
key patented technologies.
o GaN for Power & RF Electronics
Wafers and epiwafers, GaN-on-SiC, silicon, sapphire or diamond, semiconductor
devices such as transistors, and diodes, devices and applications including converters,
rectifiers, switches, amplifiers, filters, and Monolothic Microwave Integrated Circuits
(MMICs), packaging, modules and systems.
o GaN for Optoelectronics & Photonics
Wafers and epiwafers, GaN-on-sapphire, SiC or silicon; semiconductor devices such
as LEDs and lasers; and applications including lighting, display, visible communication,
photonics, packaging, modules and systems.
o Li-ion Batteries
Anodes made of lithium metal, silicon, and lithium titanate (LTO); cathodes made of
Lithium Iron Phosphate (LFP), Nickel-Manganese-Cobalt (NMC), Lithium Nickel
Cobalt Aluminium Oxide (NCA), Lithium Nickel Metal Dioxide (LiNiMO2), Lithium
Metal Phosphate (LiMPO4), and Lithium Metal Tetroxide (LiMO4); electrolytes
including liquid, polymer/gel, and solid inorganics; ceramic and other separators;
battery cells including thin film/microbattery, flexible, cylindrical and prismatic; and
battery packs and systems.
o Post Li-ion Batteries
Battery technologies including redox-flow batteries, sodium-ion, lithiumsulfur, lithium-
air, and magnesium-ion, and their supply chains, including electrodes, electrolytes,
battery cells and battery packs/systems.
o Solid-State Batteries
Supply chain including electrodes, battery cells, battery packs/systems and
electrolytes, including polymer, inorganic and inorganic/polymer, inorganic materials,
including argyrodites, LIthium Super Ionic CONductor, (LISICONs), Thio-LISICONs,
sulfide glasses, oxide glasses, perovskites, anti-perovskites and garnets.
o RF Acoustic Wave Filters
Including Surface Acoustic Wave (SAW), Temperature Compensated (TC)- SAW, Bulk
Acoustic Wave- Free-standing Bulk Acoustic Resonator (BAWFBAR), BAW-Solidly-
Mounted Resonator (BAW-SMR), and Packaging.
o RF Power Amplifiers
Including Low Noise Amplifiers, Doherty Amplifiers, Packaging, and Millimeter-Wave
technology.
o RF Front-End Modules
o Microfluidics
From components to chips and systems, including all applications.

43
I-MICRONEWS MEDIA
To meet the growing demand for market,
technological and business information,
i-Micronews Media integrates several tools
able to reach each individual contact within its
network.
We will ensure your company benefits from
this
ONLINE ONSITE INPERSON
i-Micronews e-newsletter
i-Micronews.com
FreeFullPDF.com
Events Webcasts
Unique, cost-effective ways
to reach global audiences.
Online display advertising
campaigns are great strategies
for improving your
product/brand visibility.They
are also an efficient way to
adapt with the demands of the
times and to evolve an effective
marketing plan and strategy.
Brand visibility, networking
opportunities
Today's technology makes it
easy for us to communicate
regularly, quickly, and
inexpensively – but when
understanding each other is
critical, there is no substitute
for meeting in-person. Events
are the best way to exchange
ideas with your customers,
partners, prospects while
increasing your brand/product
visibility.
Targeted audience
involvement equals clear,
concise perception of your
company’s message.
Webcasts are a smart,
innovative way of
communicating to a wider
targeted audience.Webcasts
create very useful, dynamic
reference material for
attendees and also for
absentees, thanks to the
recording technology.
#15,800+ monthly unique visitors
on i-Micronews.com
#10,900+ weekly readers
of i-Micronews e-newsletter
#110 attendees on average
#7+ key events planned for 2019
on different topics
#380 registrants per webcast on
average to gain new leads for
your business
Contact: CamilleVeyrier (veyrier@yole.fr), Marketing & Communication Director

44
CONTACT INFORMATION
o CONSULTING AND SPECIFICANALYSIS, REPORT BUSINESS
• North America:
• Steve LaFerriere, Senior Sales Director forWestern US & Canada
Email: laferriere@yole.fr – + 1 310 600-8267
• ChrisYouman, Senior Sales Director for Eastern US & Canada
Email: chris.youman@yole.fr – +1 919 607 9839
• Japan & Rest of Asia:
• Takashi Onozawa, General Manager,Asia Business Development
(India & ROA)
Email: onozawa@yole.fr - +81 34405-9204
• Miho Ohtake, Account Manager (Japan)
Email: ohtake@yole.fr - +81 3 4405 9204
• Itsuyo Oshiba, Account Manager (Japan & Singapore)
Email: oshiba@yole.fr - +81-80-3577-3042
• Korea: Peter Ok, Business Development Director
Email: peter.ok@yole.fr - +82 10 4089 0233
• Greater China: Mavis Wang, Director of Greater China Business
Development
Email: wang@yole.fr - +886 979 336 809
• Europe: Lizzie Levenez, EMEA Business Development Manager
Email: levenez@yole.fr - +49 15 123 544 182
• RoW: Jean-Christophe Eloy, CEO & President,Yole Développement
Email eloy@yole.fr - +33 4 72 83 01 80
o FINANCIAL SERVICES (in partnership withWoodside Capital
Partners)
• Jean-Christophe Eloy, CEO & President
Email: eloy@yole.fr - +33 4 72 83 01 80
• Ivan Donaldson,VP of Financial Market Development
Email: ivan.donaldson@yole.fr - +1 208 850 3914
o CUSTOM PROJECT SERVICES
• Jérome Azémar,Technical Project Development Director
Email: azemar@yole.fr - +33 6 27 68 69 33
o GENERAL
• CamilleVeyrier, Director, Marketing & Communication
Email: veyrier@yole.fr - +33 472 83 01 01
• Sandrine Leroy, Director, Public Relations
Email: leroy@yole.fr - +33 4 72 83 01 89 / +33 6 33 11 61 55
• Email: info@yole.fr - +33 4 72 83 01 80
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