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PUBLIC SPACE AS A CATALYST FOR CHANGE
    METHODS AND STRATEGIES FOR URBAN QUALITIES




 Helle Juul, creative director, Ph.D & Kristine Samson, Industrial Ph.D.
 Performative Aesthetics in Urban Space
 JUULFROST Architects
JUUL  FROST Architects                                                    David Ferner / KIT
PUBLIC SPACE AS A CATALYST FOR CHANGE
    METHODS AND STRATEGIES FOR URBAN QUALITIES




   CITY
       URBANITY AND SUSTAINABILITY




                                                 JuulIFrost arkitekter
JUUL  FROST Architects
PUBLIC SPACE AS A CATALYST FOR CHANGE
 METHODS AND STRATEGIES FOR URBAN QUALITIES

JUUL|FROSTARCHITECTS




   Kgl. Porcelænsfabrik - Housing             Bøgebakken - Housing and landscape   Master planning                           Campus planning



                                                                                                     Juul I Frost Architects are:
             RESEARCH + COMMUNICATION
                                                                                                         41 employees:
             CITY + URBAN SPACE + LANDSCAPE                                                                  28 architects and planners
                                                                                                             4 landscape designers
             HOUSING + BUILDINGS                                                                             3 construction architects
                                                                                                             1 business PhD.
                                                                                                             1 cand. mag.
                                                                                                             1 ethnologist
                                                                                                             1 architecture student
                                                                                                             1 account administrator
                                                                                                             1 intern



  ØI                                                                                                                                      JuulIFrost arkitekter
JUUL  FROST Architects
PUBLIC SPACE AS A CATALYST FOR CHANGE
METHODS AND STRATEGIES FOR URBAN QUALITIES


 RESEARCH + COMMUNICATION


                                              1




                                      BYENS RUM
PUBLIC SPACE AS A CATALYST FOR CHANGE
   METHODS AND STRATEGIES FOR URBAN QUALITIES


   ORGANISATION                PROJECT
                               PUBLIC SPACE AS A CATALYST FOR CHANGE
                               SUPPORT: 466.000 EURO FOR 2 YEARS FROM REALDANIA

                               INTERDISCIPLINARITY
                               Crossdisciplinary research- group: sociologists, architects, art historians



                                         Project management:
                                         Helle Juul, arkitekt MAA ph.d. – Juul | Frost

                                                                                                             Think Tank:
                                                                                                             Mats Olsson
                        Academic partner:                                                                    Kristin Feireiss
                                                                                                             Peter Hanke
                        John Pløger,Urban Sociologist, RUC/Center for Urban studies
                                                                                                             Bert Mulder



                                                       Projektmedarbejdere:
                                                       Kristine Samson, Industrial Ph.D.
                                                       Rikke Kirstine Larsen, Architect
                                                       Pawel Antoni Lange, kommunikation




                                                         Juul | Frost arkitekter

JUUL  FROST                                                                                                                    BYENS RUM 2008
PUBLIC SPACE AS A CATALYST FOR CHANGE
   METHODS AND STRATEGIES FOR URBAN QUALITIES




       Role of public space
      1.Public space accepts diversity as a norm 
      2. Public spaces act as cultural and social transformers of society in relation to 
      culture, life forming and as attractors for mix of segments of people.
      3. Public spaces should be inclusive everyone. They should function as urban hubs 
      that ­ physically and mentally ­ connect different parts of the city and its inhabitants.




JUUL  FROST                                                                                      BYENS RUM 2008
PUBLIC SPACE AS CATALYST FOR CHANGE
    METHODS AND STRATEGIES FOR URBAN QUALITIES




      Cross­disciplinary approach

                            Planning                         Architecture
                                                                                  A holistic understanding of the relations and 
                                                                                  interactions between the architectural environment 
                                                                                  and the socio­spatial 8ield. 
                              EXCHANGE PLATFORM                                   The urban space as an exchange platform between 
                                                                                  various perspectives


                          Cultural theory and aesthetics   Sociology /ethnology




                                                                                                                                        BYENS RUM 2008
JUUL  FROST Architects
PUBLIC SPACE AS A CATALYST FOR CHANGE
   METHODS AND STRATEGIES FOR URBAN QUALITIES




                    Analytical approach
                          The city    Spaces        Life forming   The body




                                     How the city, its spaces, life forming and the body interact in urban space
Juul I Frost Architects                                                                                    Byens rum
PUBLIC SPACE AS A CATALYST FOR CHANGE
     METHODS AND STRATEGIES FOR URBAN QUALITIES



       Theoretical approach
                                                  We use thoughts from urban theorists pointing to the 
                                                  relation between the city, its spaces, life forming and the 
                                                  body.
                                                  The idea that an aesthetical and sensory oriented 
                                                  approach is called for due to the new demands in the 
                                                  experience city.




