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                    Quick Thoughts on Oracle’s Hatchet Job

                    Dave Kellogg
                    Chief Executive Officer
                    Mark Logic Corporation

                    12/17/09




Copyright © 2009 Mark Logic Corporation. All rights reserved.                     Slide 1
Preface


      This is not our technical response to Oracle’s attack white paper
         This is a business response I threw together pretty quickly
         (Hey, we don’t have 50K employees)

      We will be publishing a response white paper in the next few weeks
        We will be holding a webinar in a similar timeframe

      This is a “quick thoughts” document
         Maybe this is why they’re grumpy
         Why we think MarkLogic Server beats Oracle
         One slide on the white paper itself
         A chart that shows relative product positioning
         Maybe thinking like this is why they’re nervous

Copyright © 2009 Mark Logic Corporation Confidential and Proprietary, Internal Use Only   Slide 2
Awakening The Giant




 Note: using generic Federal agency logo to represent 5 different defense/intelligence agencies
Copyright © 2009 Mark Logic Corporation Confidential and Proprietary, Internal Use Only           Slide 3
Why Mark Logic Beats Oracle


      Performance: 10 to 1000x
      Scalability
          100s of TB today; 100s of PB tomorrow
      Shared-nothing cluster architecture
      Cost effectiveness
          Hardware: commodity servers and storage
          Software: search engine, DBMS, and app server replacement
      Flexibility: no predefinition of either structure or queries
      Agility: turn applications in weeks to months


                                Mark Logic is the right choice for the
                              next generation of information applications


Copyright © 2009 Mark Logic Corporation Confidential and Proprietary, Internal Use Only   Slide 4
Oracle White Paper High-Level
Response

      As remarkable for what it didn’t say as what it did
          Didn’t say: faster, better, more scalable
      Largely empty rhetoric and obvious fact
          Oracle’s big and Mark Logic is venture backed, duh
          (Backed, btw, by the same firm who backed Oracle)
      Technical arguments relate to early XQuery implementation
          Not waiting until 2007 = 4 more years experience and maturity
          Language differences are trivial
          Grand total of 7 XQuery extensions in MLS 4.1
                        4 of which are coming in next revision of the standard


      Oracle has a huge “glass houses” problem
         MarkLogic Server 4.1 is 99.9% compliant with XQuery 1.0
         Oracle does not even publish results
         http://www.w3.org/XML/Query/test-suite/XQTSReportSimple.html
Copyright © 2009 Mark Logic Corporation Confidential and Proprietary, Internal Use Only   Slide 5
MarkLogic Server Positioning




                                                 Search
                   Ad Hoc                                                                 MarkLogic
                                                 Engines
                                                                                          Server

Structure

          Predefined
                                                IMS                                         Relational
                                                   IDMS                                     Databases

                                                     Predefined                             Ad hoc
                                                                                 Queries
Copyright © 2009 Mark Logic Corporation Confidential and Proprietary, Internal Use Only                  Slide 6
Maybe Thinking Like This is Why
They’re Worried




         “This notion of thinking about data in a
               structured, relational database is dead.”
                                                                                          Vivek Kundra, Federal CIO
                                                                                          July 21, 2009
                                                                                          Open Government and
                                                                                          Innovations Conference




Copyright © 2009 Mark Logic Corporation Confidential and Proprietary, Internal Use Only                               Slide 7

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Oracle Hatchet Job on Mark Logic

  • 1. Unlock Content™ Quick Thoughts on Oracle’s Hatchet Job Dave Kellogg Chief Executive Officer Mark Logic Corporation 12/17/09 Copyright © 2009 Mark Logic Corporation. All rights reserved. Slide 1
  • 2. Preface This is not our technical response to Oracle’s attack white paper This is a business response I threw together pretty quickly (Hey, we don’t have 50K employees) We will be publishing a response white paper in the next few weeks We will be holding a webinar in a similar timeframe This is a “quick thoughts” document Maybe this is why they’re grumpy Why we think MarkLogic Server beats Oracle One slide on the white paper itself A chart that shows relative product positioning Maybe thinking like this is why they’re nervous Copyright © 2009 Mark Logic Corporation Confidential and Proprietary, Internal Use Only Slide 2
  • 3. Awakening The Giant Note: using generic Federal agency logo to represent 5 different defense/intelligence agencies Copyright © 2009 Mark Logic Corporation Confidential and Proprietary, Internal Use Only Slide 3
  • 4. Why Mark Logic Beats Oracle Performance: 10 to 1000x Scalability 100s of TB today; 100s of PB tomorrow Shared-nothing cluster architecture Cost effectiveness Hardware: commodity servers and storage Software: search engine, DBMS, and app server replacement Flexibility: no predefinition of either structure or queries Agility: turn applications in weeks to months Mark Logic is the right choice for the next generation of information applications Copyright © 2009 Mark Logic Corporation Confidential and Proprietary, Internal Use Only Slide 4
  • 5. Oracle White Paper High-Level Response As remarkable for what it didn’t say as what it did Didn’t say: faster, better, more scalable Largely empty rhetoric and obvious fact Oracle’s big and Mark Logic is venture backed, duh (Backed, btw, by the same firm who backed Oracle) Technical arguments relate to early XQuery implementation Not waiting until 2007 = 4 more years experience and maturity Language differences are trivial Grand total of 7 XQuery extensions in MLS 4.1 4 of which are coming in next revision of the standard Oracle has a huge “glass houses” problem MarkLogic Server 4.1 is 99.9% compliant with XQuery 1.0 Oracle does not even publish results http://www.w3.org/XML/Query/test-suite/XQTSReportSimple.html Copyright © 2009 Mark Logic Corporation Confidential and Proprietary, Internal Use Only Slide 5
  • 6. MarkLogic Server Positioning Search Ad Hoc MarkLogic Engines Server Structure Predefined IMS Relational IDMS Databases Predefined Ad hoc Queries Copyright © 2009 Mark Logic Corporation Confidential and Proprietary, Internal Use Only Slide 6
  • 7. Maybe Thinking Like This is Why They’re Worried “This notion of thinking about data in a structured, relational database is dead.” Vivek Kundra, Federal CIO July 21, 2009 Open Government and Innovations Conference Copyright © 2009 Mark Logic Corporation Confidential and Proprietary, Internal Use Only Slide 7