OpenStack - Future of OpenSource Cloud
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- OpenStack is the dominant open source platform for Infrastructure as a Service (IaaS) cloud computing. It has over 3000 developers from 180+ organizations contributing to the project, making it the fastest growing open source project in history. - The IaaS market is expected to reach $6 billion in size within 4 years, and OpenStack will power a huge portion of this market. Proprietary cloud platforms offer easy adoption but with vendor lock-in, while OpenStack provides less risk of lock-in but is harder to deploy. - Mirantis started as enthusiastic early adopters of OpenStack, organizing the first OpenStack Meetup. It has since grown to be a leading OpenStack consulting company and solutions provider, with over 60
OpenStack - Future of OpenSource Cloud
- 1. OpenStack – Future of OpenSource Cloud Alex Freedland afreedland@mirantis.com
- 2. When most people think of Cloud, they imagine this… 2
- 3. When tech professionals think about Cloud, they imagine this… 3
- 4. When I think of a cloud I see this… 4
- 5. Premise 1: cloud is BIG $$$ 5
- 6. Premise 2: cloud will be open …why…? …because cloud pioneers show that open is the way! Enterprises will follow in time. 6
- 7. Who needs all this stuff? 7
- 8. OpenStack won open cloud wars OpenStack is the fastest growing open source project in history… 180+ organizations, 3000+ developers 8
- 9. Premise 3: OpenStack won open cloud wars Average # of developers in an IRC channel as of 6/18 9
- 10. Premise 3: OpenStack won open cloud wars OpenStack is the #2 FOSS foundation 1. The Linux Foundation = $9.6M 2. Openstack = $6M 3. Mozilla Foundation = $1.9M 4. The Apache Foundation - $0.53M 10
- 11. IaaS Market & OpenStack Open code: Proprietary code: Harder to deploy/adopt Easy to adopt No vendor lockin Maximum vendor lockin Support ecosystem, function of community size Limited support ecosystem
- 12. OpenStack Powered Servers Largest Open Source Community 300 • Huge part of the Cloud will be powered 250 by OpenStack 200 150 100 50 • 6B IaaS market in 4 years 0 OpenNebula CloudStack Eucalyptus OpenStack Average # of developers in an IRC channel OpenStack-Powered Servers OS IaaS Market * $7,000.00 2000000 1800000 $6,000.00 1600000 $5,000.00 1400000 1200000 $4,000.00 1000000 $3,000.00 800000 600000 $2,000.00 400000 $1,000.00 200000 0 $0.00 2012 2013 2014 2015 2016 2012 2013 2014 2015 2016 * Based on the data from IDC
- 13. Summary • IaaS technology is disrupting a huge infrastructure software market • Open source cloud is not a “cheap alternative” to proprietary, it is the dominant standard in IaaS market • OpenStack is the unchallenged leader in open source IaaS 13
- 14. Why is it a better investment then “other stacks?” 14
- 15. OpenStack was built for the community OpenStack is the enabler for community innovation…. • Started by a community • Developed by a community • Marketed by a community • With the goal of enabling participants to add value and build money 15
- 16. Alternatives are for the founding vendor Alternatives, are vendor driven projects: • Started by a single vendor • Developed by a single vendor • Marketed by a single vendor • With the goal to create a veil of “no vendor lock-in” 16
- 17. How do you get the $$$? 17
- 18. The Ecosystem OPENSTACK CAMPS System Integration Support Software Hardware OPEN BUT HARD: PROPRIETARY BUT EASY: • Harder to deploy/adopt • Easy to adopt • Easier to sell • Harder to sell • Low risk – Low reward • High risk – High reward 18
- 19. Hardware Camp PROS CONS • Aligned with enterprise • Hard to penetrate the buying patterns market • Can sell through channel • Significant upfront R&D • Leveraged business model investment KEY PLAYERS iPhone of OpenStack Best price-performance with The Incumbents commodity components 19
- 20. Software Camp PROS CONS • Can be less R&D then • Enterprises are used buying appliance VMWare, not cloud • Hardware vendors can be a • Still need to invest in brand; channel VARs don’t create demand • Leveraged business model • OpenStack is free, no? KEY PLAYERS OpenStack for OpenStack for the Swift for SaaS Easy to install OpenStack massive scale / enterprise; Vendors for everyone webscale VMWare killer 20
- 21. Support Camp PROS CONS • Leveraged business model • Battle against incumbents • Full use of OpenStack • Must have a brand momentum • Isn’t trivial to just sell • Aligned with how enterprises support buy open source KEY PLAYERS Support is what we do We own the cloud We own the We own mission enterprise critical apps 21
- 22. SI Camp PROS CONS • Start monetizing with minimal • Business scales linearly investment • Will commoditize long term • Learn while making money • Full use of OpenStack momentum KEY PLAYERS #1 SI in the OpenStack Small but smart; The Incumbents Ecosystem we know HA 22
- 23. “It’s Complimentary” camp OpenStack as an enabler for selling core product / service 23
- 24. The Mirantis OpenStack Story 24
- 25. The Mirantis Way The day OpenStack was announced, we decided to research it further and build a private cloud for our internal IT 25
- 26. The Mirantis Way Lauren said, I should do a MeetUp in the Bay Area We liked the technology… so I called Mark Collier and asked how can we get involved? Mark Collier said “I don’t know you so talk to Lauren Sell.” 26
- 27. The Mirantis Way We figured the MeetUp would look like this… and reserved a small room. But it ended up looking like this 27
- 28. The Mirantis Way After the MeetUp the word got out that we know OpenStack… and people started calling us… Randy Bias from CloudScaling called and said he could Ray O’Brien from use a partner… NASA called and said Some people from Nexenta that all his staff left to open you don’t know called and said OpenStack Startups they are interested in OpenStack 28
- 29. New Website Old Website 29
- 30. Mirantis Today • Founding sponsor and Board Member of the OpenStack foundation • Largest OpenStack services and tools company in the world • 60 OpenStack consultants • Two dozen OpenStack customers • Growing at 100% a year 30
- 31. Thank You! Alex Freedland afreedland@mirantis.com 31