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Mburns@rallydev.com @MartinBurnsSCO
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Mburns@rallydev.com @MartinBurnsSCO
SAFe City
Economic Prioritisation Workshop with WSJF
Martin Burns
Mburns@rallydev.com @MartinBurnsSCO
www.rallydev.com
Mburns@rallydev.com @MartinBurnsSCO
Does it sound a little like this?
How Do You Prioritise?
Mburns@rallydev.com @MartinBurnsSCO
www.rallydev.com
Confidential Do not copy or distribute without express permission of Rally.
©2015 Rally Software Development Corp. All rights reserved.
Mburns@rallydev.com @MartinBurnsSCO
How Do You Prioritise?
Voice of the HiPPO
Highest Paid Person’s Opinion
MY thing is
THE MOST
IMPORTANT
MY thing is
A MUST DO
Photo: Wikipedia.org
Mburns@rallydev.com @MartinBurnsSCO
www.rallydev.com
Mburns@rallydev.com @MartinBurnsSCO
Why do you
Prioritise?
What outcomes are
you aiming for?
Discuss in Pairs for 5 minutes
What Problem Are You Trying to Solve?
Mburns@rallydev.com @MartinBurnsSCO
www.rallydev.com
Mburns@rallydev.com @MartinBurnsSCO
To achieve the
BEST OUTCOME
from a
CONSTRAINED
CAPACITY SYSTEM
Purpose of Prioritisation
Mburns@rallydev.com @MartinBurnsSCO
www.rallydev.com
Mburns@rallydev.com @MartinBurnsSCO
1. While you may
ignore economics, it
won’t ignore you
2. Sequence Jobs for
Maximum Benefit
3. If you only quantify
one thing, quantify
the Cost of Delay
Take an Economic View
Principles of Product Development Flow,
Don Reinertsen
If you only have one takeaway from this
workshop, let it be: READ THIS BOOK
Mburns@rallydev.com @MartinBurnsSCO
www.rallydev.com
Mburns@rallydev.com @MartinBurnsSCO
To achieve the
BEST ECONOMIC OUTCOME
from a
CONSTRAINED
CAPACITY SYSTEM
using JOB SEQUENCING
to MINIMISE COST OF DELAY
Don-Enhanced Purpose of Prioritisation
Mburns@rallydev.com @MartinBurnsSCO
www.rallydev.com
Mburns@rallydev.com @MartinBurnsSCO
Cost of Delay: Single Big Batch –v-
Incremental Small Batches
Time
ValueRealised
Single Batch Delivery
Incremental Delivery
Additional Value Realised
by Incremental Delivery,
AKA Cost of Delay of Single
Batch Delivery
0
0.5
1
1.5
2
2.5
Category 1
Series 3
Series 3
Mburns@rallydev.com @MartinBurnsSCO
www.rallydev.com
Mburns@rallydev.com @MartinBurnsSCO
http://vimeo.com/101506552
More on CoD…
Mburns@rallydev.com @MartinBurnsSCO
www.rallydev.com
Mburns@rallydev.com @MartinBurnsSCO
Which order would you deliver these in to
achieve best outcome (minimum Cost of
Delay)?
Feature Duration Value
A 10 weeks $100
B 10 weeks $1 000
C 10 weeks $1 000 000
Priority Choice: Equal Duration
Mburns@rallydev.com @MartinBurnsSCO
www.rallydev.com
Mburns@rallydev.com @MartinBurnsSCO
Which order would you deliver these in to
achieve best outcome (minimum Cost of
Delay)?
Feature Duration Value
A 1 week $10 000
B 10 weeks $10 000
C 100 weeks $10 000
Priority Choice: Equal Value
Mburns@rallydev.com @MartinBurnsSCO
www.rallydev.com
Mburns@rallydev.com @MartinBurnsSCO
Which order would you deliver these in to
achieve best outcome (minimum Cost of
Delay)?
Feature Duration Value
A 1 week $5 000
B 3 weeks $20 000
C 8 weeks $30 000
Priority Choice: Mixed Value, Mixed Duration
Mburns@rallydev.com @MartinBurnsSCO
www.rallydev.com
Mburns@rallydev.com @MartinBurnsSCO
Best economic outcome is achieved by sequencing jobs in
order of descending WSJF, calculated as:
Estimate each factor in turn, using relative estimating in Story Point style:
1. Find the smallest in the set of jobs for that factor, call it a 1.
2. Score all other jobs relative to that, using the standard Fibonacci-ish set
Note:
The actual numbers do not mean anything in themselves, including the result. Only the resulting order.
