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SAN FRANCISCO, CA
APRIL 28-30, 2010
New APPROACH
New eCONOMY
Realizing the Potential of Social Enterprise
1


Welcome to San Francisco and the Social Enterprise Summit!
And welcome to this historic confluence of North              For more than a decade, the Social Enterprise Summit
American and international social enterprise. Three           has been the nexus of the movement in the United
years ago a global steering committee set out to stage        States and Canada, a gathering place for the pioneers
a series of international social enterprise forums rotating   in the field. The Social Enterprise Alliance itself has
through five different continents from 2008 through           grown from a fledgling organization into the voice of
2012, and this year is our turn. We are honored to be         the industry across 50 states and 10 provinces. More
co-hosting the 11th Social Enterprise Summit and the 3rd      than 5,000 people have attended our annual events
Social Enterprise World Forum this year in San Francisco      and participated in more than 500 plenary sessions and
– and we are delighted that you are here to join us!          workshops.

The theme for this year’s expanded event is “New              But our work has just begun. We’ve expanded our
Approach, New Economy: Realizing the Potential of             offerings this year to reflect the international nature of
Social Enterprise” – and it’s appropriate for such an         the industry, with numerous speakers from around the
exciting time in the evolution of our field. As the current   globe. And we’ve divided our breakout sessions into five
and incoming Chairs of the Social Enterprise Alliance         distinct tracks to provide the type of experiences you’ve
Board of Directors, we find ourselves looking back at         requested over the years.
more than a decade of growth – and forward toward
a boundless horizon. Social enterprise is no longer an        Perhaps the most important part of this gathering is the
isolated experiment: It has moved into the mainstream         chance to meet like-minded social entrepreneurs from
across the globe. For-profit and nonprofit social             around the world. To celebrate our successes, learn
enterprises are proliferating; the public sector is paying    from each other (and from our failures), and renew our
attention to our brand of social innovation; academic         efforts to heal the world. Please take the time to use the
institutions are offering courses and degree programs;        networking opportunities we’ve built into the Summit to
social investors are knocking at the door; the media has      introduce yourself to as many of them as possible. Share
enhanced its coverage; and a rising generation of young       confidences. Forge alliances. Build the eco-systems we
people is energizing the field.                               need to take the industry to scale during the second
                                                              decade of the 21st century.
None of you would be here unless you believed in your
heart and soul that social enterprises can simultaneously     So: Have fun, enjoy the city and cherish the camaraderie
and successfully pursue social purpose and financial          of your friends and allies. Then return to the trenches,
viability. The social needs we are facing worldwide are       fortified, and keep making this world a better place!
not new, just more pressing than ever before, but the old
models are not keeping pace. Traditional businesses do
what they can through their efforts at corporate social
responsibility, but they rarely address social needs
through their products and services. Nonprofits struggle
to survive, beset by a pincer movement of rising costs,
diminishing resources, increased needs and a clamor
for results. Public sector resources in even the wealthiest
of countries are being strained by one economic crisis
after another.

But social enterprises offer new hope: They have proven
to be one of the most promising ways to grapple with
the challenges confronting our planet and its people,            Jim Fruchterman,                Bill Strathmann,
whether it be a $400 million social enterprise in                Chair (2008-2010)               Chair (2010-2012)
Bangladesh or a $30,000 social enterprise in Tulsa. You
have been out there on the streets proving that it works
— and many, many others are joining our ranks.
Strengthen                                                                                   Better
                                                    communities                                                                                   world
                                                          today.                                                                                  tomorrow.

                                                                                       Citi is proud to support Social
                                                                                       Enterprise Alliance’s 2010 Social
                                                                                       Enterprise Summit.


                                                                                       We commend Social Enterprise
                                                                                       Alliance and its members for their
                                                                                       commitment to helping build and
                                                                                       revitalize communities.




       © 2010 Citigroup Inc. Citi and Arc Design is a registered service mark of Citigroup Inc. Citi never sleeps is a registered service mark of Citigroup Inc.




625757 Social Enterprise Alliance Ad.indd 1                                                                                                                        3/19/10 1:10:15 PM
Thank You to Our Sponsors                            Acknowledgments                                                                            3
                                                     Social Enterprise + World Forum                     Summit Steering Committee
                                                     Consortium Members
Summit Partner                                       Jerr Boschee,
                                                                                                         Anne Wunderli (Chair),
                                                                                                         Pine Street Inn
                                                     Social Enterprise Alliance, USA
                                                                                                         Tom Triplett (Vice-Chair),
                                                     David Brookes,                                      Fieldstone Alliance
                                                     Managing Director, Social Traders
                                                                                                         Gordon Floyd (past-Chair),
                                                     Ethel Côté,                                         Childrens Mental Health Ontario
                                                     Canadian Centre for Community Renewal/Social
                                                     Enterprise Council of Canada, Canada                Rick Aubry,
Summit Supporter                                                                                         Rubicon National Social Innovations
                                                     Lee Davis,
                                                                                                         David LePage,
                                                     NESsT, Central Europe
                                                                                                         Enterprising Nonprofits (Canada)
                                                     Nicole Etchart,                                     Gerry Higgins,
                                                     NESsT South America                                 CEIS (Scotland)
                                                     Gerry Higgins,                                      Daniel Stokes,
                                                     CEIS, Scotland                                      Fair Trade USA
                                                     Peter Holbrook,                                     Marc Spencer,
                                                     UK Social Enterprise Coalition, UK                  (Host Committee liaison)
Policy Track & Scholarships                          Claire Kearney,
                                                                                                         Juma Ventures

                                                     Social Ventures Australia, (Australia)              Summit Host Committee
                                                                                                         Marc Spencer (Chair),
                                                     David Lepage,
                                                                                                         Juma Ventures
                                                     Enterprising Nonprofits, Canada
                                                                                                         Antonio Aguilera,
                                                     Jan Owen,                                           CVE Inc.
                                                     Executive Director, Social Ventures Australia
                                                                                                         Paul Lamb,
                                                     Peter Stadler,                                      ZeroDivide
                                                     Director, Fachberatung für Arbeits- und
Finance Track                                        Firmenprojekte gGmbH                                Rob Wexler,
                                                                                                         Adler Colvin
                                                     Susan Steinman,
                    in partnership with the Orange   University of Johannesburg,                         Jan Cohen,
                                                     South Africa                                        Consulting & Training for Nonprofits
                    County Community Foundation
                                                     Board Members                                       C.J. Hayden,
                                                                                                         Wings for Business
                                                     Jim Fruchterman, Chair
Social Enterprise Showcase & Reception               Benetech                                            Jenny Kassan,
                                                                                                         Katovich Law Group
                                                     Bill Strathmann, Vice Chair
                                                     Network for Good                                    Steve Hon,
                                                                                                         Buckelew
                                                     Julann Jatczak, Secretary
                                                     Wisconsin Women’s Business Initiative Corporation   Shelley Norris-Alvarez,
                                                                                                         Buckelew
General Support                                      Kevin Lynch, Treasurer
                                                                                                         Summit Program Committee
                                                     Rebuild Resources, Inc.
                                                                                                         Jack Glade (co-Chair),
                                                     Keith Artin,                                        Tutorial Center
                                                     Triangle Residential Options for Substance
                                                     Abusers, Inc. (“TROSA”)                             Sonia Pouyat (co-Chair),
                                                                                                         kidsLink
                                                     Tony Deifell,
                                                     KaBOOM!                                             Cecily Jackson, Esq.

                                                                                                         Tamra Ryan,
                                                     Gordon Floyd,
                                                                                                         Women’s Bean Project
Thursday Plenary & Banquet                           Children’s Mental Health Ontario
                                                                                                         Suzanne Smith,
                                                     Marc J. Lane,                                       Social Impact Architects
                                                     Marc J. Lane Wealth Group
                                                                                                         Norma Strachan,
                                                     Kevin McQueen,                                      Aspect
                                                     Brody Weiser Burns
                                                                                                         Lisa Watson,
                                                     Tim Robinson,                                       Downtown Women’s Center
                                                     UPS
Social Enterprise Angels Forum                                                                           Staff
                                                     Jim Schorr,
                                                     Vanderbilt University                               Jerr Boschee,
                                                                                                         Interim President/CEO
                                                     Tom Triplett,
                                                     Fieldstone Alliance                                 Paulina Migalska,
                                                                                                         Community and Event Coordinator
                                                     Anne Wunderli,
                                                     Pine Street Inn                                     Sarah Park,
                                                                                                         Communications Specialist
                                                     Leadership Awards Committee
                                                                                                         Lorraine Grogan
Media Partners                                       Anne Wunderli,
                                                     Pine Street Inn                                     Global Account Executive, ConferenceDirect®

                                                     Cynthia Russell,                                    Krista Powell,
                                                     Connecticut Housing Investment Fund                 Summit Registration Coordinator

                                                     Caryn Capriccioso,                                  Corinne Gray,
                                                     interSector Partners, L3C                           Summit Marketing Specialist

                                                     Drew Tulchin,                                       Ronia Holmes,
                                                     Social Enterprise Associates                        Summit Marketing Specialist
                                                     David Carleton,                                     Megan Murphy,
                                                     FareStart/Kitchens with Missions                    Summit Marketing Specialist
Contents    4

                                                                                            1 | Welcome

                                                                                            3 | Acknowledgments

                                                                                            5 | Information
                                                                                            6 History of the Social Enterprise Alliance
                                                                                            7 Defining the Movement
                                                                                            8 Hotel Floorplan
                                                                                            9 Schedule
                                                                                            10 Exhibitors

                                                                                            12 | Networking Opportunities
                                                                                            13   Happenings at the Summit + Forum
                                                                                            13   Opening Showcase & Reception
                                                                                            13   Social Enterprise Alliance Membership Meeting
                                                                                            13   Chapter & Affinity Group Meetings
                                                                                            14   Summit + Forum Entertainment
         UPS is proud to support the                                                        15   Dine Arounds
           Social Enterprise Alliance.
                                                                                            16 | Leadership Awards

                                                                                            21 | Education
                                                                                            22 Pre-Conference Workshops
                                                                                            23 Social Enterprise Tours
                                                                                            26 Succeeding at Social Enterprise, the new book
                                                                                               from the Social Enterprise Alliance
                                                                                            27 Book Sales
                                                                                            30 Keynote Speakers
                                                                                            31 Plenary Panels
                                                                                            35 Social Enterprise Angels Forum
                                                                                            36 Session I
                                                                                            38 Session II
                                                                                            40 Session III
                                                                                            42 Session IV
                                                                                            44 Session V

                                                                                                  Stay current on all Summit + Forum happenings:

                                                                                                      Fan Page: Social Enterprise Alliance


                                                                                                      hashtags: #socent10 and #socent


                                                                                                      Group: Social Enterprise Alliance

community.ups.com                                                                                      sea-alliance.blogspot.com
© 2009 United Parcel Service of America, Inc. UPS, the UPS brandmark, and the
color brown are trademarks of United Parcel Service of America, Inc. All rights reserved.
                                                                                                                  Group: Social Enterprise Alliance
5




Information
History of the Social Enterprise Alliance                   6


In 1998, six nationally known advocates of social              We see social enterprise as a primary engine for
entrepreneurship convened a “gathering” in Colorado            creating a more sustainable world that works to support
Springs of people interested in the field. Innovators and      all people, communities and the environment.
leaders who previously had operated in isolation came
together for the first time to discuss best practices, share   Social enterprise has an important role to play in
knowledge and advocate for a National agenda. At               strategies for addressing a number of social and
the 2nd National Gathering, attendees voted to create          economic policy issues.
an association to build support for the social enterprise
approach, and the Social Enterprise Alliance (SEA) was         SEA engages its community of established enterprises
born.                                                          with a robust advocacy strategy to help policy-makers
                                                               understand the importance of social enterprise as a tool
Since its inception, SEA has served as North America’s         for tackling key social challenges and to design relevant
leading association for the field. Our members are             policies and initiatives.
motivated above all else to improve society using
the tools of business. During our existence, we have           SEA also enlists supporters within the field, including
seen a radical positive shift in public interest in social     funders, lenders, social capital investors, educators,
entrepreneurship.                                              researchers and technical assistance providers to
                                                               engage in this vital agenda and to help us shape a
Our ultimate vision is that one day, businesses created        conducive business and political climate in support of
to advance a social mission comprise a significant             social enterprise.
portion of the total number of businesses started and
operated.




                                                                      help accelerate the transition
                                                                      to a more sustainable world.
                                                                      The Social Enterprise Alliance is building
                                                                      the largest community of organizations
                                                                      advancing social or environmental
                                                                      missions using business methods.


                                                                      join the movement
                                                                      Become an SEA member during the
                                                                      Summit and get 10% o . Be sure to sign
                                                                      up at the SEA exhibit table!

                                                                      After the Summitt, sign up at:
                                                                      www.se-alliance.org.
Defining the Movement                             7
                                                            answering questions about social enterprises

What is a social enterprise?                                   Why do people launch social enterprises?
A social enterprise is an organization or venture that         Many nonprofit organizations see social enterprise
achieves its primary social or environmental mission           as a way to reduce their dependence on charitable
using business methods. The social needs addressed by          donations and grants while
social enterprises and the business models they use are        others view the business
as diverse as human ingenuity. Social enterprises build a      itself as the vehicle for
more just, sustainable world by applying market-based          social change. Whether            Download a timeline of key
strategies to today’s social problems.                         structured as nonprofits         events in the evolution of the
                                                               or for-profits, social             social enterprise sector:

What is the Social Enterprise Alliance?                        enterprises are simply
                                                                                                  www.se-alliance.org/
                                                               launched by social
The Social Enterprise Alliance is the only member                                                        evolution.pdf
                                                               entrepreneurs who want
organization in North America to bring together the
                                                               to improve the common
diverse field of social enterprise. It serves as advocate
                                                               good and solve a social
for the field, hub of information and education, and
                                                               problem in a new, more lasting
builder of a vibrant and growing community of social
                                                               and effective way than traditional approaches. They
enterprises.
                                                               are conceived and operated by visionary entrepreneurs
                                                               who recognize potential where others may not see it
Are all social enterprises nonprofits?                         and who apply discipline, pragmatism, courage and
The social enterprise movement includes both nonprofits        creativity to pursue their solution in spite of all obstacles,
that use business models to pursue their mission and           toward a world that is more abundant, secure and
for-profits whose primary purposes are social. Social          inclusive for all.
mission is primary and fundamental; the organizational
form depends on what will best advance the social
mission.
                                                                   Your social enterprise needs a business plan.
Where do “social entrepreneurs” fit in?
                                                                           You need Business Plan Pro.
Social entrepreneurs are individuals who pursue
opportunities to create pattern-breaking change in
inequitable systems, whether through social enterprises              Business Plan Pro® Social Enterprise Edition
or other means.                                                      SOFTWARE FEATURES

What about corporate social responsibility?                              More than 500 Sample Plans
                                                                         Over 8000 Industry Ratio Reports
Many companies whose primary purpose is to create                        EasyPlan Wizard®
value for ownership are also committed to adopting a                     Print to PDF, MS Office, or your printer
wide range of socially and environmentally responsible                   Customized instructions while you write your plan
practices in their operations. Because their social                      Built-in Spell Check, Search & Replace, Enhanced Text
missions are not primary, they are not considered social                Editing and more
enterprises.                                                             Integrated financials for running “What-if?” scenarios
                                                                         Vista Compatible

What are the kinds of business models that social
enterprises use?                                                                          Visit our exhibition table for a demo!
Social enterprises use an array of business models                                           SEA Members: $174
for the common good, including: retail, service and                                          Regular: $199
manufacturing businesses that help people overcome                                           Order online: www.se-alliance.org
employment barriers; contracted providers of social and                                      Or call: 877.886.0998
human services; fee-based consulting and research
services; community development and financing
operations; and even technology enterprises.
Hotel Floorplan         8
                         ATRIUM LEVEL
                                                              San Francisco

                                                        5 Embarcadero Center
                                                        San Francisco, CA 94111
                                                        Phone: 415.788.1234




                                                  Bay Level

Atrium
Board Room A




                                                                       Seacliff A/B
                                                                       Seacliff C
                                                                       Seacliff D
                                                                       Golden Gate
                                                                       Marina
                                                                       Bayview A
                        STREET LEVEL                                   Bayview B




                                                                PACIFIC LEVEL




Grand Foyer: REGISTRATION & EXHIBITS
Market Street Foyer: NETWORKING AREA & EXHIBITS
Regency A: SEA OFFICES
Grand Ballroom                                                            Pacific B/C
                                                                          Pacific N/O
                                                                          Pacific L/M
Schedule                     9


   For complete details about every event please see our online program
                                                                                                                                       SeSSION TRACk keY
                                                                                                                                        i    Investment & finance
   Booklet at: h t t p : / / w w w. s e - a l l i a n c e . o r g / s u m m i t _ 1 0 p r o g r a m . p d f                             m    Models & Strategies


   progrAm SCHeduLe
                                                                                                                                        p    Policy & Advocacy
                                                                                       san Francisco, ca                                L    Leadership development & education
                                                                                       APRIL 28-30, 2010                                C    Communications & Storytelling




   Tuesday, april 27
   1:00pm–5:30pm  Finding Common Ground: Job Creation and/or                                                  L     preview the new recruits documentary                                 golden gate
                  Job Training Social Enterprises*                                                            i     social enterprise angels Forum                                          Bayview B
   12:00pm-6:00pm Social Enterprise World Forum Meeting*                                                      m     the dc central kitchen growers consortium – a new way to Fish           seacliFF d
                                                                                                              i     tools for Financing social enterprises                                 paciFic l/m

