Primaflor Company Presentation PPT
- 1. From field… … to table Growing innovation Serving Quality Respect Commitment Healthy Fresh
- 2. Agricultural production company born in 1969 growing flowers, swapping afterwards into salads and vegetables… consolidated in the 80s as a reference brand.…
- 3. ... we are nowadays present, during 52 weeks of the year, in markets, large distributors, Supermarkets and HORECA, both with fresh products and prepared salads, in Europe with the whole range of products. With more than 79 different crops
- 4. Turnover evolution(M€) 1987 - 2013 129.58
- 5. Volume production 12/13: 5.101 htas. cultivated
- 6. Volume production 12/13 CONTINENTAL: -Apollo -Batavia -Escarole -Fine frisee -Frisee -Red oak leaf -Green oak leaf -Lollo rossa -Lollo biondo -Radicchio -Butterhead lettuce OTHERS: -Green chard -Red chard -Butternut squash -Kaki -Red cabbage -Cauliflower -Strawberry -Pepper -Carrot -Cosberg -Peeled garlic
- 7. Sales in Kg/units 12/13 OTHERS, 2.75%
- 8. Turnover per country 12/13 OTHERS, 2.75%
- 10. Fields location 4 different growing areas subject to seasonality: - 12-month non-stop production. - Providing national and international markets. Coast fields Middle fields Mid- high fields High fields Altitude Dec.Jan. Apr. Aug.
- 11. Nursery: - Full control of traceability. Own resources
- 12. • Weekly-planned crops Own resources
- 13. Trial fields: Crop & varieties development. Own resources It permits testing up to 350 varieties at the same time. Powerful and developed R&D aiming to adapt ourselves both to our clients needs and market´s. New products improvement Our tendency and market novelties have a common ground: Innovation
- 14. Factories and equipment : specialised production Own resources
- 15. Commited to environment protection Environmentally-friendly crops: we foster Co2 reduction, avoiding global warming. Hydrological Resources from several sources. Pumping station, supplied with energy by its own water currents. Maximum water resource use.
- 16. Water and fertilisers optimization, being reduced up to 40-50% in hydroponic crops. Large herbicide and pesticide reduction, which - prevents products from being damaged - reduces damages in ground - increases products useful life and uniformity. Production Improvement in crop systems
- 17. About us Fresh Prepared salads complements & dressings Prepared food
- 19. Years of ideas, years of…