SlideShare a Scribd company logo
Data Governance For Self-service BI
Pro-tips plus pitfalls for real world data stewards
Jason Medina
Global Decision
About Me
• Name: Jason Medina (UCI Math)
• Data roles since 1998 for various size
and businesses
• Insights from front lines and ground
level
• Applicable concepts and actions to
enable self-service
Data Governance For Self-service BI
Agenda
Jason Medina
Global Decision
Agenda
1.Players and Roles
2.Painting the Golden Gate Bridge
3.Figures don’t lie, liars figure
4.Building business rapport to KTLO
5.A genral solution for specific
problems
•Select
•Arrange
•Filter
•Mutate
•Summarize
•Exploratory data
analysis
•Describe missing
context
•Expose data linkage
•Machine inputs
•Event or
transactional
•Human made
•Descriptive
•Aggregate
•Predictive
Model Obtain
ScrubExplore
Data Governance For Self-service BI
Players and Roles
Jason Medina
Global Decision
The stars of our show
Adminstrative advocates
Executive sponsor – champion data strategy and tactics for internal
and external customer success
Business owner – oversee business requirements, processes, policy
and procedures that leverage data assets for decision makers
Technology resources
Data technician – executes technical design, development
and deployment to productions data solution
Data curator – responsible for tactical administration,
governance and maintenance of BI infrastructure, resources
and user enablement
Data consumer – community of users who provide real time
feedback in both production and testing environmentsDependency: xkcd.com/2347/
Data Governance For Self-service BI
Painting the Golden Gate Bridge
Jason Medina
Global Decision
Masters of our data universe
Business deliverable
Self-Service
BI Tools
User curated
and supported
data sources
Enterprise
reporting tools
IT certified
data sources
with KTLO
production
support
Spreadsheets
Manual inputs
as well as flat
file exports
and other
connections
“…to ensure the uniformity,
accuracy, stewardship,
governance, semantic
consistency and accountability
of an enterprise’s official shared
master data assets.”
Magic Quadrant for Master Data Management Solutions
Published 13 January 2020 - ID G00382085
Ask Want
Routine maintenance for flexible persistence
“There are a couple of misconceptions about how
often the Bridge is painted. Some say once every
seven years, others say from end to end each year.
..truth is that the Bridge is painted continuously.
Painting the Bridge is an ongoing task and a
primary maintenance job.”
https://www.goldengate.org/bridge/bridge-maintenance/painting-the-bridge/
Things to know:
• Be aware of business priorities
• Know the reporting calendar frequency and intervals
• (Tech)nology is a four letter word
Things to do:
• Build a “one stop” repository to share maintenance know how
• Schedule regular server patching and code reviews
• Define problems without words
Things to minimize:
• Downtime during critical reporting periods
• Perfection at all costs
• Boiling the ocean
“Persistance gets you there, consistency keeps you there.”
Data Governance For Self-service BI
Figures don’t lie, liars figure
Jason Medina
Global Decision
Yes but no and it depends (The Rule of 3)
The first time they agree to something or give you “yes”, that is #1.
Next use a label along the lines of “It sounds like what you
want/what you agreed to is X. Their answer to that label is #2.
Last, paraphrase what they said – “Please forgive me, I want to
make sure I have this right…etc.” – the counterpart’s response to
that is #3. You have just executed The Rule of 3.
blog.blackswanltd.com/the-edge/what-makes-you-think-your-yes-is-real
Things to ask:
• What about this does not work for us?
• How would this operate in production?
• What business objective is achieved?
Things to do:
• Netrualize negativity by focusing on positive outcomes
• Clear path to focus on a sufficient solution
• Minimize time to failure
Things to avoid:
• Ambiguity from pro-noun confusion
• More than one optimization goal
• Unmeasureable or immaterial outcomes
Keeping the lights on (KTLO)
Things to ask:
• Is this a data or an infrastructure problem?
• Is this an urgent decision or question?
• Has anyone looked at the data?
Things to do:
• Inventory data with context for business relatability
• Clear sky monitoring for stormy Monday alerts
• Get to the source
Things to avoid:
• Data surprises or service gotchas
• More than one optimization goal
• Lonely watchdogs
artcenter.edu/connect/events/toyota-dialogues-fall-2016-edward-tufte.html
Edward Tufte speaking at Art Center in Pasadena for Thinking
Eye exhibt opening (picture by me Tufte on stage)
“Our only language is vision”
– Edward Tufted Thinking eye event
Data Governance For Self-service BI
A general solution for specific problems
Jason Medina
Global Decision
Workflow automation lifecycle for self service BI
Plan
Organize
Interaction
Execute
Measure
Reality Vision
Administrative and Technical teams want answers and
insights
Answers
Recommendation
actions
Detailed explanations and
technical documents
Business
context
Technical
details
Insights
TechAdmin
Data Governance For Self-service BI
Thank you
Connect at Linkedin.com/in/jason-medina
Jason Medina
Global Decision
Refrences
https://www.slideshare.net/mobile/YanDavidErlich/never-split-the-difference-cheatsheet
https://www.aaas.org/resources/communication-toolkit
https://www.tableau.com/learn/articles/data-governance-best-practices
https://bi-survey.com/data-governance
https://www.seagate.com/our-story/data-age-2025/
https://blog.netwrix.com/2019/11/26/a-data-governance-strategy-that-works/

