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RESUME 
Avtar singh 
3126, housing board complex, 
Sector. 52, CHANDIGARH. 
Mobile 09417523665 
E mail: aroraas@rediffmail.com 
Profile 
Entrepreneurial executive with 12 years of experience managing marketing, 
sales, operations, personnel and merchandising at district, regional, and 
corporate level for both start up and established service providing, 
franchises, and commodities trading companies. 
Motivational management style with a record of building and retaining 
highly motivated sales team, distributor network. Successful in identifying 
opportunities to accelerate growth. 
Sales, Business development and General Management qualification 
1) Business development for online commodities 
2) Trading for physical commodities 
3) Sales and business development for warehousing business and for 
Warehouse receipt funding 
4) Channelizing efforts with Financial Institutions like 
Banks/NBFC’s/Govt. bodies etc. to aid the sales 
5) Key accounts management/ retention contracts and price negotiation 
6) Franchises/ Dealer Development and management 
7) Staff development and motivation 
8) Budgeting and expenses control 
9) Business Development for seed and contract farming business. 
10) Operation management for warehousing.
WORK EXPERIENCE 
Company : ORIGO COMMODITIES INDIA (P) LTD. 
OCT. 2011 to till date 
Designation : Manager Operation (Government Projects ) and Business 
Development 
: 
Job Profile : 
 
 Handling approx 6 lacs MT of Rice in PEG warehouse at Punjab. 
 Managing 150 marketing and operational team members at different 
positions. 
 Identifying new prospects for the company and planning short and long 
terms strategies to enhance sales. 
 Manage client relationship through all phases of the sales cycle 
 Responsible for achieving defined sales targets , increasing market share, 
dealer coverage , appointment or re-distribution stockists , leading team of 
sales representatives 
 Conducts one-on-one and group sales presentations 
 Provide account management to an existing territory 
 Responsible for tracking customer information, forecasts and reports 
 Support and manage sales team, including training and motivating it 
towards agreed objectives and achievement of the prescribed target within 
an allocated budget. 
 Budgeting and target setting to achieve the final goal of the organization. 
 Designing and implementing innovative promotions for maximum impact & 
awareness of company’s products within the allocated budgets. 
 Creating environment for repeating the business from the same clients 
 Building relationship with corporate and small clients in the region for 
warehousing and funding business. 
 Building relationship with Govt. as well as private banks to seek collateral 
management business. 
 Conducting research and identifying potential opportunities for developing 
new products.
Company : National Bulk Handling Corporation Ltd. June 2008 to Oct 2011 
Designation : State Head- Business Development 
: 
Job Profile : 
 
 Managing corpus of more than Rs.1000 crores collateral Management and 
warehousing Business in the region. 
 Identifying new prospects for the company and planning short and long 
terms strategies to enhance sales. 
 Manage client relationship through all phases of the sales cycle 
 Responsible for achieving defined sales targets , increasing market share, 
dealer coverage , appointment or re-distribution stockists , leading team of 
sales representatives 
 Conducts one-on-one and group sales presentations 
 Provide account management to an existing territory 
 Responsible for tracking customer information, forecasts and reports 
 Support and manage sales team, including training and motivating it 
towards agreed objectives and achievement of the prescribed target within 
an allocated budget. 
 Budgeting and target setting to achieve the final goal of the organization. 
 Designing and implementing innovative promotions for maximum impact & 
awareness of company’s products within the allocated budgets. 
 Creating environment for repeating the business from the same clients 
 Managing 150 marketing and operational team members at different 
positions. 
 Building relationship with corporate and small clients in the region for 
warehousing and funding business. 
 Building relationship with Govt. as well as private banks to seek collateral 
management business. 
 Conducting research and identifying potential opportunities for developing 
new products.
Company : Religare Commodities Ltd. Feb 2006 to June. 2008 
Designation : Senior Manager- Business Development and Branch 
Coordination. 
