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Spark Lab Deck for 01-19-16
USHER’S NEW LOOK EXPANDS
SPARK LAB VISION
The Spark Lab is a student-led, global meeting space
for sparking young minds. A hub for inspiring ideas;
igniting imaginations and shifting paradigms to
unleash the potential for the next gen
of disruptive innovators.
Disruptor + Innovator = Disruptivator

SPARK LAB RATIONALE
USHER’S NEW LOOK IS LEADING THE CHARGE TO SPARK YOUNG MINDS.
Initiated by our desire to spark more young minds, the Spark Lab will be a student-led, safe space where
youth convene to learn, create and innovate.
THE STUDENTS HAVE SPOKEN.
88% OF UNL STUDENTS DO NOT
HAVE A SAFE SPACE TO USE THAT
IS CONDUCIVE TO LEARNING
AFTER SCHOOL OR ON
WEEKENDS:
• 73% desire tutoring and mentoring
• 57% want to explore
entrepreneurship.
UNL STUDENTS ARE HUNGERING
FOR MORE EXPERIENTIAL
LEARNING:
• 97% said they would visit the
SparkLab 1-5 times/week.
• 57% want to become content
producers (video, music, multi-
media).


PHASE ONE: 5 SPARK SPACES
A training space for
UNL Academy
classes, Music 101
classes, ACT/SAT
prep, speakers,
tutoring, mentoring,
poetry slams, etc.
A green screen room
for videographers,
photographers and
digital content
creators. Visual
storytelling and
online media hub.
An incubator for
testing new concepts,
contemplating issues
and developing
culturally relevant
solutions.
A space for
interactive design,
testing of games and
apps, hackathons
and other mind
building competitions.
A social gathering
hub for foodies. A
place for students to
create, taste and test
new culinary
creations.

THE HANGAR STUDIO B4 SPARK TANK GAME LOFT UNL CAFE
SPARK LAB FEATURES
The UNL Spark Lab Will Promote
impromptu gatherings as well as scheduled
speaker series and meet-ups. Activities will
be held after school, on weekends
and daytime during the summer.


UNL College Students
will take a leading role in developing the
initial lab activities and assist with staffing.
Community volunteers will also have a role
as speakers, tutors & mentors.


SPARK LAB FEATURES
will drive future phase programming.

The UNL Spark Lab
will be the hub of ‘YOE Media’ - A youth
oriented media network where students find the
news, curate and report it through their filters
based on their interests. It becomes the heart
of the UNL digital network. 

Student Surveys
STUDENT BENEFITS
& COMMUNITY IMPACT
• A deeper expansion of UNL’s programs
and curriculum
• Increased opportunity for volunteers
• Safe after-school and summer learning
environment
• Location for global leaders from various
organizations to convene
• Increase UNL students’ case
management and support

• Increased high school graduation rates
• Increased career preparation and
readiness
• Students empowered to play an active role
in shaping their futures
• Atlanta becomes a hub for youth innovation
• Students more inclined to pursue post-
secondary education
PROJECT TIMELINE
PHASE ONE SEPTEMBER 2016
• The Hangar/Training Facility
• Production Studio/Studio B4
• Spark Tank
• Game Loft
• UNL Cafe

PHASE TWO JUNE 2017
• Recording Studio/Studio B5
• Fitness/Wellness
• Computer Lab
• Case Management
• Resource Lab/Library
• 

SPONSORSHIP OPPORTUNITIES THE HANGAR
• The Hangar Naming Opportunity
• Donor name prominently
recognized within “The Hangar“
for 2 years
• Special Recognition at Opening
• Banner with Donor Name
• The Hangar Sponsor T-shirt/Polo
• Invitations to intimate Spark Lab
VIP events
• Invitations to educational
programs
• Certificate of Appreciation
• Donor logo on training certificates
• Donor name listed on UNL
Website
• Donor name listed in UNL
newsletter, social media and
annual reports
• Corporate engagement
opportunities (Guest Speaker,
Mentoring, Tutoring, etc)
• Opportunity to host a corporate
event at The Spark Lab

