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Los Angeles | London | New Delhi | Singapore | Washington DC | Melbourne
Researching
Researchers
Developing Evidence-Based
Strategy for Improved
Discovery and Access
Lettie Y. Conrad
ER&L, 2016
Los Angeles | London | New Delhi | Singapore | Washington DC | Melbourne
User ExperienceResearcher
Los Angeles | London | New Delhi | Singapore | Washington DC | Melbourne
Researcher experience –
discovery
• Search begins with
mainstream web
• Advanced users shift to
specialty databases
• Library discovery is for
“known items”
Los Angeles | London | New Delhi | Singapore | Washington DC | Melbourne
Mike Bostok, “Sanky Diagrams from Excel,” accessed on February 9, 2013: http://ramblings.mcpher.com/Home/excelquirks/d3/sankey.
Researcher experience – workflow
Los Angeles | London | New Delhi | Singapore | Washington DC | Melbourne
• Query trends
• Higher use of open-web search than reported
• Validating authenticity
• Browser trends
• Retrieval trends
• 100% manually managed citations
• Low use of hyperlinked references
• Few ‘version of record’ checks
Researcher experience – workflow
Los Angeles | London | New Delhi | Singapore | Washington DC | Melbourne
Scholarly apps & tools
Los Angeles | London | New Delhi | Singapore | Washington DC | Melbourne
Personal digital libraries
• Managing citations
• Organizing documents
• Storing documents
• Search
Los Angeles | London | New Delhi | Singapore | Washington DC | Melbourne
Beyond search
• Email alerts
• Following citations
• Human recommendations
• Machine recommendations / relatedness
Los Angeles | London | New Delhi | Singapore | Washington DC | Melbourne
Recommendations as discovery
 90% faculty
 78% students
Online recommendations are about as
useful than those I receive from peers
Los Angeles | London | New Delhi | Singapore | Washington DC | Melbourne
Why does serendipity matter?
• Students and researchers re-frame their information need as
they go
• Some useful information discoveries are unintentional
• People like serendipity: it delights users
Designing for serendipity may be the holy grail
of the search experience.
Russell-Rose, T., Tate, T. (2013). Designing the Search Experience: The
Information Architecture of Discovery. Waltham, MA: Morgan Kaufmann.
Los Angeles | London | New Delhi | Singapore | Washington DC | Melbourne
Don’t forget the data!
Bounce rate Pages / visit Visit length
Open web 85% 1 0:40
Library 29% 4 4:88
Academic 26% 6 3:02
Los Angeles | London | New Delhi | Singapore | Washington DC | Melbourne
SAGE’s discovery strategy
• Channels
• Library
• Open web
• Social media
• Academic
• SAGE universe
Los Angeles | London | New Delhi | Singapore | Washington DC | Melbourne
SAGE White papers
Expecting the Unexpected
Lettie Conrad & Alan Maloney
http://bit.ly/23Z99d4
Los Angeles | London | New Delhi | Singapore | Washington DC | Melbourne
Thank you!
Lettie Y. Conrad
Lettie.Conrad@sagepub.com
@lyconrad

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Researching Researchers: Developing Evidence-Based Strategy for Improved Discovery and Access

  • 1. Los Angeles | London | New Delhi | Singapore | Washington DC | Melbourne Researching Researchers Developing Evidence-Based Strategy for Improved Discovery and Access Lettie Y. Conrad ER&L, 2016
  • 2. Los Angeles | London | New Delhi | Singapore | Washington DC | Melbourne User ExperienceResearcher
  • 3. Los Angeles | London | New Delhi | Singapore | Washington DC | Melbourne Researcher experience – discovery • Search begins with mainstream web • Advanced users shift to specialty databases • Library discovery is for “known items”
  • 4. Los Angeles | London | New Delhi | Singapore | Washington DC | Melbourne
  • 5. Mike Bostok, “Sanky Diagrams from Excel,” accessed on February 9, 2013: http://ramblings.mcpher.com/Home/excelquirks/d3/sankey. Researcher experience – workflow
  • 6. Los Angeles | London | New Delhi | Singapore | Washington DC | Melbourne • Query trends • Higher use of open-web search than reported • Validating authenticity • Browser trends • Retrieval trends • 100% manually managed citations • Low use of hyperlinked references • Few ‘version of record’ checks Researcher experience – workflow
  • 7. Los Angeles | London | New Delhi | Singapore | Washington DC | Melbourne Scholarly apps & tools
  • 8. Los Angeles | London | New Delhi | Singapore | Washington DC | Melbourne Personal digital libraries • Managing citations • Organizing documents • Storing documents • Search
  • 9. Los Angeles | London | New Delhi | Singapore | Washington DC | Melbourne Beyond search • Email alerts • Following citations • Human recommendations • Machine recommendations / relatedness
  • 10. Los Angeles | London | New Delhi | Singapore | Washington DC | Melbourne Recommendations as discovery  90% faculty  78% students Online recommendations are about as useful than those I receive from peers
  • 11. Los Angeles | London | New Delhi | Singapore | Washington DC | Melbourne Why does serendipity matter? • Students and researchers re-frame their information need as they go • Some useful information discoveries are unintentional • People like serendipity: it delights users Designing for serendipity may be the holy grail of the search experience. Russell-Rose, T., Tate, T. (2013). Designing the Search Experience: The Information Architecture of Discovery. Waltham, MA: Morgan Kaufmann.
  • 12. Los Angeles | London | New Delhi | Singapore | Washington DC | Melbourne Don’t forget the data! Bounce rate Pages / visit Visit length Open web 85% 1 0:40 Library 29% 4 4:88 Academic 26% 6 3:02
  • 13. Los Angeles | London | New Delhi | Singapore | Washington DC | Melbourne SAGE’s discovery strategy • Channels • Library • Open web • Social media • Academic • SAGE universe
  • 14. Los Angeles | London | New Delhi | Singapore | Washington DC | Melbourne SAGE White papers Expecting the Unexpected Lettie Conrad & Alan Maloney http://bit.ly/23Z99d4
  • 15. Los Angeles | London | New Delhi | Singapore | Washington DC | Melbourne Thank you! Lettie Y. Conrad Lettie.Conrad@sagepub.com @lyconrad