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HR Academicians Perception of HR Education in B-schools :
Towards restructuring the methodology and pedagogical approach
MM Bagali, PhD
HRM Professor,
Management Research Area,
REVA University
mmbagali@reva.edu.in
8/16/2016 1Reva University, 18th & 19th Dec 2015
Backdrop
Introduction
Around 700 Universities
All Variety of Universities
All have a B-School or Management Education
Recent Times Higher Education University Ranking
[ Nov 2015 survey results ]
– 2 University in first 250 rankings
– [https://www.timeshighereducation.com/world-university-rankings/2016 ]
B-School
Around 4000 Across India
3665 B School / 366 PGDM
All variety of B-School
How many of them rank in World Ranking… IIM-A/ IIM-B
Indian Ranking
Across 6-7 years
Same B-School, may be 15-18% new one join
What this communicate to all !!!!
8/16/2016 Reva University, 18th & 19th Dec 2015 2
Hard Facts
Demand for Course
Across India
Marketing 40%
Finance 30%
IT/ Entrepreneurship 20%
HR 10%
Reasons
Wide scope
Jobs
Projects
Teaching Community
Solutions
Why HR is at bottom 10% ??
8/16/2016 Reva University, 18th & 19th Dec 2015 3
The Thought
Research work addressing 3 angles
HR Students perceptive
HR Professionals perceptive
HR Academicians perceptive
This paper is …….
HR Academicians Perception of HR Education in B-schools :
Towards restructuring the methodology and pedagogical approach
Title of PhD work
MANAGEMENT EDUCATORS AND STAKEHOLDERS ON HR EDUCATION IN B-SCHOOLS
8/16/2016 Reva University, 18th & 19th Dec 2015 4
Review of Literature
(Datar, Garvin, & Cullen, 2010). MBA graduates lack in global perspective,
leadership skills, integration skills, recognizing
organizational realities and implementing
effectively, acting creatively and innovatively,
thinking critically and communicating clearly,
understanding the role, responsibilities and
purpose of business, understanding the limits
of models and markets
NASSCOM’s report (2012) In the absence of these skills, the MBAs do not
remain employable. This is furthered by the
indicating that not more than 25 per cent of
engineers and MBA graduates are employable.
several other studies
8/16/2016 Reva University, 18th & 19th Dec 2015 5
Study Methodology
Assumption What has HR not been the preferred choice of students ;
Why has HR not branded as a core management subject
Why is HR not popular…..
Objectives How relevant is HR education in todays Business
Organisation, and what are the paradigm shift required /
needed to meet the future demands
Hypothesis Development
Hypothesis 1: There exists no relationship between the roles &
responsibilities and the various designations of the HR
Academicians
Hypothesis 2: There is no relationship between the number of HR
publications in journals and designations of the HR
Academicians
Hypothesis 3: There is no link between the designations and the other
important / crucial roles of HR Academicians.
Hypothesis 4: There is no relationship between the different types of
Universities / Institutions and the perceptions of the HR
Academicians about the HR Education
8/16/2016 Reva University, 18th & 19th Dec 2015 6
Sl No Name of the University / Institution Place of operation Nature
1 Acharya School of Management Bengaluru Autonomous Institution
2 Bangalore University Bengaluru State University
3 Central University of Karnataka Gulbarga Central University
4 Christ University Bengaluru Deemed University
5 Davangere University Davangere State University
6 Gulbarga University Gulbarga State University
7 Jain University Bengaluru Deemed University
8 Karnatak University Dharwad State University
9 Karnataka State Women's University Bijapur State University
10 Kuvempu University Shankaraghatta State University
11 Mangalore University Mangalore State University
12 Manipal University Manipal Deemed University
13 Mount Carmel Institute of Management Bengaluru Autonomous Institution
14 MS Ramaiah Institute of Management Studies Bengaluru Autonomous Institution
15 National Institute of Technology Karnataka Suratkal Regional Technical
Institution
16 Ramaiah Institute of Management Studies Bengaluru Affiliated Institution
17 St Joseph's College of Business Administration Bengaluru Autonomous Institution
18 Symbiosis Institute of Management Studies Bengaluru Autonomous Institution
19 Tumkur University Tumkur State University
20 University of Mysore Mysore State University
21 Vijayanagara Sri Krishnadevaraya University Bellary State University
22 Visveswaraiah Technological University Belgaum Technical University
23 Xavier's Institute of Management Excellence Bengaluru Autonomous Institution
Sample Demography
Organisation - University
included in the Study
Autonomous Institute 6+1
State University 10
Deemed University 3
Engg / NIT 2
Central University 1
Participant Profile
Tool
A questionnaire was developed keeping in view, the broad objectives of the study. The Cronbach’s