UNL Academy, ML101 Classes, SAT/ACT Prep, Tutoring, Speaker Talks,
Food and Clothes Pantry, Poetry Slams, Rap Ciphers, Meet Ups, etc.
BENEFITS - 2 YEARS
$200K
SPONSORSHIP OPPORTUNITIES STUDIO B5
• Studio B-5 Naming Opportunity
• Donor name prominently
recognized within “Studio B5“
for 2 years
• Special Recognition at Opening
• Certificate of Appreciation
• Donor logo on training
certificates
• Studio B-5 Branding Swag
• Invitations to intimate Spark Lab
VIP events
• Donor name listed on UNL
Website
• Donor name listed in UNL
newsletter, social media and
annual reports
• Opportunity to host a corporate
event at The Spark Lab
A green screen room for videographers, photographers and digital content
creators. Will host tapings of youth Ted Talks and student media.
BENEFITS - 2 YEARS
$150K
SPONSORSHIP OPPORTUNITIES SPARK TANK
• Spark Tank Naming Opportunity
• Donor name prominently recognized within “The Spark
Tank“ for 2 years
• Special Recognition at Opening
• Invitations to intimate VIP events at The Spark Lab
• Donor name listed on UNL Website
• Donor name listed in UNL newsletter, social media and
annual reports

A cool gathering space for youth to contemplate issues, develop
ideas and create culturally relevant solutions.
BENEFITS - 2 YEARS
$50K
SPONSORSHIP OPPORTUNITIES GAME LOFT
• Game Loft Naming Opportunity
• Donor name prominently recognized within “Game
Loft” for 2 years
• Special Recognition at Opening
• Invitations to intimate VIP events at The Spark Lab
• Donor name listed on UNL Website
• Donor name listed in UNL newsletter, social media and
annual reports

A space for interactive design, testing of games and apps,
hackathons and other mind building competitions.
BENEFITS - 2 YEARS
$50K
SPONSORSHIP OPPORTUNITIES UNL CAFE
• UNL Café Naming Opportunity
• Donor name prominently recognized within “UNL Cafe”
for 2 years
• Special Recognition at Opening
• Invitations to intimate VIP events at The Spark Lab
• Donor name listed on UNL Website
• Donor name listed in UNL newsletter, social media and
annual reports
BENEFITS - 2 YEARS
A social gathering hub for foodies. A place for students to
create, taste and test new culinary creations.
$50K
WILL YOU HELP US
#STARTTHESPARK?

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Spark Lab Deck for 01-19-16

  • 2. USHER’S NEW LOOK EXPANDS SPARK LAB VISION The Spark Lab is a student-led, global meeting space for sparking young minds. A hub for inspiring ideas; igniting imaginations and shifting paradigms to unleash the potential for the next gen of disruptive innovators. Disruptor + Innovator = Disruptivator

  • 3. SPARK LAB RATIONALE USHER’S NEW LOOK IS LEADING THE CHARGE TO SPARK YOUNG MINDS. Initiated by our desire to spark more young minds, the Spark Lab will be a student-led, safe space where youth convene to learn, create and innovate. THE STUDENTS HAVE SPOKEN. 88% OF UNL STUDENTS DO NOT HAVE A SAFE SPACE TO USE THAT IS CONDUCIVE TO LEARNING AFTER SCHOOL OR ON WEEKENDS: • 73% desire tutoring and mentoring • 57% want to explore entrepreneurship. UNL STUDENTS ARE HUNGERING FOR MORE EXPERIENTIAL LEARNING: • 97% said they would visit the SparkLab 1-5 times/week. • 57% want to become content producers (video, music, multi- media). 

  • 4. PHASE ONE: 5 SPARK SPACES A training space for UNL Academy classes, Music 101 classes, ACT/SAT prep, speakers, tutoring, mentoring, poetry slams, etc. A green screen room for videographers, photographers and digital content creators. Visual storytelling and online media hub. An incubator for testing new concepts, contemplating issues and developing culturally relevant solutions. A space for interactive design, testing of games and apps, hackathons and other mind building competitions. A social gathering hub for foodies. A place for students to create, taste and test new culinary creations.
 THE HANGAR STUDIO B4 SPARK TANK GAME LOFT UNL CAFE
  • 5. SPARK LAB FEATURES The UNL Spark Lab Will Promote impromptu gatherings as well as scheduled speaker series and meet-ups. Activities will be held after school, on weekends and daytime during the summer. 
 UNL College Students will take a leading role in developing the initial lab activities and assist with staffing. Community volunteers will also have a role as speakers, tutors & mentors. 