   Wednesday, april 28                                                      * invitation only
                                                                                                              m     using technology to scale: success stories in Bringing transparency
                                                                                                                    to global value chains                                                  seacliFF c
   REGiSTRaTion dESk opEn 7:00am–7:00pm
   9:00am–12:00pm Tour Package 1 — ashbury images, Global Exchange,                                           4:00pm–4:15pm transition time
                   pedal Revolution                                                                           4:15pm–5:15pm Keynote SpeAKer: Chip Heath, co-author of switch:
   10:00am–3:00pm Tour Package 2 — people’s Grocery, GRid alternatives,                                                           how to change things when change is hard           grand Ballroom
                   Brower Center, Rubicon Bakery                                                              5:15pm–6:30pm Break
   12:30pm–5:30pm Pre-conference Build Your Venture from the Mission Up! GoldEn GaTE                          6:30pm–7:45pm BAnquet dinner & LeAderSHip AwArdS                       grand Ballroom
   1:00pm–4:00pm Pre-conference are We Making a difference?                                                   7:45pm–8:45pm pLenAry pAneL — shaping a new economy
                   Exploring Social impact Measurement and Evaluation     SEaCliFF C                                              (what are we aiming for?)                          grand Ballroom
   1:00pm–4:00pm Pre-conference is it Right For You?                                                          8:45pm –11:30pm SoCiAL enterpriSe Summit pArty featuring “wake
                   an introduction to Social Enterprise                   SEaCliFF d                                              the dead,“ a celtic all-star grateful dead Jam Band     Bayview a/B
   1:00pm–4:00pm Tour Package 3 — Community Housing partnership ,
                   CVE, Mission pie, Treasure island (Toolworks)
   1:00pm–4:00pm SEa Board Meeting                                    BoaRd RooM a
                                                                                                              fRIdAY, APRIL 30
                                                                                                              registration open 7:30am–1:00pm. exhiBits open 8:00am–4:00pm.
   5:00pm–7:00pm Social EnTErPriSE ShowcaSE & rEcEPTion                      aTRiUM
                                                                                                              7:30am–9:00am continental Breakfast                                     grand Ballroom
   7:00pm–12:00am Young professionals party                                   offsite
                                                                                                              7:30am–8:30am chapter and affinity group meetings                       grand Ballroom
   7:00pm          dine-arounds                                               offsite
                                                                                                              8:30am–9:00am membership meeting/networking                             grand Ballroom
                                                                                                              9:00am–10:00am BReAkOUT SeSSIONS IV
   Thursday, april 29                                                                                         p      assessing impact for investing public Funds in social enterprise      seacliFF a/B
   REGiSTRaTion opEn 7:00am–7:00pm. ExHiBiTS opEn 8:00am–4:30pm.                                              i      Burning a hole in the Fog – shedding light on the avant-garde
   8:30am–9:45am Opening plenary Catalyzing the Field (How does the public                                           legal structures for social enterprises                                 Bayview B
                         sector support social enterprise in the United kingdom,                              L      “coming up For air” how to work smarter, not harder, to advance
                         Canada and the United States?)                      GRand BallRooM                          your organization                                                         marina
   9:45am–10:00am Transition Time                                                                             m      design and test your Business model Before you plan your Business Bayview a
   10:00am–11:00am BreakOuT sessiOns i                                                                        i      innovative models for scaling social enterprise                        paciFic l/m
   c     Building Buzz for Your Social Enterprise: low-Cost, High-impact                                      C      kitchens with mission – how to document and share a
         Marketing                                                                SEaCliFF a/B                       successful social enterprise model                                     paciFic n/o
   i     disruptive philanthropy: Empowering individuals & Crowds                  paCiFiC n/o                i      social enterprise angels Forum                                          seacliFF d
   M     localizing Enterprises internationally: How Context Matters in the                                   m      social enterprises in africa                                            seacliFF c
         Replication and international Transfer of Social Enterprises            GoldEn GaTE
                                                                                                              i      social enterprise loan Funds expedite private Financing                paciFic B/c
   P     purposeful purchasing: new Market opportunities for Social
         Enterprise Through procurement                                             BaYViEW a                 C      stories from australian social enterprises: key learnings
                                                                                                                     from the Journeys of practitioners                                   golden gate
   i     Recycling your Economic Model for new Growth                               SEaCliFF C
                                                                                                              10:00am–10:30am transition time
   M     Screening and Selection for Strategic Success                             paCiFiC l/M
                                                                                                              10:30am–11:30am BReAkOUT SeSSIONS V
   i     Social Enterprise angels Forum                                             BaYViEW B
                                                                                                              L     developing a career in social enterprise                              golden gate
   M     Social Enterprise in Emerging Markets                                        MaRina
                                                                                                              m     seven strategic Blunders: why social enterprises Fail and
   M     Think about it Early: legal and Tax Basics for Social Enterprise          paCiFiC B/C                      entrepreneurial nonprofits stumble                                       Bayview a
   l     Transforming dreams into action: Young Social Entrepreneurs                SEaCliFF d                L     social enterprise and corporate partnerships                            paciFic n/o
   11:00am–11:30am Transition Time                                                                            i     social enterprise angels Forum                                           seacliFF d
   11:30am–12:30pm BreakOuT sessiOns ii                                                                       m     social enterprises in the middle east & north africa                       marina
   P     Can You Hear Me now? influencing policymakers to Hear Your Call                                      p     state and local government efforts to support social enterprise
         for increased Support                                                     paCiFiC n/o                      & social innovation                                                     paciFic l/m
   l     Good Board Governance – an aspect of Risk Management                       SEaCliFF d                i     sustainable impact investing exchanges                                  paciFic B/c
   M     Green Business, Worker Co-ops, anchor institutions, and                                              C     track and express your success using leading edge technology tools Bayview B
         Social Enterprise: the Cleveland Experience                                  MaRina
                                                                                                              m     where to Begin: the use of collaboration in social enterprise,
   M     Growing Your Social Enterprise: Business planning                          BaYViEW a                       tools for complex environments                                         seacliFF a/B
   c     income & outcomes: innovative data Management, Metrics and                                           m     youth-based ventures from around the world                               seacliFF c
         Models for SE’s                                                           paCiFiC l/M
                                                                                                              11:30am–12:00pm transition time
   M     Recycling Ventures                                                         SEaCliFF C
                                                                                                              12:00pm–1:00pm lunch                                                    grand Ballroom
   M     Social Enterprise in South East asia                                    GoldEn GaTE
                                                                                                              1:00pm–1:45pm Keynote SpeAKer: dan pallotta (thinking different: how does
   i     The l3C: Social Enterprise’s powerful, new Capital Formation Tool         paCiFiC B/C                                    the way we’ve been taught to think about charity and social
   i     To profit or not to profit: Methods of assessing Financial                                                               change stand in the way of the causes we love?) grand Ballroom
         profitability of SE’s                                                      BaYViEW B                 1:45pm–2:45pm pLenAry pAneL — thinking Bigger (what does “scaling”
   l     What’s Hot & Why You Should Care: an ignite-Style overview of                                                            really mean?)                                       grand Ballroom
         Hot Trends impacting Your Social Enterprise                              SEaCliFF a/B                2:45pm–3:00pm pASSing tHe BAton 4th social enterprise world Forum, south
   12:30pm–1:30pm lunch/WOrld café                                                     aTRiUM                                     africa; social enterprise summit 2011, chicago, il grand Ballroom
   1:30pm–1:45pm Transition Time                                                                              3:00pm–3:30pm Break
   1:45pm–2:45pm PlEnary PanEl – Engaging all Sectors (Can systems thinking                                   3:30pm–6:30pm sea Board meeting                                           Board room a
                         help us gain traction?)                             GRand BallRooM                   3:30pm–6:00pm Tour Package 4 — glide memorial church, yo!
   2:45pm–3:00pm Transition Time                                                                                                  youth outlook, delancey street Foundation
   3:00pm–4:00pm BreakOuT sessiOns iii                                                                        3:30pm–6:00pm Tour Package 5 — renaissance entrepreneurship center,
   M      Build a Venture in 60 Minutes – Strategies for proof of Concept,                                                        reliatech, goodwill
          networking and Early Funding                                              BaYViEW a                 6:00pm              Tour Package 6 — Baseball and social enterprise
   P      Creating an Enabling policy Framework for Social Enterprise              paCiFiC n/o
   l      Entrepreneurial Thinking: it’s an organizational Cultural Thing         SEaCliFF a/B                SATURdAY, MAY 1
   c      Happily Ever after: The art of Cause Storytelling                           MaRina                                     california sage competition                                    oFFsite
   c      Measuring Social Return on investment: a Case Study on                                                                 seattle social enterprise visit program (may 1-4)              oFFsite
          Using this Tool.                                                         paCiFiC B/C




2010Summit_MiniBroch_4.25x6-PREFERRED_edited.indd 2                                                                                                                                          4/8/10 8:16 AM
Exhibitor Spotlight           10
                          booths are open Thursday 29, 8am-4:30pm & Friday 30, 8am-4:00pm

Stanford Social Innovation Review                             Nonprofits’ Insurance Alliance of California
ssireview.org                                                 insurancefornonprofits.org
SSIR is an award-winning journal for executives at            The Nonprofits Insurance Alliance Group is composed of
nonprofits, foundations, and socially responsible             four distinct 501(c)(3) nonprofit organizations that provide
businesses. Published by the Center for Social                a broad range of reasonably priced liability insurance
Innovation at the Stanford Graduate School of Business,       coverages to other 501(c)(3) nonprofit organizations. The
SSIR bridges theory and practice, providing innovative        Group includes the Alliance of Nonprofits for Insurance,
solutions to social problems.                                 Risk Retention Group (ANI), and Nonprofits’ Insurance
                                                              Alliance of California (NIAC). NIAC and ANI work
FeelGood                                                      exclusively through insurance brokers. Please visit www.
feelgoodworld.org                                             insurancefornonprofits.org.

FeelGood transforms students into life-long
Changemakers. Our mission: End world hunger in                Partners for Change, Inc
our lifetime. Our process is simple: a grilled cheese         partnersforchange.net
sandwich. FeelGood empowers college students to run           Partners for Change provides tools and solutions for
non-profit Delis on their campuses, specializing in grilled   nonprofits to build capacity and operate more effectively.
cheese sandwiches. At these Delis, students develop the       We are authorized distributors for a new, affordable
skills necessary to run a business and initiate dialogue      web-based application called TouchStone for Nonprofits.
about hunger, and our responsibilities as global citizens.    This innovative software provides all the knowledge,
                                                              structure and system solutions necessary to build a
IdeaEncore Network                                            strong, efficient, and sustainable organization. Come
ideaencore.com                                                visit us and discover how to take your nonprofit “to the
                                                              clouds”!
IdeaEncore Network (www.ideaencore.com) is an online
learning marketplace (like eBay or iTunes) for nonprofits,
social enterprises and those who support them to share,       Practice Pay Solutions
sell, and buy all types and forms of practical knowledge      practicepaysolutions.com
and information assets— including ready-to-use tools,         Practice Pay Solutions provides a complete suite
templates, training content, policies, procedures and         of ePayment and eCommerce tools to simplify
plans                                                         and automate day-to-day business. Thousands of
                                                              professionals accept credit cards, operate an online
Meridian University                                           cart and maintain a dynamic web presence with our
MeridianUniversity.edu                                        services and support. Through the latest technology and
                                                              education, we fulfill your operational demands while
Meridian University offers Bachelor’s Completion and          ensuring the success and sustainability of your practice.
Graduate Degree Programs that educate students                www.practicepaysolutions.com
to engage the professions of Psychology, Business,
Education, and the Arts in creative and transformative
ways. These degree programs provide a cumulative,             RainWorks OmniMedia LLC
emergent, and integrated curriculum, empowering               rainworksomnimedia.com
the student’s transformation both personally and              RainWorks OmniMedia LLC is a producer of traveling
professionally. Meridian offers its Bachelor’s, Master’s,     museum exhibitions for science and natural history
and Doctoral programs in two formats: Residential and         museums, and events for the parent and teen markets.
Hybrid learning format.                                       This benefit company aims to make rain for girls
                                                              literacy and clean water programs in Asia and Africa
                                                              through its benefit recipients: Room To Read, CAMFED
                                                              USA, water.org, Charity: Water and Action Aid. www.
                                                              rainworksomnimedia.com
Exhibitor Spotlight continued            11
                          booths are open Thursday 29, 8am-4:30pm & Friday 30, 8am-4:00pm

Rebuild Resources, Inc.                                      The npEnterprise Forum
rebuildresources.com                                         npEnterprise.net
Rebuild Resources produces a full line of custom             npEnterprise is the official listserv partner of the Social
apparel and branded promotional items such as                Enterprise Alliance. With almost 7000 subscribers
logoed t-shirts, polos, hats, tote bags, pens, mugs, flash   worldwide, npEnterprise has become the leading online
drives and awards. Our businesses provide transitional       resource where nonprofit managers go to discuss and
employment for people recovering from chemical               learn more about earned income strategies. It has been
dependency and serve as the economic engines which           highlighted in major publications including the Chronicle
sustain our growth.                                          of Philanthropy and the Stanford Social Innovation
                                                             Review. It is owned and operated by Rolfe Larson
The Coaches Training Institute                               Associates (www.RolfeLarson.com); the moderators are
thecoaches.com                                               Rolfe Larson and Michael Whitehead-Bust.
Changing People Changing Business
Changing Lives...                                            Care2
Engaging in powerful conversations, creating                 care2.com
alignments, and working in collaboration to inspire staff    With over 12 million members, Care2 is the largest
and grantees are cornerstones to CTI’s groundbreaking        online social network for people who want to “make
Co-active coach and leadership skills model-- taught         a difference.” Care2 is a preferred vehicle for social
globally in 14 countries and internally in nonprofits and    enterprises seeking to engage with conscious
Fortune 100 corporations. Experience the CTI difference      consumers, especially civically active, well-educated
                                                             women whose purchases and donations support the
Third Sector Foundation Uganda                               environment, human rights and other causes.
Third Sector Foundation is an apex body that promotes
social economy by providing a range of Social                Aperio
Enterprises that includes Sales and Marketing of social      aperio.us
enterprise products such as arts and crafts there by         Aperio is a management consulting firm based in the
creating enterprise, employment and empowerment of           U.S. and Canada that works exclusively with the social
many underivested and underprivileged communities in         sector. Our objective is to enable our clients to recognize
Uganda.                                                      their most important challenges and opportunities, and
                                                             create and implement strategic solutions to address
Social Enterprise Alliance                                   them. Aperio’s services include strategic planning,
San Francisco Bay Chapter                                    partnerships and social entrepreneurship. Our clients
The SF Bay Chapter of the Social Enterprise Alliance was     are non-profit organizations, charities, government
officially established in November 2009 with the goals       agencies, associations, foundations, and social purpose
of: providing value to Bay Area social enterprises and       for-profit companies.
SF Bay Chapter members, being the go-to resource for
those involved in social enterprise in the Bay Area and
supporting advocacy for social enterprise. We invite you
to take full advantage of the educational, networking
and information exchange available to you as a
member of our SEA chapter and to get more involved by
joining our Google Group (http://groups.google.com/
group/sea-sfbay) and/or by volunteering to serve on a
committee. With your collaboration and contributions,
the SEA San Francisco Bay Chapter is defining the
movement and building the field, starting right here in
the Bay Area.
12




 Networking
Opportunities
Networking Opportunities                  13
                                                                      happenings at the Summit + Forum

The Summit was designed to provide plenty of                   Rubicon National Social Innovations
networking opportunities so you can make new                   Happy Hour
friends and find new colleagues. Take advantage                Wednesday, April 28, 7pm-9pm
of Summit meals, transition times, social events,              Location: 848 Folsom St, Suite 201, SF
and offsite happenings to connect with the people              Join us to mingle with friends old and new and enjoy
you’ve been wanting to meet.                                   scrumptious food and drinks from two of the Bay Area’s
                                                               premier social enterprises: Fresh Starts Catering, a
Social Enterprise Showcase & Opening                           program of Homeward Bound of Marin, and Rubicon
                                                               Bakery. Space is limited. Please RSVP by Friday, April 23rd,
Reception                                                      to RNSI@rubiconnational.org.
Wednesday, April 28, 5-7pm
Location: Atrium                                              Lunch/World Café
The SEA - San Francisco Chapter is hosting the Summit         Thursday, April 29, 12:30-1:30pm
2010 + World Forum kick-off event with a special reception Location: Atrium
featuring exhibits of social enterprises. During the          We are pleased to introduce this semi-structured
reception, community leaders and conference attendees         opportunity for conference attendees to further connect
are invited come see the breadth of the social enterprise     with speakers and one another over lunch around each
movement. Organizations will be displaying and sharing        of the conference tracks: Investment & Finance, Models &
information and networking about their social ventures        Strategies, Policy & Advocacy, Leadership Development &
at tables in the atrium lobby of the Hyatt. The Showcase      Education and Communications & Storytelling.
will feature brochures, photos, table top exhibits, and
other illustrations of products and services from these       Social Enterprise Summit Party
social ventures. In keeping with the Showcase theme           Thursday, April 29, 8:45-11:30pm
of “I left my heart in San Francisco”, attendees will get to  Location: Bayview A/B
vote for exhibiting organizations who best epitomize the      Featuring “Wake the Dead,” a Celtic All-Star Grateful Dead
following categories with their ventures: Most Innovative,    Jam Band! See the next page for more information about
Best Marriage of Mission and Money, Overall Sweetheart       “Wake the Dead” and other Summit entertainers!
(favorite) and Most Likely to Succeed.
Light hors d’oeuvres and cash bar will be provided.            Chapter & Affinity Group Meetings
                                                               Friday, April 30, 7:30-8:30am
Young Professionals Party                                      Location: Grand Ballroom
Wednesday, April 28, 7pm-12am                                  Find other social enterprise leaders and supporters in
Location: Temple Nightclub                                     your area! We’ll help you find your nearest SEA Chapter or
Join other young professionals for a party to celebrate        meet with others from your community who may want to
Social Enterprise! Come party with students and young          form a networking group.
professionals à la Social Enterprise. DJ Hey Man! will be
spinning in the context of the Third Social Enterprise World   SEA Membership Meeting & Networking
Forum – We will be celebrating the winners of the Next         Friday, April 30, 8:30-9:00am
Generation Awards. The San Francisco Bay Area Chapter          Location: Grand Ballroom
of the SEA in partnership with Sparkseed invite you to
                                                               Please join the SEA President, Board and SEA members at
join the movers and shakers of Social Enterprise in this
                                                               the annual meeting of members. Learn about becoming
energetic and inspirational experience. This event is open
                                                               an SEA member, meet your new board representatives,
to all. Please RSVP mindfully, space is limited. RSVP at
                                                               learn what SEA accomplished in the last year, and find out
http://socialenterpriseparty.eventbrite.com/
                                                               what’s ahead!
DJ Hey Man!, Darian Rodriguez Heyman (former E.D. of
the Craigslist Foundation) spins conscious R&B, hip hop,       California SAGE Competition
and downtempo grooves from around the world. Darian            Saturday, May 1, 7:30am-7:30pm
works with Michael Franti & Spearhead on their annual
                                                               Location: Hyatt Regency San Francisco Airport
Power to the Peaceful festival and his efforts on the dance
floor and off connect inspiration to action through music.     Students for the Advancement of Global Entrepreneurship
                                                               (SAGE) interscholastic tournament. http://sageglobal.org.
Networking Opportunities                 14
                                                                                                                    14
                                                                            Summit + Forum entertainment




        www.youthinarts.org/til-dawn.html                                      www.wakethedead.org

‘Til Dawn:                                                    Wake the Dead
Thursday, April 29, 6:30-7:30pm                               Thursday, April 29, 8:45-11:30pm
Location: Grand Ballroom                                      Location: Bayview A/B
during the Banquet Dinner and Leadership Awards               World’s Only Celtic All-Star Grateful Dead Jam Band
This 16-member a capella group, ages 14-18. is
                                                              As an expression of cultural joy, you can’t top an Irish
an inspiration for many young people, using a
                                                              wake. And what is a wake but a celebration—a toast
contemporary song list to make a cappella accessible
                                                              of appreciation—an expression of love—and a good
to audiences of all ages. ‘Til Dawn is widely recognized
                                                              party?
for exposing young audiences to this musical art, for
their vocal and performing abilities, and for impressing      So when eight top Bay Area musicians realized they
upon audiences the power, passion and capability of           shared as deep a love for the songs of the Grateful
youth. Youth in Arts is a non-profit organization that was    Dead as they did for traditional Celtic tunes, some
founded in 1970 in response to drastic reductions in the      brand-new music sprang up and started partying.
arts education budgets in public schools.                     Wake the Dead is a romp that flows seamlessly from
                                                              rock grooves to hot Irish reels, and from haunting airs
As a program of Youth in Arts, ‘Til Dawn performs
                                                              to achingly beautiful melodies familiar to Deadheads
regularly at public schools, benefits and a variety of
                                                              everywhere. “Sugaree” in waltz time, bracketed by an
community events, serving as an illustration of Youth in
                                                              ancient harp tune and infused with a poignant Celtic
Arts’ mission to expand the minds and open the hearts
                                                              longing. “Bertha” thundering out of “China Cat” on a
of children by enriching their lives with arts experiences.
                                                              mandolin tidal wave. The eerie lilt of the uilleann pipes,
In its sixteen year history ‘Til Dawn has appeared live
                                                              giving a glow to “Bird Song” as if it was always meant to
before 100,000+ people at over 300 events. They have
                                                              be there. Groove jams to keep the tie-dye swirling. Vocal
also sung live on KFOG 104.5 FM and KTVU’s “Mornings
                                                              harmonies that float like clouds. The music takes off,
on 2”. ‘Til Dawn has developed a repertoire that breaks
                                                              and the band follows, grinning all the way.
the boundaries between rock, pop, jazz, soul and R&B,
and provides an outlet for young people that celebrates       These aren’t worlds colliding—they’re worlds meshing,
the value of the arts and inspires children of all ages to    coalescing—creating a whole new world of possibility,
dream, create and reach out to others!                        and true to the spirits of the Grateful Dead and the
                                                              eternally hopeful Celts. Wake the Dead has wowed
                                                              concert and festival crowds from San Francisco’s Fillmore
                                                              Auditorium to the Oregon Country Fair. National radio
                                                              play and concert tapers are spreading the music wider
                                                              every day. The first album is a huge success, and the
                                                              second, Buckdancer’s Choice, is now everywhere on
                                                              Redwing Records. So kick back, join the party, and wake
                                                              the dead!
Networking Opportunities                   15
                                                                                                     dine arounds

Take advantage of our ever popular dine-arounds                 Dining Prices
from 7-9pm on Wednesday, April 28. Enjoy dinner                 For full menus and prices, be sure to check the
at a local restaurant with other Summit attendees!              restaurant website.
Sign-on to the Summit Network at http://                        Price scales for dine around restaurants are based on a dinner
summit2010.crowdvine.com/ to organize a group                   entrée item only.
for dining or check the registration bulletin board             $       Less than $10
for others looking to dine!                                     $$      $10.01-$20
Participants are responsible reserving space at the             $$$     $20.01-$30
restaurant and for the cost of their own meal. San              $$$$    Greater than $30
Francisco is full of wonderful dining options. Here you
will find a few recommendations within walking distance         MarketBar $$
of the hotel. Or, you can catch a trolley one block from        One Ferry Building, Suite 36
the hotel ($3 pp) to Pier 39 or Pier 41 and choose from         Phone: 415.434.1100 | http://www.marketbar.com
numerous eateries — a quintessential San Francisco
dining experience! For information about the Piers, and         Part of the recently renovated historic Ferry Building on
to see a list of dining and attractions, visit:                 The Embarcadero, offering a seasonal menu inspired by
                                                                the fresh produce at the farmers market.
http://www.pier39.com      &    http://www.pier41.com

Need help getting around? Be sure to check out San              Mexico DF $$$
Francisco’s trolley information at:                             139 Steuart Street
http://www.sfcablecar.com/                                      Phone: 415.808.1048 | http://www.mex-df.com
                                                                Mexico DF serves authentic Mexican cuisine prepared
                                                                with fresh, seasonal, often locally sourced and organic
          Summit 2010 Social Network                            ingredients. The DF designation (Distrito Federal)
         www.summit2010.crowdvine.com                           references the Mexico City culinary regionalism that the
                  expand your Summit networking.                menu showcases.
                   SEARCH
                     attendee photos & profiles                 Perry’s on the Embarcadero $$$
                       CONVERSE                                 155 Steuart Street
                        discussion board                        Phone: 415.495.6500 | http://www.perryssf.com
                         PLAN                                   Known for its classic American food, its warm
                         interactive calendar & activity wall   personable service and a fun, bustling bar.
                        Get connected. Stay connected.
                                                                The Plant Café Organic $$
                                                                Pier 3, Suite 108,The Embarcadero
                                                                Phone: 415.984.1973 | http://www.theplantcafe.com
                                                                Solar powered waterfront café and restaurant, 100%
                                                                organic ingredients, local farms. Fresh juices, salads,
                                                                sandwiches, pizza, sustainable food, organic poultry,
                                                                beer, wine, cocktails.