More Related Content

PPTX
Keys to Formulating an Effective Data Management Strategy in the Age of Data
PPTX
Are You Your Company's Chief Data Officer?
PDF
Data Architecture, Solution Architecture, Platform Architecture — What’s the ...
PDF
Data management trends
PPTX
Data Strategy for Telcos : Preparedness and Management
PDF
IT + Line of Business - Driving Faster, Deeper Insights Together
PDF
Data-Ed: Data-centric Strategy & Roadmap
PDF
Data Insights and Analytics Webinar: CDO vs. CAO - What’s the Difference?
Keys to Formulating an Effective Data Management Strategy in the Age of Data
Are You Your Company's Chief Data Officer?
Data Architecture, Solution Architecture, Platform Architecture — What’s the ...
Data management trends
Data Strategy for Telcos : Preparedness and Management
IT + Line of Business - Driving Faster, Deeper Insights Together
Data-Ed: Data-centric Strategy & Roadmap
Data Insights and Analytics Webinar: CDO vs. CAO - What’s the Difference?

What's hot (20)

PDF
DAS Slides: Building a Data Strategy — Practical Steps for Aligning with Busi...
PDF
Master Data Management - Practical Strategies for Integrating into Your Data ...
PDF
Enterprise Data World: Data Governance - The Four Critical Success Factors
PPTX
7 steps for guides how to build a successful data strategy
PDF
Slides: Go Beyond Dashboards With the Next Generation of Analytics
PDF
DMBOK and Data Governance
PDF
Modern Metadata Strategies
PPTX
RGA Master Data Management at TDWI St. Louis
PDF
Balancing Data and Processes to Achieve Organizational Maturity
PDF
DI&A Slides: Data-Centric Development
PDF
Measuring Data Quality Return on Investment
PDF
Enterprise Architecture vs. Data Architecture
PDF
Data Leadership - Stop Talking About Data and Start Making an Impact!
PDF
RWDG Slides: Utilize Governance Working Teams to Improve Data Quality
PDF
Data Governance and Data Science to Improve Data Quality
PDF
DI&A Webinar: Big Data Analytics
PDF
Convincing Stakeholders Data Governance Is Essential
PDF
How Can You Calculate the Cost of Your Data?
PDF
Master Data Management – Aligning Data, Process, and Governance
PDF
CDO Webinar: Coordinating Your Data Strategies – When Data Management Worlds ...
DAS Slides: Building a Data Strategy — Practical Steps for Aligning with Busi...
Master Data Management - Practical Strategies for Integrating into Your Data ...
Enterprise Data World: Data Governance - The Four Critical Success Factors
7 steps for guides how to build a successful data strategy
Slides: Go Beyond Dashboards With the Next Generation of Analytics
DMBOK and Data Governance
Modern Metadata Strategies
RGA Master Data Management at TDWI St. Louis
Balancing Data and Processes to Achieve Organizational Maturity
DI&A Slides: Data-Centric Development
Measuring Data Quality Return on Investment
Enterprise Architecture vs. Data Architecture
Data Leadership - Stop Talking About Data and Start Making an Impact!
RWDG Slides: Utilize Governance Working Teams to Improve Data Quality
Data Governance and Data Science to Improve Data Quality
DI&A Webinar: Big Data Analytics
Convincing Stakeholders Data Governance Is Essential
How Can You Calculate the Cost of Your Data?
Master Data Management – Aligning Data, Process, and Governance
CDO Webinar: Coordinating Your Data Strategies – When Data Management Worlds ...
Ad

