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© 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org
© 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org
More Than a Scheduling Tool
Delivering Results for Your Coalition Using the
Get Covered Connector
Shelli Quenga – Director of Programs, Palmetto
Project, South Carolina
Rosy Mota – Regional Director, Enroll America, Texas
© 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org2
BEFORE WE GET STARTED!
How many are a part of coalition? Who are
some of the members?
Are you currently using the Connector or a
similar tool for tracking consumers?
What are the challenges that you'd anticipate?
© 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org3
OUR GOALS
•  Connector Overview
•  Lessons learned from both cases
•  Case Study
Ø  South Carolina
Ø  Austin, TX
•  Open discussion
© 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org
WHAT IS THE
CONNECTOR
© 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org5
WHAT IS THE CONNECTOR?
© 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org
•  Increased visibility for in-person help
•  Consumer notifications via text and email of
future appointments
•  Assister notification
•  Follow-up with consumers
•  Coordination and planning
•  Data reporting and monitoring
•  Data that leads to insights (what locations are
most in demand, what appointment times are
most popular, etc.)
HOW IT HELPS COALITIONS
© 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org
SO HOW DO YOU
IMPLEMENT IT IN THE
CONTEXT OF A
COALITION
© 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org8
IT TAKES SOME PLANNING
These are the roles or activities that
need to be planned for –
•  Getting buy-in/marketing the tool
•  Promotions and outreach
•  Training
© 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org
CASE STUDY:
SOUTH CAROLINA
© 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org
•  OE1 subgrantee; OE2 statewide grantee
•  Focusing on health care and health care access;
race and community relations; economic
development; and families, schools and youth.
10
Section 1: Enrolling your family
•  30-year-old, statewide, private, non-profit
organization
Follow Us:
Facebook: Facebook.com/
PalmettoProject
Twitter: Twitter.com/
PalmettoProject
YouTube: YouTube.com/
PalmettoProject
For more information about
Palmetto Project, including
upcoming events, frequently
asked questions, and more,
visit PalmettoProject.org
SOUTH CAROLINA: SOME CONTEXT
© 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org
Sharing log-ins freely
GETTING BUY-IN
Involving assisters –
•  Able South Carolina
•  DECO Recovery Management
•  Richland County Library
•  SC HIV/AIDS Council
•  SC PASOs
•  SC Small Business CC
Involving outreach orgs
•  AARP-SC
•  Close the Gap SC
•  SC Appleseed Legal Justice Center
•  SC Primary Health Care Association
•  Federally Qualified Health
Centers
•  Northeastern Rural Health Network
Pitching the value of the
tool
Creating an outreach
strategy so there was an
incentive for groups to
get involved
© 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org12
PROMOTIONS
Hotline Earned
media
Billboards
© 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org13
TRAINING
•  Learning by doing
•  New organizations initially created
schedules for appointments 2 days a week
•  Training included confirming appointments
and closing out appointments
© 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org
CASE STUDY:
CENTRAL TEXAS
© 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org15
CENTRAL TEXAS
© 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org
•  Austin affiliates from national partnerships to
buy-into the tool was essential.
•  Rolling out the tool required describing the
support system that was associated with the
tool
•  Two non-profits joined on the Connector very
late but quickly saw the value and laid down
the ground work for OE3.
GETTING BUY-IN
© 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org
•  Training sandbox: In-person for national
groups affiliates
•  Train non-users to show them the value
•  Trained organizations to use the widget to
make appointments
•  Constant follow-up needed on the
importance of closing-out all scheduled
appointments
Training
© 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org
•  Implement the “cycle of engagement”
•  Over 15 partnerships in the Central Texas region
•  Allowed for the building of our follow-up list
(CHASE Program)
•  Via our follow-up calls we were able to provide
appointments from the Connector and promote
partner enrollment events
•  In the field appointments on the Connector were
made with smart phones making it easy for
volunteers, outreach partners and assisters to do
OUTREACH & PROMOTIONS
© 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org
Q & A
© 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org
What challenges would you
anticipate if you were to
incorporate the connector into
your coalition?
How do you see it benefitting
your coalition?
What would make those
challenges worth it?
Q & A

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Soe2015 more than_scheduling_tool

  • 1. © 2015 Enroll America and Get Covered America EnrollAmerica.org | GetCoveredAmerica.org © 2015 Enroll America and Get Covered America EnrollAmerica.org | GetCoveredAmerica.org More Than a Scheduling Tool Delivering Results for Your Coalition Using the Get Covered Connector Shelli Quenga – Director of Programs, Palmetto Project, South Carolina Rosy Mota – Regional Director, Enroll America, Texas
  • 2. © 2015 Enroll America and Get Covered America EnrollAmerica.org | GetCoveredAmerica.org2 BEFORE WE GET STARTED! How many are a part of coalition? Who are some of the members? Are you currently using the Connector or a similar tool for tracking consumers? What are the challenges that you'd anticipate?