More at: http://www.scaledagileframework.com/wsjf/
Weighted Shortest Job First
WSJF =
Business
Value
+
Time
Sensitivity
Value
+
Risk Reduction |
Opportunity
Enablement Value
Duration (Proxied by Size)
Mburns@rallydev.com @MartinBurnsSCO
www.rallydev.com
Confidential Do not copy or distribute without express permission of Rally.
©2015 Rally Software Development Corp. All rights reserved.
WSJF Typical Subfactors
Business Value
(make, save, protect money)
Timing Criticality Opportunity Enablement/
Risk Reduction
• Growth in revenue through more
effective sales
• Upsell/Cross Sell
• Cross business strategy
• Process simplification
• Ease of registration
• Profitable revenue growth
• Share of wallet
• ARPU
• Cost savings
• Unit cost
• Cost to support
• Cost to serve
• Shift to low cost channels
• Customer satisfaction
• NPS
• Growth of volume
• User registrations
• First time purchases
• Seasonality
• Peak period sales
• Seasonal features
• Dependencies
• Technical
• Co-ordination with offline
activities (marketing/
training)
• System Driven
• Legacy system retirement
• Investment priorities
• Financial (Q end) targets
• Funding availability
• Early benefits
• Customer segment growth
• Competitive position
• Barrier to entry of
competitors
• First to market
• Being behind market
• Acquisition integration
• Customer Satisfaction
• Obvious pain points
• Brand Enhancement
• Learning about our customers
• Partner relationships
• Simple Integration
• Future Flexibility
• Speed to Market
• Customer retention
• Reduced Churn Risk
• Ease of Use
• Scalability
• Single Platform for
customers
• Error reduction in Content
Management
• Fewer returns
• Market
• Market Share
• Entry to new markets
• Ability to change market
• Compelling offer to new
subsegment
• Technical Risk
• Faster defect feedback loops
Mburns@rallydev.com @MartinBurnsSCO
www.rallydev.com
Mburns@rallydev.com @MartinBurnsSCO
Simulation by Mark Richards
@markatscale
Download a copy from
http://bit.ly/SAFeCitySimulation
SAFe City Simulation
Mburns@rallydev.com @MartinBurnsSCO
www.rallydev.com
Mburns@rallydev.com @MartinBurnsSCO
1. Prioritise for best organisational economic outcome in constrained
systems (ie all software development).
2. WSJF is a quick, simple way to achieve a rational ranking.
3. You will need some discussion about what high value in each factor
means to your organisation, and this will likely evolve.
4. Scoring should be sensitive to organisational vision.
5. WSJF is highly sensitive to size. Encouraging smaller/sliced quanta of
work is a very useful byproduct.
6. You will still have some HiPPO negotiation, but the scope for conflict is
significantly reduced.
AND FINALLY…
7. Read Don Reinertsen’s book. At least twice.
Takeaways
Mburns@rallydev.com @MartinBurnsSCO
www.rallydev.com
Mburns@rallydev.com @MartinBurnsSCO
Want to run this at your place?
Get in Touch!
mburns@rallydev.com
@MartinBurnsSCO
https://uk.linkedin.com/in/martinburnsuk
Mburns@rallydev.com @MartinBurnsSCO
www.rallydev.com
Confidential Do not copy or distribute without express permission of Rally.
©2015 Rally Software Development Corp. All rights reserved.
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SAFe City Workshop: Portfolio & Program Prioritisation In Practice

Editor's Notes

  • #2: Orientation to where we are, explain that this is an interactive and collaborative class
  • #19: NOTE TO INSTRUCTORS: Please call out the special offer for individuals on the flyers distributed in the classroom. Flyers should be on the tables before class begins. If not, distribute now. If anyone asks, these are the same flyers that were at the AgileU booth during RallyON.] ---- “In appreciation for being a loyal customer, you now have a discount code for your personal use or to pass on to a friend. RallyON attendees are given a special offer: 20% off on classes scheduled through Dec 2015.” [NOTE: does not include SPC] “Check with your Rally account representative if you have several people interested in attending a course or to arrange private, onsite delivery for your organization.”