JUUL  FROST
JUUL  FROST Architects                                                                                          BYENS RUM 2009
PUBLIC SPACE AS A CATALYST FOR CHANGE
                                                           CASES
                                                DUBLIN GRAND CANAL PLAZA




JUUL  FROST Architects
PUBLIC SPACE AS A CATALYST FOR CHANGE
     METHODS AND STRATEGIES FOR URBAN QUALITIES : DUBLIN GRAND CANAL PLAZA




JUUL  FROST Architects
PUBLIC SPACE AS CATALYST FOR CHANGE
         DUBLIN GRAND CANAL PLAZA




  Performativity

  e square attracts flows from a distance.
  High degree of material, spatial and sensory gestures both attracting, distributing and orienting the user. The 
  plaza allows movement across the space in any possible direction as it is accessible from various angles.
                                      


JUUL  FROST Architects
PUBLIC SPACE AS CATALYST FOR CHANGE
  DUBLIN GRAND CANAL PLAZA




   The use of the spatial and bodily affective shaping of the physical environment to attract, distribute and 
   integrate the visitor in the space. The design invites the user to integrate and perform on its stage. 

JUUL  FROST Architects
PUBLIC SPACE AS A CATALYST FOR CHANGE
   DUBLIN GRAND CANAL PLAZA




  A way of framing interaction. 
  Formal structures and sensory gestures are combined to attract and direct the 8lows of the square.

  A representational space with bodily experienced qualities


JUUL  FROST Architects
PUBLIC SPACE AS A CATALYST FOR CHANGE
   DUBLIN GRAND CANAL PLAZA
    METHODS AND STRATEGIES FOR URBAN QUALITIES




Performativity is the inclusion of an action, a performance, an event etc. in urban space, which is intended to 
in8luence – permanently or temporary ­ a given urban space. In other words performativity is to make 
something happen in the urban realm.  The performative intervention can be the use of physical or social 
elements or the creation of new identity giving narratives.                                                   JUUL | FROST Arkitekter
PUBLIC SPACE AS CATALYST FOR CHANGE
 PROEIXAMPLE, Jardins de la Torre de les Aigües
 BARCELONA




  Pool in the summer - recreational parc in an old backyard




                          X




                                            !
JUUL  FROST Architects                                       !
PUBLIC SPACE AS CATALYST FOR CHANGE
 PROEIXAMPLE, BARCELONA




  Jardins de la Torre de les Aigües is established by the public­private partnership ProEixample. 
  They initiated the regeneration and development of more than 40  backyards in the neighborhood, Eixample. 

  Each backyard has its own functions and aesthetical atmospheres.
  But all recreational, green semi public urban psaces developed through a parallel initiative.
JUUL  FROST Architects
PUBLIC SPACE AS CATALYST FOR CHANGE
PROEIXAMPLE, BARCELONA
METHODS AND STRATEGIES FOR URBAN QUALITIES




 Parallelism is the notion of creating coherence between several places by simultaneously 
 implementing identical interventions in the urban fabric, physically or socially.
PUBLIC SPACE AS CATALYST FOR CHANGE
    METHODS AND STRATEGIES FOR URBAN QUALITIES




                                       STRATEGIES




                                                    JUUL | FROST Arkitekter
JUUL  FROST Architects
PUBLIC SPACE AS CATALYST FOR CHANGE
    METHODS AND STRATEGIES FOR URBAN QUALITIES



  Performativity is the inclusion of an action, a performance, an event etc. in urban space, which is intended to in8luence – 
  permanently or temporary ­ other agents in urban space. In other words performativity is to affect and change matters 
  in the urban realm.  

  Parallelism is the notion of creating coherence between several places by simultaneously implementing identical 
  interventions in the urban fabric, physically or socially. 

  Area strategies covers chosen, limited districts within the city where a given theme or approach is implemented. The 
  goal is to apply interventions that activate the chosen area as a whole. 

  Mnemonics is a way to create a collective memory by visually referring to given narratives or signi8iers.

  Acupuncture is an accurate intervention that is capable of both activating a larger area than itself or even in8luence an 
  area different to the one being pierced.   



                                                                                                                 JUUL | FROST Arkitekter
JUUL  FROST Architects
PUBLIC SPACE AS CATALYST FOR CHANGE
METHODS AND STRATEGIES FOR URBAN QUALITIES




 STRATEGIC PLANNING 
 We propose an integrated and holistic understanding of the complex transformation proceses in the city.
 Through strategic tools initiating urban processes, 

 A new role for the planner: a strategic and proactive coordinator of urban processes

 The use of urban architecture and design as strategic planning not as material development. 