Similar to Pitfalls and pro-tips for effective and transparent Business Intelligence tools and services data science applications (20)

PDF
Data Governance for the Executive
PPTX
Build it…will they come by Shawn Trainer
PDF
Life in Hell: The Experience of Successful BI Managers
PDF
Denodo DataFest 2017: Company Leadership from Data Leadership
PDF
Https _sapmats-de.sap-ag.de_download_download
PDF
Data Quality Success Stories
PDF
Business unIntelligence, Chapter 5
PPTX
Data Warehousing & Business Intelligence 5 Years From Now
PDF
Stop the madness - Never doubt the quality of BI again using Data Governance
PDF
Building Effective Data Governance
PDF
Information builders gartner mdm - barcelona 2-7-2013
PDF
Microsoft SQL Server 2012 Master Data Services
PDF
Implementing business intelligence-whitepaper
PDF
Setting Up the Data Lake
PDF
Data-Driven Fast Track: Introduction to data-drivenness with Piotr Menclewicz
PDF
IBM Bi
PDF
Data Cleaning
PDF
Bringing Agility and Flexibility to Data Design and Integration
PDF
Data Governance: Description, Design, Delivery
Data Governance for the Executive
Build it…will they come by Shawn Trainer
Life in Hell: The Experience of Successful BI Managers
Denodo DataFest 2017: Company Leadership from Data Leadership
Https _sapmats-de.sap-ag.de_download_download
Data Quality Success Stories
Business unIntelligence, Chapter 5
Data Warehousing & Business Intelligence 5 Years From Now
Stop the madness - Never doubt the quality of BI again using Data Governance
Building Effective Data Governance
Information builders gartner mdm - barcelona 2-7-2013
Microsoft SQL Server 2012 Master Data Services
Implementing business intelligence-whitepaper
Setting Up the Data Lake
Data-Driven Fast Track: Introduction to data-drivenness with Piotr Menclewicz
IBM Bi
Data Cleaning
Bringing Agility and Flexibility to Data Design and Integration
Data Governance: Description, Design, Delivery
Ad

More from Data Con LA (20)

PPTX
Data Con LA 2022 Keynotes
PPTX
Data Con LA 2022 Keynotes
PDF
Data Con LA 2022 Keynote
PPTX
Data Con LA 2022 - Startup Showcase
PPTX
Data Con LA 2022 Keynote
PDF
Data Con LA 2022 - Using Google trends data to build product recommendations
PPTX
Data Con LA 2022 - AI Ethics
PDF
Data Con LA 2022 - Improving disaster response with machine learning
PDF
Data Con LA 2022 - What's new with MongoDB 6.0 and Atlas
PDF
Data Con LA 2022 - Real world consumer segmentation
PPTX
Data Con LA 2022 - Modernizing Analytics & AI for today's needs: Intuit Turbo...
PPTX
Data Con LA 2022 - Moving Data at Scale to AWS
PDF
Data Con LA 2022 - Collaborative Data Exploration using Conversational AI
PDF
Data Con LA 2022 - Why Database Modernization Makes Your Data Decisions More ...
PDF
Data Con LA 2022 - Intro to Data Science
PDF
Data Con LA 2022 - How are NFTs and DeFi Changing Entertainment
PPTX
Data Con LA 2022 - Why Data Quality vigilance requires an End-to-End, Automat...
PPTX
Data Con LA 2022-Perfect Viral Ad prediction of Superbowl 2022 using Tease, T...
PPTX
Data Con LA 2022- Embedding medical journeys with machine learning to improve...
PPTX
Data Con LA 2022 - Data Streaming with Kafka
Data Con LA 2022 Keynotes
Data Con LA 2022 Keynotes
Data Con LA 2022 Keynote
Data Con LA 2022 - Startup Showcase
Data Con LA 2022 Keynote
Data Con LA 2022 - Using Google trends data to build product recommendations
Data Con LA 2022 - AI Ethics
Data Con LA 2022 - Improving disaster response with machine learning
Data Con LA 2022 - What's new with MongoDB 6.0 and Atlas
Data Con LA 2022 - Real world consumer segmentation
Data Con LA 2022 - Modernizing Analytics & AI for today's needs: Intuit Turbo...
Data Con LA 2022 - Moving Data at Scale to AWS
Data Con LA 2022 - Collaborative Data Exploration using Conversational AI
Data Con LA 2022 - Why Database Modernization Makes Your Data Decisions More ...
Data Con LA 2022 - Intro to Data Science
Data Con LA 2022 - How are NFTs and DeFi Changing Entertainment
Data Con LA 2022 - Why Data Quality vigilance requires an End-to-End, Automat...
Data Con LA 2022-Perfect Viral Ad prediction of Superbowl 2022 using Tease, T...
Data Con LA 2022- Embedding medical journeys with machine learning to improve...
Data Con LA 2022 - Data Streaming with Kafka

