Presentation Recojo English

The Young Social
Entrepreneurship in Colombia

The Colombian Network of Young People
RECOJO

Bogotá
June 2009

jueves 12 de noviembre de 2009

What are we going to see?

•What does Social Entrepreneurship mean?
•Young Colombian People
•The young social entrepreneurship
•The power of networks
• RECOJO The Colombian Youth Network
•What do we offer?

www.recojo.net

What does Social Entrepreneurship
mean?
• Social entrepreneurs are individuals with innovative
solutions to society’s most pressing social problems. They
are ambitious and persistent, tackling major social issues
and offering new ideas for wide-scale change.

SOCIAL idea + VISIÓN


mean?
• Rather than leaving societal needs to the government or business
sectors, social entrepreneurs find what is not working and solve
the problem by changing the system, spreading the solution, and
persuading entire societies to take new leaps. They are both
visionaries and ultimate realists, concerned with the practical
implementation of their vision above all else.

visionaries and realists


mean?

• While a business entrepreneur
might create entirely new
industries, a social entrepreneur
comes up with new solutions to
social problems and then
implements them on a large scale.

new solutions to social problems implemented on large scale

www.recojo.net

Social Entrepreneurship Graphic

Sustainable NGOs

Based Donation Project Corporate Social
Responsability

www.recojo.net

Social Entrepreneurship Graphic

Sustainable NGOs Social
Entrepreneurship

Based Donation Project Corporate Social
Responsability

www.recojo.net

"Our job is not to give people fish, it's not to
teach them how to fish, it's to build new and
better fishing industries."

Bill Drayton


Young Colombian People

The Colombian demographic
pyramid shows how lucky we
are. We have a young
population!


All countries do not have
that privilege



In Colombia, for public policy, young people are the ones between 15
and 24.

According to our last census, they are 7.575.598



However, young people are
facing daily threats, some of
them are:


Threats that youth people face

En Colombia 1 of
each 4
adolescents is in
high risk, or is
already, with
alcohol problems.
Tomado
de:
Corporación
Nuevos
Rumbos.
Estudio
sobre

Consumo
de
Alcohol
en
menores
de
18
años
en
Colombia

2008



34% smoke 18% use (or
has used)
drugs

www.recojo.net


“In the last 3 months, 1 of 4 kids under
18 years old thought about the
possibility of suicide, and 16% tried to
do it”

El estudio, titulado 'Creencias y comportamientos de la juventud en Colombia. lo
efectuaron de manera conjunta la Fundación One Hope (Una Esperanza), la
Fundación Maclellan y el ministerio de Educación. El estudio se realizó en marzo de
2008. con edades entre los 13 y los 18 años


We also have
great
opportunities


Opportunities for young people

A never seen
increasement in internet
connectivity!

www.recojo.net


Newspapers? What for?
There is more information
and goes faster than “It’s coming once a day,
anytime before. without hot links or
multimedia. Moreover, who
needs to get his fingers
dirty? I’ve got my own digital
newspaper, updating every
moment and with many
sources.”

John Geraci. Project Manager.
The net generation research

www.recojo.net

vs. Traditional models are
facing major changes


“For the first time in history we can talk
about a global generation”

Rahaf Harfoush 24


An incresement in
collaborative work and
networks

vs.

www.recojo.net


more social awareness

www.recojo.net

How take advantages of those
opportunities and face those
threats?


What are we going to see?

•What does Social Entrepreneurship mean?
•Young Colombian People
•The Young Social Entrepreneurship
•The power of networks
• RECOJO The Colombian Youth Network
•What do we offer?

www.recojo.net

juventud de diferentes
sus puntos de vista en
What Does YSE means? lacionados con este tem

Objetivos
EMPRENDIMIENTO EMPRENDIMIENTO
EMPRENDIMIENTO
SOCIAL SOCIAL JUVENIL

la situación del ESJ en
Young people can also
- Creatividad generate big social
- Iniciativa - Motivación social - Jóvenes 14-30 años
and sustainable
- Compromiso - Transformación - Protagonismo juvenil changes.
- Visión de futuro social - Varios ámbitos
- Objetivos
- Sostenible en sociales plicados.
el tiempo
- Innovación
- Liderazgo Estructura
Diagnóstico del Emprendimiento Social Juvenil en
España, Proyecto Juvenil de la Fundación
El seminario se dividió
Bertelsmann

te diferenciadas:
2
www.recojo.net

How to face those threats with YSE?

Creating young people with social leaderships.

www.recojo.net

• Creating young people with social leaderships.
Those young people are creating Social Projects
involving more young people.

www.recojo.net

•Those young people are creating Social Projects involving more young people.

