New product: Fat blocking health drinks
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The document presents a proposal for a new fat blocking health drink product for the Bangladesh market. The proposed drink would help reduce fat absorption and regulate digestion and glucose levels. It discusses the product features and benefits, the potential market opportunity given increasing health consciousness, and a business plan including marketing, patents, testing, and production. The proposal argues the product would be profitable due to having no competitors, fulfilling consumer demand for a healthy drink, and having accessible raw materials and production processes.
New product: Fat blocking health drinks
- 1. Md. Jahidul Islam ID: 1391 3rd Batch 2nd Year, 2nd Semester Department of Marketing Jahangirnagar University
- 2. Presentation Topic “New Business Product in Perspective of Bangladesh”
- 3. Topics will be discussed Product Name. Product Features. Significant aspect of business. Business Policy. Why people buy this product. Why this product is profitable? Concrete assumption
- 4. New product Product: Fat blocking health drinks Product type: Soft drinks Features: It can reduce the absorption of fat in the body and helps lower cholesterol levels. It helps to regulate the digestive system. It increases the nutrient absorption. It stabilizes glucose levels. Many even it prevent a variety of other gastrointestinal disorders.
- 5. Significant Aspect of Business: Normal soft drinks are harmful for health It contain little to no nutrients. By drinking these drinks daily there may be 30% greater chance of weight gain around the belly. People become conscious about health. So fat-blocking drinks may be the desirable product for these people. It contain a fat-fighting ingredient called dextrin. So this product has great possibilities in Bangladesh.
- 6. Business policy SWOT analysis Targeting Market Getting all necessary patents and copyrights Test of the product Promotion
- 7. Why people will buy this product People become conscious about their health. It is the only fat blocking drinks It has unique feature that make it different from other. It will be highly affordable It can stabilizes glucose levels It helps to regulate the digestive system It is free from artificial coloring
- 8. Profitability There are no competitors. It is totally an innovative product. As it is completely new product the people will buy it from their curiosity. In summer season it will be more demandable product. Raw materials are available there. Production process is not too much complicated. Available human resources.
- 9. Concrete Assumption This product has great possibilities this country. We can provide the consumer’s expected product by this. People search for healthy drinks like it. So to fulfill consumers demand we need to launch this product.
- 10. Thank you for being with me...