                                                                Waterfront Restaurant $$$$
                                                                Pier 7, The Embarcadero
                                                                Phone: 415.391.2696 (for reservations)
                                                                http://www.waterfrontsf.com
                                                                 Featuring fresh seafood and California cuisine. Zagat
                                                                “Restaurant of Distinction” award winner.
Leadership Awards              16


As part of our shared commitment to highlighting The following 2010 Leadership Awards will
exemplary practice, the Social Enterprise Alliance  be presented:
is pleased to present the 2010 Social Enterprise
Awards. These prestigious awards honor superior     The Social Enterprise Leadership awards (domestic
achievement, visionary leadership and high-         and international) are presented to the nominees who
impact innovation in social enterprise, and provide most clearly demonstrate the core characteristics of a
inspiring examples for the field.                   leader, including vision, courage, the ability to inspire
                                                             others, make good judgments and stay the course
What is a “social enterprise”?                               over time in leading and building an effective social
A social enterprise is an organization or venture that       enterprise.
achieves its primary social or environmental mission
using business methods.                                      The Social Enterprise Innovation award is presented
                                                             to the nominee(s) who has introduced a method of
Social enterprise includes both nonprofits and for-profits   advancing his or her primary social or environmental
that operate businesses to address critical problems         mission through entrepreneurial strategies that is
in the areas of education, environment, health, human        effective and genuinely unique, either not done before or
rights, at-risk youth, employment and workforce              not previously applied to social enterprise.
development, women’s economic empowerment, and
many others.                                                 The Next Generation Social Entrepreneur award
                                                             recognizes the outstanding work of a leading social
                                                             entrepreneur in the United States, aged 35 or under.
                                                             The selected individual will be a successful practitioner
                                                             whose contributions to the field of social enterprise
                                                             has had far reaching impact and is helping to define a
                                                             new generation of social entrepreneurs. For 2010, the
                                                             Alliance has chosen to present the award to two Next
                                                             Generation winners.




                                                                               Banquet Dinner &
                                                                          Leadership Awards Ceremony:


                                                                             Thursday, April 29,
                                                                               6:30-7:45pm
                                                                              Grand Ballroom
Leadership Awards               17


                       Leadership Award                                                      Leadership Award
                       (domestic)                                                            (international)
                       Barrie Hathaway                                                      Sunny Bhattacharjee
                       The Stride Center                                                    Technable Solutions Pvt. Ltd.
                       www.stridecenter.org                                                  www.technable.in
                         Barrie Hathaway is the                                              Sunny Bhattacharjee is Founder
                         Executive Director for the                                          Director of Technable Solutions Pvt.
                         Stride Center an Oakland                                            Ltd., a for-profit social enterprise
                         based workforce development                                         based in Kolkata, India. Technable
                         nonprofit organization providing                                    delivers an end-to-end solution
information technology career and job placement                        involving job opportunity awareness development,
assistance to extremely low income individuals with                    career counseling, employability assessment, training
barriers to employment. The Stride Center operates a                   needs analysis, need-based training and providing
social venture business, ReliaTech providing technology                employment linkage (in that order) to marginalized
consulting services to individuals and small to medium                 youth at an affordable price by forming an ecosystem
size businesses. A former supply chain management                      of corresponding stakeholders and thereby attempts
executive in the high technology sector, over the                      to address and resolve one of the most critical
last twenty-five years Mr. Hathaway has worked for                     problems facing India, unemployment. Prior to
computer and telecommunications firms including                        Technable, Sunny had 18 years of extensive experience
Sun Microsystems, Bay Networks and Marconi                             in Telecommunications and IT industries in the USA
Communications. Barrie is the president of the board of                spanning from hands on systems development and
directors for Care Through Touch, a homeless services                  solutions implementation to corporate management
nonprofit in San Francisco and president of the board of               and then entrepreneurship. Sunny started his
directors of the Community Technology Network of the                   entrepreneurial journey in 1994 in Richardson, TX. Since
Bay Area. In addition, he is an appointed member of                    then he has been in the boards of several start ups.
the Richmond Workforce Development Board. Barrie is                    Sunny holds an MS in Computer Science Engineering
alum of the Leaderspring Executive Fellows program and                 from the University of Texas at Arlington and a BS in
a graduate of the University of San Francisco where he                 Mechanical Engineering from NIT, Rourkela, India.
completed a B.S. in Organizational Development and a                   Technable’s mission is “Enabling People, Empowering
Master of Nonprofit Administration.                                    Business, Enriching Society”.


                        greening your conference.
                        SEA is working to be socially responsible by
                        reducing the environmental impact of the
                        Summit. Here’s what we’re doing this year:

                        • Full program book available online-only
                        • Attendee list & Summit Network provided
                        online for networking
                        • Conference materials in recycled folders
                        instead of tote bags
                        • Water carafes instead of bottled waters
                        • Name badges collected & reused
                        • Bed linens and towels replaced for guests
                        by request only
18

                         Innovation
                         Stacy Ratner                                                          Next Generation
                         Open Books Ltd.                                                       Jodi Rosenbaum
                         www.open-books.org                                                    More Than Words
                                                                                               www.mtwyouth.org
                           In 2006, Stacy Ratner founded                                        More Than Words
                           Open Books Ltd., a nonprofit                                         (MTW) is a social
                           social venture dedicated to                                          enterprise that
                           enriching lives through reading,                                     empowers youth who
                           writing, and the INNOVATIVE                                          are in the foster care
power of used books. Beginning in her basement, the                                             system, court involved,
organization set about collecting used books to sell        homeless or out of school, to take charge of their lives
in its retail bookstore and using the proceeds to help      by taking charge of a business. Jodi Rosenbaum piloted
fund its signature literacy programs for students of all    MTW as an online bookselling venture with a few
ages. Today, Open Books has grown to encompass 4            teenage boys in foster care in 2004, and then worked
signature programs, 10 program locations (including         with youth to launch and grow MTW into a vibrant retail
3 full classrooms at what the press has dubbed “the         and online bookstore, café and transformational vehicle
most beautiful bookstore in Chicago,”), 7,000 hours of      for youth that includes intensive case management and
annual program time, 4,000 students served, 3,000           transitions services. Jodi has over 14 years of experience
volunteers, 9 full-time staff, and more than 300,000        working with youth in the juvenile justice system, public
books put towards literacy instead of landfill. Prior to    schools and youth development field, including with
her work with Open Books, Stacy spent a decade as a         Teach For America. Jodi has a political science degree
for-profit serial entrepreneur and helped take 3 startup    from Emory University with a focus on juvenile justice
companies from idea through a combined total of $30         policy and a master’s in education in risk and prevention
million in committed venture funding. She holds degrees from Harvard. She has taken supplemental coursework
in literature and law from Brandeis University and          in Business and Social Enterprise at Harvard and MIT,
Boston College Law School, and a Certificate in Nonprofit and served as a guest speaker at Bentley and Babson
Management from Northwestern University’s Kellogg           Universities, the Social Enterprise Alliance, and Teach
School of Management. Stacy is a 7-time Winner of           For America conferences. She serves on boards of both
National Novel Writing Month and monitor for Blogathon, the Arlington Area and MA State Department of Children
and looks forward to welcoming all of you at Open           and Families as well as the MA chapter of the Social
Books when you visit Chicago!                               Enterprise Alliance. She was selected as the Advocate of
                                                            the Year by the MA Providers’ Council and MTW received
                                                            the People’s Choice Award at the 2007 SEA Conference,
                                                            and was selected as a Social Innovator in 2009 by the
                                                            Social Innovation Forum. Jodi is passionate about her
                                                            work and in her limited free time loves hiking with her
                                                            dog and husband.
Leadership Awards                19


                          Next Generation
                          Suzanne Smith
                          Social Impact Architects

                           Suzanne Smith defines her
                           career by being an “architect of
                           ideas.” Suzanne brings more
                           than a decade of experience at
                           not only generating innovative
                           ideas, but building successful
                           programs and initiatives within
the social sector. She started her career in government
relations for Phoenix House and the American Heart
Association. While at Phoenix House, she worked
closely with nonprofits and government organizations
in Dallas, Austin, and Houston/Galveston. While at the
Heart Association, she championed the early efforts to
build an integrated and outcome-driven platform that
endeavored to combat childhood obesity. In that role,
she co-founded the Alliance for a Healthier Generation
and worked on building strategic alliances with like-
minded organizations, such as the National Football
League, the Center for Disease Control and Prevention,
and the National Governors Association. In addition
to a love for the nonprofit sector, she also has an MBA




                                                              Subscribe
from Duke University’s Fuqua School of Business where
she was the CASE (Center for the Advancement of
Social Entrepreneurship) Scholar. Before starting Social
Impact Architects, she was a Senior Consultant with the
Washington DC-based firm, Community Wealth Ventures.
She was recently awarded a research fellowship at the
Center for the Advancement of Social Entrepreneurship
at Duke University and was selected into the prestigious
                                                               to Social Change
Society of Organizational Learning (SoL) founded by                  Subscribe to Stanford Social
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21




Education
Education          22
                                                                                       pre-conference workshops

Build Your Venture from the Mission Up!                            Is it Right For You? An Introduction to Social
Wednesday April 28, 12:30pm-5:30pm                                 Enterprise
Location: Golden Gate                                              Wednesday April 28, 1-4pm
Price: $269 SEA Members, $299 for all others                       Location: Seacliff D
Note: you must register for this workshop through Criterion        Price: $40 SEA Members; $45 for all others
Ventures website:
http://criterionventures.com/ht/d/sp/i/2108/pid/2108               With the momentum for social enterprise growing locally,
(lunch is included)                                                nationally and around the world, how do you know if
                                                                   it’s right for you and your organization? This interactive,
Structure Lab is an easy-to-engage, day-long process
                                                                   three-hour workshop will:
that helps social ventures take advantage of innovations
in capital formation, revenue streams, corporate forms,            • Provide an overview of key concepts and current trends
and independent regulation to promote and protect                  in social enterprise
values and mission. Click to experience the Structure              • Help you clarify your goals in exploring social
Lab. With support from Hanson Bridgett LLP, Criterion              enterprise
designed Structure Lab to explore the range of legal               • Assess your current readiness and capacity to launch
structures available for your venture, whether it’s still on       a successful social enterprise
the drawing board or poised for growth. Come create                • Identify potential opportunities that build on your
the optimal legal structure for your social venture to             resources and strengths
thrive.                                                            • Avoid the most common challenges
Facilitator: Jackie VanderBrug, Criterion Ventures                 • Develop an action plan of next steps for your
                                                                   organization
Are We Making a Difference? Exploring
                                                                   Participants will leave with a toolkit for further
Social Impact Measurement and                                      exploration of social enterprise. Included with the
Evaluation                                                         workshop is a one-hour free follow-up phone
Wednesday April 28, 1pm - 4pm                                      consultation with the facilitator for individuals and
Location: Seacliff C                                               organizations who want to further explore their
Price: $50 SEA Members; $55 for all others                         readiness.
(This workshop has a minimum requirement of 40 participants)
Increasingly, social enterprise organizations are                  Previous participants who are new to social enterprise
being asked to provide more than outputs when                      have described this workshop as an ideal introduction to
communicating the effects and impacts of their work.               the conference, helping them to select the sessions that
This shift to collecting data on outcomes presents many            will be of most value in moving their work forward.
new opportunities as well as challenges. Understanding             Facilitated by: Janine Vanderburg, J.D., President, JVA
how an organization is making progress towards its                 Consulting, and Regional Facilitator for the National Center for
goals, is critical for obtaining funding, being competitive,       Social Entrepreneurs. She has facilitated this pre-workshop
and making adjustments to their strategy. Participants             session at the two past SEA conferences.
will learn new ways of designing and implementing a
measurement and evaluation system that produces
meaningful, timely, and actionable information for
multiple stakeholders. Content includes definitions of
terms and concepts, theory of change and logic models,
overview of performance measurement and evaluation
approaches, developing strategic evaluative questions,
and an introduction to various data collection methods
and reporting strategies.
Facilitators: Hallie Preskill, Ph.D., Executive Director of the
Strategic Learning and Evaluation Center
Jennifer Splansky, Senior Consultant, FSG Social Impact Advisors
Education         23
                                                                                    social enterprise tours
See social enterprise at work in San Francisco
and the Bay Area! On-site registration available            Tour 2 | continued
if space allows — check at the conference
                                                            Brower Center, one of the Bay Area’s most advanced
registration desk. Tours leave from the hotel lobby
                                                            green buildings, is an inspiring home for environmental
on time.
                                                            and social action, combining both offices and program
                                                            facilities in a 50,000 square-foot space.
Tour 1 | Wednesday April 28, 9-12pm
Price: $50                                                  Rubicon Bakery is one of the most well known
 Ashbury Images rebuilds lives one shirt at a time by       examples of social enterprise in action. Rubicon Bakery
 providing paid employment, job training, and supportive    has been providing jobs, training, and hope to those in
 services to at-risk youth recovering from poverty,         need since 1993 through the operation of a wholesale
 substance abuse and homelessness. Ashbury Images is        bakery specializing in all natural, handcrafted desserts.
 part of New Door Ventures, a youth development social      Rubicon Bakery is based in Richmond, California, one of
 enterprise                                                 the most economically challenged neighborhoods in the
.                                                           San Francisco Bay Area. With a wide range of delicious
 Global Exchange is a membership-based international        products including cakes, tarts, marshmallows, and
 human rights organization dedicated to promoting           other confections, it serves premium customers such
 social, economic and environmental justice around the      as Williams-Sonoma, Whole Foods, Costco, Andronico’s,
 world.                                                     and numerous independent grocery stores.

Pedal Revolution provides employment and job training
for at-risk youth in San Francisco who are taking steps         ChangeMatters is committed to a world of vibrant,
to improve their lives. It is one of only a few bicycle         sustainable, just, and inclusive communities. We
shops in the United States providing employment, job            help build social enterprises through advocacy,
training, and hope to young people. With the training           stakeholder organizing, strategic planning,
and guidance of professional mechanics, youth interns           marketing, fundraising, executive coaching, board
help assemble new bikes and help refurbish used bikes.          development, startup, venture management, and
Pedal Revolution is a social enterprise of New Door             performance measurement.
Ventures.
                                                                Combining small business skills with nonpro t and
                                                                public sector experience, we develop and strengthen
Tour 2 | Wednesday April 28, 10 am-3 pm                         enterprises that promote social, economic, and
Price: $75 (box lunch included)                                 environmental equity.
People’s Grocery is a community-based organization
                                                                Our clients and partners include public and private
in West Oakland that develops creative solutions to the         sector organizations working on sustainability,
health problems in the community that stem from a               community economic development, arts and
lack of access to and knowledge about healthy, fresh            culture, and international development. We have
foods. Their mission is to build a local food system that       raised over $65 million for nonpro ts; started,
improves the health and economy of the West Oakland             turned around, grown, or closed out a handful of
community.                                                      social enterprises; and have trained and advised
                                                                leaders in hundreds of organizations. Venture
GRID Alternatives has a mission is to empower                   entrepreneurs and management consultants, we
communities in need by providing renewable energy               work with passionate leaders to strengthen
and energy efficiency services, equipment and training.         organizations and achieve meaningful change.
Since 2001, GRID Alternatives has been working to bring
the power of solar electricity and energy efficiency to
low-income homeowners, and to provide community                 www.changematters.com
members with training and hands-on experience with
renewable energy technologies.
Education           24
                                                                           social enterprise tours continued

Tour 3 | Wednesday, April 28, 1-4pm                           Tour 4 | Friday April 30, 3:30pm-6:00pm
Price: $50                                                    Price: $50
Community Housing Partnership is a Tenderloin-based           Glide Memorial Church is located at Ellis and Taylor in
supportive housing provider. Visit Community Housing          the Tenderloin, in one of San Francisco’s harshest urban
Partnership (CHP), and learn about the success and            environments. Glide Foundation is an oasis that has
challenges of CHP Enterprises, the agency’s business          served the poor and disenfranchised for 45 years. From
arm that creates employment opportunities in the field        serving nearly one million meals a year, to operating
of property management for formerly homeless adults.          a professional medical clinic, to providing affordable
CHP Enterprises employs formerly homeless tenants             housing, to youth job training, to offering weekly spiritual
of the Supportive Housing Employment Collaborative            celebrations at Glide Church, and much more – Glide
(SHEC) which includes Community Housing Partnership.          touches the lives of many people. Glide has helped
Employees are hired in the capacity of desk clerks and        thousands of disenfranchised and poor people get back
maintenance staff for housing providers in San Francisco.     on their feet and find their way to jobs, housing and
Meet the Enterprise Manager, the CHP Director of              spiritual fulfillment.
Employment & Training, and several employees at
our newest supportive housing residence for formerly          YO! Youth Outlook is a media channel of New America
homeless single adults and families, the Arnett Watson        Media-the country’s first and largest collaboration of
Apartments.                                                   ethnic news organizations which was founded by the
                                                              nonprofit Pacific News Service in 1996. YO! produces
CVE is a social enterprise located in the heart of the        weekly radio spots, a 30-minute weekly TV program
South of Market District of San Francisco. Since 1986,        that airs locally and nationally, a quarterly magazine
CVE has served and empowered individuals with                 and a daily website. YO! works with 100 youth interns
mental health disabilities to reach their full employment     each year to build their media literacy skills and produce
potential through a broad range of training and support       multi-media reflecting youth perspectives on culture,
programs and hands-on work experience.                        education, criminal justice, immigration and other key
                                                              social and policy issues.
Mission Pie is a corner café, bakery, and neighborhood
gathering place in the Mission District of San Francisco.     Delancey Street Foundation is considered the nation’s
Every day they engage folks toward a deeper                   leading self-help residential education center for
relationship with and responsibility to the environments,     former substance abusers and ex-convicts with about
enterprises and people that sustain us. Through creative      1500 residents located in five facilities throughout the
choices in all aspects of the business, from an energy-       country: New Mexico, New York, North Carolina, Los
efficient kitchen to delicious Fair Trade/organic tea and     Angeles, and headquartered in San Francisco. Since
coffee to the reclaimed and recycled materials with           1972, Delancey has created 12 successful ventures that
which the café is constructed, Mission Pie is guided by       have trained residents in marketable skills, created
a commitment to environmental, social and economic            positive interactions between residents and customers
justice.                                                      in the community, and helped support the organization
Treasure Island (Toolworks, Inc.) has operated as             financially. Delancey’s successes have been touted
a social enterprise since its inception in 1975. The          in numerous print and visual media outlets including
organization operates a professional janitorial company,      The New York Times,
with over $5 million in contracts, and an outsourcing         Time Magazine, The
business- successfully employing over 150 individuals         Washington Post and
with disabilities, including those who are homeless,          Sixty Minutes.                Want more information?
                                                                                              For links to tour site
each year. The tour will focus on Toolworks’ latest                                          organization websites:
venture- managing and producing events on scenic
Treasure Island, in partnership with a for-profit event and
                                                                                            www.se-alliance.org/
catering company, Wine Valley Catering, and with the
                                                                                            summit_10tours.cfm
assistance of the Treasure Island Development Authority
of San Francisco. Enjoy the view while learning about
this unique private/public partnership.
Education   25
                                                                           social enterprise tours continued

Tour 5 | Friday April 30, 3:30pm-6:00pm                      Tour 6 | See times below
Price: $50
Renaissance Entreprenurship Center is the Bay Area’s         Baseball and Social Enterprise
premier resource for small business owners, providing        Friday April 30 6:00pm - end of ballgame
all the education, tools, access, and long-term support      Price: BART ticket to ballpark
that business owners need to succeed. For 25 years           Note: this tour is limited to 10 participants
we’ve played a vital role in the Bay Area, helping launch
                                                             Juma Ventures is a youth-run concession at AT&T
and grow over 4700 small businesses. Renaissance
strengthens communities by actively supporting the           ballpark. You may purchase your own ticket and stay
entrepreneur. Our graduates create jobs and tangible         for the baseball game afterward. Juma Ventures is a
contributions that ripple throughout a community with        powerful force for change for under-resourced youth
positive social impact. The work we do transforms            who are motivated to earn a college degree. Juma
communities, one small business at a time. Renaissance       youth engage in an innovative, award-winning program
has three offices in the Bay Area— San Francisco’s SoMa      that integrates employment in social enterprises, college
and Bayview neighborhoods, as well as in East Palo           preparation, and financial literacy/matched savings
Alto—serving both the individual and the community.          scholarships. Juma operates seven social enterprises,
                                                             employing youth in concessions for ice cream, coffee
ReliaTech, a social venture of The Stride Center, provides   and nuts at AT&T and Candlestick Parks in San Francisco,
on-the-job, hands-on technology training, a transition       the Coliseum and Warriors Stadium in Oakland,
path into the technology field, and employment for           Memorial Stadium in Berkeley, Qualcomm Stadium in
many Stride Center graduates. Services include on-site       San Diego, and the Infineon Raceway in Napa.
dispatched technical support to residential consumers
and small businesses, managed service for small              Tour on Your Own
and medium-sized businesses, and walk-in computer            Extra time in the Bay Area? Contact the enterprise
repair service at three locations. ReliaTech is a major      below and set up your own tour.
refurbisher of computers, helping the environment by         Shelley Norris-Alvarez, Program Director
diverting usable equipment and recycling equipment
                                                             shelleyn@buckelew.org | (415)457-6964
that is at the end of life.
                                                             Blue Skies Café, a green-certified social enterprise,
Goodwill of San Francisco, San Mateo and Marin               operates with the social objective of creating job
Counties, founded in 1916, serves individuals with           training and employment for people who have faced
significant barriers to employment by helping people         barriers to employment due to their mental illness.
transform their lives through the power of work. Its value   Blending social and commercial business practices, it
recovery enterprises focuses on the reuse and recycling      generate revenues to support Buckelew’s social mission
of used goods collected from 27 donations sites and          of creating jobs and housing; and it demonstrates
dozens of annual events, generating $26 million in           environmental values and sustainable resource
annual revenue. The tour will take visitors through the      practices. Blue Skies Café collaborates with local
33,000 square foot donations processing center where         business partners Rustic Bakery and Equator Estate
over 20 million pounds of donations are processed each       Coffees and Teas to create greater impact. By leveraging
year for sale in 16 stores, an outlet store and a rapidly    best-in-class local businesses to help create social
growing ecommerce store.                                     impact, Buckelew reduces its operating expenses, and
                                                             creates a highly replicable social enterprise model.
Succeeding at