alpha was measured and was .6872
Sample Topics Covered / Addressed
 Branding
 Visibility
 Jobs openings
 Expectations from corporate
 Skills set of students
 Poor show by seniors
 Last option to join HR stream
 Few school with complete specialization
8/16/2016 Reva University, 18th & 19th Dec 2015 8
Sl No Stakeholder Number of samples studied Universe
1 HR Student 238 400
2 HR Academician 39 70
3 HR Practitioner 33 NA
Main findings
Critical Issues for poor HR
 Branding
 Visibility
 Jobs openings
 Expectations from corporate
 Skills set of students
 Poor show by seniors
 Last option to join HR stream
 Few school with complete specialization
8/16/2016 Reva University, 18th & 19th Dec 2015 9
Areas to focus
8 Key Priority
 Branding
 Visibility
 Jobs openings-employability
 Expectations from corporate
 Skills set of students
 Poor show by seniors
 Last option to join HR stream
 Few school with complete specialization
8/16/2016 Reva University, 18th & 19th Dec 2015 10
Hard Facts and Reality
5 Top reasons …..
Why we hate HR……2,29, 000 Google search
Don’t find any value
Anyone can do
Common sense works, and
Don’t require formal degree
8/16/2016 Reva University, 18th & 19th Dec 2015 11
8/16/2016 Reva University, 18th & 19th Dec 2015 12
Branding
ROI
Value creation
First Option
Technology used
Have a picture of future
workforce and address
Dialogue and discussion…..
Karnataka State Knowledge Commission
Karnataka State Higher Education Council
All University, for discussion
FDP for faculty and Board of Studies
AICTE
UGC
AIU
K-MAT
Community of Management Educators and HR Faculty Community
et al…..
Academic Perspective
Research Perspective
Organisational Perspective
8/16/2016 Reva University, 18th & 19th Dec 2015 13
Preparation 2 years in advance
1995 First PhD
2008 Second PhD
Guided 7
Guiding 11
Managing / Mentoring around 90
Co-Guide 15
Papers 160 published
World Conference 20
Several Talks on Research
Observation for 7 years
Personal research love story….
Details are at :
https://www.linkedin.com/in /mmbagali
In brief:
Professor of Strategic Human Resource Management,
Director- International Relations and Research Projects,
Research in Management
Teaching: 18 years
Research: 14 years
Consultancy: 14 years
Administration: 14 years
Post Doct: 6 years
Papers:
Around 140 published
Conference: Around: 40 India; 10 Overseas
Research:
PhD Awarded: 7
Submission: 1
Guiding: 8 ( Six submitted their final synopsis )
http://in.linkedin.com/in/mmbagali
Such a pleasure to be with all this morning !!
thank you all and let us celebrate the work !!!!!

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Reva University Presentation (1)

  • 1. HR Academicians Perception of HR Education in B-schools : Towards restructuring the methodology and pedagogical approach MM Bagali, PhD HRM Professor, Management Research Area, REVA University mmbagali@reva.edu.in 8/16/2016 1Reva University, 18th & 19th Dec 2015
  • 2. Backdrop Introduction Around 700 Universities All Variety of Universities All have a B-School or Management Education Recent Times Higher Education University Ranking [ Nov 2015 survey results ] – 2 University in first 250 rankings – [https://www.timeshighereducation.com/world-university-rankings/2016 ] B-School Around 4000 Across India 3665 B School / 366 PGDM All variety of B-School How many of them rank in World Ranking… IIM-A/ IIM-B Indian Ranking Across 6-7 years Same B-School, may be 15-18% new one join What this communicate to all !!!! 8/16/2016 Reva University, 18th & 19th Dec 2015 2
  • 3. Hard Facts Demand for Course Across India Marketing 40% Finance 30% IT/ Entrepreneurship 20% HR 10% Reasons Wide scope Jobs Projects Teaching Community Solutions Why HR is at bottom 10% ?? 8/16/2016 Reva University, 18th & 19th Dec 2015 3
  • 4. The Thought Research work addressing 3 angles HR Students perceptive HR Professionals perceptive HR Academicians perceptive This paper is ……. HR Academicians Perception of HR Education in B-schools : Towards restructuring the methodology and pedagogical approach Title of PhD work MANAGEMENT EDUCATORS AND STAKEHOLDERS ON HR EDUCATION IN B-SCHOOLS 8/16/2016 Reva University, 18th & 19th Dec 2015 4
  • 5. Review of Literature (Datar, Garvin, & Cullen, 2010). MBA graduates lack in global perspective, leadership skills, integration skills, recognizing organizational realities and implementing effectively, acting creatively and innovatively, thinking critically and communicating clearly, understanding the role, responsibilities and purpose of business, understanding the limits of models and markets NASSCOM’s report (2012) In the absence of these skills, the MBAs do not remain employable. This is furthered by the indicating that not more than 25 per cent of engineers and MBA graduates are employable. several other studies 8/16/2016 Reva University, 18th & 19th Dec 2015 5
