Semper Social
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The document outlines 12 pillars for using social media effectively: 1) Always be likable 2) Always be trustworthy 3) Always be DICEE (Deep, Intelligent, Complete, Empowering, Elegant) 4) Always be answering 5) Always be linking 6) Always be monitoring 7) Always be photographing 8) Always be commenting 9) Always be thanking 10) Always be disclosing 11) Always be repeating 12) Always be restraining. It also promotes an upcoming marketing conference and offers a free presentation in exchange for purchasing an ebook on social media enchantment.
Semper Social
- 1. Semper Social How to Enchant People With Social Media Guy Kawasaki guy@alltop.com
- 2. Pillars
- 3. 1 Always be likable
- 4. 2 Always be trustworthy
- 5. 2 Always be trustworthy
- 6. 2 Always be trustworthy
- 7. 3 Always be DICEE
- 8. 3 Always be DICEE Deep
- 9. 3 Always be DICEE Deep Intelligent
- 10. 3 Always be DICEE Deep Intelligent Complete
- 11. 3 Always be DICEE Deep Intelligent Complete Empowering
- 12. 3 Always be DICEE Deep Intelligent Complete Empowering Elegant
- 13. Email
- 14. 4 Always be answering
- 15. 4 Fast Always be answering
- 16. 4 Fast Always be answering Flat
- 17. 4 Fast Always be answering Flat Frequent
- 18. Twitter
- 19. 5 Always be linking
- 20. StumbleUpon
- 23. 6 Always be monitoring
- 24. Hibari
- 26. Facebook
- 27. 7 Always be photographing
- 28. 7a Always be cropping
- 29. 8 Always be commenting
- 30. Everywhere
- 31. 9 Always be thanking
- 32. 10 Always be disclosing
- 33. 11 Always be repeating
- 34. 12 Always be restraining
- 35. + Always be grinding Mike Rowe, Dirty Jobs
- 37. Buy Enchantment, Get PresentationZen Free guykawasaki.com/enchantment/enchantzen/
- 38. “Resisting you is futile!” guykawasaki.com/enchantment/cover/
- 40. PDF from Gina@garage.com Slides by AnaFxFz.com
- 41. PDF from Gina@garage.com Slides by AnaFxFz.com Text “mac” to 44133
- 42. Want to learn more from Guy Kawasaki and other markeAng experts? Boston Image Courtesy of Werner Kunz on Flickr September 14 – 16, 2011 Sheraton Hotel | Boston, MA Early Bird RegistraAon! hCp://bit.ly/hugs2011