Recently uploaded (20)

PPTX
Microsoft-Fabric-Unifying-Analytics-for-the-Modern-Enterprise Solution.pptx
PPTX
IBA_Chapter_11_Slides_Final_Accessible.pptx
PDF
.pdf is not working space design for the following data for the following dat...
PPTX
Introduction to Knowledge Engineering Part 1
PDF
Fluorescence-microscope_Botany_detailed content
PDF
Galatica Smart Energy Infrastructure Startup Pitch Deck
PDF
168300704-gasification-ppt.pdfhghhhsjsjhsuxush
PPTX
IB Computer Science - Internal Assessment.pptx
PPT
ISS -ESG Data flows What is ESG and HowHow
PDF
Clinical guidelines as a resource for EBP(1).pdf
PPTX
STUDY DESIGN details- Lt Col Maksud (21).pptx
PDF
Lecture1 pattern recognition............
PDF
TRAFFIC-MANAGEMENT-AND-ACCIDENT-INVESTIGATION-WITH-DRIVING-PDF-FILE.pdf
PDF
Foundation of Data Science unit number two notes
PPTX
mbdjdhjjodule 5-1 rhfhhfjtjjhafbrhfnfbbfnb
PPTX
iec ppt-1 pptx icmr ppt on rehabilitation.pptx
PPTX
Business Ppt On Nestle.pptx huunnnhhgfvu
PDF
“Getting Started with Data Analytics Using R – Concepts, Tools & Case Studies”
PPTX
Introduction to Firewall Analytics - Interfirewall and Transfirewall.pptx
PPTX
Supervised vs unsupervised machine learning algorithms
Microsoft-Fabric-Unifying-Analytics-for-the-Modern-Enterprise Solution.pptx
IBA_Chapter_11_Slides_Final_Accessible.pptx
.pdf is not working space design for the following data for the following dat...
Introduction to Knowledge Engineering Part 1
Fluorescence-microscope_Botany_detailed content
Galatica Smart Energy Infrastructure Startup Pitch Deck
168300704-gasification-ppt.pdfhghhhsjsjhsuxush
IB Computer Science - Internal Assessment.pptx
ISS -ESG Data flows What is ESG and HowHow
Clinical guidelines as a resource for EBP(1).pdf
STUDY DESIGN details- Lt Col Maksud (21).pptx
Lecture1 pattern recognition............
TRAFFIC-MANAGEMENT-AND-ACCIDENT-INVESTIGATION-WITH-DRIVING-PDF-FILE.pdf
Foundation of Data Science unit number two notes
mbdjdhjjodule 5-1 rhfhhfjtjjhafbrhfnfbbfnb
iec ppt-1 pptx icmr ppt on rehabilitation.pptx
Business Ppt On Nestle.pptx huunnnhhgfvu
“Getting Started with Data Analytics Using R – Concepts, Tools & Case Studies”
Introduction to Firewall Analytics - Interfirewall and Transfirewall.pptx
Supervised vs unsupervised machine learning algorithms

Pitfalls and pro-tips for effective and transparent Business Intelligence tools and services data science applications

