Should You Go Wide or Deep in MLM?

Should You Go Wide or Deep
in MLM?
Chuck Holmes
Network Marketing Professional

Individual results will vary. (c) 2018
www.OnlineMLMCommunity.com
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Should You Go Wide or Deep in MLM?
• Should you go wide (personally sponsored) or should
you go deep (depth) in your MLM Team? Let me begin
by telling you that width gives you immediate
profitability in your business and depth gives you
long-term security. If I had to choose between the
two I would choose DEPTH every single time. Depth is
what gives you the long-term security and walk away
income in our industry.

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• If your organization is only one to three levels deep,
you will never have long-term residual income in your
business, because you will fight constant attrition. You
will constantly be adding and replacing people.

4
• The true leaders and top earners in our industry
typically have 3-5 legs (lines) in their group that are
50, 100, even 200 levels deep. Each leg has several
good leaders, which gives the distributor long-term
security and profitability.

5
• In order to build depth, you’re going to have to build
your width first. You’re going to have to sponsor a lot
of people to find your three to five leaders. In most
cases, you’ll have to sponsor 50 to 100 (or more)
people to find these leaders.

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• When you find someone who really wants to do the
business and is willing to do the work, you want to
shift your efforts and help them build a team. Help
them sponsor a few people and then pick one of
those new people and help them do the same thing.

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• Keep repeating this process over and over in each leg
of your organization and never stop. Do that in a few
legs of your group and you will have an enormous
team that provides you a walk-away income.

8
• In most cases, the best leaders in your organization
will come in depth! The odds of you personally
sponsoring your best people are very slim.
• Think about it this way for a moment. Let’s suppose
you have personally sponsored 50 people and your
group has 500 people in it. In this example, there are 9
to 1 odds that your best people are not your
personally sponsored people (450/50). Does that
make sense?
Finding Quality Leaders in Depth

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• Your goal when you meet someone is to get into
their sphere of influence as quickly as possible. As
my mentor says, “make a friend and meet their
friends.” Let people lead you to other people. People
are either leaders, potential leaders, or doorways to
other leaders!
Finding Quality Leaders in Depth

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• When you first start your business, you need to
sponsor as many people as possible as quickly as
possible, until you find your five serious people. Once
you do that, you should spend MOST of your time tap-
rooting each leg on your team and building depth.
• Remember, width is for show but depth is for dough!
The deeper your organization, the more secure it is.
Final Thoughts

Suggested Reading
• GO 20 Wide and 20 Deep in Your MLM Business
• Go Wide Fast MLM
• Top 10 MLM Companies In Mexico
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About Me
Chuck Holmes is a top producer in his network
marketing company, which specializes in natural and
organic products.
His company offers a free online marketing system
with capture pages and autoresponders.
Chuck gives his team members 200 free leads each
month and provides tons of training. The company
even has a postcard marketing system. Let’s connect.
(352) 503-4816 EST
chuck@onlinemlmcommunity.com
https://www.onlinemlmcommunity.com
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Should You Go Wide or Deep in MLM?

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