  Social
  ENtErpriSE
     Hard-Won Lessons for Nonprofits and Social Entrepreneurs




“This is a must read for anyone starting or growing a social enterprise. The
lessons learned offer valuable, practical and real insights from pioneers
in the field. The frameworks and tools presented can be implemented
immediately to help drive success and expand your social impact.”
— Kriss Deiglmeier,
Executive Director,
Center for Social Innovation,
Stanford Graduate School of Business
Education          27
                                                                                                     book sales
Visit the Summit + Forum book booth and                                     Mission Inc.: The Practitioners Guide to
purchase the following titles for deep discounts                            Social Enterprise
off list prices!                                                            Kevin Lynch & Julius Walls, Jr.
                                                                            $12 | 30% off list price for Summit attendees!
             Succeeding at Social Enterprise                                 In this groundbreaking guide, Kevin Lynch
             the new book from the Social Enterprise                         and Julius Walls, Jr. draw on their own
             Alliance                                         hard-won experiences and those of twenty other social
             $24 | 40% off list price for Summit attendees!   enterprise leaders. Exploring ten key paradoxes of social
                                                              enterprises, they show how to navigate the extreme
              From the Social Enterprise Alliance, the
                                                              challenges and seize the tremendous opportunities
              organization dedicated to building a
                                                              these organizations present. Whether you’re looking for
robust social enterprise field, comes Succeeding at
                                                              guidance on choosing a structure, finding and hiring
Social Enterprise. This practical guide is filled with
                                                              talent, marketing, finances, operations, or scaling, this
the best practices, tools, guidance, models and
                                                              practical, accessible guide offers clear and compelling
successful cases for leaders (and future leaders) of
                                                              answers that light the way.
social ventures and enterprises. A groundbreaking
work, it brings together the knowledge and experience
                                                                           The Blue Sweater: Bridging the
of social enterprise pioneers in the field and some
                                                                           Gap between Rich and Poor in an
of today’s most successful social entrepreneurs to
                                                                           Interconnected World
show what it takes to implement and run an effective
                                                                           Jacqueline Novogratz
social venture or organization. The book features
real life examples, lessons learned and the core
                                                                            $12 | 20% off list price for Summit attendees!
competencies that are needed to run a social venture                         The inspiring personal memoir of a woman
in a nonprofit, highlighting such skills as managing and                      who has spent her life on a quest to
leading, business planning, marketing and sales, and          understand global poverty and to find powerful new
accounting.                                                   ways of tackling it. From her first stumbling efforts as a
                                                              young idealist venturing forth in Africa to the creation
                                                              of the trailblazing organization the Acumen Fund,
              End of the Rainbow: Increasing the              Novogratz brings us a series of insightful stories and
              Sustainability of LGBT Organizations            unforgettable characters — from women dancing in a
              through Social Enterprise                       Nairobi slum, to unwed mothers starting a bakery, to
              Nonprofit Enterprise and Self-                  courageous survivors of the Rwandan genocide, to
              Sustainability Team (NESsT)                     entrepreneurs building services for the poor against
             $14 | 30% off list price for Summit attendees!   impossible odds.
                End of the Rainbow introduces
social enterprise as an opportunity for some LGBT
                                                                           Uncharitable: How Restraints on
organizations to diversify their funding base, contribute
                                                                           Nonprofits Undermine Their Potential
to their financial sustainability and increase their social
                                                                           Dan Pallotta
impact. We explore the growing interest in LGBT social
enterprise around the world and the myriad of social                       $28 | 20% off list price for Summit attendees!
enterprise models LGBT organizations are undertaking.                        This book is for students, philanthropists,
We also explore the experiences and lessons learned                          nonprofit executives, institutional funders,
by LGBT organizations, and the challenges they face,          donors, and anyone who cares about the great causes
in developing and managing social enterprises. Finally,       of our time. It ventures where no other book on the
end of the rainbow recommends some ways that LGBT             nonprofit sector has dared to go. Where other well-
social enterprise can be fostered and supported in order      intended books suggest ways to improve performance
to realize its full potential.                                within the existing nonprofit paradigm, Uncharitable
                                                              argues that the paradigm itself is the problem, and calls
                                                              into question our fundamental canons about charity.
Education          28
                                                                                                         book sales

              Migrating from Innovation to                                     Boschee on Marketing
              Entrepreneurship: How Nonprofits are                             Jerr Boschee
              Moving toward Sustainability and Self-                           $10 |One-third off list price for Summit
              Sufficiency                                                      attendees
              Jerr Boschee                                                     Contains 21 columns written by Jerr
              $10 | 40% off list price for Summit attendees                    Boschee for the online magazine
               Jerr Boschee’s book covers the basic                            Social Enterprise Reporter. Individual
principles of social entrepreneurship, typical outcomes         sections cover topics such as leadership, marketing
experienced by the pioneers in the field, some common           fundamentals, entrepreneurial strategic planning,
stakeholder concerns, the single greatest obstacle              positioning strategies, overcoming customer
for nonprofits adopting or expanding entrepreneurial            resistance, strategic partnerships, pricing, marketing
strategies, and 14 critical success factors. The book also      communications, employee communications, customer
contains “A Practical Lexicon for Social Entrepreneurs”         service, market research and The Strategic Marketing
that defines more than 80 key terms and a selected              Matrix for Social Entrepreneurs®.
print and electronic bibliography.




                               investing in                            using                                     to provide
                    COMMUNITIES                               TECHNOLOGY                          OPPORTUNITY




        FOR ALL
                                                   www.ZeroDivide.org
Job Readiness Training
                          “A Best Therapeutic Practice”




                           The Social Enterprise Model
                       “A Best Vehicle for Implementation”
                                Larry L. Lindsey, M.S.




This book evokes needed discussions for community and economic
development efforts.
The Social Enterprise Model – much more than bricks and mortar! It is:
  · An investment in human capital – the potential of people
  · A best practice to address risk factors inherent to our most challenging
     urban communities
  · A best vehicle for not just economic and community development efforts,
     but for long-term behavioral change


                     For more information contact:
     F.I.R.S.T. Contractors, Inc. | P.O. Box 26136 | Richmond, VA 23260
                               fci@firstcontractors.org
                              www.firstcontractors.org
                               804.329.9669
Education        30
                                                                                           keynote speakers

Chip Heath, co-author of Switch: How to                      Thinking Different — How does the Way
Change Things When Change Is Hard                            we’ve been taught to think about charity
Thursday, April 29, 4:15-5:15pm                              and social change stand in the way of the
                                                             causes we love?
                      Chip Heath is a professor at
                                                               Friday, April 30, 1:00-1:45pm
                      Stanford Graduate School of
                      Business, teaching courses on            What if we have everything backwards? What are the
                      business strategy and organizations. big cultural prejudices that impede - even suffocate
                      He is the co-author (along with his     - real progress? Where are our philosophical blind
                      brother, Dan) of two books. Their        spots? What canons have we left unquestioned
                      most recent book, Switch: How to         that may be undermining our efforts at the most
                      Change Things When Change is
                                                               fundamental levels? This presentation will look at
                      Hard debuted at #1 on the New
                     York Times and Wall Street Journal        the economic apartheid that exists between the
                     bestseller lists. Their first book, Made nonprofit sector and the rest of the economy, how it
to Stick: Why Some Ideas Survive and Others Die, was           impedes the development of social enterprises, and
a New York Times and Business Week bestseller, and             how it keeps us from moving the needle on the most
was an Amazon Top 10 Business Book for 2007 for both           urgent social problems of our time.
editors and readers. It was translated into 27 languages
including Thai, Arabic, and Lithuanian. His parents are                             Dan Pallotta is a leading expert
just happy that their sons are                                                      on innovation in the nonprofit
playing well together.                                                              sector and a pioneering social
                                                                                    entrepreneur. He is the founder of
Each person attending the                                                           Pallotta TeamWorks, which invented
Summit + Forum will receive                                                         the multiday AIDSRides and Breast
a free copy of Switch: How to                                                       Cancer 3-Days and changed the
Change Things When Change                                                           fundamental paradigm for civic
is Hard when they check in                                                          engagement in and fundraising for
at the registration desk.                                                           important social causes. Dan is the
                                                               author of two books: Uncharitable: How Restraints on
                                                               Nonprofits Undermine Their Potential and When Your
                                                               Moment Comes: A Guide to Fulfilling Your Dreams, and
                                                               a regular contributor to the Harvard Business Review
                                                               online. He is the recipient of the Liberty Hill Foundation
                                                               Creative Vision award, the Triangle Humanitarian
                                                               of the Year award, and the Albany State University
                                                               International Citizen of
                                                               the Year award. Read his
               Want more good reads?                           Harvard Business Review
                Be sure to stop by the                         blog post “What Nonprofits
                                                               Can Learn from the Apollo
                  SEA Books Table!                             Program.”

         See pgs.27-28 for more information
          on book sales. Also, visit the SEA
                  bookstore online:
             http://www.se-alliance.org/
               resources_bookstore.cfm
Education       31
                                                                                              plenary panels
Catalyzing the Field— What are best practices for
partnering with government? Here’s a look at the way                        Anne Jamieson
the public sector is working with social enterprises                        Toronto Enterprise Fund
in three countries: The U.K., Canada and the United
States                                                                       Anne Jamieson has led the Toronto
Thursday, April 29, 8:30-9:45am | Grand Ballroom                             Enterprise Fund since 2003. TEF provides
                                                                             grants, technical assistance and
              Jim Schorr, (moderator)                                        ongoing research and evaluation for
              Owen Graduate School of Management,             social enterprises. Anne launched the the Canadian
              Vanderbilt University                           Conference on Social Enterprise series in 2004 and is
                Jim Schorr joined the Owen School of          a founding member of the Social Enterprise Council
                Management in 2008, to launch a new           of Canada, which brings together social enterprise
                center of excellence focused on important     leaders who leverage their networks, knowledge and
social and environmental issues in business – corporate       experience in order to build a strong and enabling
responsibility, sustainability, and social enterprise –       environment for social enterprise. Prior to joining the
and to develop and teach related coursework. He               Toronto Enterprise Fund, Anne spent over 10 years in
was CEO (‘00-’07) of Juma Ventures, a San Francisco-          the micro-enterprise development field. As a business
based organization widely regarded as one of the              consultant, she has provided training and advice to
leading social enterprise models in the US. In ‘07-’08,       hundreds of individuals wanting to become successful
he received a teaching appointment from the Haas              entrepreneurs, including youth, women, newcomers
School of Business at UC Berkeley, where he developed         and marginalized populations. Anne has also worked in
and taught the Social Enterprise & Entrepreneurship           the international commercial banking sector in London,
course. As a student at Northwestern University in 1993,      England.
he co-founded Net Impact, an organization that has
inspired 25,000+ students at 200+ business schools                          Kathleen Martinez
on six continents to integrate social and environmental                     Assistant Secretary for Disability
priorities into their education and careers. He is Board                    Employment Policy, United States
Chairman of Net Impact and on the boards of Social                          Department of Labor
Enterprise Alliance, Global Social Venture Competition,
                                                                              Kathleen Martinez was nominated by
The Nature Conservancy (TN), and Oasis Center.
                                                                              President Barack Obama to be the third
              Peter Holbrook                                  Assistant Secretary for Disability Employment Policy
              UK Social Enterprise Coalition                  and was confirmed by the U.S. Senate on June 25,
                                                              2009. As head of the U.S. Department of Labor’s Office
                 Peter Holbrook is CEO of the Social
                                                              of Disability Employment Policy (ODEP), Ms. Martinez
                 Enterprise Coalition, the UK’s national
                                                              advises the Secretary of Labor and works with all DOL
                 body for social enterprise representing a
                                                              agencies to lead a comprehensive and coordinated
                 wide range of social enterprises, regional
                                                              national policy regarding the employment of people
                and national support networks and related
                                                              with disabilities. Blind since birth, Ms. Martinez comes
organizations. The SEC’s key activities are centered on
                                                              to ODEP with a background as an internationally
informing and influencing the policy agenda, promoting
                                                              recognized disability rights leader specializing in
the benefits of social enterprise and undertaking
                                                              employment, asset building, independent living,
research to expand the social enterprise evidence base.
                                                              international development, diversity and gender issues.
Prior to this role, Peter was CEO of Sunlight Development
                                                              She has previously served as Executive Director of
Trust which works to tackle long-standing health and
                                                              the World Institute on Disability (WID); on the board of
social inequalities. He developed ‘project sunlight’
                                                              the U.S. Institute of Peace, a Congressionally-created
from it’s inception to become one of the country’s most
                                                              agency dedicated to research and projects in conflict
high profile and award winning ‘community anchors.’
                                                              management; the State Department advisory committee
In 2007, Peter was appointed one of the UK’s Social
                                                              on disability and foreign policy and the National Council
Enterprise Ambassadors - a scheme supported by the
                                                              on Disability, an independent federal agency advising
Cabinet Office and coordinated by the Social Enterprise
                                                              the President and Congress on disability policy.
Coalition. In this role he advocated for social enterprise
through lobbying, speaking at events and representing
the sector in the media.
Education        32
                                                                                  plenary panels continued
Engaging all Sectors — Can systems thinking help us
gain traction? A cross-sector approach to tackling the                     Kenneth Kaplan
challenges                                                                 MIT Collaborative Initiatives
Thursday, April 29, 1:45-2:45pm | Grand Ballroom
                                                                             Ken Kaplan serves as Associate Director
We all have the same goal: to devise solutions that work                     of MIT Collaborative Initiatives, an
to problems that matter. But what if the old categories                      incubator for projects that rethink the
into which we slot problems turn out to impede our                           way we think about complex problems.
ability to devise new, workable solutions? What if our old   The Collaborative engages experts from engineering,
mental models are part of the problem, not part of the       design, education, business, medicine, and the
solution? This session will focus on the way blowing up      hard and soft sciences to design innovative models
old categories and embracing systems thinking can lead       for tackling big-picture social issues such as Health.
to the development of sustainable solutions that deliver     The first Collaborative Initiatives project developed a
real results in addressing deep-seated social, economic,     comprehensive strategy for improving stroke treatment
and environmental problems.                                  across the full cycle of care. Mr. Kaplan’s early career as
              Alan Webber, (moderator)                       a psychiatric social worker and later profession as an
              Founding Editor, Fast Company Magazine         architect give him a unique perspective on how systems
                                                             and people work and interact. His experience includes
             Alan M. Webber is the author of Rules of        architectural design, teaching, writing, and research;
             Thumb: 52 Truths For Winning At Business        social work; and healthcare system design. He has held
             Without Losing Your Self. Previously he         professorships at the Graduate School of Architecture,
             was editorial director of the Harvard           Planning and Preservation at Columbia University as
             Business Review and founding editor             well as the Graduate School of Design at Harvard
of Fast Company Magazine. He is active in social             University.
entrepreneurially undertakings in a number of capacities
around the world.

