Presentation1 ob gm
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General Motors is a global automaker headquartered in Detroit, Michigan. It was founded in 1908 and employs over 209,000 people across its operations in over 120 countries. GM sells vehicles under 13 brands and has its highest sales in China, the United States, Brazil, the UK, Germany, Canada, and Russia. In India, GM has its headquarters in Gurgaon and a technical center in Bangalore focused on research, development, and engineering. GM pursues business expansion, diversity and inclusion, technological innovation, and global competitiveness through large investments in advertising, employee development programs, and supplier diversity initiatives.
Presentation1 ob gm
- 2. Founded in 1908 in Flint, by William C. Durant. Global headquarter -Detroit Employs -approximately 209,000 people It does business in 120 countries. GM’s highest sales are reported from China, followed by the United States, Brazil, the United Kingdom, Germany, Canada, and Russia. Total 13 brands( Baojun, Buick, Cadillac, Chevrolet, FAW, GMC, Daewoo, Holden, Isuzu, Jiefang, Opel, Vauxhall, and Wuling – under its umbrella)
- 3. General Motors in India Headquarters- Gurgaon, Haryana. Production capacity -385,000 vehicles per year. Technical centre (Bangalore)Focuses on research and development, vehicle engineering activities, purchasing and financial support services, and vehicle engine and transmission design. BUSINESS EXPANSION 1928 - Assembling Chevrolet cars, trucks and buses. Tie-up with Hindustan Motors to build Bedford trucks, Vauxhall cars, and off-road equipment. 1994- General Motors India Private Limited (GMIPL) was formed as a 50-50 joint venture between GM and Hindustan Motors. 1999 - GMIPL started out producing and selling Opel vehicles. Till 2003, the company continued to produce Opel cars. (Later, it switched to producing Chevrolet vehicles at the same plant). 2009- Joint Venture with SAIC (Shanghai Automotive Industry Corporation)
- 4. Daniel Akerson - Chairman of General Motors since January 2011. Steve Girsky- Vice Chairman, Corporate Strategy and Business Development of GM. Thomas Stephens - Vice Chairman and Chief Technology Officer of GM. Nick Reilly - Vice President of GM Europe. Michael Milliken - Senior Vice President and General Counsel. Nick Cyprus - Vice President and Chief Accounting Officer. Terry Kline - Vice President, Information Technology and the Chief Information Officer. Chester Watson - General Auditor.
- 5. General Motors is headquartered in Detroit, Michigan, and the world’s largest automaker, by vehicle unit sales, in 2011. Main four regional segments are: GMNA GME GMIO GMSA
- 6. Currency in Millions of US Dollars Dec 31 2008 Dec 31 2009 Dec 31 2010 Dec 31 2011 TOTAL REVENUES 148,979.0 104,589.0 135,592.0 150,276.0 GROSS PROFIT 6,930.0 -2,475.0 17,512.0 19,586.0 OTHER OPERATING EXPENSES, TOTAL 20,557.0 11,747.0 11,537.0 12,047.0 OPERATING INCOME -13,627.0 -14,222.0 5,975.0 7,539.0 NET INTEREST EXPENSE -1,699.0 -5,550.0 -420.0 68.0 EBT, EXCLUDING UNUSUAL -20,724.0 -16,909.0 7,416.0 ITEMS EBT, INCLUDING UNUSUAL -29,285.0 103,051.0 7,175.0 ITEMS 11,038.0 9,177.0 NET INCOME -30,943.0 104,821.0 6,172.0 9,190.0 NET INCOME TO COMMON INCLUDING EXTRA ITEMS -30,943.0 104,690. 0 4,668.0 7,585.0 NET INCOME TO COMMON EXCLUDING EXTRA ITEMS -30,943.0 104,690. 0 4,668.0 7,585.0
- 7. ProductsDiesel Engines Marine Equipment Stationary and Industrial ServicesLocomotive Maintenance Locomotive Management Leasing Training Welding
- 9. For talented individuals, growth opportunities at GM are as vast as the world itself. There are several programs that are run by GM to enhance the skills are: GM Jumpstart Jumpstart is a unique program for new GM employees. Its role is to encourage new hire enthusiasm by fostering networks and cross-divisional relationships. The program provides a channel that increases communication and networking among all new hires and assists in the on boarding experience. GM Tech EducationGM's Technical Education Program is a global, award-winning continuing education initiative that delivers current and emerging education to our technical community. Program named as GM automotive service educational program The program provides high quality, flexible education from worldrenowned universities—all made easily accessible for GM employees.
