UV spectroscopy can be used for a variety of applications including structure elucidation of organic compounds, quantitative and qualitative analysis, detection of functional groups, determination of molecular weight and purity, and studying chemical kinetics. It works according to the Beer-Lambert law where absorbance is directly proportional to concentration. Different types of electronic transitions that can be observed using UV spectroscopy are discussed. Several examples are provided to illustrate applications such as detection of impurities, determination of extent of conjugation, and distinguishing between geometric isomers.