•These projects take young people time and away
them from inactivity and vice.

V.S

www.recojo.net

•These projects take young people time and away them from inactivity and vice.

•Also allow young people to strengthen their
interpersonal relationships with people from
their age.

www.recojo.net

•Also allow young people to strengthen their interpersonal relationships with people from their age.
•Helping others create a well-being feeling within those young
people that helps to struggle against depression and suicide.

V.S

www.recojo.net


•Those young people are creating Social Projects involving more young
people.
•These projects take young people time and away them from inactivity and
vice.
•Also allow young people to strengthen their interpersonal relationships
with people from their age.
•Helping others create a well-being feeling within those young people that
helps to struggle against depression and suicide.

• Many socially responsible young people can force
companies to become socialy responsible
in order to fulfill marker expectations..

www.recojo.net


•Also allow young people to strengthen their interpersonal relationships with people from their
age.
•Helping others create a well-being feeling within those young people that helps to struggle
against depression and suicide.
• Many socially responsible young people can force companies to become socialy responsible in
order to fulfill marker expectations..

Many socially responsible young people can force
governmental institutions to create quality
politics to answer most vulnerable population or young people
needs.

www.recojo.net

Is there any Youth Social Leader in
Colombia? Of course there is! Have a
look to this examples

Juan Pablo Pineda

Achievements:
•Received two national prices (2 position in
Ventures) and some national and international
grants.
•He has worked with 25 communities from the
Caribbean and Andean regions -2 of them are natives.

www.recojo.net

Colombia?
Achievements:
Alex Linares
•6 years working with young volunteers,
creating the biggest and most important
student group from the Javeriana University.
•He has worked in 5 neighborhoods Ciudad
Bolívar, Fontibon, Mártires, Kennedy y Rafael
Uribe Uribe helping more than 300 children.
•W i t h h i s o w n m e t h o d o l o g i e s h a s
strengthened 6 productive projects in
vulnerable communities.
• An important Recognition was given to him
by the Javeriana university for his social
leadership.
www.recojo.net

Colombia?

Camilo Jimenez
Achievements
• He created his first enterprise - OrangeTrades -when
he was 16. This electronic importation enterprise
registered during its first 3 months 219 orders.
• Founder of Expression Human Project to reject the
social indifference. They lighted on thousands of
expressions thanks to the presence of 1.830
But... How are assistants
the young
social • Founder of Kingo Copy. It achieved to get free
photocopies to 12 Universities in Bogota with an
entrepreneurs environmental awareness.
in Colombia?
• Now he is a Young social leader with great projects.

www.recojo.net

How are the young social
entrepreneurs in Colombia?
1. Some of them don´t know that are potential social
entrepreneurs and don´t find the way to make a social
change.

www.recojo.net

entrepreneurs and don´t find the way to make a social change.

2. They know that have the potential to be
changemakers but haven´t started yet.

www.recojo.net


2. They know that have the potential to be changemakers but
haven´t started yet.

3. They started making a social change but is still
informal and disorganized

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3. They started making a social change but is still informal and
disorganized

4. They are creating an organized social change but is
not sustainable.

www.recojo.net



3. They started making a social change but is still informal and
disorganized

4. They are creating an organized social change but is not
sustainable.

5. They are creating an organized and sustainable social change
change.
www.recojo.net



3. They started making a social change but isthat everyone and
We need still informal
disorganized who wants to be a
changemaker could
create social changes in
4. They are creating an organized socialorganizedbut is not
an change and
sustainable. sustainable way...
But... How to do it?
5. They are creating an organized and sustainable social change
change.
www.recojo.net

The Power of Networks
Work in network has
advantages
•Risk diminution and more opportunities
• It’s easier to articulate forces.
•It generate a community of learning and knowledge.
•Increase availability, rationality and productivity in resources utilization.

www.recojo.net

A lot of advantages!!!

•The possibility to get more resources increases considerably
•It´s easier to connect the public, private sector and civil organizations.
•The impact in proposition and construction of state politics is more successful that
when organizations are doing it individually.

www.recojo.net

Examples of Networks
There is a lot of
successful networks


Maybe you already know
some of them

•Facebook and Myspace: Social networks with worldwide
coverage and more than 200 millions of users building
relationships thanks to the web.

•http://www.change.org - A social network registering
hundreds of social initiatives, which also includes the
formation of millions of non-profit-making organisms
worldwide.