              Rosanne Haggerty
              Common Ground
               Rosanne Haggerty is the President
               & Founder of Common Ground, an                    www.xproductions.tv | info@productions.tv
               international leader in developing
               community strategies to end                     X Productions prides itself on being creative,
               homelessness. She is an Urban Advisor to        ef cient, and innovative. Whether we’re creating a
the Urban Land Institute, a board member of the Center         marketing campaign or broadcast documentary,
for Urban Community Services, the Citizen’s Housing            our award winning team will work with you to
                                                               create compelling content, regardless of subject.
and Planning Council, Iraq and Afghanistan Veterans
of America (IAVA) and Quest Diagnostics, and is a Life
                                                               By building a network of the best talent and
Trustee of Amherst College. Prior to founding Common
                                                               promoting it to the masses, we have attracted the
Ground Community in 1990, she was the coordinator              attention of large and small clients looking for
of housing development at Brooklyn Catholic Charities.         design, audio, video and multi-media services.
She is a graduate of Amherst College and is completing
studies for a PhD in sociology at New York University.         Our clients include: Discovery Channel Global
Ms. Haggerty is a 2001 MacArthur Foundation Fellow.            Education Partnership, Hewlett-Packard, Scion,
In 2007, she was elected as an Ashoka Senior Fellow.           Ghirardelli, Center for American Progress,
Haggerty was a Japan Society Public Policy Fellow, an          Panasonic, PETA, Discovery Communications,
Adelaide Thinker in Residence, a Rockefeller Foundation        Discovery Education, TLC, Imagination Stage,
Bellagio Fellow and is a Hunt Alternatives Fund Prime          National Geographic, PBS, The History Channel,
Mover.                                                         Annenberg/CPB and Montgomery County
                                                               Maryland.
                                                                        1111 East-West Highway, Suite 2
                                                                           Silver Spring, MD 20910
Education         33
                                                                                   plenary panels continued
Shaping a new Economy — What are we aiming for?
The features of a new economy                                                Ethel Côté
Thursday, April 29, 7:45-8:45pm | Grand Ballroom                             Canadian Centre for Community Renewal
We know we need a more inclusive and sustainable                             For 25 years, Ethel Côté fostered the
economy – what would that look like? What do we have                         implementation of some thirty work,
to do to get there? What are some key elements already                       services and production cooperatives
in place that we can build on? This panel answers these                      in addition to supporting agricultural,
questions from the perspectives of social enterprise, the     agrifood, housing and child care cooperatives in
social economy movement, the local living economy             Canada. She supported capacity building missions
movement, and the next generation.                            in Mali, Niger, Senegal and Morocco and was part of
               Jay Harris, (moderator)                        the organizing committee for the World Conference on
               Founder & President, Earthshaking              Globalization of Solidarity (Dakar 2005 and Luxembourg
               Productions; Former Publisher, Mother          2009). In addition to teaching in College and Universities,
               Jones                                          Côté has mentored hundreds of communities and
                                                              promoters of social enterprises. Involved with the
                Earthshaking Productions is a social          Canadian Community Economic Development Network
                enterprise working to change the              and the Intercontinental Network of Social Solidarity
country’s dysfunctional political culture. In 2009, Jay       Economy, she is a founding member of the Social
Harris stepped down after 19 years as the publisher           Enterprise Council of Canada. She is a social enterprise
of Mother Jones, the investigative news organization.         practitioner at the Canadian Center for Community
During his tenure, MoJo built on a tradition of               Renewal (CCRC).
groundbreaking public interest reporting, launched
Webby Award-winning MotherJones.com, opened                                 Leila Chirayath Janah
an eight-reporter Washington, DC reporting bureau                           Samasource
headed by David Corn, and won two National Magazine                          Leila Chirayath Janah is the founder
Awards. Jay serves on the Governing Board of the                             of Samasource, a social business that
Bulletin of the Atomic Scientists (home of “the Doomsday                     connects women, youth, and refugees
Clock”) and the board of the First Amendment Coalition.                      living in poverty to microwork - small,
He helped found The Media Consortium, an alliance             computer-based tasks that build skills and generate
of independent, progressive media working across              life-changing income. Samasource was a winner in
multiple platforms to extend the reach and impact of          the International Business in Development Challenge
their journalism. Before MoJo, Jay was general manager        in 2007 and the Stanford Social Enterprise Challenge
of Newsweek International’s Pacific edition (Hong Kong).      in 2008, and is a current grantee of the Rockefeller
He lives in San Francisco with his wife, Marcia Cohen.        Foundation. Janah received the Rainer Arnhold
                                                              Fellowship and has been invited to serve as a TED
               Elliott Brown
                                                              and Social Enterprise Institute Fellow. She is a frequent
               Springboard Forward
                                                              speaker on social entrepreneurship, technology, and
                Prior to founding Springboard Forward         international development at institutions including MIT,
                in 2002, Elliott Brown straddled the fields   the Stanford Graduate School of Business, UC Berkeley,
                of Workforce Development and Career           Columbia, and Harvard. Her work has been profiled by
                Development, searching for effective          CBS, CNN, The New York Times, The New Scientist, and
                strategies to help people advance in          GOOD. She contributes regularly to the Huffington Post
meaningful, sustainable ways. Springboard Forward             and Social Edge.
has twice been recognized as a “Top Changemaker” in
the U.S. by Fast Company/Monitor Group and called “a                        Chid Liberty
wonderful example of leveraging capitalism to address                       Sustainable Global Sourcing / Liberian
the economic divide” by former U.S. Secretary of Labor,                     Women’s Sewing Project
Robert Reich. An international Ashoka Fellow, Elliot was                      Before founding SGS, Chid worked in
invited into the American Leadership Forum (ALF) of                           finance and as an information systems
Silicon Valley in 2009. His model for social change has                       analyst for several high-growth technology
gained the attention of Newt Gingrich and the Obama           companies including Metavante Technologies and
Administration’s Office of Social Innovation.                 Trilogy Integrated Resources.         continued on next page
Education        34
                                                                                plenary panels continued
continued from previous page
Chid received the designation of Fellow by the Business                   Rick Aubry
Alliance for Local Living Economies (BALLE) where he                      Rubicon National Social Innovations
works to bridge the divide between rural and urban                          Rick Aubry, Ph.D., is the founder and CEO
small business owners to strengthen the movement                            of Rubicon National Social Innovations
for a more just and sustainable U.S. economy. A                             which is helping create the next
Liberian native, Chid left Africa as a child when his                       generation of scaled social enterprises
father accepted accreditation as Liberia’s Ambassador       in the United States in partnership with a network of
to the Federal Republic of Germany. Following his           nonprofits, corporations, foundations and government.
father’s diplomatic service, Chid’s family took refuge      Rick was President (‘86-’09) of Rubicon Programs Inc.
from Liberia’s civil unrest in the United States where he   one of America’s pre-eminent non-profit organizations,
attended grade school through university, excepting one     before founding Rubicon National. His work at Rubicon
term at Bordeaux Management School in France.               Programs has had a significant and measured impact
                                                            on the lives of over 50,000 people confronting homeless,
                                                            poverty and the challenges of living with mental
Thinking bigger? Yes — but what does ‘scaling’ really       health disabilities. Rick is a five time winner of the Fast
mean?                                                       Company Magazine “Social Capitalist Award”. During
Friday, April 30, 1:45-2:45pm | Grand Ballroom              Rick’s tenure, Rubicon grew from a staff of 12 serving
                                                            a handful of clients with a $980,000 budget to serving
We know we need to scale solutions to persistent social
                                                            4,000 people annually with 250 full-time staff and over
and environmental challenges. But what does scale
                                                            $16 million in revenues in 2009. Rick is a faculty member
mean? Is reaching more targets with a solution the
                                                            of the Stanford Graduate School of Business, a fellow of
only way to define it? What about going deeper instead
                                                            the Stanford Center for Social Innovation, and inaugural
of larger with a solution? Does scaling originate from
                                                            chair of the World Economic Forum Council on Social
individual social enterprises, or can it originate from
                                                            Entrepreneurship. He is a CNN/Time Magazine “Principal
entire communities? And what does it take to scale? Is
                                                            Voice”, and an Ashoka Senior Fellow.
the primary key more investment, or are there new ways
of thinking and operating that social enterprises can                    Timothy Freundlich
adopt in order to have more impact?                                      Giving Assets; Calvert Foundation; Good
Dan Pallotta joins the following experts for this                        Capital
dynamic panel discussion.                                                  Tim is a highly regarded innovator in
                                                                           new financial instruments in the social
              Sean Stannard-Stockton (moderator)                           enterprise sector. Over the last thirteen
              Tactical Philanthropy Advisors                years, he has served in a number of capacities at
                Sean Stannard-Stockton is CEO of Tactical   Calvert Social Investment Foundation, including his
                Philanthropy Advisors, a philanthropy       current role as Special Advisor. Tim launched the Giving
                advisory firm that serves individual and    Fund, the socially responsible donor advised fund which
                family                                      has evolved into Giving Assets, for which he serves as
philanthropists. Sean                                       the Executive Director. He was instrumental in building
is the author of the                                        the $200 million Calvert Community Investment Note
Tactical Philanthropy           So many great sessions,     from 10,000 investors, with more than $700 million
                                     so little time!        dollars globally invested into 300+ nonprofits and
blog and writes a              Purchase recordings at the
monthly column                                              for-profits. He helped launch Community Investment
for the Chronicle of                                        Partners, an analysis and asset administration group
Philanthropy. He is              HMR Duplications           for community development and social enterprise
a member of the                     exhibits table          investment. He co-founded and serves as Managing
World Economic                                              Partner for Good Capital, which in addition to its flagship
Forum’s Council on                                          Social Enterprise Expansion Fund LP, has two operating
Philanthropy & Social                                       spin outs, the annual SOCAP Conference and Hub Bay
Investing and has been quoted or referenced in The          Area. He received a BA from Wesleyan University, an
New York Times, Wall Street Journal, Washington Post,       MBA from the University of San Francisco, and lives in
Financial Times and many other media outlets.               San Francisco with his wife Julie and sons Milo and Gus.
Education      35
The Social Enterprise Angels Forum is inspired by
                                                                              social enterprise angels forum
the Canadian Broadcasting Corporation TV series The             Ian Fisk of The William James Foundation and Tony Deifell,
Dragon’s Den, where aspiring entrepreneurs pitch                a member of the Social Enterprise Alliance Board of
their business ideas to a panel of investors in hopes of        Directors, will facilitate the Angels Forum sessions. The
securing financing for their ventures. The Angels Forum         following organizations will present pitches:
uses a similar model to demonstrate and promote the
value of financial investment in social enterprises. Twelve     Session I | Thursday, April 29, 10:00-11:00am
social entrepreneurs will pitch their social enterprises to a   AbilityPath.org
panel of judges, or “angels,” in order to:                      Good Paper LLC
                                                                OpenAction
• Practice presenting their enterprises to real-world
investors                                                       Session III | Thursday, April 29, 3:00-4:00pm
• Receive feedback to improve their pitches and/or              Marina Gana Vida (Philippines)
business models                                                 Resdida, LLC
                                                                ROC USA
• If selected as one of the three best social enterprises
among the 12 candidates, to be featured on the Social
                                                                Session IV | Friday, April 30, 9:00-10:00am
Enterprise Alliance website during the rest of 2010
                                                                AIDAI (Kyrgyzstan)
Summit attendees are invited to observe the pitching            Global Sleepover (International)
sessions.                                                       Open Entry Solution
No funds will be provided during the Angels Forum, but
the participating enterprises and Forum observers will          Session V | Friday, April 30, 10:30-11:30am
experience pitch sessions in real time, and learn from          Komaza (Kenya/East Africa)
both the presentations and the feedback. Angels Forum           Rural Returns (Sri Lanka)
judges will all be from the world of social investors.          Tipping Bucket (International)




  Discussing Social Enterprise Strategies
      www.npenterprise.net/

                                             The Summit 2010 + World Forum Doesn’t End on Friday!

                                             Continue the brainstorming, networking, and problem solving
                                             on the npEnterprise Forum – the of cial listserv partner of
                                             Social Enterprise Alliance.

                                             With 7000 subscribers worldwide, npE is the world’s largest
                                             online forum dedicated exclusively to social enterprise.

                                             And it’s free!
Education           36
                                                                                                                                     36
                                          Session I | Thursday, April 29, 10:00-11:00am

Building Buzz for Your Social Enterprise: Low-Cost,                   Purposeful Purchasing: New Market Opportunities for Social
High-Impact Marketing                                                 Enterprise Through Procurement
Location: Seacliff A/B   Track: Communications & Storytelling         Location: Bayview A             Track: Models & Strategies
 Visibility. Word of mouth. Viral marketing. How do you get           Sustainable purchasing is an evolving theme and growing
 other people to spread the word about your enterprise?               practice within the procurement policies and purchasing
 There’s a lot more to building word of mouth than issuing            practices of individuals, non-profits, corporations and
 a press release or running an ad. Learn how to combine               government. The growing inclusion of social factors within
 low-cost networking, publicity, writing, speaking, events, and       sustainable purchasing is creating the opportunity for social
 social media to capture the elusive but powerful impact of           enterprise market growth. Purchasers have to know what
“buzz.”                                                               social enterprises provide, social enterprises need to know
Presented by: C.J. Hayden, Wings for Business                         how to approach purchasers, and purchasers need to know
                                                                      how to include social enterprise in their existing purchasing
Disruptive Philanthropy: Empowering Individuals & Crowds              supply chain.
Location: Pacific N/O            Track: Investment & Finance
                                                                      Presented by: Gerry Higgins, CEiS; David LePage, Enterprising Non-
“An innovation that is disruptive allows a whole new                  profits Program & Joanne McNeill, Parramatta City Council, Australia
 population of consumers access to a product or service that
 was historically only accessible to consumers with a lot of          Recycling your Economic Model for New Growth
 money or a lot of skill.” – Clayton Christensen                      Location: Seacliff C            Track: Investment & Finance
What new structures, processes and approaches can we                  Social entrepreneurs are testing ways to make money and
take to empower people & organizations with new ways of               financial instruments work for social impact. It is vital to
coming together for social good -- that go beyond the limited         diversify funding sources – traditional donations, earned
capacities of financial donations to nonprofits? This workshop        income, loans etc. And then work them hard. We will look
will explore bold crowdsourcing innovations that free the             at the sources and how to leverage them, using brief case
philanthropist within each of us.                                     studies, and reveal the financial skills necessary to create
Presented by: John Brennan, OpenAction; Jacob Colker, The             social change.
Extraordinaries; Christine Egger, Social Actions; Pamela Hawley,      Presented by: Andrea Coleman, Riders for Health
UniversalGiving; Kari Hayden, DonorsChoose.org; Dan Morrison,
Citizen Effect & Ben Rattray, Change.org; Bill Scheurer, Karma Korn   Screening and Selection for Strategic Success
                                                                      Location: Pacific L/M              Track: Models & Strategies
Localizing Enterprises Internationally - How Context Matters
in the Replication and International Transfer of Social               Despite the fact that often an excessive amount of potential
Enterprises                                                           ideas are brainstormed for new earned income ventures,
Location: Golden Gate                Track: Models & Strategies       often it’s just one or two that really are worth considering. This
                                                                      interactive workshop will demonstrate the process of how an
A social enterprise doing business internationally must take
                                                                      organization finds the strongest and most promising idea for
social and cultural understanding to heart and develop
                                                                      its future sustainability through earned income.
localized approaches that lead to effective execution
of strategies. Localizing mindset, processes, and, most               Presented by: John Baker & Chad Martin, Aperio
importantly, behaviors, goes a long way for a social enterprise
in creating and sustaining social impacts. Participants will          Social Enterprise Angels Forum
take away ideas and practices that help their international           Location: Bayview B                    Track: Investment & Finance
ventures succeed.                                                     Three social enterprises will deliver five to eight minute
Presented by: K.C. Wang, Chemists Without Borders                     presentations for a panel of social investors, who will then
                                                                      pose questions and provide feedback. Audience members
                                                                      will act as observers.

                        Chosen a session?
                    See who else is attending it!
                               Visit:

                      http://summit2010.
                   crowdvine.com/calendar
Education            37
                                       Session I | Thursday, April 29, 10:00-11:00am

Social Enterprise in Emerging Markets
Location: Marina                  Track: Models & Strategies
The panel will explore the challenges and opportunities of
social enterprise development in emerging market countries,
including examples from across Africa, Asia, Eastern Europe
and Latin America. The discussion will include an exploration
of the current regulatory environment for social enterprise
and current trends from both the practitioner and investor
perspectives. Panelists will share successful social enterprise        Changing Nonprofit Organizations | Changing Lives
models and case studies as well as strategies for leveraging
                                                                         CTI® and Practice Pay Solutions would like to
private sector support for social enterprises in developing              honor the social entrepreneurs attending the
countries.                                                               SEA conference with two gifts:
Presented by: Lee Davis, NESsT; Alim Haji, Source for Change & Marie
Trexler, formerly Intel Capital, Central & Eastern Europe                • A $2500 grant to support SEA’s efforts to build
                                                                         a robust social enterprise community
Think About it Early: Legal and Tax Basics for Social                    • A matching gift of $2500 in services from
Enterprise                                                               Organic Communication. All SEA Members are
Location: Pacific B/C               Track: Models & Strategies           invited to attend a customized workshop
Incorporating legal and tax considerations into the early                presented by OC to learn the best strategies,
stages of planning an earned income venture are critical                 tools and resources to create change in this
to lasting success. Learn the fundamental issues and key                 challenging economy.
questions to ask early in your planning. Topics will include
maintaining tax-exempt status, unrelated business taxable                At the SEA Conference, PPS will also have CTI
                                                                         Co-Active Coaches— including Chuck Allen
income, legal structures, and using subsidiaries and L3Cs. We
                                                                         and Virginia Kellogg— booking complimentary
will also touch on more advanced issues, such as alternative
                                                                         coaching sessions for attendees. Participants
subsidiary structures and joint ventures with for-profit partners.
                                                                         will gain insight and direction from the most
Presented by: Sarah Duniway & Jennifer Reedstrom Bishop, Gray Plant      respected coaches in the industry and discover
Mooty                                                                    new ways to achieve professional success
                                                                         while serving social change.
Transforming Dreams into Action: Young Social
Entrepreneurs                                                            Please make a point to visit our booth early to
Location: Seacliff D Track: Leadership Development & Education           book your appointment as slots will fill quickly.
In this session, 2 young teams of social entrepreneurs will
discuss their experiences launching their own ventures.
Moderated by Amy Wilson (the local director of Ashoka’s
Youth Venture), this panel will explore the process of
transforming dreams into action. In particular, panelists will
detail the challenges they encountered, the sources/types/
and kinds of support that helped them, and the passion that
carried them through the process.
Presented by: Amy Wilson, Ashoka’s Youth Venture (moderator); James
Berk & Ennis Jones, West Oakland Youth Standing Empowered &
Jahmel Smith & Olondis Walker, Ozone Music Group
Education           38
                                     Session II | Thursday, April 29, 11:30am-12:30pm

Can You Hear Me Now? Influencing Policymakers to Hear                  Growing Your Social Enterprise: Business Planning
Your Call for Increased Support                                        Location: Bayview A                Track: Models & Strategies
Location: Pacific N/O           Track: Policy & Advocacy               Both emerging and seasoned social enterprisers can gain
 The social enterprise movement needs political support                insights from how existing ventures do business planning.
 to accelerate the growth of the field, but why are so few             While the typical perspective is that business planning is
 policymakers listening? Hear from a former lobbyist and a             something to be done BEFORE starting a venture, in practice
 successful social enterprise advocate about the secret to             most social enterprises do some kind of ongoing business
 influencing policymakers and crafting your messages. Using            planning, to update their business plan, to evaluate new
 best practices based on research by Dr. Robert Cialdini               products, services and strategies, or to start a new venture.
 and real world work experience, the speakers will cover six           This workshop will provide case studies presented by
“principles of advocacy” and engage participants with an               executives of two long-term, successful social enterprises –
 interactive pre-test and post-test.                                   Greyston Bakery and the Women’s Bean Project – on how their
Presented by: Wendy K. Baumann, Wisconsin Women’s Business             approach to business planning has helped them plan and
Initiative Corporation & Suzanne Smith, Social Impact Architects       grow their social enterprises.
                                                                       Presented by: Rolfe Larson, Rolfe Larson Associates & Tamra Ryan,
Good Board Governance - an Aspect of Risk Management                   Women’s Bean Project
Location: Seacliff D Track: Leadership Development & Education
                                                                       Income & Outcomes: Innovative Data Management, Metrics
Non-profit organizations typically operate under the                   and Models for SE’s
oversight of volunteer boards of directors. Successful social          Location: Pacific L/M Track: Communications & Storytelling
enterprises have accessed capital, are entrepreneurial, and
capture market share, while remaining committed to their               A whole new generation of social impact measurement and
mission. However, these enterprises too often overlook board           investment management tools are emerging. This session
governance as a key success factor. Two case studies will              will offer a snapshot of some of the latest thinking and tools.
demonstrate how board governance can put an enterprise at              Included in the discussion will be how funders expect to
serious risk or position it for success.                               measure social enterprises moving forward, and how social
                                                                       enterprises can increase efficiencies by combining social
Presented by: Gordon Floyd, Children’s Mental Health Ontario & Sonia
                                                                       impact data with operations tracking.
Pouyat, kidsLINK/NDSA
                                                                       Presented by: Paul Lamb (moderator), consultant with ZeroDivide;
Green Business, Worker Co-ops, Anchor Institutions, and                Laura Efurd, ZeroDivide; Sara Olsen, SVT Group & Steve Wright, Sales
                                                                       Force Foundation
Social Enterprise: the Cleveland Experience
Location: Marina                    Track: Models & Strategies
                                                                       Recycling Ventures
Since 2007, The Democracy Collaborative has worked with                Location: Seacliff C                     Track: Models & Strategies
the Cleveland Foundation to develop worker co-ops in low-
                                                                       With the growing movement to reduce waste, more ways are
income neighborhoods. The strategy employed involves
                                                                       being developed to cost effectively recycle more items. Find
working with area hospitals and universities to design
                                                                       out how social enterprises are forging new ground in recycling
businesses that meet their sustainability goals. The first social
                                                                       products and services.
enterprise opened in 2009. Discussion will center on lessons
learned and how this model might be applied in other cities.           Presented by: Eric Lombardi, Eco-Cycle; Shibu K. Nair, Zero Waste &
                                                                       Neil Tangri, Waste and Climate Change Campaign/GAIA
Presented by: Steve Dubb, The Democracy Collaborative
                                                                       Social Enterprise in SE Asia
                                                                       Location: Golden Gate                    Track: Models & Strategies
                                                                       South East Asia is not only the hub for emerging markets
                                                                       economies; it is also home to many successful social
                                                                       enterprises. Find out about established and emerging social
                                                                       enterprises in this region designed to address particular socio-
                                                                       economic needs within the constraints of these contexts.
                                                                       Presented by:Cecilia D. Del Castillo, Negros Women for Tomorrow
                                                                       Foundation; Eufrecina T. De Jesus, Inner City Development Cooperative;
                                                                       Maiwenn Altermatt, Friends-International & Steve van Yoder, Global
                                                                       Initiative to Advance Entrepreneurship
Education           39
                                    Session II | Thursday, April 29, 11:30am-12:30pm

The L3C: Social Enterprise’s Powerful, New Capital                  To Profit or not to Profit: Methods of Assessing Financial
Formation Tool                                                      Profitability of SE’s
Location: Pacific B/C             Track: Investment & Finance       Location: Bayview B                  Track: Investment & Finance
The Father of the Low-profit Limited Liability Company (L3C)        The session will cover how to assess profitability of embedded
and the attorney who wrote several states’ laws authorizing         SE’s, different products within the same SE, how to handle
L3Cs and who represents many of them around the nation              social/environmental costs, internal transfers, capacity
will present the practical opportunities and pitfalls of this       charges, and key cost accounting techniques. Too often SE’s
new, hybrid business form which can leverage foundations’           use poor data and/or flawed systems to conduct this analysis
program-related investments to access trillions of dollars          and attempt to grow an unprofitable business or risk shutting
of market-driven capital for ventures with modest financial         down one that is profitable.
prospects, but the possibility of major social impact. They will    Presented by: Michael Whitehead-Bust, Foxhall Consulting Services
be joined by successful L3C managers, members and funders
who will share their real-world experiences.
                                                                    What’s Hot & Why You Should Care: An Ignite-style
Presented by: Marc J. Lane, Marc J. Lane Wealth Group & Robert M.   Overview of Hot Trends Impacting Your Social Enterprise
Lang, The Mary Elizabeth & Gordon B. Mannweiler Foundation          Location: Seacliff A/B Track: Leadership Development & Education
                                                                    Confused or overwhelmed by “hot trends” like Twitter, shared
                                                                    services, Facebook, BCorp, L3C, insideGood, LinkedIn and
                                                                    others? Using an Ignite* approach, we’ll check out what’s new
                                                                    and discuss whether and how these new trends matter for
                                                                    your social enterprise! (*this is one of the hottest trends!)
                                                                    Presented by: Caryn Capriccioso & Rick Zwetsch, interSector Partners,
                                                                    L3C




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     Having the brains, ideas and drive to help
     save the world just isn't enough anymore.
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     one really understands what you do.
     Or why you're so unique. Or why people
     should care.
     TopSprout can help you save the world.
     The TopSprout Marketing Starter Kit
     provides personalized research, crystal
     clear messaging and professional
     collateral that help you stand out from
     the crowd, serve more customers and
     attract more investors.




