policy memo draft 2 hoyon mephokee

Policy
Memo
for
The
Campaign
to
Promote
The
Increase
in
Underage
Entertainment

Venues
on
State
Street

By
Hoyon
Mephokee

1

Introduction

As
an
intern
on
the
Associated
Students
of
Madison
Legislative
Affairs
committee
I

was
required
to
learn
about
managing
my
own
campaign,
and
to
run
an
actual
campaign.
I

wanted
to
address
the
issue
of
lack
of
underage
entertainment
options
on
State
Street
with

the
cut-‐issue
being
a
noticeable
increase
in
entertainment
options
for
underage
students.

This
is
a
problem
because
the
entertainment
options,
especially
those
that
remain
open

until
late
at
night,
cater
almost
exclusively
to
those
who
are
of-‐age.
Any
survey
of

entertainment
options
on
State
Street
will
show
that
after
10pm,
the
only
entertainment

venues
open
are
bars,
pubs,
and
alcohol-‐serving
venues.
This
severely
restricts

entertainment
options
for
underage
students
and
as
a
result,
their
campus
experience

suffers.

Solving
this
problem
is
important
as:

1) It
can
yield
economic
benefits
to
State
Street

2) It
can
increase
the
campus
experience
for
underage
and
of-‐age
students

3) It
can
potentially
curb
the
alcohol
culture
as
fewer
students
may
look
towards
these

entertainment
venues
rather
than
solely
to
alcohol

4) It
has
received
widespread
from
students
of
UW
and
of
other
Big
10
schools

This
policy
paper
will
cover
3
sections:

Section
1. Background
on
the
Issue

Section
2. Campaign
Summary

Section
3. Reflection
and
What
Could
Have
Been
Done
Differently

Section
4. Next
Steps

Section
1:
Background
on
the
Issue

In
this
section,
I
review
the
background
on
the
issue
of
the
lack
of
underage

entertainment
options
and
the
development
of
my
campaign.

State
Street
has
always
been
the
center
of
entertainment
for
the
students
of
UW-‐
Madison.
However,
possibly
due
to
the
alcohol
culture
on
campus,
entertainment
is

centered
on
alcohol
and
alcohol-‐related
entertainment.
Another
ASM
intern
who
used
to

also
sit
on
the
Alcohol
License
Review
Committee
addressed
this
issue
in
2013.
Although

she
was
successful
in
the
semester,
she
stopped
working
on
her
campaign
to
focus
on
other

commitments.
Upon
conducting
research
and
meeting
with
her,
I
found
out
that
towards

the
end
of
her
campaign,
she
had
shifted
her
focus
to
the
city
council’s
‘problem’
with

entertainment
for
two
reasons.
First,
after
meeting
with
student
orgs
and
aldermen
she

realized
that
there
was
a
greater
issue
of
entertainment
that
went
beyond
the
underage

group.
Second,
she
felt
if
she
could
make
city
council
more
open
to
entertainment
on
State

Street,
it
would
lead
to
them
addressing
underage
entertainment
on
their
own,
as
well
as

other
issues
pertaining
to
entertainment.
My
campaign
focuses
primarily
on
increasing

underage
entertainment
options
on
State
Street.
Although
the
past
ASM
intern
who
worked

on
a
similar
campaign
decided
to
tackle
entertainment
in
general,
I
feel
that
it
is
important

2

to
focus
on
underage
entertainment
options,
as
it
is
an
issue
that
is
widely
felt
in
the
UW

community.