  • 1. Data Governance For Self-service BI Pro-tips plus pitfalls for real world data stewards Jason Medina Global Decision
  • 2. About Me • Name: Jason Medina (UCI Math) • Data roles since 1998 for various size and businesses • Insights from front lines and ground level • Applicable concepts and actions to enable self-service
  • 3. Data Governance For Self-service BI Agenda Jason Medina Global Decision
  • 4. Agenda 1.Players and Roles 2.Painting the Golden Gate Bridge 3.Figures don’t lie, liars figure 4.Building business rapport to KTLO 5.A genral solution for specific problems •Select •Arrange •Filter •Mutate •Summarize •Exploratory data analysis •Describe missing context •Expose data linkage •Machine inputs •Event or transactional •Human made •Descriptive •Aggregate •Predictive Model Obtain ScrubExplore
  • 5. Data Governance For Self-service BI Players and Roles Jason Medina Global Decision
  • 6. The stars of our show Adminstrative advocates Executive sponsor – champion data strategy and tactics for internal and external customer success Business owner – oversee business requirements, processes, policy and procedures that leverage data assets for decision makers Technology resources Data technician – executes technical design, development and deployment to productions data solution Data curator – responsible for tactical administration, governance and maintenance of BI infrastructure, resources and user enablement Data consumer – community of users who provide real time feedback in both production and testing environmentsDependency: xkcd.com/2347/
  • 7. Data Governance For Self-service BI Painting the Golden Gate Bridge Jason Medina Global Decision
  • 8. Masters of our data universe Business deliverable Self-Service BI Tools User curated and supported data sources Enterprise reporting tools IT certified data sources with KTLO production support Spreadsheets Manual inputs as well as flat file exports and other connections “…to ensure the uniformity, accuracy, stewardship, governance, semantic consistency and accountability of an enterprise’s official shared master data assets.” Magic Quadrant for Master Data Management Solutions Published 13 January 2020 - ID G00382085 Ask Want
  • 9. Routine maintenance for flexible persistence “There are a couple of misconceptions about how often the Bridge is painted. Some say once every seven years, others say from end to end each year. ..truth is that the Bridge is painted continuously. Painting the Bridge is an ongoing task and a primary maintenance job.” https://www.goldengate.org/bridge/bridge-maintenance/painting-the-bridge/ Things to know: • Be aware of business priorities • Know the reporting calendar frequency and intervals • (Tech)nology is a four letter word Things to do: • Build a “one stop” repository to share maintenance know how • Schedule regular server patching and code reviews • Define problems without words Things to minimize: • Downtime during critical reporting periods • Perfection at all costs • Boiling the ocean “Persistance gets you there, consistency keeps you there.”
  • 10. Data Governance For Self-service BI Figures don’t lie, liars figure Jason Medina Global Decision
  • 11. Yes but no and it depends (The Rule of 3) The first time they agree to something or give you “yes”, that is #1. Next use a label along the lines of “It sounds like what you want/what you agreed to is X. Their answer to that label is #2. Last, paraphrase what they said – “Please forgive me, I want to make sure I have this right…etc.” – the counterpart’s response to that is #3. You have just executed The Rule of 3. blog.blackswanltd.com/the-edge/what-makes-you-think-your-yes-is-real Things to ask: • What about this does not work for us? • How would this operate in production? • What business objective is achieved? Things to do: • Netrualize negativity by focusing on positive outcomes • Clear path to focus on a sufficient solution • Minimize time to failure Things to avoid: • Ambiguity from pro-noun confusion • More than one optimization goal • Unmeasureable or immaterial outcomes
  • 12. Keeping the lights on (KTLO) Things to ask: • Is this a data or an infrastructure problem? • Is this an urgent decision or question? • Has anyone looked at the data? Things to do: • Inventory data with context for business relatability • Clear sky monitoring for stormy Monday alerts • Get to the source Things to avoid: • Data surprises or service gotchas • More than one optimization goal • Lonely watchdogs artcenter.edu/connect/events/toyota-dialogues-fall-2016-edward-tufte.html Edward Tufte speaking at Art Center in Pasadena for Thinking Eye exhibt opening (picture by me Tufte on stage) “Our only language is vision” – Edward Tufted Thinking eye event
  • 13. Data Governance For Self-service BI A general solution for specific problems Jason Medina Global Decision
  • 14. Workflow automation lifecycle for self service BI Plan Organize Interaction Execute Measure Reality Vision
  • 15. Administrative and Technical teams want answers and insights Answers Recommendation actions Detailed explanations and technical documents Business context Technical details Insights TechAdmin
  • 16. Data Governance For Self-service BI Thank you Connect at Linkedin.com/in/jason-medina Jason Medina Global Decision

