Presentation of mmt r esturant
Download as PPT, PDF0 likes367 views
The document outlines a business plan for a restaurant serving fruit chat, dehi belay, golghapa, and ice cream. It includes details on products and pricing, mission and objectives, space requirements, employees and salaries, marketing plans, financial projections, and risk assessment. The entrepreneurs aim to achieve a market position in the food industry by providing quality products to customers in Multan, Pakistan. Financial projections estimate profits will increase over four years.
Presentation of mmt r esturant
- 4. Presented By Sohail Ghani 25 Imran Niaz CH. 34 Hamid Ullah Khan 37 M.Ishfaq 05(BBA-4)
- 6. Slogan “Life is The Name of Great Taste”
- 7. Business Description: Fruit Chat Dehi Belay Golghapa Ice Cream
- 8. Product Detail: 1:Fruit chart Channa chart Khatimatti chart Cream chat
- 9. 2:Dehi Belay Methay Dehi belay Khatay Dehi belay :
- 10. Golghapa Methay Golghapa Khattay Golghapa
- 11. 4:ice cream Vanilla Chocolate Strawberry Orange Pineapple Mix flavor
- 12. MMT Special Plate
- 14. Price of our Products. Products. Small Large Fruit Chat Channa Chat 25 40 Cream Chat 40 60 Khatti matti Chat 35 50
- 15. Dehi Belay Small Large Methay Dehi belay 25 35 Khathay Dehi belay 25 35
- 16. Golghapa Small Large Methay Golghapa 25 40 Khattay Golghapa 30 50
- 17. Ice Cream Small Large Vanilla 30 60 Chocolate 40 80 Pine Apple 35 65 Orange 30 60 Strawberry 40 75 Mix Flavor 50 90
- 18. MMT Special Plate 50
- 20. Mission Our mission is to achieve market position in the business in food industry. We seek fair and responsible profit, enough to keep the restaurant financially healthy for the long term. Organize a setup in the country‘s target market.
- 21. Objective: WE believe very strongly in financial, business and moral excellence. We will provide quality food products to our customers.
- 22. Entrepreneurs Hamid Ullah Khan “FINANCE MANAGER” Sohail Ghani “PRODUCTION MANAGER” Imran Niaz Ch “HR MANAGER ” M.Ishfaq “MARKETING MANAGER”
- 24. Space Two Kanal Location The location of our restaurant is near PCS Multan
- 25. Employees: Salary Manager 1 8000 Cashier 1 7000 Head waiter 1 7000 Waiter 12 3000 Specialist 6 4500 Van driver 1 4500 Helper 1 3000 Sweeper 1 2000 Security guard 1 5000
- 26. Consumer Decision Making Process 1 Problem recognition 2 Information Search 3 Alternative Evaluation 4 Purchase Decision 5 Post Purchase Evaluation
- 29. MARKETING PLAN: 1. Marketing Analysis 2. Competitor Analysis 3. Market Research For The Venture
- 30. MARKET RESEARCH FOR THE VENTURE Purpose and objective: Secondary source data: Primary Source of The data: Interpretation:
- 31. Market Analysis The objective of our research is to find the potential competitors of our product. Who is our target market? What possible response we might receive after launching the product? Is their any need for this restaurant in the market?
- 33. Target Market Middle Level Class Upper Level Class
- 34. Competitor
- 35. Research Result Our business is feasible YES or NO? Yes 70% No 30%
- 37. Strength We have the fully trained specialist for the production of our products. We have the complete detail research about the needs of our target segment related to food problems. We are providing the best sitting environment
- 38. Weakness Little bit high prices New entrepreneurs
- 39. Opportunity Enhance the product line. Open more outlets in Multan city and in all over Pakistan
- 40. Threats Competitors which are our main threats, they can do any thing at any time to fail our product.