A
survey
conducted
in
the
spring
semester
of
2013
(see
appendix
1)
showed
that
a

majority
of
the
UW
community
saw
this
as
an
issue.
91%
of
survey-‐takers
felt
that
most

nighttime
entertainment
is
targeted
at
those
who
are
21
and
older,
and
80%
of
survey-‐
takers
were
willing
to
attend
18+
entertainment
acts
(e.g.
a
concert)
if
the
tickets
were

priced
$15
and
above
(20%
stated
that
this
price
range
was
too
expensive).
These
survey

results
point
to
the
fact
that
there
is
an
issue
of
lack
of
underage
entertainment
options
on

State
Street,
and
that
a
majority
of
the
UW
community
were
interested
in
entertainment

targeted
towards
the
18+
group.
The
survey
also
showed
that
a
third
of
survey-‐takers

admitted
to
using
fake
IDs
to
get
into
a
bar,
34%
of
whom
admitted
to
using
fake
IDs
to

purchase
alcohol,
see
an
entertainment
act,
or
both.
Using
these
survey
results,
one
can

conclude
that
the
alcohol
culture
on
campus
and
the
entertainment
options
on
State
Street

go
hand-‐in-‐hand.
Through
this
campaign
not
only
would
I
have
addressed
the
issue
of
the

lack
of
underage
entertainment
options
on
State
Street,
I
would
have
also
contributed
to

efforts
to
curb
the
alcohol
culture
on
campus.
With
greater
entertainment
options
that

cater
to
underage
students
(thereby
catering
to
of-‐age
students
as
well),
students
would
be

able
to
choose
from
entertainment
options
that
do
not
involve
alcohol.

Section
2:
Campaign
Summary

In
this
section,
I
explain
the
steps
I
took
within
my
campaign
and
what
steps
I
plan

to
take
in
the
future.

The
campaign
began
with
me
talking
to
the
past
ASM
intern
to
see
where
she
left
of

and
to
find
out
more
about
her
campaign.
We
talked
about
her
campaign
and
how
she
had

decided
to
shift
her
focus
from
addressing
the
lack
of
underage
entertainment
to

entertainment
in
general.
She
also
recommended
that
I
contact
Aldermen
Scott
Resnick
and

Mike
Verveer
for
two
reasons.
Firstly,
she
had
contacted
these
two
aldermen
during
her

campaign
and
confirmed
that
they
were
supportive
of
this
idea
and
of
prioritizing
the

student
experience
at
UW.
Secondly,
both
aldermen
were
members
of
various
relevant

committees
(Alcohol
License
Review
Committee,
Madison’s
Central
Business
Improvement

District
Board,
State
Street
Design
Project
Oversight,
etc.)
The
end-‐goal
was
to
have
City

Council
pass
legislation
that
would
promote
the
creation
of
underage
entertainment

venues
and
options
that
would
cater
to
nighttime
State
Street-‐goers.
Given
what
I
learned

about
Scott
Resnick
and
Mike
Verveer,
I
felt
that
they
would
be
instrumental
in
many
ways.

Firstly,
since
both
were
committed
to
enhancing
the
student
experience
they
would
be

open
to
my
suggestions
for
measures
to
combat
this
issue.
Secondly,
since
both
aldermen

sat
on
various
relevant
committees,
if
I
got
the
support
of
their
committees,
I
would

ultimately
get
the
support
of
City
Council.

I
began
drafting
ideas
and
measures
I
felt
would
effectively
accomplish
the
following:

1) Provide
a
greater
range
of
entertainment
options
for
underage
members
of
UW

3

2) Provide
a
greater
range
of
entertainment
options
that
are
open
until
the
later
hours

of
the
night

3) Provide
incentives
for
said
entertainment
options
and
venues
to
continue
operating

and
catering
to
underage
members
of
the
community

4) Promote
economic
growth
and
job
creation
in
downtown
madison

The
following
measures
is
what
I
came
up
with
in
the
process
of
writing
my
strategy

chart
(see
appendix
2):

-‐ Lowered
taxes,
subsidies,
or
economic
incentive
for
business
owners
to
begin

investing
in
underage
entertainment
venues

-‐ Creating
a
mandatory
minimum
days
that
of-‐age
venues
accommodate
underage

customers

-‐ Extending
hours
that
existing
underage
entertainment
venues
are
open
for;
this
is

optional
but
economic
benefits
could
be
provided
to
businesses
that
open
for
an

extra
X
hours

-‐ Optional
creation
of
an
entertainment
and
culture
taskforce
that
promotes
culture

and
entertainment
events
such
as
music,
theater,
and
other
arts-‐based
events

Steps
I
took
this
semester
to
accomplish
these
goals
were:

1) Contacted
student
government
members
from
other
Big
10
students
and
asked

them
if
similar
efforts
had
been
conducted
in
their
universities
(see
appendix
3)

2) Created
a
petition
(see
appendix
4)
and
gave
class
raps
to
aggressively
raise

awareness
of
my
campaign,
as
well
as
to
create
a
volunteer
base;

a. Students
who
sign
the
petition
but
also
want
to
volunteer
their
time
have
the

option
of
putting
down
their
phone
numbers
to
be
contacted
in
the
future

3) Attempted
to
run
a
postcard
campaign
(see
appendix
5)
to
raise
awareness,
but

decided
against
it:

a. My
petition
already
raised
awareness
–
this
would
only
be
redundant

b. Postcard
campaigns
were
usually
run
as
a
way
of
sending
mass
postcards
to

decision-‐makers

c. The
rate
at
which
people
responded
to
postcards
was
very
low

Got
a
resolution
(see
appendix
6)
passed
by
the
ASM
Student
Council
as
a
symbol
of

support
from
ASM
as
a
student
governing
body

I
am
currently
setting
up
meetings
with
Aldermen
Mike
Verveer
and
Scott
Resnick
but
I

don’t
see
myself
meeting
with
them
this
semester
due
to
time
constraints
and
other

priorities.

I
have
set
goals
to
accomplish
for
the
Fall
2014
semester:

1) Meet
Aldermen
Scott
Resnick
and
Mike
Verveer
to
discuss
measures

a. I
will
bring
3
volunteers
with
me
as
the
presence
of
other
students
is
a
form

of
student
power,
and
having
multiple
students’
inputs
as
to
how
the
issue

can
be
solved

b. I
will
use
the
petition
and
resolution
to
show
support
from
the
general

student
population

4

c. I
will
use
information
I
collected
from
student
government
members
of
other

Big
10
schools
to
show
that
this
is
an
issue
strongly
felt
by
students

2) Work
with
Aldermen
Scott
Resnick
and/or
Mike
Verveer
to
draft
a
piece
of

legislation

a. We
will
have
regular
meetings
so
we
can
discuss
the
progress
of
the

legislation

3) Present
the
piece
of
legislation
to
City
Council

a. I
will
try
to
bring
15
students
with
me
to
the
hearing

Section
3.
Reflection
and
What
Could
Have
Been
Done
Differently

In
this
section
I
reflect
upon
my
progress
this
semester,
and
discuss
and
analyze

problems
that
I
faced
and
suggests
how
I
could
have
avoided
those
problems.

In
the
beginning
of
my
campaign,
I
faced
several
difficulties.
Having
never
worked

on
a
project
of
this
scale
with
so
many
resources
to
use
and
so
many
paths
to
take,
I
was

overwhelmed
at
first.
My
progress
in
the
beginning
was
slow
and
not
as
fruitful
as
I
would

have
liked
because
I
was
still
learning
about
ASM
and
the
university,
and
because
I
was
still

quite
unsure
of
myself.
However,
as
the
course
progressed
and
as
I
took
more
classes,
I
felt

more
confident.
As
we
began
learning
more
about
tactics,
messaging,
relational
meetings,

and
other
important
tools
we
could
use
in
our
campaign,
my
understand
of
my
campaign

and
what
steps
I
had
to
take
became
clear
to
me.

I
was
unfamiliar
with
what
resources
I
had
at
my
disposal
and
this
was
an
obstacle

for
me
because
I
did
not
know
where
to
start
my
research.
After
a
few
days
of
pointless

research,
I
realized
that
I
had
an
entire
office
of
experienced
ASM
staff
members
I
could
use

to
help
me.
I
talked
to
various
members
of
the
ASM
office
who
had
experience
working
on

legislation-‐related
campaigns
who
pointed
me
to
resources
such
as
the
Association
of
Big

Ten
Students,
and
the
aforementioned
past
intern.