•TakingITGlobal (TIG): Is a worldwide organization leading by
Young people with technological possibilities. TIG connects
young people for them to encounter inspiration, access to
information, get involve and set up actions to improve their
communities, for both local and international level.

www.recojo.net

Others maybe not.

•Red Papaz: Fathers and mothers
network.

•RED REIRI: Institution of Integral
rehabilitation

•Red PAI: Childhood protection
networks.
www.recojo.net

But all of them are important and we
must support them!


The Colombian Network of Young People RECOJO
We are a network of
young social
entrepreneurs

and a meeting point to all
the young people that decide
to be a changemaker.
We work as an NGO register in the Colombian
Chamber of Comers with the NIT 900180887-1
www.recojo.net

How is Our Network?
We have 27 initiatives
that join our network and
are categorized like this:
!"#$#%
&'()*$+,-.(/(0$1)2(/$)3456$

!!#$ !"#$ 7/-85*$+9*:)0$1)2.(0'5;$
8(/5$05$<-=$>.(06$
?/4)0.@)2.50(*$+A)*$
5/4)0.@)'5*6$

!%#$
More than 300 young people are
in RECOJO and we send
information to more than 1800
people.

www.recojo.net

How is Our Network?
In this network each one
find his space and can
join a project that accord
!"#$%#!&'()*+,-(.#/+)* to his motivations
)(#$ !"#$
!'#$ !!#$
%&#$
!(#$ %'#$
%'#$ %%#$ %%#$
%(#$
'#$
(#$ ./*.+0+1+234+5*$

98-;746+<-.$
*+,-.$

-68-.$
9-1+6+43$
1/46783$

98-:/46-.$
• 50% of the initiatives that join our network works in the neighborhood of CIUDAD
BOLIVAR – Bogota.

• 70% of them visit their communities once a week. That shows a high level of
commitment

www.recojo.net

How is Our Network?

!"#$%&'(&")%*&'(&+!("+,-#&

!A persistent network! !!"#

$$"# ()*+,#-)#!#./+#
33% of the initiatives our 0)#!#.#&#./+,#
network have been $%"#
0)#&#.#1#./+,#
working in their projects (2,#-)#1#./+,#
for more than 4 years.
&'"#


How is Our Network?
!"#$%&"'()"(*!+,+-%(

Actually, we are mainly based in %#$
Bogota but we want to increase our &'(')*$
presence in other cities during the next
few years. +,-.-/012$-/$'),2.$
013424-.$
!"#$


How is Our Network?
We have every time more youth groups
joining our network.

!"#$%&'(#)!*&'(#'+,'*#('
)'#$
!"#$
!'#$
('#$ %%#$
%'#$
4$
"'#$ &!#$

&'#$
'#$
*+,-.$/+$&$01-$ 2+$&$0$"$01-.$ *3.$/+$"$01-.$

www.recojo.net

What are the Needs of These Young
Social Entrepreneurs?

We must give them the tools so they
could become in successful
entrepreneurs, with sustainable social
projects and fulfill they needs.

www.recojo.net

What do our network need?

According to surveys all
groups thinks an adequate
training is essential



However, only of 40% have the
opportunity to have some
training

www.recojo.net


They’ll all be ready to work
together to satisfy their needs.

www.recojo.net


They will also share resource like
the office



Their need, in most cases, are
the same.

www.recojo.net


And they want to strength their
projects with specific training

www.recojo.net

And the young people that join our network
are not the only young social entrepreneurs
that are in Colombia. That´s why...

!This network has a
great potential!


This network has a great Potential

86 more initiatives want to koin
POTENTIAL INITIATIVES our network

Initiatives that want to join the network 86
Initiatives from Bogota 58
Initiatives from other Colombian cities 28


167
In the last year
persons got in touch with
us and want to
E-Mail 44 participate in our
Register through the web page 123 organization
TOTAL 167

People in Different Cities
Many of them are
In Bogota outside Bogota and
93 some are from
Other Colombian Cities different countries
62
Outside Colombia
12

www.recojo.net

Person from 10 different countries
contacted us and have an want to
People from other countries implement this idea in their countries.
That is why we want to create the Latin
1.Nicaragua 6.México America Network of Young people.
2.Venezuela 7.Puerto Rico
3.Perú 8.Brasil
4.Panamá 9.Francia
5.Guatemala 10.Inglaterra
check: www.relajo.net


We have an organization able to use
that potential


Why RECOJO?
•Our teamwork has 25 young volunteers, some of them already professional,
that works through a virtual platform.
•In 2008 we did 43 activities for our network.
•National and international students join avery year our internship program.
•Since his creation, 1117 young people have assisted to our activities.
•We designed an attractive way to invite young people to realize social
projects


Why RECOJO?