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     to get started with your own                                                                                        topsprout
     TopSprout Marketing Starter Kit.                                                                             www.topsprout.com
Education            40
                                         Session III | Thursday, April 29, 3:00-4:00pm

Build A Venture in 60 Minutes— Strategies for Proof of                Measuring Social Return on Investment: a Case Study on
Concept, Networking and Early Funding                                 Using this Tool
Location: Bayview A               Track: Models & Strategies          Location: Pacific B/C    Track: Communicatons & Storytelling
Whether you are a social entrepreneur, an investor,                   Practitioners seeking to generate social impact require tools
established professional, or someone still figuring out how to        to measure, manage, and communicate their program
get involved, you can play a crucial role in building a social        performance. Nemours is finishing its second year of
enterprise. This fast-paced, interactive workshop will bring all      implementing a customized Social Return on Investment (SROI)
of the pieces together and leave participants with actionable         Toolkit, and will share its experience and lessons learned from
next steps for better engagements with social ventures that           measuring SROI across programs in the organization and with
need to scale.                                                        partner NGOs via a hands-on learning workshop.
Presented by: Mike Del Ponte, Sparkseed & Jerry Hildebrand,           Presented by: Sara Olsen, SVT Group & Drew Tulchin, Social Enterprise
University of the Pacific Global Center for Social Entrepreneurship   Associates

Creating an Enabling Policy Framework for Social Enterprise           Social Enterprise Angels Forum
Location: Pacific N/O             Track: Policy & Advocacy            Location: Bayview B                     Track: Investment & Finance
The development of a National Policy Framework for non-profit         Three social enterprises will deliver five to eight minute
social enterprise in Canada is a goal of the Social Enterprise        presentations for a panel of social investors, who will then
Council of Canada (SECC). Members of the SECCl will discuss           pose questions and provide feedback. Audience members
the process and experience of facilitating the national               will act as observers.
conversation, collaboration, and consensus on the “pillars” for
creasing a supportive environment for social enterprise, which        The DC Central Kitchen Growers Consortium — A New Way
can be replicated in other countries. SECC’s vision is for a          to Fish
sustainable and inclusive economy.                                    Location: Seacliff D             Track: Models & Strategies
Presented by: Members of the Social Enterprise Council of Canada:     What began two years ago as a simple program to cut food
Ethel Côté, Canadian Centre for Community Renewal; Anne Jamieson,     costs, has exploded into a multi-layered social enterprise that
Toronto Enterprise Fund; David LePage, Enterprising Non-profits       is having positive effects not only for the organization, but for
Program & Sonia Pouyat, kidsLINK/NDSA                                 the community, local growers/farmers and several for profit
                                                                      businesses. Perhaps most exciting is that this program can
Entrepreneurial Thinking: It’s an Organizational Cultural             be replicated in any community and scaled to match current
Thing                                                                 capabilities.
Location: Seacliff A/B Track: Leadership Development & Education      Presented by: Michael Curtin & Brian MacNair, DC Central Kitchen
Building an organizational culture of entrepreneurial thinking
is unfamiliar ground for many nonprofits. Learn how one               Tools for Financing Social Enterpises
agency reshaped an antiquated way of life into a bounty of            Location: Pacific L/M               Track: Investment & Finance
creativity and increased revenues. This session, designed
for small-medium size organizations (under $3 million), will          There is an increasing array of financing mechanisms for
showcase one practioner’s journey in “entrepreneurializing”           social enterprises, including traditional loans, lines of credit,
their team and using Good to Great principles to accelerate           new market tax credits, program related investments and
growth. Usable tools & ideas you can use tomorrow will be             equity investment investments. Learn about all these and
shared.                                                               more in this session.
Presented by: Wendy K. Baumann & Julann Jatczak, Wisconsin            Presented by: Emily Bolton, Social Finance; Ted Levinson, RSF Social
Women’s Business Initiative Corporation                               Finance; Jennifer Pryce, Calvert Foundation & Gregory Schiefelbein,
                                                                      Opportunity Finance Network
Happily Ever After: The Art of Cause Storytelling
                                                                      Using Technology to Scale: Success Stories in Bringing
Location: Marina          Track: Communicatons & Storytelling
                                                                      Transparency to Global Value Chains
Every day, people are bombarded by 3,000 media and                    Location: Seacliff C              Track: Models & Strategies
marketing messages. For nonprofits to compete, they must
                                                                      This session presents two case studies that exemplify how
leverage their greatest asset – the power of storytelling.
                                                                      technology can be used to scale social impact projects
Whether it is a polar bear illustrating the importance of saving
                                                                      inexpensively. The examples highlight projects using mobile
the environment or people sharing their lives on Youtube.com,
                                                                      technology and an interactive online tool to reform global
everybody responds to a story. This workshop will share best
                                                                      supply chains and alleviate global poverty on a broad scale.
practices on how you can get your story heard.
                                                                      Presented by: Ella Silverman, World of Good
Presented by: Suzanne Smith, Social Impact Architects
Education          41
                              Session III | Thursday, April 29, 3:00-4:00pm

                                                         Catch a Sneak-Preview of “The New Recruits” - Can
                                                         Capitalism Save the World?
                                                         Location: Golden Gate
                                                         Track: Leadership Development & Education
                                                         The New Recruits is a feature documentary about a battalion
                                                         of jet-setting business students armed with a radical plan
                                                         to end global poverty: charge poor people for goods and
                                                         services. They spend one year struggling with startups to
                                                         peddle drip irrigation in Pakistan, LED lights in India, and
                                                         toilet service in Kenya. It takes an unflinching look at social
                                                         entrepreneurship, a movement touted as the new alternative
                                                         to charity—its ideals, practitioners, and realities. An unlikely
                                                         cross between The Apprentice and Slumdog Millionaire, The
                                                         New Recruits is a hilarious, evocative, edge-of-your-seat thrill
                                                         ride along a road paved with good intentions.
This Summit 2010 exclusive preview will be
moderated by Heidi Krauel whose work with                Funded by the PBS Foundation through a grant from the Skoll
D.Light is featured in “The New Recruits”. Q&A           Foundation, directed by Seth Kramer, Daniel A. Miller, and
will follow screening.                                   Jeremy Newberger, and narrated by Rainn Wilson, Dwight
For more information about the film, visit:              Schrute of NBC’s hit comedy series The Office, “The New
www.thenewrecruits.com                                   Recruits” has been featured on the Public Radio’s Marketplace
www.ironboundfilms.com                                   in November 2009 and is scheduled to air on PBS in June
                                                         2010.




                     Changing Nonprofit Organizations
                                                                                   ing
                        One Conversation at a Time...
                              Co-active coaching is globally changing the way that
                              organizations recruit, retain, engage and motivate staff
                              and grantees—with powerful long-term results.

                                                          maria@thecoaches.com                415.450.0566
Education             42
                                           Session IV | Friday, April 30, 9:00-10:00am

Assessing Impact for Investing Public Funds in Social               Innovative Models for Scaling Social Enterprise
Enterprise                                                          Location: Pacific L/M              Track: Models & Strategies
Location: Seacliff A/B             Track: Policy & Advocacy
                                                                    What does ‘scale’ really mean? Is it all about size, or are there
Social enterprise is receiving increasing attention from            other dimensions that can facilitate scaling a high performing
government as a solution to our most pressing social                solution? This panel will explore some of the latest thinking
problems. This session will discuss the latest thinking for how     and examples of social enterprises scaling.
government entities can assess social impact for making
                                                                    Presented by: Klaus Hertrampf, Lebenswelten Social Firms;
investments in social enterprise.                                   Melissa Richer, The Ayllu Initiative; Alistair Wilson, School of Social
Presented by: Tom Triplett, Former Commissioner of Finance, State   Entrepreneurs & Erin Worsham, Duke University Center for the
of Minnesota; Marcus Weiss, Economic Development Assistance         Advancement of Social Entrepreneurship
Consortium & Jessica Wilson, Carnegie Mellon University [invited:
Marta Urquilla]                                                     Kitchens With Mission - How to Document and Share a
                                                                    Successful Social Enterprise Model
Burning a Hole in the Fog - Shedding Light on the Avant-
                                                                    Location: Pacific N/O     Track: Communications & Storytelling
garde Legal Structures for Social Enterprises
Location: Bayview B                Track: Investment &              “Kitchens With Mission” - a network of foodservice operators
                                                                     providing hands-on training for individuals facing barriers
Finance You have read about and heard about different
                                                                     to employment. Established programs collaborate on best
legal structures for for-profit social emprises, including
                                                                     practices, corporate sponsorship and measuring national
L3C’s, B Corporations, Flexible Purpose Corporations, For-
                                                                     impact; while emerging kitchens follow a prescribed path
benefit corporations, and, in the United Kingdom, the CIC.
                                                                     to success and benefit from shared lessons learned. Learn
You have attended panels that discuss the L3C and the B
                                                                     more about this exciting new network, our five-year goals and
Corporation. This panel will consider some of the similarities
                                                                     immediate relevance.
and differences and the relative strengths and weaknesses of
each of these forms, from the legal perspective.                    Presented by: David Carleton & Dan Escobar, FareStart/Kitchens with
                                                                    Mission; Gregg Johnson, FareStart Board Member/NPower; Janet
Presented by: Rob Wexler, Adler & Colvin                            Gorence Davas, Liberty’s Kitchen

“Coming Up For Air” How to Work Smarter, Not Harder, to             Social Enterprise Angels Forum
 Advance Your Organization                                          Location: Seacliff D                       Track: Investment & Finance
 Location: Marina   Track: Leadership Development & Education       Three social enterprises will deliver five to eight minute
Are you constantly in a race against the clock? Too much to         presentations for a panel of social investors, who will then
do, not enough time? In this session you will learn tips for        pose questions and provide feedback. Audience members
escaping the “Ready, Fire, Aim” cycle; guidance on separating       will act as observers.
the minutiae from the mission; tools for evaluating challenges,
opportunities and priorities; and case discussions where            Social Enterprises in Africa
working smarter made the difference.                                Location:Seacliff C                          Track: Models & Strategies
Presented by: Catherine Markman, Global Brigades                    Economies in Africa have unique challenges and opportunities
                                                                    that are giving rise to their own kind of social enterprise. Learn
Design and Test Your Business Model Before You Plan                 about some examples in this session and the tremendous
Your Business                                                       potential for bottom of the pyramid ventures.
Location: Bayview A              Track: Models & Strategies
                                                                    Presented by: Cecilia Appianim, Kuapa Kokoo; Saul Garlick, Think
This workshop will focus on practical ways to test your             Impact; Niki Lagos, Divine Chocolate USA; Susan Steinman, Centre for
business model. Many sources of information are available           Social Entrepreneurship, University of Johannesburg, South Africa
to help social entrepreneurs develop a business plan. Yet
new businesses fail in spite of planning when the underlying
business model is unsound. This session will present a
systematic approach to devising a business model that
increases the likelihood of attaining sustainability.
Presented by: Jean H. Robinson, JHR Resources
Education         43
                                      Session IV | Friday, April 30, 9:00-10:00am

Social Enterprise Loan Funds Expedite Private Financing            Stories from Australian Social Enterprises: Key Learnings
Location: Pacific B/C            Track: Investment & Finance       from the Journeys of Practitioners
This workshop will explore ways to match investors, both           Location: Golden Gate     Track: Communications & Storytelling
private and socially-minded, to social enterprises. Building off   This session will draw on a documenting Stories of
the PRI model, the Social Enterprise Loan Fund (SELFund) was       Australian Social Enterprise project being undertaken by
established at the Orange County Community Foundation              The Centre for Social Impact at the University of NSW and
(OCCF) in 2005 and has provided access to over 30 million          Parramatta City Council. Stories of social enterprise and
dollars in capital. We will discuss both the fund’s history as     social entrepreneurship activity are largely undocumented
well as more recent efforts to innovatively leverage capital for   in Australia. Over the past 10-15 years a number of overseas
social enterprises.                                                publications on these topics and Australians returning
Presented by: Betsy Densmore & Josh Drake (Board Member),          from working in the field overseas have provided a catalyst
Academies for Social Entrepreneurship                              for developing the sphere of activity. The project aims to
                                                                   contribute to addressing the gap in local material. Around 35
                                                                   practitioners are being interviewed in detail about their social
                                                                   enterprise journeys and the key learnings will be presented
                                                                   thematically. At the time of the conference the project will be
                                                                   approximately three-quarters complete with key learnings
                                                                   identified.
                                                                   Presented by: Joanne McNeill, Parramatta City Council, AU




            Your Global Network For Impact
         CONNECTING PRACTITIONERS IN A GLOBAL LEARNING COMMUNITY
    The SEEP Network is a global network of microenterprise development practitioners. Its 80+ institutional mem-
    bers are active in 180 countries and reach over 35 million microentrepreneurs and their families. SEEP’s mission
    is to connect these practitioners in a global learning environment so that they may reduce poverty through the
    power of enterprise. For 25 years SEEP has engaged with practitioners from all over the globe to discuss chal-
    lenges and innovative approaches to microenterprise development. As a member-drive organization, our members
    drive our agenda while SEEP provides the neutral platform to share their experience and engage in new learning
    on innovative practices. The SEEP network helps strengthen our members collective global efforts to improve the
    lives of the world’s most vulnerable people.




                For more info. www.seepnetwork.org | For membership contact seep@seepnetwork.org
Education            44
                                          Session V | Friday, April 30, 10:30-11:30am

Developing a Career in Social Enterprise                                  State and Local Government Efforts to Support Social
Location: Golden Gate Track: Leadership Development & Education           Enterprise & Social Innovation
Social enterprise is on track to become a recognized                      Location: Pacific L/M             Track: Policy & Advocacy
profession, with a growing number of higher education                     In recent years, we have witnessed a growing national trend
programs and an expanding number of jobs. This session                    toward the establishment of offices of social entrepreneurship,
will discuss how this profession is shaping up, where are the             social innovation, strategic partnerships, and other such
opportunities, what are the barriers, and what it takes to be             purposes. This session will feature the leadership of several
prepared to plan a career in the field.                                   government and quasi-government offices at the city and
Presented by: Alexandra Céspedes Kent , Civic Ventures; Rich              state levels in a dialogue about their efforts to foster a more
Leimsider, The Aspen Institute; Shivani Mair, The Careers Surgery & Jim   supportive environment for spreading social impact. Our
Schorr, Owen School of Business, Vanderbilt University (moderator)        conversation will compare various models and provide insight
                                                                          into the specific strategies employed to launch and maintain
Seven Strategic Blunders: Why Social Enterprises Fail and                 these efforts.
Entrepreneurial Nonprofits Stumble                                        Presented by: Colleen Ebinger, Root Cause (moderator), Robin Brulé,
Location: Bayview A                Track: Models & Strategies             New Mexico Center for Philanthropic Partnerships; Liz Darling, OneStar
Jerr Boschee will review seven strategic mistakes                         Foundation: Texas Center for Social Impact; Allyson Hewitt, MaRS
                                                                          Discovery District Toronto & Mike Roque, Denver Office of Strategic
commonly committed by startup social enterprises and by
                                                                          Partnerships
entrepreneurial nonprofits (and describe techniques to avoid
them): The wrong management team; the wrong strategic                     Sustainable Impact Investing Exchanges
framework (driving forces, vision, mission, core values, long-            Location: Pacific B/C            Track: Investment & Finance
term goals); the wrong target markets; the wrong marketing
mix; the wrong stakeholder relationships; the wrong financial             Platforms for social stock exchanges have emerged in
assumptions; and the wrong organizational culture.                        several countries. This session will present the Rockefeller
                                                                          Foundation’s project as well as the GSIX and the Nexii
Presented by: Jerr Boschee, The Institute for Social Entrepreneurs/
                                                                          transaction platform. Session participants will map their
Social Enterprise Alliance
                                                                          position in the global ecosystem of actors in social capital
Social Enterprise and Corporate Partnerships                              markets to develop information on the state of play in the field.
Location: Pacific N/O Track: Leadership Development & Education           Presented by: Pradeep Jethi, Social Stock Exchange Ltd; Vince Molinari,
                                                                          GATE (Global Alternative Trading Engine) & Tamzin Ractliffe, NeXii
Although not well known, there are a growing number of                    Global
successful partnerships between corporations and social
enterprises. Learn about some of these notable examples and               Track and Express your Success Using Leading Edge
the untapped opportunities for more such partnerships.                    Technology Tools
Presented by: Rob Wexler , Adler & Colvin (moderator), David Adair,       Location: Bayview B   Track: Communications & Storytelling
Price Waterhouse Coopers; Shahida Saleem, Sehat First & Alistair          Do you dare to: understand your Social Enterprise Value better,
Wilson, School for Social Entrepreneurs
                                                                          engage your Board and others around the issues that matter,
Social Enterprise Angels Forum                                            focus your information gathering needs, and communicate
Location: Seacliff D                    Track: Investment & Finance       your value using leading edge technology tools? This
                                                                          session explores tools to determine what is important for
Three social enterprises will deliver five to eight minute
                                                                          your organization ‘to know and show’ and effective ways to
presentations for a panel of social investors, who will then
                                                                          streamline monitoring and reporting, using a real world Social
pose questions and provide feedback. Audience members
                                                                          Enterprise case study. The session also demonstrates leading
will act as observers.
                                                                          edge technology for our Web 2.0 world.
Social Enterprises in the Middle East & North Africa                      Presented by: Bryn Sadownik, VanCity Community Foundation & Steve
Location: Marina                    Track: Models & Strategies            Williams, SAP Canada
The Middle East & Northern Africa represents a diverse group
of cultures with various customs and economic circumstances.
Find out about emerging social enterprises in this region
designed to address particular socio-economic needs within
the constraints of these contexts.
Presented by:Abbass Abbass, Al-Manarah; Rachel Benziman, Social
Businesses Consultant & Researcher & Nir Tsuk, Ashoka Israel
Education           45
                                              Session V | Friday, April 30, 10:30-11:30am
       Where to Begin: The Use of Collaboration in Social                  Youth-based Ventures from Around the World
       Enterprise, Tools for Complex Environments                          Location: Seacliff C            Track: Models & Strategies
       Location: Seacliff A/B              Track: Models & Strategies      As the population of disadvantaged youth around the world
       Collaboration is a much discussed objective in most policy          expands, more social enterprises are emerging to give these
       and program goals. Implementation, however, can be                  young people a lift up through enterprise. Learn about youth-
       illusive, ‘when for profit’ and ‘not for profit’ strategies/        based ventures from several countries.
       stakeholders work together. This session is designed to help        Presented by: Steve Cordes, Youth Opportunities Unlimited; Jim Mullan,
       social enterprise projects navigate the complex stakeholder         Kibble Education and Care Centre; Tess Reynolds, New Door Ventures
       networks of social enterprise activity. Using three case studies:
       establishing a multi-tenant program, developing back office
       support and building a leadership team, the workshop
       will develop a social enterprise definition of collaboration
       and examine both planning, technical and leadership
       collaboration tools.
       Presented by: Ken Edwards & Neville Twine, New Path




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47




                                 Social Enterprise Summit 2011
April 20-22, 2011 | Marriott Chicago Downtown Magnificent Mile
             Join the social enterprise community on Chicago’s magnificent
     Miracle Mile for learning, inspiration, new connections and good food.




See you next year!