Another
difficulty
that
I
overcame
in
the
beginning
was
my
lack
of
confidence.
Not

knowing
what
to
do
or
how
to
run
my
campaign
made
me
nervous
about
approaching

authoritative
figures
for
information
and
for
help,
especially
figures
who
weren’t
from
the

ASM
office.
Thankfully,
as
part
of
my
intern
class,
I
was
given
an
assignment
to
go
out
and

meet
two
people
to
practice
conducting
relational
meetings.
I
met
with
Leland
Pan
and

Chris
Hoffman,
two
seniors
who
were
running
for
the
Dane
Country
Board
because
both
of

them
had
worked
on
student
advocacy
before
and
they
were
passionate
about
pushing
for

opportunities
for
students.
Through
this
assignment
I
became
more
confident
about
talking

to
strangers
about
my
campaign
and
to
ask
for
help
when
I
needed
it.

I
feel
that
although
my
campaign
progressed
slowly,
a
lot
of
it
was
due
to
me
trying

to
look
around
to
find
resources
and
talk
to
ASM
staff.
During
the
first
two
months,
I
was

trying
to
meet
people
and
talk
about
my
campaign
in
an
attempt
to
learn
more
about
what

exactly
I
had
to
do
and
how
I
should
go
about
my
campaign.
My
strategy
chart
was

completed
in
this
period
–
doing
so
helped
me
understand
my
campaign
better
by
allowing

me
to
locate
my
decision
makers,
constituents,
and
cut-‐issue,
and
determining
my
goals

5

and
tactics.
It
was
during
this
time
that
I
felt
I
had
learned
the
most
about
ASM
and
the

university
and
how
they
work
independently
and
together.

Further
down
the
line,
as
I
talked
to
more
people
and
continued
taking
the
intern

classes,
it
became
clear
as
to
how
I
wanted
to
work
on
my
campaign,
who
I
wanted
to
talk

to,
and
what
I
wanted
to
achieve.
It
was
during
this
period
that
I
worked
on
the
more

‘concrete’
aspects
of
my
campaign
such
as
getting
the
petition
signed,
attempting
(but

ultimately
failing
to)
run
a
postcard
campaign,
and
meeting
important
people.
The
idea
of

the

Although
I
faced
many
small
challenges
that
were
easily
overcome
in
this
stage,
one

challenge
that
was
difficult
to
overcome
appeared
when
I
presented
my
resolution
to

student
council.
After
I
gave
my
speech
to
the
councilmembers
about
my
campaign
and

why
it
was
something
that
ASM
should
endorse,
I
was
bombarded
by
questions
from
one

particular
representative.
She
aggressively
asked
me
questions
that
were
somewhat

irrelevant
to
my
campaign
and
continuously
asked
and
challenged
me
about
the
measures

that
I
had
in
mind.
It
was
daunting
because
I
had
already
mentioned
that
I
only
had
a
few

measures
in
mind,
and
that
any
solution
would
have
to
be
discussed
with
aldermen
first.

However,
I
stood
my
ground
and
asserted
that
my
campaign,
despite
being
in
its
beginning

stages,
was
worthy
of
ASM’s
endorsement.

If
I
could
change
my
campaign
somehow,
I
would
have
prepared
more
for

presentations
and
meetings.
I
feel
that
a
lot
of
my
meetings
and
presentations
would
have

gone
smoother
if
I
had
done
so.
For
example,
my
meeting
with
a
WUD
assistant
director

was
not
as
smooth
as
it
would
have
been
if
I
had
prepared
more
than
a
few
questions
and

discussion
points
to
ask
her.
Also,
I
could
have
avoided
feeling
so
uncomfortable
at
the

student
council
meeting
when
I
presented
my
resolution.
By
giving
a
mock
presentation
to

other
people
first,
I
could
have
better
prepared
myself
for
any
questions
that
could
have

attacked
me.
Giving
class
raps
was
also
slightly
uncomfortable;
although
I
did
not
mention

it
previously
as
it
was
a
small
challenge
I
easily
overcame.
I
thoroughly
memorized
my

script
for
each
class
rap,
but
I
feel
that
if
I
had
memorized
points
of
the
script
instead
of
the

script
in
its
entirety,
I
could
have
avoided
sounding
dull
and
monotonous.

