Research Methods: A Brief Introduction To Planning a Qualitative Study
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The document outlines the methodology and methods for planning qualitative research, focusing on the theoretical approaches to gathering and analyzing data. It emphasizes the importance of research questions in selecting appropriate data collection methods, such as interviews, surveys, and observations. Key considerations include the research's significance, implications, and the nature of the subjects or processes being studied.
Research Methods: A Brief Introduction To Planning a Qualitative Study
- 1. + Methodology and Method A Brief Introduction to Planning a Qualitative Study Dr. Jacqueline Preston Utah Valley University jpreston@uvu.edu
- 2. + Methodology and Method A research methodology: is a theoretical approach for gathering and analyzing evidence. The methods used are born out of particular philosophical and theoretical assumptions about conducting research, often framed in terms of qualitative and quantitative methodologies. Examples include ethnography, experimental, critical discourse, etc. A research method is a strategy or means by which evidence will be gathered. Examples include interviews, focus groups, case study, direct and indirect observation, textual analysis, controlled experiments.
- 3. + An Overview of Empirical Research Methods Descriptive/Interpretive Experimental (Quantitative) (Qualitative) Experiment Ethnography (participant observation) Statistical Analysis Case Study Direct Observation Survey/Sampling Focus Groups Interviews
- 4. + Choosing a Method Research Question(s) is/are key Methods are chosen in accordance with the research question(s) A researcher chooses her method of collecting data/evidence based on the research question. Some methods of collecting data will not produce the results needed to answer a particular research question.
- 5. + Qualitative Research Methods: + Participant observation: + Focus Groups: Observational field work done + Open Ended Questions, in the actual context being + Structured studied; + Semi-structured + Focus on how individuals interrelate in their own + Surveys: environment (and the influence + Open Ended, of this environment): + Closed, + Double Entry Field Notes- Observations and Thoughts + Multiple Choice + Likert Scale + Interviews: + Open Ended Questions, + Historical Archives + Structured + Semi-structured
- 6. + Key Considerations The Primary Research Question What question or questions do you want to answer? Why is the research important? What are the implications? What can be determined as a result of the research? What can you do with your research results? Are your research results generalizable? Are you interested in identifying a process? Are you hoping to identify a problem and a need for other kinds of research? Are you hoping to shed light on the intricacies and complications inherent to an issue? Who or what will you research? Individuals? Targeted groups? Documents? Objects? Processes?
- 7. + Dr. Jacqueline Preston jpreston@uvu.edu