Pitch
- 1. I am here to convince you that my ideas show best interests for your advertising needs. As I think my magazine produces a gap in the market.
- 2. Client for my magazine is the Northern Echo . I have chosen 16-24 year olds. Within this I am restricted to what I can publish, I will also consider the amount of advertising I will use as The Northern echo will take 33% of profits .
- 3. Code 1 (Accuracy) Code 3(Privacy) Code 12 (Discrimination) Code 4(Harassment) Code 6 (children)
- 4. Gender: females Age: 16-24 year olds Genre: Women's Lifestyle Tribe: Trendies Socioeconomics: ABC1 I set up a survey to ask my audience questions, to get to know the lifestyle of my readers... My product as fits in with my audience as I show I have provided interest to my audience, and have filled a gap in the market.
- 5. The genre of my Magazine is Women’s Lifestyle. As I think I know more about this genre as a person, and I am able to produce professional articles and products towards my consumers. Providing them with a high quality monthly magazine.
- 6. Mast head, in bold big letters. Also it states above that is it Britain's No1 women's magazine. People are then going to be Layout looks Pink, girly persuaded to buy it as it is a professional, colour scheme popular magazine, obviously with and catchy. instantly good ideas inside. attracts girls. Main picture of celebrity, Capital letters, and showing there is punctuation an article inside. emphasises the As a window to narration of the future self. magazine.
- 7. How to make yourself look younger. Fashion, help.. Personal style to suit you. Main picture of celebrity, showing a window to future self. Celebrity gossip article, interview Stress with Victoria article. Beckham.
- 8. I have produced two mock ups for one article choice, which I then had to ask a rang of people who are within my target audience to get their opinion. • Colour scheme • Interview type •Language used •Informative writing •Layout •Font
- 9. Pictures work well Title does not fit in around the article MOCK UP 1 with the genre, and it Break out box, to show the does not persuade the with facts is importance of the Colour scheme fits reader to read on. knowledgeable text. in with genre of the for the magazine. audience. Preferred this article type The pictures look (integrated dark, in contrast interview) with the colour scheme. The language suited the audience well, very fluent with a clear visible font.
- 10. Tile font is a bit to MOCK UP 2 blunt, and is not The main focus is the big catchy. picture on the left The colour scheme Pictures are two showing the story fits well with genre. different colours, through the picture. and do not match together. The language is very formal, and serious which reflects the article. Campaign helpline is useful, and makes reader feel selected. The layout looks unprofessional.
- 12. 32 pages, 11 pages of advertisement, 115 GSM coated paper, GLOSS, A4 size,
- 13. £1 per copy. major expenditures - £2,095.50. magazine advertisement -£12,300
- 14. I have created a women's lifestyle magazine, for 16-24 year olds. I hope you think I have been successful. Is there any questions