  • 6. Study Methodology Assumption What has HR not been the preferred choice of students ; Why has HR not branded as a core management subject Why is HR not popular….. Objectives How relevant is HR education in todays Business Organisation, and what are the paradigm shift required / needed to meet the future demands Hypothesis Development Hypothesis 1: There exists no relationship between the roles & responsibilities and the various designations of the HR Academicians Hypothesis 2: There is no relationship between the number of HR publications in journals and designations of the HR Academicians Hypothesis 3: There is no link between the designations and the other important / crucial roles of HR Academicians. Hypothesis 4: There is no relationship between the different types of Universities / Institutions and the perceptions of the HR Academicians about the HR Education 8/16/2016 Reva University, 18th & 19th Dec 2015 6
  • 7. Sl No Name of the University / Institution Place of operation Nature 1 Acharya School of Management Bengaluru Autonomous Institution 2 Bangalore University Bengaluru State University 3 Central University of Karnataka Gulbarga Central University 4 Christ University Bengaluru Deemed University 5 Davangere University Davangere State University 6 Gulbarga University Gulbarga State University 7 Jain University Bengaluru Deemed University 8 Karnatak University Dharwad State University 9 Karnataka State Women's University Bijapur State University 10 Kuvempu University Shankaraghatta State University 11 Mangalore University Mangalore State University 12 Manipal University Manipal Deemed University 13 Mount Carmel Institute of Management Bengaluru Autonomous Institution 14 MS Ramaiah Institute of Management Studies Bengaluru Autonomous Institution 15 National Institute of Technology Karnataka Suratkal Regional Technical Institution 16 Ramaiah Institute of Management Studies Bengaluru Affiliated Institution 17 St Joseph's College of Business Administration Bengaluru Autonomous Institution 18 Symbiosis Institute of Management Studies Bengaluru Autonomous Institution 19 Tumkur University Tumkur State University 20 University of Mysore Mysore State University 21 Vijayanagara Sri Krishnadevaraya University Bellary State University 22 Visveswaraiah Technological University Belgaum Technical University 23 Xavier's Institute of Management Excellence Bengaluru Autonomous Institution Sample Demography Organisation - University included in the Study Autonomous Institute 6+1 State University 10 Deemed University 3 Engg / NIT 2 Central University 1
  • 8. Participant Profile Tool A questionnaire was developed keeping in view, the broad objectives of the study. The Cronbach’s alpha was measured and was .6872 Sample Topics Covered / Addressed  Branding  Visibility  Jobs openings  Expectations from corporate  Skills set of students  Poor show by seniors  Last option to join HR stream  Few school with complete specialization 8/16/2016 Reva University, 18th & 19th Dec 2015 8 Sl No Stakeholder Number of samples studied Universe 1 HR Student 238 400 2 HR Academician 39 70 3 HR Practitioner 33 NA
  • 9. Main findings Critical Issues for poor HR  Branding  Visibility  Jobs openings  Expectations from corporate  Skills set of students  Poor show by seniors  Last option to join HR stream  Few school with complete specialization 8/16/2016 Reva University, 18th & 19th Dec 2015 9
  • 10. Areas to focus 8 Key Priority  Branding  Visibility  Jobs openings-employability  Expectations from corporate  Skills set of students  Poor show by seniors  Last option to join HR stream  Few school with complete specialization 8/16/2016 Reva University, 18th & 19th Dec 2015 10
  • 11. Hard Facts and Reality 5 Top reasons ….. Why we hate HR……2,29, 000 Google search Don’t find any value Anyone can do Common sense works, and Don’t require formal degree 8/16/2016 Reva University, 18th & 19th Dec 2015 11
  • 12. 8/16/2016 Reva University, 18th & 19th Dec 2015 12 Branding ROI Value creation First Option Technology used Have a picture of future workforce and address
  • 13. Dialogue and discussion….. Karnataka State Knowledge Commission Karnataka State Higher Education Council All University, for discussion FDP for faculty and Board of Studies AICTE UGC AIU K-MAT Community of Management Educators and HR Faculty Community et al….. Academic Perspective Research Perspective Organisational Perspective 8/16/2016 Reva University, 18th & 19th Dec 2015 13
  • 14. Preparation 2 years in advance 1995 First PhD 2008 Second PhD Guided 7 Guiding 11 Managing / Mentoring around 90 Co-Guide 15 Papers 160 published World Conference 20 Several Talks on Research Observation for 7 years Personal research love story…. Details are at : https://www.linkedin.com/in /mmbagali
  • 15. In brief: Professor of Strategic Human Resource Management, Director- International Relations and Research Projects, Research in Management Teaching: 18 years Research: 14 years Consultancy: 14 years Administration: 14 years Post Doct: 6 years Papers: Around 140 published Conference: Around: 40 India; 10 Overseas Research: PhD Awarded: 7 Submission: 1 Guiding: 8 ( Six submitted their final synopsis )
  • 16. http://in.linkedin.com/in/mmbagali Such a pleasure to be with all this morning !! thank you all and let us celebrate the work !!!!!