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Stanford University Summit Program

  • 1. SAN FRANCISCO, CA APRIL 28-30, 2010 New APPROACH New eCONOMY Realizing the Potential of Social Enterprise
  • 2. 1 Welcome to San Francisco and the Social Enterprise Summit! And welcome to this historic confluence of North For more than a decade, the Social Enterprise Summit American and international social enterprise. Three has been the nexus of the movement in the United years ago a global steering committee set out to stage States and Canada, a gathering place for the pioneers a series of international social enterprise forums rotating in the field. The Social Enterprise Alliance itself has through five different continents from 2008 through grown from a fledgling organization into the voice of 2012, and this year is our turn. We are honored to be the industry across 50 states and 10 provinces. More co-hosting the 11th Social Enterprise Summit and the 3rd than 5,000 people have attended our annual events Social Enterprise World Forum this year in San Francisco and participated in more than 500 plenary sessions and – and we are delighted that you are here to join us! workshops. The theme for this year’s expanded event is “New But our work has just begun. We’ve expanded our Approach, New Economy: Realizing the Potential of offerings this year to reflect the international nature of Social Enterprise” – and it’s appropriate for such an the industry, with numerous speakers from around the exciting time in the evolution of our field. As the current globe. And we’ve divided our breakout sessions into five and incoming Chairs of the Social Enterprise Alliance distinct tracks to provide the type of experiences you’ve Board of Directors, we find ourselves looking back at requested over the years. more than a decade of growth – and forward toward a boundless horizon. Social enterprise is no longer an Perhaps the most important part of this gathering is the isolated experiment: It has moved into the mainstream chance to meet like-minded social entrepreneurs from across the globe. For-profit and nonprofit social around the world. To celebrate our successes, learn enterprises are proliferating; the public sector is paying from each other (and from our failures), and renew our attention to our brand of social innovation; academic efforts to heal the world. Please take the time to use the institutions are offering courses and degree programs; networking opportunities we’ve built into the Summit to social investors are knocking at the door; the media has introduce yourself to as many of them as possible. Share enhanced its coverage; and a rising generation of young confidences. Forge alliances. Build the eco-systems we people is energizing the field. need to take the industry to scale during the second decade of the 21st century. None of you would be here unless you believed in your heart and soul that social enterprises can simultaneously So: Have fun, enjoy the city and cherish the camaraderie and successfully pursue social purpose and financial of your friends and allies. Then return to the trenches, viability. The social needs we are facing worldwide are fortified, and keep making this world a better place! not new, just more pressing than ever before, but the old models are not keeping pace. Traditional businesses do what they can through their efforts at corporate social responsibility, but they rarely address social needs through their products and services. Nonprofits struggle to survive, beset by a pincer movement of rising costs, diminishing resources, increased needs and a clamor for results. Public sector resources in even the wealthiest of countries are being strained by one economic crisis after another. But social enterprises offer new hope: They have proven to be one of the most promising ways to grapple with the challenges confronting our planet and its people, Jim Fruchterman, Bill Strathmann, whether it be a $400 million social enterprise in Chair (2008-2010) Chair (2010-2012) Bangladesh or a $30,000 social enterprise in Tulsa. You have been out there on the streets proving that it works — and many, many others are joining our ranks.
  • 3. Strengthen Better communities world today. tomorrow. Citi is proud to support Social Enterprise Alliance’s 2010 Social Enterprise Summit. We commend Social Enterprise Alliance and its members for their commitment to helping build and revitalize communities. © 2010 Citigroup Inc. Citi and Arc Design is a registered service mark of Citigroup Inc. Citi never sleeps is a registered service mark of Citigroup Inc. 625757 Social Enterprise Alliance Ad.indd 1 3/19/10 1:10:15 PM
  • 4. Thank You to Our Sponsors Acknowledgments 3 Social Enterprise + World Forum Summit Steering Committee Consortium Members Summit Partner Jerr Boschee, Anne Wunderli (Chair), Pine Street Inn Social Enterprise Alliance, USA Tom Triplett (Vice-Chair), David Brookes, Fieldstone Alliance Managing Director, Social Traders Gordon Floyd (past-Chair), Ethel Côté, Childrens Mental Health Ontario Canadian Centre for Community Renewal/Social Enterprise Council of Canada, Canada Rick Aubry, Summit Supporter Rubicon National Social Innovations Lee Davis, David LePage, NESsT, Central Europe Enterprising Nonprofits (Canada) Nicole Etchart, Gerry Higgins, NESsT South America CEIS (Scotland) Gerry Higgins, Daniel Stokes, CEIS, Scotland Fair Trade USA Peter Holbrook, Marc Spencer, UK Social Enterprise Coalition, UK (Host Committee liaison) Policy Track & Scholarships Claire Kearney, Juma Ventures Social Ventures Australia, (Australia) Summit Host Committee Marc Spencer (Chair), David Lepage, Juma Ventures Enterprising Nonprofits, Canada Antonio Aguilera, Jan Owen, CVE Inc. Executive Director, Social Ventures Australia Paul Lamb, Peter Stadler, ZeroDivide Director, Fachberatung für Arbeits- und Finance Track Firmenprojekte gGmbH Rob Wexler, Adler Colvin Susan Steinman, in partnership with the Orange University of Johannesburg, Jan Cohen, South Africa Consulting & Training for Nonprofits County Community Foundation Board Members C.J. Hayden, Wings for Business Jim Fruchterman, Chair Social Enterprise Showcase & Reception Benetech Jenny Kassan, Katovich Law Group Bill Strathmann, Vice Chair Network for Good Steve Hon, Buckelew Julann Jatczak, Secretary Wisconsin Women’s Business Initiative Corporation Shelley Norris-Alvarez, Buckelew General Support Kevin Lynch, Treasurer Summit Program Committee Rebuild Resources, Inc. Jack Glade (co-Chair), Keith Artin, Tutorial Center Triangle Residential Options for Substance Abusers, Inc. (“TROSA”) Sonia Pouyat (co-Chair), kidsLink Tony Deifell, KaBOOM! Cecily Jackson, Esq. Tamra Ryan, Gordon Floyd, Women’s Bean Project Thursday Plenary & Banquet Children’s Mental Health Ontario Suzanne Smith, Marc J. Lane, Social Impact Architects Marc J. Lane Wealth Group Norma Strachan, Kevin McQueen, Aspect Brody Weiser Burns Lisa Watson, Tim Robinson, Downtown Women’s Center UPS Social Enterprise Angels Forum Staff Jim Schorr, Vanderbilt University Jerr Boschee, Interim President/CEO Tom Triplett, Fieldstone Alliance Paulina Migalska, Community and Event Coordinator Anne Wunderli, Pine Street Inn Sarah Park, Communications Specialist Leadership Awards Committee Lorraine Grogan Media Partners Anne Wunderli, Pine Street Inn Global Account Executive, ConferenceDirect® Cynthia Russell, Krista Powell, Connecticut Housing Investment Fund Summit Registration Coordinator Caryn Capriccioso, Corinne Gray, interSector Partners, L3C Summit Marketing Specialist Drew Tulchin, Ronia Holmes, Social Enterprise Associates Summit Marketing Specialist David Carleton, Megan Murphy, FareStart/Kitchens with Missions Summit Marketing Specialist
  • 5. Contents 4 1 | Welcome 3 | Acknowledgments 5 | Information 6 History of the Social Enterprise Alliance 7 Defining the Movement 8 Hotel Floorplan 9 Schedule 10 Exhibitors 12 | Networking Opportunities 13 Happenings at the Summit + Forum 13 Opening Showcase & Reception 13 Social Enterprise Alliance Membership Meeting 13 Chapter & Affinity Group Meetings 14 Summit + Forum Entertainment UPS is proud to support the 15 Dine Arounds Social Enterprise Alliance. 16 | Leadership Awards 21 | Education 22 Pre-Conference Workshops 23 Social Enterprise Tours 26 Succeeding at Social Enterprise, the new book from the Social Enterprise Alliance 27 Book Sales 30 Keynote Speakers 31 Plenary Panels 35 Social Enterprise Angels Forum 36 Session I 38 Session II 40 Session III 42 Session IV 44 Session V Stay current on all Summit + Forum happenings: Fan Page: Social Enterprise Alliance hashtags: #socent10 and #socent Group: Social Enterprise Alliance community.ups.com sea-alliance.blogspot.com © 2009 United Parcel Service of America, Inc. UPS, the UPS brandmark, and the color brown are trademarks of United Parcel Service of America, Inc. All rights reserved. Group: Social Enterprise Alliance
  • 7. History of the Social Enterprise Alliance 6 In 1998, six nationally known advocates of social We see social enterprise as a primary engine for entrepreneurship convened a “gathering” in Colorado creating a more sustainable world that works to support Springs of people interested in the field. Innovators and all people, communities and the environment. leaders who previously had operated in isolation came together for the first time to discuss best practices, share Social enterprise has an important role to play in knowledge and advocate for a National agenda. At strategies for addressing a number of social and the 2nd National Gathering, attendees voted to create economic policy issues. an association to build support for the social enterprise approach, and the Social Enterprise Alliance (SEA) was SEA engages its community of established enterprises born. with a robust advocacy strategy to help policy-makers understand the importance of social enterprise as a tool Since its inception, SEA has served as North America’s for tackling key social challenges and to design relevant leading association for the field. Our members are policies and initiatives. motivated above all else to improve society using the tools of business. During our existence, we have SEA also enlists supporters within the field, including seen a radical positive shift in public interest in social funders, lenders, social capital investors, educators, entrepreneurship. researchers and technical assistance providers to engage in this vital agenda and to help us shape a Our ultimate vision is that one day, businesses created conducive business and political climate in support of to advance a social mission comprise a significant social enterprise. portion of the total number of businesses started and operated. help accelerate the transition to a more sustainable world. The Social Enterprise Alliance is building the largest community of organizations advancing social or environmental missions using business methods. join the movement Become an SEA member during the Summit and get 10% o . Be sure to sign up at the SEA exhibit table! After the Summitt, sign up at: www.se-alliance.org.
  • 8. Defining the Movement 7 answering questions about social enterprises What is a social enterprise? Why do people launch social enterprises? A social enterprise is an organization or venture that Many nonprofit organizations see social enterprise achieves its primary social or environmental mission as a way to reduce their dependence on charitable using business methods. The social needs addressed by donations and grants while social enterprises and the business models they use are others view the business as diverse as human ingenuity. Social enterprises build a itself as the vehicle for more just, sustainable world by applying market-based social change. Whether Download a timeline of key strategies to today’s social problems. structured as nonprofits events in the evolution of the or for-profits, social social enterprise sector: What is the Social Enterprise Alliance? enterprises are simply www.se-alliance.org/ launched by social The Social Enterprise Alliance is the only member evolution.pdf entrepreneurs who want organization in North America to bring together the to improve the common diverse field of social enterprise. It serves as advocate good and solve a social for the field, hub of information and education, and problem in a new, more lasting builder of a vibrant and growing community of social and effective way than traditional approaches. They enterprises. are conceived and operated by visionary entrepreneurs who recognize potential where others may not see it Are all social enterprises nonprofits? and who apply discipline, pragmatism, courage and The social enterprise movement includes both nonprofits creativity to pursue their solution in spite of all obstacles, that use business models to pursue their mission and toward a world that is more abundant, secure and for-profits whose primary purposes are social. Social inclusive for all. mission is primary and fundamental; the organizational form depends on what will best advance the social mission. Your social enterprise needs a business plan. Where do “social entrepreneurs” fit in? You need Business Plan Pro. Social entrepreneurs are individuals who pursue opportunities to create pattern-breaking change in inequitable systems, whether through social enterprises Business Plan Pro® Social Enterprise Edition or other means. SOFTWARE FEATURES What about corporate social responsibility? More than 500 Sample Plans Over 8000 Industry Ratio Reports Many companies whose primary purpose is to create EasyPlan Wizard® value for ownership are also committed to adopting a Print to PDF, MS Office, or your printer wide range of socially and environmentally responsible Customized instructions while you write your plan practices in their operations. Because their social Built-in Spell Check, Search & Replace, Enhanced Text missions are not primary, they are not considered social Editing and more enterprises. Integrated financials for running “What-if?” scenarios Vista Compatible What are the kinds of business models that social enterprises use? Visit our exhibition table for a demo! Social enterprises use an array of business models SEA Members: $174 for the common good, including: retail, service and Regular: $199 manufacturing businesses that help people overcome Order online: www.se-alliance.org employment barriers; contracted providers of social and Or call: 877.886.0998 human services; fee-based consulting and research services; community development and financing operations; and even technology enterprises.
  • 9. Hotel Floorplan 8 ATRIUM LEVEL San Francisco 5 Embarcadero Center San Francisco, CA 94111 Phone: 415.788.1234 Bay Level Atrium Board Room A Seacliff A/B Seacliff C Seacliff D Golden Gate Marina Bayview A STREET LEVEL Bayview B PACIFIC LEVEL Grand Foyer: REGISTRATION & EXHIBITS Market Street Foyer: NETWORKING AREA & EXHIBITS Regency A: SEA OFFICES Grand Ballroom Pacific B/C Pacific N/O Pacific L/M
  • 10. Schedule 9 For complete details about every event please see our online program SeSSION TRACk keY i Investment & finance Booklet at: h t t p : / / w w w. s e - a l l i a n c e . o r g / s u m m i t _ 1 0 p r o g r a m . p d f m Models & Strategies progrAm SCHeduLe p Policy & Advocacy san Francisco, ca L Leadership development & education APRIL 28-30, 2010 C Communications & Storytelling Tuesday, april 27 1:00pm–5:30pm Finding Common Ground: Job Creation and/or L preview the new recruits documentary golden gate Job Training Social Enterprises* i social enterprise angels Forum Bayview B 12:00pm-6:00pm Social Enterprise World Forum Meeting* m the dc central kitchen growers consortium – a new way to Fish seacliFF d i tools for Financing social enterprises paciFic l/m Wednesday, april 28 * invitation only m using technology to scale: success stories in Bringing transparency to global value chains seacliFF c REGiSTRaTion dESk opEn 7:00am–7:00pm 9:00am–12:00pm Tour Package 1 — ashbury images, Global Exchange, 4:00pm–4:15pm transition time pedal Revolution 4:15pm–5:15pm Keynote SpeAKer: Chip Heath, co-author of switch: 10:00am–3:00pm Tour Package 2 — people’s Grocery, GRid alternatives, how to change things when change is hard grand Ballroom Brower Center, Rubicon Bakery 5:15pm–6:30pm Break 12:30pm–5:30pm Pre-conference Build Your Venture from the Mission Up! GoldEn GaTE 6:30pm–7:45pm BAnquet dinner & LeAderSHip AwArdS grand Ballroom 1:00pm–4:00pm Pre-conference are We Making a difference? 7:45pm–8:45pm pLenAry pAneL — shaping a new economy Exploring Social impact Measurement and Evaluation SEaCliFF C (what are we aiming for?) grand Ballroom 1:00pm–4:00pm Pre-conference is it Right For You? 8:45pm –11:30pm SoCiAL enterpriSe Summit pArty featuring “wake an introduction to Social Enterprise SEaCliFF d the dead,“ a celtic all-star grateful dead Jam Band Bayview a/B 1:00pm–4:00pm Tour Package 3 — Community Housing partnership , CVE, Mission pie, Treasure island (Toolworks) 1:00pm–4:00pm SEa Board Meeting BoaRd RooM a fRIdAY, APRIL 30 registration open 7:30am–1:00pm. exhiBits open 8:00am–4:00pm. 5:00pm–7:00pm Social EnTErPriSE ShowcaSE & rEcEPTion aTRiUM 7:30am–9:00am continental Breakfast grand Ballroom 7:00pm–12:00am Young professionals party offsite 7:30am–8:30am chapter and affinity group meetings grand Ballroom 7:00pm dine-arounds offsite 8:30am–9:00am membership meeting/networking grand Ballroom 9:00am–10:00am BReAkOUT SeSSIONS IV Thursday, april 29 p assessing impact for investing public Funds in social enterprise seacliFF a/B REGiSTRaTion opEn 7:00am–7:00pm. ExHiBiTS opEn 8:00am–4:30pm. i Burning a hole in the Fog – shedding light on the avant-garde 8:30am–9:45am Opening plenary Catalyzing the Field (How does the public legal structures for social enterprises Bayview B sector support social enterprise in the United kingdom, L “coming up For air” how to work smarter, not harder, to advance Canada and the United States?) GRand BallRooM your organization marina 9:45am–10:00am Transition Time m design and test your Business model Before you plan your Business Bayview a 10:00am–11:00am BreakOuT sessiOns i i innovative models for scaling social enterprise paciFic l/m c Building Buzz for Your Social Enterprise: low-Cost, High-impact C kitchens with mission – how to document and share a Marketing SEaCliFF a/B successful social enterprise model paciFic n/o i disruptive philanthropy: Empowering individuals & Crowds paCiFiC n/o i social enterprise angels Forum seacliFF d M localizing Enterprises internationally: How Context Matters in the m social enterprises in africa seacliFF c Replication and international Transfer of Social Enterprises GoldEn GaTE i social enterprise loan Funds expedite private Financing paciFic B/c P purposeful purchasing: new Market opportunities for Social Enterprise Through procurement BaYViEW a C stories from australian social enterprises: key learnings from the Journeys of practitioners golden gate i Recycling your Economic Model for new Growth SEaCliFF C 10:00am–10:30am transition time M Screening and Selection for Strategic Success paCiFiC l/M 10:30am–11:30am BReAkOUT SeSSIONS V i Social Enterprise angels Forum BaYViEW B L developing a career in social enterprise golden gate M Social Enterprise in Emerging Markets MaRina m seven strategic Blunders: why social enterprises Fail and M Think about it Early: legal and Tax Basics for Social Enterprise paCiFiC B/C entrepreneurial nonprofits stumble Bayview a l Transforming dreams into action: Young Social Entrepreneurs SEaCliFF d L social enterprise and corporate partnerships paciFic n/o 11:00am–11:30am Transition Time i social enterprise angels Forum seacliFF d 11:30am–12:30pm BreakOuT sessiOns ii m social enterprises in the middle east & north africa marina P Can You Hear Me now? influencing policymakers to Hear Your Call p state and local government efforts to support social enterprise for increased Support paCiFiC n/o & social innovation paciFic l/m l Good Board Governance – an aspect of Risk Management SEaCliFF d i sustainable impact investing exchanges paciFic B/c M Green Business, Worker Co-ops, anchor institutions, and C track and express your success using leading edge technology tools Bayview B Social Enterprise: the Cleveland Experience MaRina m where to Begin: the use of collaboration in social enterprise, M Growing Your Social Enterprise: Business planning BaYViEW a tools for complex environments seacliFF a/B c income & outcomes: innovative data Management, Metrics and m youth-based ventures from around the world seacliFF c Models for SE’s paCiFiC l/M 11:30am–12:00pm transition time M Recycling Ventures SEaCliFF C 12:00pm–1:00pm lunch grand Ballroom M Social Enterprise in South East asia GoldEn GaTE 1:00pm–1:45pm Keynote SpeAKer: dan pallotta (thinking different: how does i The l3C: Social Enterprise’s powerful, new Capital Formation Tool paCiFiC B/C the way we’ve been taught to think about charity and social i To profit or not to profit: Methods of assessing Financial change stand in the way of the causes we love?) grand Ballroom profitability of SE’s BaYViEW B 1:45pm–2:45pm pLenAry pAneL — thinking Bigger (what does “scaling” l What’s Hot & Why You Should Care: an ignite-Style overview of really mean?) grand Ballroom Hot Trends impacting Your Social Enterprise SEaCliFF a/B 2:45pm–3:00pm pASSing tHe BAton 4th social enterprise world Forum, south 12:30pm–1:30pm lunch/WOrld café aTRiUM africa; social enterprise summit 2011, chicago, il grand Ballroom 1:30pm–1:45pm Transition Time 3:00pm–3:30pm Break 1:45pm–2:45pm PlEnary PanEl – Engaging all Sectors (Can systems thinking 3:30pm–6:30pm sea Board meeting Board room a help us gain traction?) GRand BallRooM 3:30pm–6:00pm Tour Package 4 — glide memorial church, yo! 2:45pm–3:00pm Transition Time youth outlook, delancey street Foundation 3:00pm–4:00pm BreakOuT sessiOns iii 3:30pm–6:00pm Tour Package 5 — renaissance entrepreneurship center, M Build a Venture in 60 Minutes – Strategies for proof of Concept, reliatech, goodwill networking and Early Funding BaYViEW a 6:00pm Tour Package 6 — Baseball and social enterprise P Creating an Enabling policy Framework for Social Enterprise paCiFiC n/o l Entrepreneurial Thinking: it’s an organizational Cultural Thing SEaCliFF a/B SATURdAY, MAY 1 c Happily Ever after: The art of Cause Storytelling MaRina california sage competition oFFsite c Measuring Social Return on investment: a Case Study on seattle social enterprise visit program (may 1-4) oFFsite Using this Tool. paCiFiC B/C 2010Summit_MiniBroch_4.25x6-PREFERRED_edited.indd 2 4/8/10 8:16 AM
  • 11. Exhibitor Spotlight 10 booths are open Thursday 29, 8am-4:30pm & Friday 30, 8am-4:00pm Stanford Social Innovation Review Nonprofits’ Insurance Alliance of California ssireview.org insurancefornonprofits.org SSIR is an award-winning journal for executives at The Nonprofits Insurance Alliance Group is composed of nonprofits, foundations, and socially responsible four distinct 501(c)(3) nonprofit organizations that provide businesses. Published by the Center for Social a broad range of reasonably priced liability insurance Innovation at the Stanford Graduate School of Business, coverages to other 501(c)(3) nonprofit organizations. The SSIR bridges theory and practice, providing innovative Group includes the Alliance of Nonprofits for Insurance, solutions to social problems. Risk Retention Group (ANI), and Nonprofits’ Insurance Alliance of California (NIAC). NIAC and ANI work FeelGood exclusively through insurance brokers. Please visit www. feelgoodworld.org insurancefornonprofits.org. FeelGood transforms students into life-long Changemakers. Our mission: End world hunger in Partners for Change, Inc our lifetime. Our process is simple: a grilled cheese partnersforchange.net sandwich. FeelGood empowers college students to run Partners for Change provides tools and solutions for non-profit Delis on their campuses, specializing in grilled nonprofits to build capacity and operate more effectively. cheese sandwiches. At these Delis, students develop the We are authorized distributors for a new, affordable skills necessary to run a business and initiate dialogue web-based application called TouchStone for Nonprofits. about hunger, and our responsibilities as global citizens. This innovative software provides all the knowledge, structure and system solutions necessary to build a IdeaEncore Network strong, efficient, and sustainable organization. Come ideaencore.com visit us and discover how to take your nonprofit “to the clouds”! IdeaEncore Network (www.ideaencore.com) is an online learning marketplace (like eBay or iTunes) for nonprofits, social enterprises and those who support them to share, Practice Pay Solutions sell, and buy all types and forms of practical knowledge practicepaysolutions.com and information assets— including ready-to-use tools, Practice Pay Solutions provides a complete suite templates, training content, policies, procedures and of ePayment and eCommerce tools to simplify plans and automate day-to-day business. Thousands of professionals accept credit cards, operate an online Meridian University cart and maintain a dynamic web presence with our MeridianUniversity.edu services and support. Through the latest technology and education, we fulfill your operational demands while Meridian University offers Bachelor’s Completion and ensuring the success and sustainability of your practice. Graduate Degree Programs that educate students www.practicepaysolutions.com to engage the professions of Psychology, Business, Education, and the Arts in creative and transformative ways. These degree programs provide a cumulative, RainWorks OmniMedia LLC emergent, and integrated curriculum, empowering rainworksomnimedia.com the student’s transformation both personally and RainWorks OmniMedia LLC is a producer of traveling professionally. Meridian offers its Bachelor’s, Master’s, museum exhibitions for science and natural history and Doctoral programs in two formats: Residential and museums, and events for the parent and teen markets. Hybrid learning format. This benefit company aims to make rain for girls literacy and clean water programs in Asia and Africa through its benefit recipients: Room To Read, CAMFED USA, water.org, Charity: Water and Action Aid. www. rainworksomnimedia.com
