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Innovation faces opposition from narrow-minded or naive people who do not understand what they oppose was once innovative itself. Movements are at the heart of change and growth. In today's world where search engines are used for everything, search rankings have become more powerful and commercial than traditional advertising like billboards. One's brand and reputation increasingly depends on what comes up when they are searched online. A website with 500,000 pages has no more search ranking advantage than one with only 5,000 pages.
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- 4. INNOVATION KNOWS OPPONENTS, NARROW MINDED AND NAÏVE. PEOPLE NOT REALIZING WHAT THEY OPPOSE, WAS ONCE UPON A TIME INNOVATIVE…
- 5. “ MOVEMENTS ARE AT THE HEARTH OF CHANGE AND GROWTH…” SETH GODIN, MEATBALL SUNDAE
- 8. In an era where search engines are the starting point for everything, search rankings are more powerful and commercial than a billboard in Times Square
- 12. “ YOUR BRAND IS NO STRONGER THAN YOUR REPUTATION AND WILL INCREASINGLY DEPEND ON WHAT COMES UP WHEN YOU ARE GOOGLED” ALLAN JENKINS
- 15. “ A SITE OF 500K HAS NO MORE CHANGE THAN A SITE OF 5K.” Paul Molenaar, Sanoma