- 43. Statement of Initial Cost Cost of New Assets Land 5000000 Building 2000000 Equipments Other Assets 1075000 50000 Raw Material 100000 Installation cost 30000 Gas Connection Fee 10000 Electricity connection Fee 1000 TELEPHONE Fee 100000 Working Capital 9291000
- 44. Income Statement
- 45. Particulars Year 1 Year 2 Year 3 Year 4 2007 2008 2009 2010 Sales 78,00,000 70,00,000 75,00,000 82,00,000 Less: CGS ( 19,70,000) (18,00,000) 19,00,000 2100000 GROSS Profit 59,00,000 61,00,000 50,30,000 57,00,000 Salaries (9,54,000) 10,00,000 10,00,000 11,00,000 Rent (4,80,000) 5,28,000 5,80,800 6,38,880 Insurance (10,000) 10,000 10,000 10,000 Electricity bill (4,80,000) 5,00,000 5,05,000 5,10,000 Sui gas bill (60,000) 65,000 66,000 68,000 Depreciation (15,000) 15,000 15,000 15,000 Legal documents fees (20,000) _ _ _
- 46. Carriage in (2,40,000) 2,50,000 2,65,000 2,64,000 stationery ( 60,000) 63,000 64,000 64,000 Advertising (1,00,000) 90,000 80,000 70,000 Profit before tax 26,11,000 3179000 33,14,200 39,35,120 tax@15% (391650) 476850 4,97,130 5,90,268 Net profit 22,19,350 27,02,150 2817070 33,44,852
- 47. BALANCE SHEET
- 48. Particulars Year 1 Year 2 Year 3 Year 4 2007 2008 2009 2010 CAPITAL& 60,00,00 60,00,000 60,00,000 60,00,000 LIBILITES 0 PROFIT 22,19,35 27,02,150 2817070 33,44,852 0 CURRENT LIBI TIES 8,61,650 4,57,850 6,27,930 3,90,148 Total liabilities 90,81,00 91,60,000 94,45,000 97,35,000 Capital 0 Net fixed Assets 80,75,00 80,60,000 80,45,000 80,30,000 0 Total Current 11,00,000 14,00,000 17,5,000 Assets 10,6,000 Total Assets 90,81,000 91,60,000 94,45,000 97,35,000
- 49. Capital Budgeting Payback Period (PBP) Net Present Value (NPV) Internal Rate of Return (IRR) Profitability Index (PI)
- 50. STEPS IN CAPITAL BUDGETING PROCESS Generating investment project proposals consistent with the firm’s strategic objectives Estimating after tax incremental operating cash flows for investment projects. Evaluating project incremental cash flows. Selecting project based on a value-maximizing acceptance criterion. Reevaluating implemented investment projects continually and performing post audits
- 51. Payback Period. PBP = a + ( b - c ) / d = 2 + (6000000 - 4921500) / 2817070 =2.45 years
- 52. Net Present Value (NPV)
- 53. Years Cash Flows PVIF (25%) Balance Rs. Rs. 1 2219350 .800 17,75,480 2 2702150 .640 17,29,376 3 2817070 .512 14,42,340 4 3344852 .410 13,71,389 Total PV 63,18,585
- 54. NPV = Total Present Value – ICO NPV = Rs.63,18,585 - Rs. 60,00,000 NPV = Rs. 3,18,585 Acceptance criterion: NPV > 0 Accepted NPV < 0 Rejected The NPV is greater than zero. So the project is feasible
- 55. Profitability Index Profitability Index = Total Present Value / Initial Cash Outflow P.I = Rs. 63,18,585/ Rs. 60,00,000 P. I = 1.66: 1 Acceptance criterion: PI ≥ 1 Accepted PI < 1 Rejected In this project PI ≥ 1 (2 ≥ 1) Accepted
- 56. RISK ASSESMENT: Stability of economy is necessary in the state where we are starting this business if there is any kind of diseconomy it will effect on the purchase power of buyer which also effect on our sales. Political environment is stable from previous 3 years but if there is instability occur it will effect indirectly on our business by strikes and other issues related to politics and some political pressure too. Competitors are also cause of this because we have not a large product line .
- 57. Contingency plan