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OPTIMIZE YOUR RESUME
LAKEISHA MATHEWS, CERTIFIED PROFESSIONAL RESUME WRITER
WHY IS IT SO HARD?
TODAY’S FOCUS - OPTIMIZATION
1) Eight strategies for optimizing your resume
2) Focus on resume challenges vs. essentials
IS YOUR RESUME UPDATED?
Quick poll:
Is your resume up-to-date: Yes or No
RESUME QUESTION #1
Question
How often should I update my
resume?
 Every year - September
 Keep
 Job descriptions
 Performance Evaluations
 Awards
 Testimonials/Thank you cards
 Create a Credentials File
Career Directors International
RESUME QUESTION #2
Question
How do I make my resume stand
out, pop, get noticed?
 Error free
 Prove you qualify
 Include value factor
 Leadership experience
 Show how you saved money
 Innovation
 Connections – professional
affiliations
 Education/Training
 Awards
RESUME QUESTION #3
Question
Do I need a resume and a LinkedIn
profile?
 Yes – it’s recommend you have
both!
 Robust LinkedIn profile
ARE YOU ON LINKEDIN
Quick Poll:
1. Do you have a LinkedIn account?
Quick Poll:
What’s your profile strength?
a) All-Star
b) Expert
c) Advanced
d) Intermediate
e) Beginner
RESUME QUESTION #4
Question
What’s new with resume
formatting?
 Length
 Summary
Statements/Professional Profiles
 Combo Headers
 Incorporating social media
 Modified contact information
QUESTION – ADDING ACCOMPLISHMENTS
Quick Chat:
Why is it so challenging to write about professional accomplishments in your
resume?
RESUME QUESTION #5
Question
How do I show my
accomplishments
 Declarative statements
 Key words
 Quantifying
 Explaining impact
 Accomplishments/awards
sections
 STAR / CCAR
STAR / CCAR
STAR
 Situation
 Task
 Action
 Result
CCAR
 Context
 Challenge
 Actions
 Results
Let’s Practice
RESUME QUESTION #6
Question
How do I optimize my resume for
use online?
 Word or PDF formats only
 Applicant Tracking Systems –
parsing tools work best with Word
 ASCII – plain text
resumes/unformatted, best for
pasting into online applications,
eforms, etc. (use Word to convert
to Plain Text/insert line breaks)
 Create a web portfolio to highlight
creative works
 Create a website
 Upload your resume to a job board
and make public—key words
essential
References: (1) https://www.livecareer.com/quintessential/pdf-
resume-pros-cons; (2) Resume Magic by Susan Whitcomb
RESUME QUESTION #7
Question
How do I show that I am not
overqualified…or conceal the fact
that I am?
 Admit to yourself if you are
overqualified
 Include a clear objective or goal
statement
 Clarify why you are seeking the
job – what’s your goal
 Examine yourself
 Keep your skills up-to-date
 Focus on last ten years
 Remove dates – where possible
DISCRIMINATION IN HIRING PRACTICES
Quick Chat:
In addition to ageism, what other diversity factors are evident on resumes
and may be susceptible to discrimination?
RESUME QUESTION #8
Question?
What are key formatting tips to
highlight special projects,
collaborations, subject matter
expertise
 Technology/Software section
 Core qualifications/areas of
expertise
 Certifications
 Clients/projects section or include
projects section under each job
 Quantify impact/ROIATD Article: Resume Essentials
for Instructional Designers
QUESTIONS
Lakeisha Mathews
www.rightresumes.org │ Rightres@gmail.com
https://www.linkedin.com/public-profile/settings?trk=prof-edit-edit-public_profile

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Optimize your resume

  • 1. OPTIMIZE YOUR RESUME LAKEISHA MATHEWS, CERTIFIED PROFESSIONAL RESUME WRITER
  • 2. WHY IS IT SO HARD?
  • 3. TODAY’S FOCUS - OPTIMIZATION 1) Eight strategies for optimizing your resume 2) Focus on resume challenges vs. essentials
  • 4. IS YOUR RESUME UPDATED? Quick poll: Is your resume up-to-date: Yes or No
  • 5. RESUME QUESTION #1 Question How often should I update my resume?  Every year - September  Keep  Job descriptions  Performance Evaluations  Awards  Testimonials/Thank you cards  Create a Credentials File Career Directors International
  • 6. RESUME QUESTION #2 Question How do I make my resume stand out, pop, get noticed?  Error free  Prove you qualify  Include value factor  Leadership experience  Show how you saved money  Innovation  Connections – professional affiliations  Education/Training  Awards
  • 7. RESUME QUESTION #3 Question Do I need a resume and a LinkedIn profile?  Yes – it’s recommend you have both!  Robust LinkedIn profile
  • 8. ARE YOU ON LINKEDIN Quick Poll: 1. Do you have a LinkedIn account? Quick Poll: What’s your profile strength? a) All-Star b) Expert c) Advanced d) Intermediate e) Beginner
  • 9. RESUME QUESTION #4 Question What’s new with resume formatting?  Length  Summary Statements/Professional Profiles  Combo Headers  Incorporating social media  Modified contact information
  • 10. QUESTION – ADDING ACCOMPLISHMENTS Quick Chat: Why is it so challenging to write about professional accomplishments in your resume?
  • 11. RESUME QUESTION #5 Question How do I show my accomplishments  Declarative statements  Key words  Quantifying  Explaining impact  Accomplishments/awards sections  STAR / CCAR
  • 12. STAR / CCAR STAR  Situation  Task  Action  Result CCAR  Context  Challenge  Actions  Results Let’s Practice
  • 13. RESUME QUESTION #6 Question How do I optimize my resume for use online?  Word or PDF formats only  Applicant Tracking Systems – parsing tools work best with Word  ASCII – plain text resumes/unformatted, best for pasting into online applications, eforms, etc. (use Word to convert to Plain Text/insert line breaks)  Create a web portfolio to highlight creative works  Create a website  Upload your resume to a job board and make public—key words essential References: (1) https://www.livecareer.com/quintessential/pdf- resume-pros-cons; (2) Resume Magic by Susan Whitcomb
  • 14. RESUME QUESTION #7 Question How do I show that I am not overqualified…or conceal the fact that I am?  Admit to yourself if you are overqualified  Include a clear objective or goal statement  Clarify why you are seeking the job – what’s your goal  Examine yourself  Keep your skills up-to-date  Focus on last ten years  Remove dates – where possible
  • 15. DISCRIMINATION IN HIRING PRACTICES Quick Chat: In addition to ageism, what other diversity factors are evident on resumes and may be susceptible to discrimination?
  • 16. RESUME QUESTION #8 Question? What are key formatting tips to highlight special projects, collaborations, subject matter expertise  Technology/Software section  Core qualifications/areas of expertise  Certifications  Clients/projects section or include projects section under each job  Quantify impact/ROIATD Article: Resume Essentials for Instructional Designers
  • 17. QUESTIONS Lakeisha Mathews www.rightresumes.org │ Rightres@gmail.com https://www.linkedin.com/public-profile/settings?trk=prof-edit-edit-public_profile