  • 3. © 2015 Enroll America and Get Covered America EnrollAmerica.org | GetCoveredAmerica.org3 OUR GOALS •  Connector Overview •  Lessons learned from both cases •  Case Study Ø  South Carolina Ø  Austin, TX •  Open discussion
  • 4. © 2015 Enroll America and Get Covered America EnrollAmerica.org | GetCoveredAmerica.org WHAT IS THE CONNECTOR
  • 5. © 2015 Enroll America and Get Covered America EnrollAmerica.org | GetCoveredAmerica.org5 WHAT IS THE CONNECTOR?
  • 6. © 2015 Enroll America and Get Covered America EnrollAmerica.org | GetCoveredAmerica.org •  Increased visibility for in-person help •  Consumer notifications via text and email of future appointments •  Assister notification •  Follow-up with consumers •  Coordination and planning •  Data reporting and monitoring •  Data that leads to insights (what locations are most in demand, what appointment times are most popular, etc.) HOW IT HELPS COALITIONS
  • 7. © 2015 Enroll America and Get Covered America EnrollAmerica.org | GetCoveredAmerica.org SO HOW DO YOU IMPLEMENT IT IN THE CONTEXT OF A COALITION
  • 8. © 2015 Enroll America and Get Covered America EnrollAmerica.org | GetCoveredAmerica.org8 IT TAKES SOME PLANNING These are the roles or activities that need to be planned for – •  Getting buy-in/marketing the tool •  Promotions and outreach •  Training
  • 9. © 2015 Enroll America and Get Covered America EnrollAmerica.org | GetCoveredAmerica.org CASE STUDY: SOUTH CAROLINA
  • 10. © 2015 Enroll America and Get Covered America EnrollAmerica.org | GetCoveredAmerica.org •  OE1 subgrantee; OE2 statewide grantee •  Focusing on health care and health care access; race and community relations; economic development; and families, schools and youth. 10 Section 1: Enrolling your family •  30-year-old, statewide, private, non-profit organization Follow Us: Facebook: Facebook.com/ PalmettoProject Twitter: Twitter.com/ PalmettoProject YouTube: YouTube.com/ PalmettoProject For more information about Palmetto Project, including upcoming events, frequently asked questions, and more, visit PalmettoProject.org SOUTH CAROLINA: SOME CONTEXT
  • 11. © 2015 Enroll America and Get Covered America EnrollAmerica.org | GetCoveredAmerica.org Sharing log-ins freely GETTING BUY-IN Involving assisters – •  Able South Carolina •  DECO Recovery Management •  Richland County Library •  SC HIV/AIDS Council •  SC PASOs •  SC Small Business CC Involving outreach orgs •  AARP-SC •  Close the Gap SC •  SC Appleseed Legal Justice Center •  SC Primary Health Care Association •  Federally Qualified Health Centers •  Northeastern Rural Health Network Pitching the value of the tool Creating an outreach strategy so there was an incentive for groups to get involved
  • 12. © 2015 Enroll America and Get Covered America EnrollAmerica.org | GetCoveredAmerica.org12 PROMOTIONS Hotline Earned media Billboards
  • 13. © 2015 Enroll America and Get Covered America EnrollAmerica.org | GetCoveredAmerica.org13 TRAINING •  Learning by doing •  New organizations initially created schedules for appointments 2 days a week •  Training included confirming appointments and closing out appointments
  • 14. © 2015 Enroll America and Get Covered America EnrollAmerica.org | GetCoveredAmerica.org CASE STUDY: CENTRAL TEXAS
  • 15. © 2015 Enroll America and Get Covered America EnrollAmerica.org | GetCoveredAmerica.org15 CENTRAL TEXAS
  • 16. © 2015 Enroll America and Get Covered America EnrollAmerica.org | GetCoveredAmerica.org •  Austin affiliates from national partnerships to buy-into the tool was essential. •  Rolling out the tool required describing the support system that was associated with the tool •  Two non-profits joined on the Connector very late but quickly saw the value and laid down the ground work for OE3. GETTING BUY-IN
  • 17. © 2015 Enroll America and Get Covered America EnrollAmerica.org | GetCoveredAmerica.org •  Training sandbox: In-person for national groups affiliates •  Train non-users to show them the value •  Trained organizations to use the widget to make appointments •  Constant follow-up needed on the importance of closing-out all scheduled appointments Training
  • 18. © 2015 Enroll America and Get Covered America EnrollAmerica.org | GetCoveredAmerica.org •  Implement the “cycle of engagement” •  Over 15 partnerships in the Central Texas region •  Allowed for the building of our follow-up list (CHASE Program) •  Via our follow-up calls we were able to provide appointments from the Connector and promote partner enrollment events •  In the field appointments on the Connector were made with smart phones making it easy for volunteers, outreach partners and assisters to do OUTREACH & PROMOTIONS
  • 19. © 2015 Enroll America and Get Covered America EnrollAmerica.org | GetCoveredAmerica.org Q & A
  • 20. © 2015 Enroll America and Get Covered America EnrollAmerica.org | GetCoveredAmerica.org What challenges would you anticipate if you were to incorporate the connector into your coalition? How do you see it benefitting your coalition? What would make those challenges worth it? Q & A