The group planned a trailer concept about a bullied girl who takes revenge on her bullies after being lured to a fake party and beaten. They based it on the film "I Spit on Your Grave" but with their own interpretation. They storyboarded scenes and took photos to create a trailer in iMovie. Research showed the content meant an 18 rating. Profiles and products were shared on Facebook to get feedback from the target audience. A classmate created a health and safety risk assessment for filming. Scenes and shots from the trailer were written and made into a slideshow. Fonts were found online. iMovie was used to edit the trailer while finding uncopyrighted music.