Proposal (Client's)
- 1. My product’s target audience is teenagers aged 14 to 24 years old. To make it appealing for them, I will be creating an illustration using the images of the city, I found this idea online which I think has inspired me to produce a product using illustrations. My product will appeal for all those that is interested in knowing about the famous attractions in York, it won’t have any specific gender type so I will make sure that my product will appeal all genders. Sometimes it can be target to a specific audience because of the colours that is being used or the content inside the book. For my product, I will be using neutral colours and different layouts that will catch the audience’s attention to read it. My product is considered type A in Psychographic as I’m concerned about how my actions will affect others, for example the pages can be printed in recycle paper which will be helping conserve the environment. For this project I will be making an informative book about York. The main purpose of this is to give suitable information about principal touristic places around York. In this book will have interesting curiosity about that specific location upon the architecture and the interior designing of it. I want to make an artistic cover for this book which will be interesting to experiment and develop new skills during the process. For this product I intend to experiment new effects that I collected when I was researching, for example, I will be using the geometric effect in the cover of the book, this will make the cover interesting for the audience. I was also able to learn how to use free fonts properly without concern about the copyrights. I believe that I will need to research more about the city or the specific location that I’ll be talking about. This will be helping me to have an idea of what to write about the place, the curiosities about and the history of it. To evaluate this product, I will be collecting responses for per feedback, this will help me to know the opinion of that specific audience about my product; their likes and dislikes about it, things that need to be improved. I can also compare my product with existing products, which I think will also help me to compare how they appealed to their audience.