Job Profile 
 : Developed commodities business in the region 
 Conducted research and identified potential opportunities for setting up 
branches 
 Established new branches and monitor the progress of their infrastructure 
setup: 
 Recruited commodities team for all the branches at regular 
intervals 
 Organized and Managed Events for the clients in North India (Haryana, 
Punjab, Uttrakhand, Himachal Jammu.) 
 Appointed business partner and negotiated term and conditions 
 Advised corporate clients on short term and long term trading strategies 
 Compute hedge ratio for individual corporate and suggest hedging 
 strategies 
 Build relationship with corporate clients in the region for hedging with the 
broking firm 
 Discussion of important information from physical market with the agri-research 
department for improving research calls 
 Created awareness about SPOT MARKET in major commodity hubs of 
the country 
Company : Thakar Chemical Limited. Jan 2004 to Feb 2006 
Designation : Area Manager 
Job Profile : 
1) Market Development activities for Agro Chemicals 
2) Negotiation with Govt Department to get the license to sale the agro 
chemicals 
3) Leading team of sales officers 
4) .Organised demonstrations for New Products 
5) Retailers Management at village and mandi level
Company : Mahindra Shubhlabh services Ltd. Jan 2000 to jan 2004 
Designation : Sales officer. 
Job profile: 
1) conducted the ‘Contract Farming’ business 
2) Marketing of Agro Chemicals at mandi level 
3) Marketing of seed potato at National level in different trading point 
4) Developed new markets for Corn and hybrid paddy seeds 
5) Procurements of Basmati and wheat from the Punjab’s mandis 
6) Managed retailers at village and mandi level 
EDUCATION 
MBA (Marketing) Narendera Dev University of Agriculture 
& Technology Faizabad. 2011(Pursuing) 
MBA (Finance) Kurukshetra University, Kurukshetra 1999 
B.Com Kurukshetra University, Kurukshetra 1997 
Have completed the NCFM certification in commodities module of 
financial markets offered by NSE. 
Personal Information : 
Father’s Name : Mr. Surjit Singh 
Born on : November 7, 1974 
Marital Status Married 
Computer awareness : high degree of computer proficiency. 
Languages Known : English , Hindi and Punjabi 
Avtar Singh

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RESUME_Avtar_Singh_

  • 1. RESUME Avtar singh 3126, housing board complex, Sector. 52, CHANDIGARH. Mobile 09417523665 E mail: aroraas@rediffmail.com Profile Entrepreneurial executive with 12 years of experience managing marketing, sales, operations, personnel and merchandising at district, regional, and corporate level for both start up and established service providing, franchises, and commodities trading companies. Motivational management style with a record of building and retaining highly motivated sales team, distributor network. Successful in identifying opportunities to accelerate growth. Sales, Business development and General Management qualification 1) Business development for online commodities 2) Trading for physical commodities 3) Sales and business development for warehousing business and for Warehouse receipt funding 4) Channelizing efforts with Financial Institutions like Banks/NBFC’s/Govt. bodies etc. to aid the sales 5) Key accounts management/ retention contracts and price negotiation 6) Franchises/ Dealer Development and management 7) Staff development and motivation 8) Budgeting and expenses control 9) Business Development for seed and contract farming business. 10) Operation management for warehousing.
  • 2. WORK EXPERIENCE Company : ORIGO COMMODITIES INDIA (P) LTD. OCT. 2011 to till date Designation : Manager Operation (Government Projects ) and Business Development : Job Profile :   Handling approx 6 lacs MT of Rice in PEG warehouse at Punjab.  Managing 150 marketing and operational team members at different positions.  Identifying new prospects for the company and planning short and long terms strategies to enhance sales.  Manage client relationship through all phases of the sales cycle  Responsible for achieving defined sales targets , increasing market share, dealer coverage , appointment or re-distribution stockists , leading team of sales representatives  Conducts one-on-one and group sales presentations  Provide account management to an existing territory  Responsible for tracking customer information, forecasts and reports  Support and manage sales team, including training and motivating it towards agreed objectives and achievement of the prescribed target within an allocated budget.  Budgeting and target setting to achieve the final goal of the organization.  Designing and implementing innovative promotions for maximum impact & awareness of company’s products within the allocated budgets.  Creating environment for repeating the business from the same clients  Building relationship with corporate and small clients in the region for warehousing and funding business.  Building relationship with Govt. as well as private banks to seek collateral management business.  Conducting research and identifying potential opportunities for developing new products.
