Power and the audience
- 2. the origins of media studies
- 3. 15 17
- 4. ...anyone with access to a printing press can start a revolution
- 6. do revolutions always start with media?
- 7. the sinking of the Lusitania in 1915 was used to turn opinion against Germany and bring the US into the first world war
- 8. “Valencia must not fall into the clutches of fascism. We must fortify!” Spanish Civil War
- 9. 1933
- 10. ...anyone with access to a movie studio (and a printing press) can start a revolution
- 12. Hitler’s propaganda focused on the superiority of the so-called Aryan race...
- 13. ...and the inferiority of other races, including Jews (“THAT is to blame for the war!”)
- 14. or how about “British jobs for British workers”?
- 15. “I like Fidel Castro and his beard” - Bob Dylan
- 16. this is where we all live
- 17. propaganda is useful as a recruitment tool
- 18. can you ‘deconstruct’ this poster?
- 19. why are these iconic posters so effective?
- 20. doesn’t matter what the language is – we know what it means
- 21. the iconography becomes part of the vernacular vernacular |vəˈnakjʊlə| noun 1 (usu. the vernacular) the language or dialect spoken by the ordinary people in a particular country or region
- 23. direct mode of address breaking the “fourth wall” an effective sales technique
- 24. concerns about how Hitler came to power became concerns about the power of the media
- 25. are we so easily led?
- 27. Nazi propaganda in Norway, 1944 “The USA will save Europe’s culture from destruction. By what right?” CULTURAL TERRORISM
- 28. the hypodermic needle theory a passive audience, vulnerable to media effects
- 29. the propaganda war was fought on all fronts, from Hamburg to Hollywood and the BBC
- 31. the British government even prepared propaganda in case of defeat
- 32. The German, British, and American film industries all produced propaganda films during World War 2 — even Disney!
- 33. Russian constructivist poster art is immediately recognisable
- 34. but heroic imagery of workers was not confined to the Soviet Union
- 35. propaganda was stepped up during the Cold War
- 36. spectacular public displays of power are a feature of life under totalitarian governments
- 37. if you believe the audience can be influenced by such imagery — what else is possible?
- 38. “keep calm and carry on” – Soviet Style
- 39. the full force of racist language and sexist imagery was used
- 40. “Keep calm and carry on” - American style
- 41. what were the effects of daily exposure to such imagery?
- 42. the real enemy is the enemy within!
- 43. 1964
- 44. anyone with access to a Xerox machine can start a revolution
- 45. in the 60s, the counter-culture created its own propaganda
- 47. the peace movement and the counterculture used the imagery of war and cold war propaganda to promote dissent
- 48. 19 85
- 49. anyone with access to a printing press can start a revolution
- 51. it’s no longer enough to see the audience as passive and helpless
- 52. the audience is active
- 54. the object of propaganda can (and will) turn the tables
- 55. remix culture
- 56. no, they really don’t
- 57. such propaganda gives rent-a- cops excuses to harass citizens
- 58. who’s going to win this propaganda war?
- 59. or this one?