Section
4.
Next
Steps

So
far,
my
campaign
has
yielded
the
following
results:

1) Raised
awareness
of
the
issue,
and
that
efforts
are
being
made
to
address
it

2) This
in
turn
works
as
encouragement
and
opens
students
to
the
option
of
initiating

their
own
efforts

3) Gained
support
from
the
ASM
Student
Council
(20th
Session)

4) Made
Aldermen
(specifically
Scott
Resnick
and
Mike
Verveer)
aware
that
efforts
to

address
this
issue
are
still
being
made

5) Created
a
potential
volunteer
base
in
case
future
actions
require
physical
student

presence

6

The
next
steps
that
I,
or
any
member
of
UW
should
take
are:

1) Meet
with
aldermen
to
discuss
ways
to
address
this
issue

2) Work
with
aldermen
to
create
legislation

3) Have
the
piece
of
legislation
passed,
bring
some
number
of
students
to
the
hearing

What
I
achieved
in
the
spring
2014
semester
was
the
first
phase
of
the
campaign:

building
a
volunteer
base,
raising
awareness,
and
gathering
the
necessary
tools
to
use

to
negotiate
with
aldermen.
The
second
phase
will
be
using
the
existing
tools
to
discuss

ways
to
solve
this
issue
with
Aldermen.
Whether
it
is
I,
or
another
student
of
UW,
who

embarks
on
this
second
phase,
I
feel
that
my
success
in
spring
2014
will
make
the

second
phase
an
easy
victory.

7

Appendices

Appendix
1:
A
survey
conducted
in
the
spring
semester
of
2013

Appendix
2:
Strategy
chart
for
Spring
2014

Appendix
3:
Example
email
to
a
student
government
member
of
a
Big10
school

Appendix
4:
Sample
page
from
petition

Appendix
5:
Postcard
for
postcard
campaign

Appendix
6:
Student
Council
Resolution

APPENDIX
1:
SURVEY
CONDUCTED
IN
SPRING
2013

Last
Modified:
01/19/2013

1.

How
old
are
you?

#
Answer

Response
%

1
18

673
27%

2
19

773
31%

3
20

627
25%

4
Over
21

404
16%

Total

2,477
100%

2.

What
year
are
you?

#
Answer

Response
%

1
Freshman

828
33%

2
Sophomore

746
30%

3
Junior

543
22%

4
Senior

236
10%

5
Other

127
5%

Total

2,480
100%

3.

Do
you
think
that
most
nighttime
entertainment
is
targeted

at
those
who
are
21
and
older?

#
Answer

Response
%

1
Yes

2,248
91%

2
No

220
9%

Total

2,468
100%

4.

Have
you
ever
used
a
fake
ID
to
get
into
a
bar?
(All
answers

will
remain
completely
anynonmous).

#
Answer

Response
%

1
Yes

818
33%

2
No

1,655
67%

Total

2,473
100%

5.

If
so,
why?

#
Answer

Response
%

1

To
purchase

alcohol

186
9%

2

To
see
an

entertainment

act

88
4%

3
Both

453
21%

5

The
question

does
not
apply

to
me

1,422
66%

Total

2,149
100%

6.

If
a
business
offered
entertainment
acts
(e.g.
a
concert)
to

those
18
and
older,
what
is
the
most
you
would
be
willing
to
pay

per
ticket?

