1. Ratio Analysis
Name of Student: XXXXXXXX
Student ID: XXXXXXXXXXXX
Batch xxxxxxxxx
Course: Financial Theory & Practice (MBA-035)
Department of Business Administration
XXXXXXXXXXXXXXXXXXXXXXXXXXXX
2. Contents Of This Presentation
1. Introduction to Ratio Analysis
2. Importance of Ratio Analysis
3. Types of Ratio Analysis
4. Liquidity Ratio Analysis
5. Activity Ratio Analysis
6. Profitability Ratio Analysis
7. Key Learnings and Insights
3. 01 Ratio Analysis
Ratio analysis involves calculating and interpreting
financial ratios to evaluate and monitor a firm's
performance.
Source Data:
➔ Income Statement
➔ Balance Sheet
Purpose:
➔ Helps understand financial health
➔ Provides relative measures, not absolute
numbers
4. Why It Matters?
Ratio analysis is valuable for:
➔ Shareholders – Assess risk and return, which impact stock
price
➔ Creditors – Check liquidity and ability to repay debt
➔ Management – Monitor performance, guide strategic
decisions
Ratios offer relative values, making them more
insightful than raw numbers.
02 Importance of Ratio Analysis
5. 1. Cross-Sectional Analysis
➔ Compares a firm’s ratios with other firms
at the same point in time
➔ Common benchmarks:
● Key competitors
● Industry averages
➔ Helps assess how a firm stands in its
industry
➔ Example tool: Benchmarking
03 Types of Ratio Analysis
2. Time-Series Analysis
➔ Compares a firm's ratios across
multiple time periods
➔ Tracks trends and patterns
➔ Reveals improvements or potential
issue
There are two main types of comparisons.
Continued…
6. Best Practice:
Use both Cross-Sectional and Time-Series Analysis together.
Example: If a company’s collection period is worsening over time
and is also worse than industry average serious concern
→
Financial ratios can be divided for convenience into five basic
categories: liquidity, activity, debt, profitability, and market
ratios.
Liquidity, activity, and debt ratios primarily measure risk. Profitability
ratios measure return. Market ratios capture both risk and return.
CATEGORIES OF FINANCIAL RATIOS
7. Definition: Liquidity ratios measure a firm's ability to meet its short-term obligations as
they come due.
High liquidity is good, but excess idle assets lower returns. Firms must balance liquidity
and profitability.
04 Liquidity Ratio Analysis
2. Quick Ratio (Acid-Test Ratio): Excludes
inventory to give a more stringent view
of liquidity.
Quick Ratio (Acid-Test Ratio) =
(Current Assets – Inventory) / Current
Liabilities
1. Current Ratio: Indicates how well a
firm can pay off short-term debt
using its current assets.
Current Ratio =
Current Assets / Current Liabilities
A company needs enough liquidity to stay operational
— but too much liquidity might mean it's not using its cash efficiently.
8. 1. Inventory Turnover = Cost of Goods Sold / Inventory
Shows how often inventory is sold and replaced.
2. Average Collection Period = Accounts Receivable / (Annual Sales /
365)
Shows how long it takes to collect payments from customers.
3. Average Payment Period = Accounts Payable / (Annual Purchases
/ 365)
Shows how long the company takes to pay its suppliers.
4. Total Asset Turnover = Sales / Total Assets
Measures how efficiently total assets generate revenue.
05 Activity Ratio Analysis
Activity ratios measure how efficiently a company uses its assets. These
ratios help identify inefficiencies in operations.
9. ●Gross Profit Margin =
(Sales - Cost of Goods Sold) / Sales
➔Shows how much profit is left after covering the
cost of goods.
●Operating Profit Margin =
Operating Profit / Sales
➔Measures core operating profitability.
●Net Profit Margin = Net Income / Sales
➔Reflects the overall profitability after all
expenses.
06 Profitability Ratio Analysis
Profitability ratios measure how well a company generates profit.
●Return on Assets (ROA) =
Net Income / Total Assets
➔Shows how efficiently the company uses its
assets.
●Return on Equity (ROE) =
Net Income / Common Equity
➔Measures the return to shareholders.
●Earnings Per Share (EPS) =
Net Income / Number of Shares Outstanding
➔Shows the amount of profit earned per share.
These ratios are critical indicators of financial success.
10. Activity Ratios
measure
operational
efficiency.
Liquidity Ratios
Show short-term
financial health.
A Complete
Analysis
ties everything
together to show
the full financial
condition.
Profitability Ratios
reveal how well the
company earns
profit.
Summary
Calculating ratios is just the beginning
— interpreting them in the right context is what makes
them useful.
11. 1. Summarizing All Ratios
➔This means reviewing liquidity, activity, profitability, debt, and
market ratios together to understand the firm’s full performance.
2. DuPont System
➔This breaks down Return on Equity (ROE) into three components:
ROE = Net Profit Margin × Total Asset Turnover × Equity
Multiplier
07 A Complete Ratio Analysis
This shows whether performance comes from higher margins, better efficiency, or
more leverage.
There are two ways to get a complete financial picture:
12. CREDITS: This presentation template was created by Slidesgo, and includes
icons, infographics & images by Freepik
THANK YOU
Do you have any questions?