Speech 103
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The document discusses the transmission model of communication developed by Shannon and Weaver in 1949. The model includes an information source that produces a message, a transmitter that encodes the message, a channel that carries the signal, a receiver that decodes the message, and a destination where the message ends up. It also notes there may be noise or interference in the channel that distorts the intended signal.
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Speech 103
- 1. TRANSMISSION MODEL OF COMMUNICATION
- 2. What is communication? “So what is communication? Have you ever listened to a very polished, confident speaker and not understood a word of what they were saying? A common mistake people make is to focus on the delivery of information, rather than how it is received. Communication has to be two-way. You only communicate when the message you send out has been received and sent back to you, so you know that it has been properly understood. This applies whether you are at work, communicating with employees, suppliers or customers, or at home, communicating with your family and friends.”
- 3. Transmission Model of Interpersonal Communication • The best known model of communication is the one devised by Shannon and Weaver (1949). It is a simple linear model which is easily understood. The model has five main parts: • Information source - where the message is produced • Transmitter - where the message is encoded • Channel - where the signal is carried • Receiver - where the message is decoded • Destination - where the message ends up • There is also a sixth part which is noise. Noise is interference in the channel, and causes a signal to be received that was not intended by the source.
- 4. Claude Shannon’s Model of Communication