#
Answer

Response
%

1
$15-‐$20

1,168
47%

2
$20-‐$25

499
20%

3
$25-‐$30

222
9%

4
Over
$35

98
4%

5

None.
All
of

these
prices

are
too
high

484
20%

Total

2,471
100%

7.

If
entertainment
were
offered
to
those
18
and
older
off
of

campus,
would
transportation
be
an
issue?

#
Answer

Response
%

1
Yes

1,878
76%

2
No

594
24%

Total

2,472
100%

8.

How
far
would
you
be
willing
to
travel
for
entertainment

offered
to
those
18
and
older?

#
Answer

Response
%

1

I
am
only

willing
to

travel
within

campus

1,283
51%

2

I
am
willing

to
travel
15-‐
20
minutes

1,003
40%

3

I
am
willing

to
travel
25-‐
30
minutes

149
6%

4

I
am
willing

to
travel

more
than

30
minutes

75
3%

Total

2,510
100%

MIDWEST
ACADEMY
CAMPAIGN
STRATEGY
CHART

After choosing your issue, fill in this chart as a guide to developing strategy. Be specific. List all the possibilities.
GOALS
ORGANIZATIONAL

CONSIDERATIONS

CONSTITUENTS,
ALLIES
&

OPPONENTS

TARGETED
DECISION

MAKERS

TACTICS

Long-‐term

Cut Issue: Increasing the
number of 18+ entertainment
on State Street by at least 2
venues, or by the end of the
May 2014

Resources
You
Have

ASM – office supplies,
technology, money, staff.

Constituents/Base

UW-Madison students under
21 who would want these new
places

Primary

City Council – probably
Alder Verveer as state street
is in his district. He sits on the
Alcohol License Review
Committee, Downtown
Coordinating Committee,
Madison’s Central Business
Improvement District Board,
and most importantly, State
Street Design Project
Oversight

Choose
an
item.

The
legislation
should
allow

for
lower
taxes
for
business

owners
who
run
18+

entertainment
on
state
street

for
the
first
1-‐2
years.
Owners

who
run
21+
and
18+
venues,

receive
lower
taxes
for

both/all
venues.
Media

events
will
be
used
to
spread

awareness
of
lowered
taxes

to
attract
business
owners

Intermediate

Have City Council pass a
legislation to have more 18+
entertainment by April 30th

Resources
You
Want

- Expand leadership group
and increase experience of
group: I need supporters to
come with me to meetings
(this will help me for when I
conduct meetings and I can
help build leadership)
- Develop a media plan, some
way to raise awareness so I
can muster support.

Allies

Students of UW-Madison,
Alderman Mike Verveer,
business owners who wish to
have more 18+ entertainment
venue, (look into: Hawks
Restraunt)

Secondary

Specific Business owners on
State Street that support this
issue

Choose
an
item.

Use
resolution
and
petition
to

convince
City
Council

members
to
support
the

issue.
Resistance
will
be
met

with:
Media
events
to
gather

student
support,

endorsements,
disrupting

business
on
state
street

(strikes,
boycotts)

Short-‐term

Pass a resolution through SC
in support of this issue by
March 14th.

Internal
Considerations

This project has been worked
on in the past by Rachel
Lepak. She did not “fail” to
complete the project, she
merely stopped working on it.
I will meet her to talk to her
about what she did and how
far she got so I can talk decide
how much work needs to be
done and where I need to
start.

Opponents

Some business owners
(increased competititon may
result in loss of customers to
these new entertainment
venues), some council
members may be opposed to
this idea

Choose
an
item.

Present
research
to
SC:
other
college campuses in the last
5 years that increased 18+
entertainment in their
towns, and how they did it.
Find business owners and
have them sign a petition to
increase 18+ entertainment
on state street.

©
THE
MIDWEST
ACADEMY
27
E.
Monroe
St.
11
th

Floor,
Chicago,
IL
60603

|

(312)
427-‐2304

|

info@midwestacademy.com

|

www.midwestacademy.com

APPENDIX
3:
SAMPLE
EMAIL
TO
STUDENT
GOVERNMENT
MEMBER
OF
ANOTHER

BIG10
SCHOOL

RE:
ASM
CAMPAIGN

Hello
Hoyon!

