Debt collection is evolving from a traditionally adversarial process to a more strategic, technology-driven function that balances recovery efficiency with customer relationships. Modern best practices emphasize clear upfront communication, flexible repayment options, and data analytics to identify and segment at-risk borrowers early. Automation streamlines operations through self-service portals and digital payment solutions, while AI transforms collections with predictive risk modeling, intelligent chatbots, and sentiment analysis to personalize engagement—as demonstrated by Poonawalla Fincorp's 25% NPA reduction through AI adoption. However, technological advancement must be paired with strict adherence to legal and ethical standards like the FDCPA and RBI guidelines, ensuring compliance while maintaining brand reputation. By combining transparent communication, data-driven decision making, automation, AI innovation, and regulatory compliance, financial institutions can achieve faster recoveries (40%+ efficiency gains), lower operational costs, and preserved customer relationships—ultimately transforming collections from a reactive process to a proactive strategic function. The future lies in this balanced approach where technology enhances human judgment rather than replaces it.