  • 6. SPARK LAB FEATURES will drive future phase programming.
 The UNL Spark Lab will be the hub of ‘YOE Media’ - A youth oriented media network where students find the news, curate and report it through their filters based on their interests. It becomes the heart of the UNL digital network. 
 Student Surveys
  • 7. STUDENT BENEFITS & COMMUNITY IMPACT • A deeper expansion of UNL’s programs and curriculum • Increased opportunity for volunteers • Safe after-school and summer learning environment • Location for global leaders from various organizations to convene • Increase UNL students’ case management and support
 • Increased high school graduation rates • Increased career preparation and readiness • Students empowered to play an active role in shaping their futures • Atlanta becomes a hub for youth innovation • Students more inclined to pursue post- secondary education
  • 8. PROJECT TIMELINE PHASE ONE SEPTEMBER 2016 • The Hangar/Training Facility • Production Studio/Studio B4 • Spark Tank • Game Loft • UNL Cafe
 PHASE TWO JUNE 2017 • Recording Studio/Studio B5 • Fitness/Wellness • Computer Lab • Case Management • Resource Lab/Library • 

  • 9. SPONSORSHIP OPPORTUNITIES THE HANGAR • The Hangar Naming Opportunity • Donor name prominently recognized within “The Hangar“ for 2 years • Special Recognition at Opening • Banner with Donor Name • The Hangar Sponsor T-shirt/Polo • Invitations to intimate Spark Lab VIP events • Invitations to educational programs • Certificate of Appreciation • Donor logo on training certificates • Donor name listed on UNL Website • Donor name listed in UNL newsletter, social media and annual reports • Corporate engagement opportunities (Guest Speaker, Mentoring, Tutoring, etc) • Opportunity to host a corporate event at The Spark Lab
 UNL Academy, ML101 Classes, SAT/ACT Prep, Tutoring, Speaker Talks, Food and Clothes Pantry, Poetry Slams, Rap Ciphers, Meet Ups, etc. BENEFITS - 2 YEARS $200K
  • 10. SPONSORSHIP OPPORTUNITIES STUDIO B5 • Studio B-5 Naming Opportunity • Donor name prominently recognized within “Studio B5“ for 2 years • Special Recognition at Opening • Certificate of Appreciation • Donor logo on training certificates • Studio B-5 Branding Swag • Invitations to intimate Spark Lab VIP events • Donor name listed on UNL Website • Donor name listed in UNL newsletter, social media and annual reports • Opportunity to host a corporate event at The Spark Lab A green screen room for videographers, photographers and digital content creators. Will host tapings of youth Ted Talks and student media. BENEFITS - 2 YEARS $150K
  • 11. SPONSORSHIP OPPORTUNITIES SPARK TANK • Spark Tank Naming Opportunity • Donor name prominently recognized within “The Spark Tank“ for 2 years • Special Recognition at Opening • Invitations to intimate VIP events at The Spark Lab • Donor name listed on UNL Website • Donor name listed in UNL newsletter, social media and annual reports
 A cool gathering space for youth to contemplate issues, develop ideas and create culturally relevant solutions. BENEFITS - 2 YEARS $50K
  • 12. SPONSORSHIP OPPORTUNITIES GAME LOFT • Game Loft Naming Opportunity • Donor name prominently recognized within “Game Loft” for 2 years • Special Recognition at Opening • Invitations to intimate VIP events at The Spark Lab • Donor name listed on UNL Website • Donor name listed in UNL newsletter, social media and annual reports
 A space for interactive design, testing of games and apps, hackathons and other mind building competitions. BENEFITS - 2 YEARS $50K
  • 13. SPONSORSHIP OPPORTUNITIES UNL CAFE • UNL Café Naming Opportunity • Donor name prominently recognized within “UNL Cafe” for 2 years • Special Recognition at Opening • Invitations to intimate VIP events at The Spark Lab • Donor name listed on UNL Website • Donor name listed in UNL newsletter, social media and annual reports BENEFITS - 2 YEARS A social gathering hub for foodies. A place for students to create, taste and test new culinary creations. $50K
  • 14. WILL YOU HELP US #STARTTHESPARK?