Principles & Elements of Design
- 1. ELEMENT & PRINCIPLES OF DESIGN M O D U L E 2
- 2. ELEMENTS OF ART • These are the building blocks of the Principles of Design. • These include: • Line • Shape • Form • Color • Value • Texture • Space
- 3. LINE • The path of a moving point. • A mark on a surface with length and direction, created by a tool (pencil, pen, brush.) • Lines have the power to define form, divide space, create the illusion of depth, suggest movement or energy
- 5. SHAPE • Any flat object that is 2- dimensional. • It can be a solid color or it can be defined by a line. • Shapes can be geometric or organic.
- 6. FORM • A 3-dimensional object. • The appearance of an object being 3D. • Shows an object in space.
- 7. SPACE T H E D I S T A N C E O R A R E A B E T W E E N , A R O U N D , A B O V E , B E L O W , O R W I T H I N T H I N G S . ( T H E B A C K G R O U N D )
- 8. VALUE • An objects brightness or darkness.
- 9. COLOR • An objects chromatic quality. • Sometimes called “hue”
- 10. TEXTURE T H E TA C T I L E Q U A L I T Y O F A N O B J E C T, O F T H E A P P E A R A N C E O F.
- 11. PRINCIPLES OF DESIGN W H AT W E U S E T O O R G A N I Z E T H E E L E M E N T S O F A R T. T H E T O O L S T O M A K E A R T.
- 12. BALANCE • The way the elements are arranged to create a feeling of stability in a work. • Can be symmetrical or asymmetrical.
- 13. EMPHASIS • The focal point of an image. • When one area or things stands out the most.
- 14. CONTRAST • A large difference between two elements in order to create interest and tension. • Ways to create contrast: • Size • Shape • Type • Color • Texture
- 15. RHYTHM & MOVEMENT A R E G U L AR R E P E T I T I O N O F E L E M E N T S TO P R O D U C E T H E L O O K AN D F E E L O F M O V E M E N T.
- 16. PATTERN AND REPETITION R E P E T I T I O N O F A D E S I G N M O T I F.
- 17. UNITY W H E N A L L T H E E L E M E N T S A N D P R I N C I P L E S A R E W O R K I N G T O G E T H E R T O C R E A T E A V I S U A L L Y P L E A S I N G I M A G E .
- 18. VARIETY T H E U S E O F D I F F E R E N T E L E M E N T S TO I N C R E AS E V I S U AL I N T E R E S T.
- 19. PROPORTIO N (SCALE) T H E C O M PA R AT I V E R E L AT I O N S H I P O F O N E PA R T T O A N O T H E R W I T H R E S P E C T T O S I Z E , Q U A N T I T Y A N D D E G R E E .