 Thus planning is no longer a form imposed upon urban matter, but is rather strategic tool to be used in the broader 
 perspective of urban transformation processes.
                                                                                                           JUUL | FROST Arkitekter
PUBLIC SPACE AS CATALYST FOR CHANGE
METHODS AND STRATEGIES FOR URBAN QUALITIES




                                                                               1


                                             BYENS RUM 2
                                             Publication autumn 2009


                                                                       BYENS RUM   JUUL | FROST Arkitekter
PUBLIC SPACE AS CATALYST FOR CHANGE
METHODS AND STRATEGIES FOR URBAN QUALITIES




                                             THANK YOU!
                                                    www.byensrum.dk




                                                                      JUUL | FROST Arkitekter

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Public Space As A Catalyst For Change

  • 1. PUBLIC SPACE AS A CATALYST FOR CHANGE METHODS AND STRATEGIES FOR URBAN QUALITIES Helle Juul, creative director, Ph.D & Kristine Samson, Industrial Ph.D. Performative Aesthetics in Urban Space JUULFROST Architects JUUL  FROST Architects David Ferner / KIT
  • 2. PUBLIC SPACE AS A CATALYST FOR CHANGE METHODS AND STRATEGIES FOR URBAN QUALITIES CITY URBANITY AND SUSTAINABILITY JuulIFrost arkitekter JUUL  FROST Architects
  • 3. PUBLIC SPACE AS A CATALYST FOR CHANGE METHODS AND STRATEGIES FOR URBAN QUALITIES JUUL|FROSTARCHITECTS Kgl. Porcelænsfabrik - Housing Bøgebakken - Housing and landscape Master planning Campus planning Juul I Frost Architects are: RESEARCH + COMMUNICATION 41 employees: CITY + URBAN SPACE + LANDSCAPE 28 architects and planners 4 landscape designers HOUSING + BUILDINGS 3 construction architects 1 business PhD. 1 cand. mag. 1 ethnologist 1 architecture student 1 account administrator 1 intern ØI JuulIFrost arkitekter JUUL  FROST Architects
  • 4. PUBLIC SPACE AS A CATALYST FOR CHANGE METHODS AND STRATEGIES FOR URBAN QUALITIES RESEARCH + COMMUNICATION 1 BYENS RUM
  • 5. PUBLIC SPACE AS A CATALYST FOR CHANGE METHODS AND STRATEGIES FOR URBAN QUALITIES ORGANISATION PROJECT PUBLIC SPACE AS A CATALYST FOR CHANGE SUPPORT: 466.000 EURO FOR 2 YEARS FROM REALDANIA INTERDISCIPLINARITY Crossdisciplinary research- group: sociologists, architects, art historians Project management: Helle Juul, arkitekt MAA ph.d. – Juul | Frost Think Tank: Mats Olsson Academic partner: Kristin Feireiss Peter Hanke John Pløger,Urban Sociologist, RUC/Center for Urban studies Bert Mulder Projektmedarbejdere: Kristine Samson, Industrial Ph.D. Rikke Kirstine Larsen, Architect Pawel Antoni Lange, kommunikation Juul | Frost arkitekter JUUL  FROST BYENS RUM 2008
  • 6. PUBLIC SPACE AS A CATALYST FOR CHANGE METHODS AND STRATEGIES FOR URBAN QUALITIES Role of public space 1.Public space accepts diversity as a norm  2. Public spaces act as cultural and social transformers of society in relation to  culture, life forming and as attractors for mix of segments of people. 3. Public spaces should be inclusive everyone. They should function as urban hubs  that ­ physically and mentally ­ connect different parts of the city and its inhabitants. JUUL  FROST BYENS RUM 2008
  • 7. PUBLIC SPACE AS CATALYST FOR CHANGE METHODS AND STRATEGIES FOR URBAN QUALITIES Cross­disciplinary approach Planning Architecture A holistic understanding of the relations and  interactions between the architectural environment  and the socio­spatial 8ield.  EXCHANGE PLATFORM The urban space as an exchange platform between  various perspectives Cultural theory and aesthetics Sociology /ethnology BYENS RUM 2008 JUUL  FROST Architects
  • 8. PUBLIC SPACE AS A CATALYST FOR CHANGE METHODS AND STRATEGIES FOR URBAN QUALITIES Analytical approach The city Spaces Life forming The body How the city, its spaces, life forming and the body interact in urban space Juul I Frost Architects Byens rum
  • 9. PUBLIC SPACE AS A CATALYST FOR CHANGE METHODS AND STRATEGIES FOR URBAN QUALITIES Theoretical approach We use thoughts from urban theorists pointing to the  relation between the city, its spaces, life forming and the  body. The idea that an aesthetical and sensory oriented  approach is called for due to the new demands in the  experience city. JUUL  FROST JUUL  FROST Architects BYENS RUM 2009
  • 10. PUBLIC SPACE AS A CATALYST FOR CHANGE CASES DUBLIN GRAND CANAL PLAZA JUUL  FROST Architects