We organize someunique, formative, and
high quality volunteer experiences. One
of them is our summer camp BAKONGO
(www.bakongo.org) for young social entrepreneurs.

•Major Colombian mass media like Caracol Radio
or Alo magazine have highlighted our work.

•The International Association for Volunteer Efforts IAVE
awarded RECOJO with the recognition “FULL
VOLUTEERING LIFE” in youth category in 2007.
•

www.recojo.net

Why RECOJO?
• RECOJO was presented during the XX World
Volunteer Conference in Panama City as a
successful experience of volunteer for youth.
• Our organization and the model that we made to
empowered youth was studied by the OIJ and
from Harvard students.
• We promote the young social entrepreneurship.
Our message has been delivered to more than
7800 people in around 13 cities in 7
countries.

www.recojo.net

Our Biggest Achievement

• We created a new way to empowered youth and to strength
social entrepreneurs.


touch peoples hearts

+
action


www.bakongo.org


We challenge them to be super
heros and change the world!


MASPORMAS show the enterprises another face of
volunteer work. Our high quality experience allow us
to work leadership, effective communication,
teamwork and other useful things for the employers
through volunteer experiences.

www.maspormas.com
78

Sensibilización

+
Acción


$
Sensibilización

+
Acción


$
Sensibilización

+
Acción

Impacto social


Jóvenes con proyectos sociales

$
Sensibilización

+
Acción

Impacto social


Jóvenes con proyectos sociales

$
Sensibilización

+
Acción

Impacto social

mejores ciudadanos con responsabilidad social

y cultura democrática


Our Proposal
We want to take
advantage of this
potential, fulfill the
needs of our network
and give tools to our
young social
entrepreneurs to be
successful.

Our proposal has 3 steps...

1 STEP: Provide our network tools to allow a better
communication between initiatives and the strengthening of
institutions and projects.

www.recojo.net


In this step we need:

•Design and implement a training program.

•Implement technological tools –Web 2.00-
WEB 2.0
to improve our communication.

www.recojo.net


• Create spaces that work as meting points
to the initiatives that are in our network.

• Institutional strengthening of the
organization to allow it to assume the
following steps.

www.recojo.net

2 STEP: To extend the network through our model
+ action and our unique volunteering
experiences.

www.recojo.net

2 STEP: To extend the network through our model + action and our unique
volunteering experiences.


•Promote our network and the young social entrepreneurship in schools
and universities.
•To strengthen the services proposed by RECOJO to young people like
U#y "% and BAKONGO.
!$l!%y
"
•Promote those services for the Young people so they could attend to
successful volunteer experiences and join our network. Thus RECOJO grows.
• Selling those services makes RECOJO SUSTAINABLE.


3 STEP: Convert youth as a political actor able to impact
on society

International
Organizations

Govern

NGOs

Enterprises
www.recojo.net Academy

STEP: Convert youth as a political actor able to impact
on society

•Make an investigation to create the bases of a democratic and
participative network.
•Promote that the young people that are in our network become part
of the decision and projects that we will do together.
•Encourage the political participation of young people from RECOJO,
to democratically choose representatives.
•Encourage that our network start proposing to have better public
policies.


To do it.
We need your HELP!

Support a Colombia
in the hands of youth

www.recojo.net


Support a Colombia in the hands of
youth
Why support RECOJO?
• Because young people from RECOJO can create new
solutions to social problems and implement it to a wide
scale.
• Because more than 7 millions of Colombian young people
can make a social change and wake up others that
haven’t realized that the solution of our region is in our
hand.
• Because we are creating a different way to struggle
against young people threats.
• Because many young Colombians social entrepreneurs
are waiting for your help to get the tools that they
need to change the world.

www.recojo.net

Support a Colombia in the hands of
youth
Why support RECOJO?
•Because we are changing young people minds and hearts so they start thinking
about others.
•Because networks have many advantages and RECOJO has great potential.
•Because we will encourage a democratic culture among young people.
•This is the best way to show colombian society that we can make social
changes without violence.

www.recojo.net

and because you will be happy sharing this dream with
us!

If you want to keep going
and to know more about
our project – Steps times,
working team, the model
we developed to give
youth more importance,
and the cost of such an
inversion- please contact
us.

www.recojo.net


We wantColombia in Youth
hands!

More information:
Daniel Buriticá C
General Director
Red Colombiana de Jóvenes RECOJO
Cel: (0057) 317 4040992
danielburitica@recojo.net

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