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How to Survive?




 Socialize your Enterprise
    make IT network!
9.    Social Customer Relationship
                                           Management (CRM)
                                    10.    Social Business Intelligence (BI)
                                     11.   Social Information Working
                                           (IW)
                                    12.    Social Information Architecture
                                           (IA)
1.   Introduction.                  13.    The “Social Layer”.
2.   Social Defined.                14.    Change & Change
3.   Empathy World!                        Management
4.   Enterprise Social Networking
                                    15.    Sourcing Approach.
     - Part I (Introduction)        16.    Our Own Reference Case.
5.   Evolution Theory of Ensoné.    17.    Products.
6.   Speaker Biography.             18.    What’s in it For Everyone?
7.   Today’s Workplace.             19.    Project Approach?
8.   Enterprise Social Networking   20.    Enterprise Social Networking -
     - Part II (Definition)                Part III (Conclusion)
Empathy World
Scenario 1

Communication.
Scenario 1

Communication.

      •      Mission: Email Elimination?
             • http://goo.gl/2tCIg


      •      The Future Of Work Won't Include Email.
             • http://goo.gl/LjjYI


      •      Why Enterprise Social Networking will Overtake Email.
             • http://goo.gl/XHmig
Scenario 1

Communication.
Advantages of an “Enterprise Social
Network” in Communication &
Collaboration?

•   Breaking through Information Silos

•   Improve Corporate Visibility &
    Awareness

•   Pull (as apposed to “Push”)
    Communication
Scenario 2

Onboarding.
Scenario 2

Onboarding.

      •      The Enterprise Social Path Leads to Decentralization,
             Engagement.
             • http://goo.gl/w4v36
Scenario 2

Onboarding.
Advantages of an “Enterprise Social Network”
for the Onboarding of Employees?

•   Dynamic (as apposed to “Procedural”)

•   Quick Camaraderie

•   Absorb Tribal Knowledge.

•   Immediate Contributions.

•   Rapid Time to Productivity.
Scenario 3

Sales.
Scenario 3

Sales.

      •      If You Don't Have a Social CEO, You're Going to be Less
             Competitive.
             • http://goo.gl/dcYOw
Scenario 3

Sales.
Advantages of an “Enterprise Social Network”
for Sales Enablement?

•   Real-time Responses to Sales Questions

    •   Responses from Anywhere in the
        Company

•   Build-Up Sales Knowledge (Archived
    Questions)

•   Improve Ramp-up Time                       4
Empathy World
There is genuine business value
for “Enterprise Social
Networking”.

We reviewed the advantages of
(only) 3 use cases in more
detail:

•   Communication

•   Employee Onboarding

•   Sales Enablement
Enterprise Social
Enterprise Social

•   The Continuing Rise of the Social Enterprise.
    • http://goo.gl/5bU44


•   Social networking in the workplace is coming of age.
    • http://goo.gl/2Kk8l
Enterprise Social
What is “Enterprise Social
Networking”?

It’s the Collision of the Social
and Consumerization Trends.

Features:

•   Social Media Features

•   User Centric Approach

•   aNyone - aNyone & Pull
    Communication
The Social Layer
The Social Layer

•   Building the Social Layer.
    • http://goo.gl/MCdPE
The Social Layer
What is “The Social Layer”?

• The implementation of one
  (shared) social layer in the
  enterprise software stack

What’s the advantage?

• It enabled the
  implementation of the same
  social workflows across all
  enterprise applications.
Thank You
For up-to-date information on
“Enterprise Social Networking”
     follow me on Twitter.




                                 @MrPetrovic

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Socialize your enterprise make it network

  • 1. How to Survive? Socialize your Enterprise make IT network!
  • 2. 9. Social Customer Relationship Management (CRM) 10. Social Business Intelligence (BI) 11. Social Information Working (IW) 12. Social Information Architecture (IA) 1. Introduction. 13. The “Social Layer”. 2. Social Defined. 14. Change & Change 3. Empathy World! Management 4. Enterprise Social Networking 15. Sourcing Approach. - Part I (Introduction) 16. Our Own Reference Case. 5. Evolution Theory of Ensoné. 17. Products. 6. Speaker Biography. 18. What’s in it For Everyone? 7. Today’s Workplace. 19. Project Approach? 8. Enterprise Social Networking 20. Enterprise Social Networking - - Part II (Definition) Part III (Conclusion)
  • 5. Scenario 1 Communication. • Mission: Email Elimination? • http://goo.gl/2tCIg • The Future Of Work Won't Include Email. • http://goo.gl/LjjYI • Why Enterprise Social Networking will Overtake Email. • http://goo.gl/XHmig
  • 6. Scenario 1 Communication. Advantages of an “Enterprise Social Network” in Communication & Collaboration? • Breaking through Information Silos • Improve Corporate Visibility & Awareness • Pull (as apposed to “Push”) Communication
  • 8. Scenario 2 Onboarding. • The Enterprise Social Path Leads to Decentralization, Engagement. • http://goo.gl/w4v36
  • 9. Scenario 2 Onboarding. Advantages of an “Enterprise Social Network” for the Onboarding of Employees? • Dynamic (as apposed to “Procedural”) • Quick Camaraderie • Absorb Tribal Knowledge. • Immediate Contributions. • Rapid Time to Productivity.
  • 11. Scenario 3 Sales. • If You Don't Have a Social CEO, You're Going to be Less Competitive. • http://goo.gl/dcYOw
  • 12. Scenario 3 Sales. Advantages of an “Enterprise Social Network” for Sales Enablement? • Real-time Responses to Sales Questions • Responses from Anywhere in the Company • Build-Up Sales Knowledge (Archived Questions) • Improve Ramp-up Time 4
  • 13. Empathy World There is genuine business value for “Enterprise Social Networking”. We reviewed the advantages of (only) 3 use cases in more detail: • Communication • Employee Onboarding • Sales Enablement
  • 15. Enterprise Social • The Continuing Rise of the Social Enterprise. • http://goo.gl/5bU44 • Social networking in the workplace is coming of age. • http://goo.gl/2Kk8l
  • 16. Enterprise Social What is “Enterprise Social Networking”? It’s the Collision of the Social and Consumerization Trends. Features: • Social Media Features • User Centric Approach • aNyone - aNyone & Pull Communication
  • 18. The Social Layer • Building the Social Layer. • http://goo.gl/MCdPE
  • 19. The Social Layer What is “The Social Layer”? • The implementation of one (shared) social layer in the enterprise software stack What’s the advantage? • It enabled the implementation of the same social workflows across all enterprise applications.
  • 20. Thank You For up-to-date information on “Enterprise Social Networking” follow me on Twitter. @MrPetrovic