Social Networking Project - MLF Presentation
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The document outlines a project involving the creation and launch of video content aimed at increasing social media engagement and awareness. A budget of $10,000 is detailed, along with a breakdown of costs and the expected metrics for measuring success, such as views and social media interactions. Overall, the initiative has garnered over 7 million impressions and emphasizes the importance of feedback and quality submissions.
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Social Networking Project - MLF Presentation
- 1. Alix Postan, Jamie Gagnon, Carmen Fong, Curtis Weber Yvonne Jin, Jenna Ducut, Michael Yue Sik Kin
- 4. • Useful • Entertaining • Entertaining • Personal • Personal • Informative AWARENESS MONETIZATION ENGAGEMENT DECISION CRITERIA
- 12. IMPLEMENTATION PREPERATION WEEK 1: Script and Film WEEK 2: Edit and Launch Tweets and Facebook posts Share videos on social media platforms and blogger site WRAP UP
- 13. BUDGET $10,000 Costs: Cameras $ 650 Audio 180 Lighting 520 Stability 550 Camera Operators 2,100 Editing 2,000 Bacon Supply 300 Lena (Blogger) 2,000 Total $8,300
- 14. • Number of views, subscribers, duration of stay, and location • More than 7 million impressions • Feedback from blogger • If there is an active conversation • Number of submissions • Quality of submissions • If there is talk on social media about the prize AWARENESS MONETIZATION ENGAGEMENT MEASURING SUCCESS