Prosper in China Webcast FEB-2012

ProsperChina is an international business acceleration firm that provides online access to quarterly consumer surveys in China and other market research. Their most recent survey collected responses from over 16,000 Chinese consumers on topics like consumer confidence, spending outlook, and media influence. Key findings included declining consumer confidence, a focus on practical purchases over wants, and the continued growth of online shopping and social media influence. The presentation reviewed these and other findings in depth across various sectors to provide insights into the Chinese consumer mindset.