Unfortunately,
we
have
not
looked
into
doing
any
such
development

in
our
off
campus
areas.
I
think
this
is
a
brilliant
idea
and

would
love
to
know
what
you
all
of
ASM
decide
to
do
to
address

this
issue.

Currently
we
recently
underwent
an
annexation
process
of
the

Purdue
campus
into
the
city
of
West
Lafayette.
Because
of
this,

we
will
be
looking
at
all
sorts
of
student
entertainment
venues

in
the
near
future
when
the
city
of
West
Lafayette
finalizes

their
plans.

This
link
is
the
most
recent
presentation
that
the
city
has
given

in
regards
to
their
plans
for
the
newly
developed
State
Street

(our
main
drive
through
campus).

http://prezi.com/s_hxwzapjtlv/140213-‐ssmp-‐public-‐meeting-‐
2/?utm_campaign=share&utm_medium=copy

I
hope
this
helps
and
best
of
luck
to
you
with
these
efforts!
I

look
forward
to
hearing
of
what
all
you
decide
to
implement!

Best,

Eva
Flick

-‐-‐-‐-‐-‐
Original
Message
-‐-‐-‐-‐-‐

From:
"Hoyon
Mephokee"
<mephokee@wisc.edu>

To:
eflick@purdue.edu

Sent:
Saturday,
March
8,
2014
3:39:23
PM

Subject:
ASM
Campaign

Hello,

My
name
is
Hoyon
Mephokee
and
I’m
an
intern
on
the
Associated

Students
of
Madison
Legislative
Affairs
committee.
My
campaign

addresses
the
lack
of
entertainment
venues
in
the
downtown
area

for
students
under
21
years
of
age.
I
am
working
with
Mia
Akers

who
referred
me
to
you.

I
was
wondering
if
the
Purdue
Student
Government
had
worked
on

any
similar
projects
to
address
entertainment
in
the
city,
and
if

so,
can
you
provide
me
some
information
as
to
how
it
was
done?

Any
documents
or
resources
would
be
greatly
appreciated.

Thank
you,

Hoyon
Mephokee

-‐-‐

Eva
Flick

Chief
of
Staff,
Purdue
Student
Government

President,
Alpha
Gamma
Delta

Class
of
2015

eflick@purdue.edu

317-‐517-‐1279

APPENDIX
4:
SAMPLE
PAGE
FROM
PETITION

APPENDIX
5:
POSTCARD
FOR
POSTCARD
CAMPAIGN

A s s o c i a t e d S t u d e n t s o f M a d i s o n
ASM Student Council, 20th
Session
Legislation XX-XXXX-XX
Title: Increasing 18+ Entertainment Options on State Street
Sponsored by: Vice-Chair Akers, Representative Paetsch,
Representative Gierok, Chair Gardner, Chair Rae
1
Whereas, entertainment options on State Street are seriously limited for underage students2
especially in the later hours of the night,3
4
Whereas, the lack of said entertainment options diminishes the campus experience5
6
Whereas, students of UW-Madison, as well as those of other Big 10 schools, have consistently7
supported the increase of entertainment options catered to underage students8
9
Whereas, bars and pubs can use a wristband system to allow underage students to enter their10
venues to participate in a concert, or other social event11
12
Whereas, businesses that already cater to underage students can stay open for longer so that13
underage students have entertainment options in the later hours of the night14
15
Whereas, doing such, as well as other measures, can promote economic growth in the downtown16
areas as well as potentially curb the alcohol culture on campus17
18
Be it resolved, that ASM shall endorse the increase in 18+ entertainment options on State Street19
20
Date introduced: April 9th
, 2014 Date acted upon: April 9th
, 201421
22
Disposition:23
24
Secretary: Andre Hunter, Jr.25
26
Chair: David K. Gardner27
28

policy memo draft 2 hoyon mephokee

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