Organisationalculturewithexamples
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The document discusses organizational culture at Tata Motors. It defines organizational culture and explains its importance. Tata Motors' culture is shaped by its founders' emphasis on ethics and community welfare. The culture fosters strong employee relationships and role models mindsets like pursuing goals and innovation. Tata Motors provides benefits like pensions to reward employees and ensure good customer service through programs that aim to exceed expectations.
Organisationalculturewithexamples
- 1. ORGANIZATIONAL CULTURE MD.Tamimul Haque Arpon ID:16102062 Nusrat Jhan Nabila ID:16102086 Rbeya benta jamal ID:16102090 Sabbir Rahman ID:16102056 Mehedi Hosain ID:16102057
- 3. "...We believe that organizations will ultimately get only as far as their organizational cultures take them."
- 4. Definition The basic pattern of shared assumptions, values, and beliefs considered to be the correct way of thinking about and acting on problems and opportunities facing the organization. The Philosophy that guides an Organizations policy towards employees & customers.
- 5. ORGANIZATIONAL CULTURE The culture of an organization represents certain predefined policies which guide the employees and give them a sense of direction at the workplace. The culture decides the way employees interact at their workplace.
- 6. IMPORTANCE OF ORGANIZATIONAL CULTURE The Culture decides the way employees interact at their workplace. The organization culture brings all the employees on a common platform. It is the culture of the organization which extracts the best out of each team member
- 7. CULTURE AND PERCEPTION “One's own culture provides the "lens" through which we view the world; the "logic"... by which we order it; the "grammar" ... by which it makes sense. “ “In other words, culture is central to what we see, how we make sense of what we see, and how we express ourselves.”
- 8. • for example : When you shape a round finger, it means ‘zero’ in Indonesia but in Brazil that is rude.
- 9. OVERVIEW OF TATA MOTORS Jamsetji Nusserwanji Tata
- 10. TATA MOTORS • Jamsetji Nusserwanji Tata started a private trading firm laying foundation to the TATA group in 1868. • Tata motors was established in 1945 as a locomotive manufacturing unit. • It tied up with Daimler-Benz and entered commercial vehicle segment in 1954
- 11. MISSION Tata motors was created with the following objectives: • To consistently create shareholder value by generating returns. • To strengthen the Tata brand and create lasting relationships with the customers. • To create a seamless organization that incubates and promotes innovation, excellence and the Tata core values. • To be the most admired multi-national Indian car company producing vehicles that people love to buy.
- 12. VISION Following is the vision of Tata motors: • To be a world class corporate constantly furthering the interest of all its stakeholders. • To develop Tata motors into a world class Indian car brand for innovative and superior value vehicles.
- 13. CULTURE –(broader perspective) Tata motors • Tata’s follow a very strong culture giving much importance to ethics and moral values. • Tata companies also extend social welfare activities to communities around their industrial units. • Very strong employee relationships.
- 14. CEO’s ROLE IN LEADING TRANSFORMATION AT TATA • The role of CEOs is unique in that they stand at the top of the pyramid and all the other members of the organization take cues from them. • Building a strong and committed top team. • Role-modeling desired mind-sets and behavior. • Relentlessly pursuing goals.
- 15. INNOVATIONS • Tata Motors created several breakthrough products in the past which changed the market dynamics and helped in providing a new customer experience. • 407 platform in 1980s • Indica in late 1990’s • ACE • NANO TATA MOTORS ACCOMPLISHMENTS
- 16. Value of ethics Principles, values, and beliefs that define what is right and wrong behavior
- 17. VALUE OF ETHICS TATA’S PERSPECTIVE Every employee of Tata motors shall exhibit culturally appropriate behaviour in the countries they operate in,and deal on behalf of the company with professionalism, honesty and integrity, while conforming to high moral and ethical standards.
- 18. GUIDELINES • Compliance with laws, rules and regulations; fair dealing. • Encouraging the reporting of any illegal or unethical behaviour. • Compliance procedures. • Stringent action against unethical acts.
- 19. CUSTOMER SERVICE • Customer service is the provision of service to customers before and after a purchase. “your most unhappy customers are your greatest source of inspiration.”
- 20. TATA’S PERSPECTIVE With the basic objective of increasing customer satisfaction and loyalty, the Customer Service is always at work to exceed the customer expectations. The customer service department works as a strong link between the company and the customer.
- 21. PROVISIONS FOR CUSTOMERS • 24 hours helpline and a breakdown helpline vehicle. • Strong chain of dealers and Tata Authorized Service Stations(TASS). • Qualified and trained technicians ,service advisors and customer relationships officer. • Recently Tata Motors has launched “Service Edge” to up customer service.
- 22. Tata’s system of appraisal • Annual with semiannual updates. • Appraisal is done by immediate supervisors. Goal Sheet, Target Achievement, Quality of work, Ethics used in target achievement, Ethics used in target achievement.
- 23. BENEFITS
- 24. Benefits to Employees • TATA Motors: • Superannuation- • Employees covered by this plan are prospectively entitled to benefits computed on a basis that ensures that the annual cost of providing the pension benefits would not exceed 15% of salary. • The monthly pension benefits after retirement range from 0.75% to 2% of the annual basic salary for each year of service.
- 25. • Culture is an inherent part of an organization and an organization’s success depends greatly on it’s culture.