- 10. One of the largest corporate educational programs in the world. There are 14 functional colleges tied to GM's global processes that are charged with developing curricula tailored to the unique challenges facing each GM business sector. The 14 colleges within GML are: 1. Communications; 2. Engineering; 3. Finance; 4. Global Purchasing and Supply Chain; 5. Human Resources / Labour Relations / Health & Safety; 6. Information Technology; 7. Leadership; 8. Legal; 9. Manufacturing; 10. Product Planning & Program Management; 11. Public Policy; 12. Quality; 13. Sales, 14. Service and Marketing.
- 11. At GM, diversity includes different cultures, generations, experiences, ideas and backgrounds. Their diversity helps them best serve and understand the customers in global marketplace. key focus areas Customers Emoloyees Community Dealers Suppliers
- 12. CUSTOMERS- Around the world in more than 180 countries. Feedback mechanism. Insight from diverse workforce helps them exceed customer needs. EMPLOYEES- Diversity enables all employees to perform at their highest potential. Helps attaining personal and professional goals. General motors invest in educating and training the employees. General motors sponsor 12 different employee resource groups. Resource groups serves as vital communications link between senior leadership and the ideas and thoughts of employees. COMMUNITIES - The GM Foundation puts an emphasis on diversity in supporting: Education, Health and Human Services, Environment and Energy, and Community Development initiatives mainly in the communities. SUPPLIERS- First automotive OEM to establish a formal supplier diversity program in 1968. To develop a competitive and diverse supply base. GM currently works with over 200 certified minority and womanowned businesses in the USA and Canada. Scope of the program includes: 1. Minority-Owned Business Enterprise (MBE) 2. Non-Minority Women-Owned Business Enterprise (WBE) 3. Small Business Administration (SBA)
- 13. Asian Indian Employee Vietnamese Employee Chinese Employee Veterans Employee GM Employee Resource… People with disabilities employees GM African Ancestry Employee Native American… Mid-East/South-East Asian Employee GM PLUS (People Like… Hispanic Initiative Team GM Jumpstart
- 14. DEALERSGM Dealer Development- is the umbrella organization supporting GM's diverse dealer network. Its mission is to create a profitable dealer network across all GM brands that reflects consumer diversity in the United States. The GM Dealer Development organization supports three specific programs: Minority Dealer Development (MDD) It was launched in 1972. Its focus is on developing, building and retaining a profitable minority dealer network in the United States. The GM Women’s Retail Network (WRN) It was launched in 2001. It was developed exclusively to attract and develop women dealers in automotive retail management and other stakeholders working together to achieve profitability, growth of GM women dealers. The National Candidate Program It is the training and development arm of the Dealer Development program. Its mission is to prepare minority and women candidates to become GM dealer operators/owners.
- 15. Autonomous Driving: Reducing Accidents and Increasing Independence Electric Vehicles (EV): Fully Electric, Emission-Free Driving Hydrogen Fuel Cells: Reducing Dependence on Gasoline Mobile Applications: Keeping you Connected
- 16. Promotion: GM & U Ambassador Newspapers & Magazines: The New York Times Power position Ads Television: ESPN, FOX Magazines: Rolling Stone Internet: Face book, YouTube etc Website/ CARS.COM Ad brands Accounting Assignment: 6700 Brands ADVERTISING BUDGET Budget for Ads by General Motors in 2011: $4.48 billion $ 1.1 billion in US General motors spent $10 million for Face book Ads. Decided to reduce budget for Facebook.
- 17. Toyota Motor Corporation (Japan) No. 1 rank in car market Ford motor Co. (USA) Same country Volkswagen AG (Germany) Produced 5,271,776 Cars Sold 8.015 units (GM sold 9.025 units) Nissan Motor Co. Ltd (Japan) 6th largest Automaker Honda Motor Co. Ltd (Japan) more facility with Technologies Fiat SPA (Italy) Produced 2,046,060 units in 2011 Hyundai (South Korea) 8th Rank in world Others Competitors: BMW, Mitsubishi Motors, Suzuki etc Maruti Suzuki Tata Motors Mahindra & Mahindra
- 18. Group-5 Shreyas Saundattikar Sushmita Purohit Praveen Kushwaha Ekta kumari Chandrakant lovanshi