Sample Work (Radio Ad)
- 1. COPY MANUSCRIPT Client: Dairy Management Inc. Writer: Mackenzie Jordan Date: October 26, 2015 Job Title: 60 Radio Commercial Commercial Title: Batman and the Power of Cheese MUSIC: (TUNE FROM BATMAN MOVIE UP AND UNDER) SFX: (RIDDLER LAUGH FROM CARTOON/MOVIE) THE RIDDLER: Riddle me this, Batman; what can be sliced, spread, shredded, melted, fried, full of holes, and STILL taste good? BATMAN: You’re going to have to do better than that, Riddler. The answer is cheese. SFX: (SOUND OF BATMAN PUNCHING RIDDLER FROM CARTOONMOVIE) BATMAN: There are over 300 types of cheese in America and I have tried them all. THE RIDDLER: Is that so? BATMAN: Yes. The delicious cheese I eat makes me big and strong. It’s full of protein and calcium. And Riddler… THE RIDDLER: (DEFEATED/WEAK TONE) Yes, Batman? BATMAN: I intend to make Gotham City the cheese capital of the world so it’s citizens can be healthier and build stronger bones to rid it of people like you. MUSIC: (MUSIC OUT) MOM: (YELLING FROM KITCHEN) Honey, what do you want for lunch? YOUNG BOY: (YELLING TO KITCHEN) Grilled cheese sandwich please! I’m going to be big and strong just like Batman, Mom! more
- 2. Page 2 of 2 Writer: Mackenzie Jordan Commercial Title: Batman and the Power of Cheese SFX: (TV CUTS IN. WHITE NOISE SOUND) BATMAN: Attention Gotham City; in an effort to keep your taste buds happy, and your body healthy, I am urging you to incorporate cheese into your every day meals and snacks. Log on to dairy good dot org to learn about all about the different types, uses, and benefits of cheese! YOUNG BOY: Na na na na na na na na na na na na na na na na Batman!! MOM: (HAPPY/RELIEVED) Ahh, the power of cheese.