Editor's Notes

  • #2: Initial title feels welcoming for beginners Other subtitles: Pitfalls with pro-tips for data policy makers Hi let’s allow a couple of minutes for people to settle in. Today’s presention is live and intended to be interactive. I encourage Q&A thru WHOVA as chat has been disabled in Zoom. The mute all function is NOT used Hello thank you for connecting with us here on the last day of Datacon LA 2020. I hope these past few days have been both exciting and energizing for you all.
  • #3: As a junior college student preparing for a transfer into UCI while studying math I gained my first “corporate job” as a point of sale technician. Which means I traveled up and down the 405, 805, and 5 to repair broken cash registers which were quickly evolving into back office data silos full of purchase orders, invoices, timecards, hr and billing details.
  • #4: Initial title feels welcoming for beginners Other subtitles: Pitfalls with pro-tips for data policy makers Hi let’s allow a couple of minutes for people to settle in. Today’s presention is live and intended to be interactive. I encourage Q&A thru WHOVA as chat has been disabled in Zoom. The mute all function is NOT used Hello thank you for connecting with us here on the last day of Datacon LA 2020. I hope these past few days have been both exciting and energizing for you all.
  • #5: --Scrub left blank because I can’t even begin to imagine all the untidy and tidy data that is ungathered filtered mutated and summarized  Here is what I intend to open for discussion here. Players and roles are the persons and teams necessary to get started with self service BI. In many ways when defining what self service BI is and is not I feel like I am trying to bite my own teeth. Self service BI requires a self formation and accountability with resilient persistance to deliver repeatable insightfulness that stabilize as the business adapts.
  • #6: Let’s start by talking about the people or types of people needed to structure data governance for self service BI. These players and roles are common in data compaines of shapes and sizes. Very early in my work life I benefited from working across departments which exposed the importance of working together to define and solve business problems.
  • #7: Administrative adovacates can be technological resources and vice versa. In most traditional companies, organizations bifuracte first into Operations and IT. Operations includes traditional revenue supporting functions. IT includes more shared services and enables Operations to generate revnue to develop the business. Over the past 10 years, the lines between the two groups are becoming less clear as data literacy and enablement are entrenched in day to day operations.
  • #8: With the program set and players identified the next section introduces the idea of joining IT objectives with business goals to drive measureable business outcomes. Much of what happens in self service BI is so exciting because of how data contributes to quantifying situations or prescriptive actions.
  • #9: When users asks for a report what they really want is an answer. One of the most common questions is was this a one time event, the start of new trend or some other type of unknown distortion in the data. The quote in the bottom right was taken from the Gartner 2020 Magic Quadrant for Master Data Management solutions.
  • #10: Set it and forget is a nice selling feature for BI tools. In application workflows and schedules require human intervention for code reviews and workflow orchestration. When tranisitioning from IT to finance/accounting role the importnance of month end became very clear for a delay in closing the books meant enterprise reporting delays. Delays in reporting are lose lose situations because any news, good or bad, is greeted with uncertainty.
  • #11: The book How to lie with Staistics introduced me to this phrase, Figures don’t lie liars figure. Until then I favored “only bad logic can defeat good logic”. The spirit of each is the same. A simple window shift, log scale or regrouping can alter the story presented but not the underlying events plotting the picture. Data art sounds less rigours than data science or self service business intelligence yet applying business rules and logic can feel arbitary to technical minds.
  • #14: Initial title feels welcoming for beginners Other subtitles: Pitfalls with pro-tips for data policy makers Hi let’s allow a couple of minutes for people to settle in. Today’s presention is live and intended to be interactive. I encourage Q&A thru WHOVA as chat has been disabled in Zoom. The mute all function is NOT used Hello thank you for connecting with us here on the last day of Datacon LA 2020. I hope these past few days have been both exciting and energizing for you all.
  • #17: Initial title feels welcoming for beginners Other subtitles: Pitfalls with pro-tips for data policy makers Hi let’s allow a couple of minutes for people to settle in. Today’s presention is live and intended to be interactive. I encourage Q&A thru WHOVA as chat has been disabled in Zoom. The mute all function is NOT used Hello thank you for connecting with us here on the last day of Datacon LA 2020. I hope these past few days have been both exciting and energizing for you all.