  • 11. PUBLIC SPACE AS A CATALYST FOR CHANGE METHODS AND STRATEGIES FOR URBAN QUALITIES : DUBLIN GRAND CANAL PLAZA JUUL  FROST Architects
  • 12. PUBLIC SPACE AS CATALYST FOR CHANGE DUBLIN GRAND CANAL PLAZA Performativity e square attracts flows from a distance. High degree of material, spatial and sensory gestures both attracting, distributing and orienting the user. The  plaza allows movement across the space in any possible direction as it is accessible from various angles.   JUUL  FROST Architects
  • 13. PUBLIC SPACE AS CATALYST FOR CHANGE DUBLIN GRAND CANAL PLAZA The use of the spatial and bodily affective shaping of the physical environment to attract, distribute and  integrate the visitor in the space. The design invites the user to integrate and perform on its stage.  JUUL  FROST Architects
  • 14. PUBLIC SPACE AS A CATALYST FOR CHANGE DUBLIN GRAND CANAL PLAZA A way of framing interaction.  Formal structures and sensory gestures are combined to attract and direct the 8lows of the square. A representational space with bodily experienced qualities JUUL  FROST Architects
  • 15. PUBLIC SPACE AS A CATALYST FOR CHANGE DUBLIN GRAND CANAL PLAZA METHODS AND STRATEGIES FOR URBAN QUALITIES Performativity is the inclusion of an action, a performance, an event etc. in urban space, which is intended to  in8luence – permanently or temporary ­ a given urban space. In other words performativity is to make  something happen in the urban realm.  The performative intervention can be the use of physical or social  elements or the creation of new identity giving narratives. JUUL | FROST Arkitekter
  • 16. PUBLIC SPACE AS CATALYST FOR CHANGE PROEIXAMPLE, Jardins de la Torre de les Aigües BARCELONA Pool in the summer - recreational parc in an old backyard X ! JUUL  FROST Architects !
  • 17. PUBLIC SPACE AS CATALYST FOR CHANGE PROEIXAMPLE, BARCELONA Jardins de la Torre de les Aigües is established by the public­private partnership ProEixample.  They initiated the regeneration and development of more than 40  backyards in the neighborhood, Eixample.  Each backyard has its own functions and aesthetical atmospheres. But all recreational, green semi public urban psaces developed through a parallel initiative. JUUL  FROST Architects
  • 18. PUBLIC SPACE AS CATALYST FOR CHANGE PROEIXAMPLE, BARCELONA METHODS AND STRATEGIES FOR URBAN QUALITIES Parallelism is the notion of creating coherence between several places by simultaneously  implementing identical interventions in the urban fabric, physically or socially.
  • 19. PUBLIC SPACE AS CATALYST FOR CHANGE METHODS AND STRATEGIES FOR URBAN QUALITIES STRATEGIES JUUL | FROST Arkitekter JUUL  FROST Architects
  • 20. PUBLIC SPACE AS CATALYST FOR CHANGE METHODS AND STRATEGIES FOR URBAN QUALITIES Performativity is the inclusion of an action, a performance, an event etc. in urban space, which is intended to in8luence –  permanently or temporary ­ other agents in urban space. In other words performativity is to affect and change matters  in the urban realm.   Parallelism is the notion of creating coherence between several places by simultaneously implementing identical  interventions in the urban fabric, physically or socially.  Area strategies covers chosen, limited districts within the city where a given theme or approach is implemented. The  goal is to apply interventions that activate the chosen area as a whole.  Mnemonics is a way to create a collective memory by visually referring to given narratives or signi8iers. Acupuncture is an accurate intervention that is capable of both activating a larger area than itself or even in8luence an  area different to the one being pierced.    JUUL | FROST Arkitekter JUUL  FROST Architects
  • 21. PUBLIC SPACE AS CATALYST FOR CHANGE METHODS AND STRATEGIES FOR URBAN QUALITIES STRATEGIC PLANNING  We propose an integrated and holistic understanding of the complex transformation proceses in the city. Through strategic tools initiating urban processes,  A new role for the planner: a strategic and proactive coordinator of urban processes The use of urban architecture and design as strategic planning not as material development.  Thus planning is no longer a form imposed upon urban matter, but is rather strategic tool to be used in the broader  perspective of urban transformation processes. JUUL | FROST Arkitekter
  • 22. PUBLIC SPACE AS CATALYST FOR CHANGE METHODS AND STRATEGIES FOR URBAN QUALITIES 1 BYENS RUM 2 Publication autumn 2009 BYENS RUM JUUL | FROST Arkitekter
  • 23. PUBLIC SPACE AS CATALYST FOR CHANGE METHODS AND STRATEGIES FOR URBAN QUALITIES THANK YOU! www.byensrum.dk JUUL | FROST Arkitekter