  • 3. Company : National Bulk Handling Corporation Ltd. June 2008 to Oct 2011 Designation : State Head- Business Development : Job Profile :   Managing corpus of more than Rs.1000 crores collateral Management and warehousing Business in the region.  Identifying new prospects for the company and planning short and long terms strategies to enhance sales.  Manage client relationship through all phases of the sales cycle  Responsible for achieving defined sales targets , increasing market share, dealer coverage , appointment or re-distribution stockists , leading team of sales representatives  Conducts one-on-one and group sales presentations  Provide account management to an existing territory  Responsible for tracking customer information, forecasts and reports  Support and manage sales team, including training and motivating it towards agreed objectives and achievement of the prescribed target within an allocated budget.  Budgeting and target setting to achieve the final goal of the organization.  Designing and implementing innovative promotions for maximum impact & awareness of company’s products within the allocated budgets.  Creating environment for repeating the business from the same clients  Managing 150 marketing and operational team members at different positions.  Building relationship with corporate and small clients in the region for warehousing and funding business.  Building relationship with Govt. as well as private banks to seek collateral management business.  Conducting research and identifying potential opportunities for developing new products.
  • 4. Company : Religare Commodities Ltd. Feb 2006 to June. 2008 Designation : Senior Manager- Business Development and Branch Coordination. Job Profile  : Developed commodities business in the region  Conducted research and identified potential opportunities for setting up branches  Established new branches and monitor the progress of their infrastructure setup:  Recruited commodities team for all the branches at regular intervals  Organized and Managed Events for the clients in North India (Haryana, Punjab, Uttrakhand, Himachal Jammu.)  Appointed business partner and negotiated term and conditions  Advised corporate clients on short term and long term trading strategies  Compute hedge ratio for individual corporate and suggest hedging  strategies  Build relationship with corporate clients in the region for hedging with the broking firm  Discussion of important information from physical market with the agri-research department for improving research calls  Created awareness about SPOT MARKET in major commodity hubs of the country Company : Thakar Chemical Limited. Jan 2004 to Feb 2006 Designation : Area Manager Job Profile : 1) Market Development activities for Agro Chemicals 2) Negotiation with Govt Department to get the license to sale the agro chemicals 3) Leading team of sales officers 4) .Organised demonstrations for New Products 5) Retailers Management at village and mandi level
  • 5. Company : Mahindra Shubhlabh services Ltd. Jan 2000 to jan 2004 Designation : Sales officer. Job profile: 1) conducted the ‘Contract Farming’ business 2) Marketing of Agro Chemicals at mandi level 3) Marketing of seed potato at National level in different trading point 4) Developed new markets for Corn and hybrid paddy seeds 5) Procurements of Basmati and wheat from the Punjab’s mandis 6) Managed retailers at village and mandi level EDUCATION MBA (Marketing) Narendera Dev University of Agriculture & Technology Faizabad. 2011(Pursuing) MBA (Finance) Kurukshetra University, Kurukshetra 1999 B.Com Kurukshetra University, Kurukshetra 1997 Have completed the NCFM certification in commodities module of financial markets offered by NSE. Personal Information : Father’s Name : Mr. Surjit Singh Born on : November 7, 1974 Marital Status Married Computer awareness : high degree of computer proficiency. Languages Known : English , Hindi and Punjabi Avtar Singh