  • 12. Exhibitor Spotlight continued 11 booths are open Thursday 29, 8am-4:30pm & Friday 30, 8am-4:00pm Rebuild Resources, Inc. The npEnterprise Forum rebuildresources.com npEnterprise.net Rebuild Resources produces a full line of custom npEnterprise is the official listserv partner of the Social apparel and branded promotional items such as Enterprise Alliance. With almost 7000 subscribers logoed t-shirts, polos, hats, tote bags, pens, mugs, flash worldwide, npEnterprise has become the leading online drives and awards. Our businesses provide transitional resource where nonprofit managers go to discuss and employment for people recovering from chemical learn more about earned income strategies. It has been dependency and serve as the economic engines which highlighted in major publications including the Chronicle sustain our growth. of Philanthropy and the Stanford Social Innovation Review. It is owned and operated by Rolfe Larson The Coaches Training Institute Associates (www.RolfeLarson.com); the moderators are thecoaches.com Rolfe Larson and Michael Whitehead-Bust. Changing People Changing Business Changing Lives... Care2 Engaging in powerful conversations, creating care2.com alignments, and working in collaboration to inspire staff With over 12 million members, Care2 is the largest and grantees are cornerstones to CTI’s groundbreaking online social network for people who want to “make Co-active coach and leadership skills model-- taught a difference.” Care2 is a preferred vehicle for social globally in 14 countries and internally in nonprofits and enterprises seeking to engage with conscious Fortune 100 corporations. Experience the CTI difference consumers, especially civically active, well-educated women whose purchases and donations support the Third Sector Foundation Uganda environment, human rights and other causes. Third Sector Foundation is an apex body that promotes social economy by providing a range of Social Aperio Enterprises that includes Sales and Marketing of social aperio.us enterprise products such as arts and crafts there by Aperio is a management consulting firm based in the creating enterprise, employment and empowerment of U.S. and Canada that works exclusively with the social many underivested and underprivileged communities in sector. Our objective is to enable our clients to recognize Uganda. their most important challenges and opportunities, and create and implement strategic solutions to address Social Enterprise Alliance them. Aperio’s services include strategic planning, San Francisco Bay Chapter partnerships and social entrepreneurship. Our clients The SF Bay Chapter of the Social Enterprise Alliance was are non-profit organizations, charities, government officially established in November 2009 with the goals agencies, associations, foundations, and social purpose of: providing value to Bay Area social enterprises and for-profit companies. SF Bay Chapter members, being the go-to resource for those involved in social enterprise in the Bay Area and supporting advocacy for social enterprise. We invite you to take full advantage of the educational, networking and information exchange available to you as a member of our SEA chapter and to get more involved by joining our Google Group (http://groups.google.com/ group/sea-sfbay) and/or by volunteering to serve on a committee. With your collaboration and contributions, the SEA San Francisco Bay Chapter is defining the movement and building the field, starting right here in the Bay Area.
  • 14. Networking Opportunities 13 happenings at the Summit + Forum The Summit was designed to provide plenty of Rubicon National Social Innovations networking opportunities so you can make new Happy Hour friends and find new colleagues. Take advantage Wednesday, April 28, 7pm-9pm of Summit meals, transition times, social events, Location: 848 Folsom St, Suite 201, SF and offsite happenings to connect with the people Join us to mingle with friends old and new and enjoy you’ve been wanting to meet. scrumptious food and drinks from two of the Bay Area’s premier social enterprises: Fresh Starts Catering, a Social Enterprise Showcase & Opening program of Homeward Bound of Marin, and Rubicon Bakery. Space is limited. Please RSVP by Friday, April 23rd, Reception to RNSI@rubiconnational.org. Wednesday, April 28, 5-7pm Location: Atrium Lunch/World Café The SEA - San Francisco Chapter is hosting the Summit Thursday, April 29, 12:30-1:30pm 2010 + World Forum kick-off event with a special reception Location: Atrium featuring exhibits of social enterprises. During the We are pleased to introduce this semi-structured reception, community leaders and conference attendees opportunity for conference attendees to further connect are invited come see the breadth of the social enterprise with speakers and one another over lunch around each movement. Organizations will be displaying and sharing of the conference tracks: Investment & Finance, Models & information and networking about their social ventures Strategies, Policy & Advocacy, Leadership Development & at tables in the atrium lobby of the Hyatt. The Showcase Education and Communications & Storytelling. will feature brochures, photos, table top exhibits, and other illustrations of products and services from these Social Enterprise Summit Party social ventures. In keeping with the Showcase theme Thursday, April 29, 8:45-11:30pm of “I left my heart in San Francisco”, attendees will get to Location: Bayview A/B vote for exhibiting organizations who best epitomize the Featuring “Wake the Dead,” a Celtic All-Star Grateful Dead following categories with their ventures: Most Innovative, Jam Band! See the next page for more information about Best Marriage of Mission and Money, Overall Sweetheart “Wake the Dead” and other Summit entertainers! (favorite) and Most Likely to Succeed. Light hors d’oeuvres and cash bar will be provided. Chapter & Affinity Group Meetings Friday, April 30, 7:30-8:30am Young Professionals Party Location: Grand Ballroom Wednesday, April 28, 7pm-12am Find other social enterprise leaders and supporters in Location: Temple Nightclub your area! We’ll help you find your nearest SEA Chapter or Join other young professionals for a party to celebrate meet with others from your community who may want to Social Enterprise! Come party with students and young form a networking group. professionals à la Social Enterprise. DJ Hey Man! will be spinning in the context of the Third Social Enterprise World SEA Membership Meeting & Networking Forum – We will be celebrating the winners of the Next Friday, April 30, 8:30-9:00am Generation Awards. The San Francisco Bay Area Chapter Location: Grand Ballroom of the SEA in partnership with Sparkseed invite you to Please join the SEA President, Board and SEA members at join the movers and shakers of Social Enterprise in this the annual meeting of members. Learn about becoming energetic and inspirational experience. This event is open an SEA member, meet your new board representatives, to all. Please RSVP mindfully, space is limited. RSVP at learn what SEA accomplished in the last year, and find out http://socialenterpriseparty.eventbrite.com/ what’s ahead! DJ Hey Man!, Darian Rodriguez Heyman (former E.D. of the Craigslist Foundation) spins conscious R&B, hip hop, California SAGE Competition and downtempo grooves from around the world. Darian Saturday, May 1, 7:30am-7:30pm works with Michael Franti & Spearhead on their annual Location: Hyatt Regency San Francisco Airport Power to the Peaceful festival and his efforts on the dance floor and off connect inspiration to action through music. Students for the Advancement of Global Entrepreneurship (SAGE) interscholastic tournament. http://sageglobal.org.
  • 15. Networking Opportunities 14 14 Summit + Forum entertainment www.youthinarts.org/til-dawn.html www.wakethedead.org ‘Til Dawn: Wake the Dead Thursday, April 29, 6:30-7:30pm Thursday, April 29, 8:45-11:30pm Location: Grand Ballroom Location: Bayview A/B during the Banquet Dinner and Leadership Awards World’s Only Celtic All-Star Grateful Dead Jam Band This 16-member a capella group, ages 14-18. is As an expression of cultural joy, you can’t top an Irish an inspiration for many young people, using a wake. And what is a wake but a celebration—a toast contemporary song list to make a cappella accessible of appreciation—an expression of love—and a good to audiences of all ages. ‘Til Dawn is widely recognized party? for exposing young audiences to this musical art, for their vocal and performing abilities, and for impressing So when eight top Bay Area musicians realized they upon audiences the power, passion and capability of shared as deep a love for the songs of the Grateful youth. Youth in Arts is a non-profit organization that was Dead as they did for traditional Celtic tunes, some founded in 1970 in response to drastic reductions in the brand-new music sprang up and started partying. arts education budgets in public schools. Wake the Dead is a romp that flows seamlessly from rock grooves to hot Irish reels, and from haunting airs As a program of Youth in Arts, ‘Til Dawn performs to achingly beautiful melodies familiar to Deadheads regularly at public schools, benefits and a variety of everywhere. “Sugaree” in waltz time, bracketed by an community events, serving as an illustration of Youth in ancient harp tune and infused with a poignant Celtic Arts’ mission to expand the minds and open the hearts longing. “Bertha” thundering out of “China Cat” on a of children by enriching their lives with arts experiences. mandolin tidal wave. The eerie lilt of the uilleann pipes, In its sixteen year history ‘Til Dawn has appeared live giving a glow to “Bird Song” as if it was always meant to before 100,000+ people at over 300 events. They have be there. Groove jams to keep the tie-dye swirling. Vocal also sung live on KFOG 104.5 FM and KTVU’s “Mornings harmonies that float like clouds. The music takes off, on 2”. ‘Til Dawn has developed a repertoire that breaks and the band follows, grinning all the way. the boundaries between rock, pop, jazz, soul and R&B, and provides an outlet for young people that celebrates These aren’t worlds colliding—they’re worlds meshing, the value of the arts and inspires children of all ages to coalescing—creating a whole new world of possibility, dream, create and reach out to others! and true to the spirits of the Grateful Dead and the eternally hopeful Celts. Wake the Dead has wowed concert and festival crowds from San Francisco’s Fillmore Auditorium to the Oregon Country Fair. National radio play and concert tapers are spreading the music wider every day. The first album is a huge success, and the second, Buckdancer’s Choice, is now everywhere on Redwing Records. So kick back, join the party, and wake the dead!
  • 16. Networking Opportunities 15 dine arounds Take advantage of our ever popular dine-arounds Dining Prices from 7-9pm on Wednesday, April 28. Enjoy dinner For full menus and prices, be sure to check the at a local restaurant with other Summit attendees! restaurant website. Sign-on to the Summit Network at http:// Price scales for dine around restaurants are based on a dinner summit2010.crowdvine.com/ to organize a group entrée item only. for dining or check the registration bulletin board $ Less than $10 for others looking to dine! $$ $10.01-$20 Participants are responsible reserving space at the $$$ $20.01-$30 restaurant and for the cost of their own meal. San $$$$ Greater than $30 Francisco is full of wonderful dining options. Here you will find a few recommendations within walking distance MarketBar $$ of the hotel. Or, you can catch a trolley one block from One Ferry Building, Suite 36 the hotel ($3 pp) to Pier 39 or Pier 41 and choose from Phone: 415.434.1100 | http://www.marketbar.com numerous eateries — a quintessential San Francisco dining experience! For information about the Piers, and Part of the recently renovated historic Ferry Building on to see a list of dining and attractions, visit: The Embarcadero, offering a seasonal menu inspired by the fresh produce at the farmers market. http://www.pier39.com & http://www.pier41.com Need help getting around? Be sure to check out San Mexico DF $$$ Francisco’s trolley information at: 139 Steuart Street http://www.sfcablecar.com/ Phone: 415.808.1048 | http://www.mex-df.com Mexico DF serves authentic Mexican cuisine prepared with fresh, seasonal, often locally sourced and organic Summit 2010 Social Network ingredients. The DF designation (Distrito Federal) www.summit2010.crowdvine.com references the Mexico City culinary regionalism that the expand your Summit networking. menu showcases. SEARCH attendee photos & profiles Perry’s on the Embarcadero $$$ CONVERSE 155 Steuart Street discussion board Phone: 415.495.6500 | http://www.perryssf.com PLAN Known for its classic American food, its warm interactive calendar & activity wall personable service and a fun, bustling bar. Get connected. Stay connected. The Plant Café Organic $$ Pier 3, Suite 108,The Embarcadero Phone: 415.984.1973 | http://www.theplantcafe.com Solar powered waterfront café and restaurant, 100% organic ingredients, local farms. Fresh juices, salads, sandwiches, pizza, sustainable food, organic poultry, beer, wine, cocktails. Waterfront Restaurant $$$$ Pier 7, The Embarcadero Phone: 415.391.2696 (for reservations) http://www.waterfrontsf.com Featuring fresh seafood and California cuisine. Zagat “Restaurant of Distinction” award winner.
  • 17. Leadership Awards 16 As part of our shared commitment to highlighting The following 2010 Leadership Awards will exemplary practice, the Social Enterprise Alliance be presented: is pleased to present the 2010 Social Enterprise Awards. These prestigious awards honor superior The Social Enterprise Leadership awards (domestic achievement, visionary leadership and high- and international) are presented to the nominees who impact innovation in social enterprise, and provide most clearly demonstrate the core characteristics of a inspiring examples for the field. leader, including vision, courage, the ability to inspire others, make good judgments and stay the course What is a “social enterprise”? over time in leading and building an effective social A social enterprise is an organization or venture that enterprise. achieves its primary social or environmental mission using business methods. The Social Enterprise Innovation award is presented to the nominee(s) who has introduced a method of Social enterprise includes both nonprofits and for-profits advancing his or her primary social or environmental that operate businesses to address critical problems mission through entrepreneurial strategies that is in the areas of education, environment, health, human effective and genuinely unique, either not done before or rights, at-risk youth, employment and workforce not previously applied to social enterprise. development, women’s economic empowerment, and many others. The Next Generation Social Entrepreneur award recognizes the outstanding work of a leading social entrepreneur in the United States, aged 35 or under. The selected individual will be a successful practitioner whose contributions to the field of social enterprise has had far reaching impact and is helping to define a new generation of social entrepreneurs. For 2010, the Alliance has chosen to present the award to two Next Generation winners. Banquet Dinner & Leadership Awards Ceremony: Thursday, April 29, 6:30-7:45pm Grand Ballroom
  • 18. Leadership Awards 17 Leadership Award Leadership Award (domestic) (international) Barrie Hathaway Sunny Bhattacharjee The Stride Center Technable Solutions Pvt. Ltd. www.stridecenter.org www.technable.in Barrie Hathaway is the Sunny Bhattacharjee is Founder Executive Director for the Director of Technable Solutions Pvt. Stride Center an Oakland Ltd., a for-profit social enterprise based workforce development based in Kolkata, India. Technable nonprofit organization providing delivers an end-to-end solution information technology career and job placement involving job opportunity awareness development, assistance to extremely low income individuals with career counseling, employability assessment, training barriers to employment. The Stride Center operates a needs analysis, need-based training and providing social venture business, ReliaTech providing technology employment linkage (in that order) to marginalized consulting services to individuals and small to medium youth at an affordable price by forming an ecosystem size businesses. A former supply chain management of corresponding stakeholders and thereby attempts executive in the high technology sector, over the to address and resolve one of the most critical last twenty-five years Mr. Hathaway has worked for problems facing India, unemployment. Prior to computer and telecommunications firms including Technable, Sunny had 18 years of extensive experience Sun Microsystems, Bay Networks and Marconi in Telecommunications and IT industries in the USA Communications. Barrie is the president of the board of spanning from hands on systems development and directors for Care Through Touch, a homeless services solutions implementation to corporate management nonprofit in San Francisco and president of the board of and then entrepreneurship. Sunny started his directors of the Community Technology Network of the entrepreneurial journey in 1994 in Richardson, TX. Since Bay Area. In addition, he is an appointed member of then he has been in the boards of several start ups. the Richmond Workforce Development Board. Barrie is Sunny holds an MS in Computer Science Engineering alum of the Leaderspring Executive Fellows program and from the University of Texas at Arlington and a BS in a graduate of the University of San Francisco where he Mechanical Engineering from NIT, Rourkela, India. completed a B.S. in Organizational Development and a Technable’s mission is “Enabling People, Empowering Master of Nonprofit Administration. Business, Enriching Society”. greening your conference. SEA is working to be socially responsible by reducing the environmental impact of the Summit. Here’s what we’re doing this year: • Full program book available online-only • Attendee list & Summit Network provided online for networking • Conference materials in recycled folders instead of tote bags • Water carafes instead of bottled waters • Name badges collected & reused • Bed linens and towels replaced for guests by request only
  • 19. 18 Innovation Stacy Ratner Next Generation Open Books Ltd. Jodi Rosenbaum www.open-books.org More Than Words www.mtwyouth.org In 2006, Stacy Ratner founded More Than Words Open Books Ltd., a nonprofit (MTW) is a social social venture dedicated to enterprise that enriching lives through reading, empowers youth who writing, and the INNOVATIVE are in the foster care power of used books. Beginning in her basement, the system, court involved, organization set about collecting used books to sell homeless or out of school, to take charge of their lives in its retail bookstore and using the proceeds to help by taking charge of a business. Jodi Rosenbaum piloted fund its signature literacy programs for students of all MTW as an online bookselling venture with a few ages. Today, Open Books has grown to encompass 4 teenage boys in foster care in 2004, and then worked signature programs, 10 program locations (including with youth to launch and grow MTW into a vibrant retail 3 full classrooms at what the press has dubbed “the and online bookstore, café and transformational vehicle most beautiful bookstore in Chicago,”), 7,000 hours of for youth that includes intensive case management and annual program time, 4,000 students served, 3,000 transitions services. Jodi has over 14 years of experience volunteers, 9 full-time staff, and more than 300,000 working with youth in the juvenile justice system, public books put towards literacy instead of landfill. Prior to schools and youth development field, including with her work with Open Books, Stacy spent a decade as a Teach For America. Jodi has a political science degree for-profit serial entrepreneur and helped take 3 startup from Emory University with a focus on juvenile justice companies from idea through a combined total of $30 policy and a master’s in education in risk and prevention million in committed venture funding. She holds degrees from Harvard. She has taken supplemental coursework in literature and law from Brandeis University and in Business and Social Enterprise at Harvard and MIT, Boston College Law School, and a Certificate in Nonprofit and served as a guest speaker at Bentley and Babson Management from Northwestern University’s Kellogg Universities, the Social Enterprise Alliance, and Teach School of Management. Stacy is a 7-time Winner of For America conferences. She serves on boards of both National Novel Writing Month and monitor for Blogathon, the Arlington Area and MA State Department of Children and looks forward to welcoming all of you at Open and Families as well as the MA chapter of the Social Books when you visit Chicago! Enterprise Alliance. She was selected as the Advocate of the Year by the MA Providers’ Council and MTW received the People’s Choice Award at the 2007 SEA Conference, and was selected as a Social Innovator in 2009 by the Social Innovation Forum. Jodi is passionate about her work and in her limited free time loves hiking with her dog and husband.
  • 20. Leadership Awards 19 Next Generation Suzanne Smith Social Impact Architects Suzanne Smith defines her career by being an “architect of ideas.” Suzanne brings more than a decade of experience at not only generating innovative ideas, but building successful programs and initiatives within the social sector. She started her career in government relations for Phoenix House and the American Heart Association. While at Phoenix House, she worked closely with nonprofits and government organizations in Dallas, Austin, and Houston/Galveston. While at the Heart Association, she championed the early efforts to build an integrated and outcome-driven platform that endeavored to combat childhood obesity. In that role, she co-founded the Alliance for a Healthier Generation and worked on building strategic alliances with like- minded organizations, such as the National Football League, the Center for Disease Control and Prevention, and the National Governors Association. In addition to a love for the nonprofit sector, she also has an MBA Subscribe from Duke University’s Fuqua School of Business where she was the CASE (Center for the Advancement of Social Entrepreneurship) Scholar. Before starting Social Impact Architects, she was a Senior Consultant with the Washington DC-based firm, Community Wealth Ventures. She was recently awarded a research fellowship at the Center for the Advancement of Social Entrepreneurship at Duke University and was selected into the prestigious to Social Change Society of Organizational Learning (SoL) founded by Subscribe to Stanford Social Peter Senge. Innovation Review, the premier magazine for executives at non- profits, foundations, and socially responsible businesses. To subscribe visit: www.ssireview.org/subscribe. Save 23% with our online discount and pay just $39.95 for a year!
  • 21. Professional Media Conversion Memory Magic provides quality conversion at guaranteed lowest prices. We are a company with a social mission. Read our story at preserveyourmemories.org. VHS to DVD. Convert precious home movies to DVD. High quality conversion of both VHS and SVHS. Film to DVD. High quality conversion for 8mm, 16mm, VHS-C, Hi-8, or MiniDV tapes to DVD. Other film conversion, too! Title screen and chapters available. Music to CD. Convert cassette and vinyl albums to CD. Ideal for rare and old albums. Vinyl cleaning, track separation, label, and jewel case included. We remove most crackle sounds. Insert and track list available. Photos and Slides to DVD. High resolution scanning for artists and collectors. Preserve precious slides. Scratch and blemish removal available. digital photo albums and slide shows available. Mix CDs. Have all your favorite songs on one CD. Bring in your CDs and the list of songs, and we’ll combine them onto one high quality CD. CD label and jewel case included. iPod Upload. Have an iPod but don’t have the time to upload all your songs? Bring in your CDs (or give us a list of songs you’d like us to purchase for you), and we’ll add it all to your iPod library. Bulk CD Duplication. Perfect for bands. Bring in your original CD, and we’ll make as few or as many copies as you’d like. CD labels and jewel cases included. Tray cards, bar codes, recyclable cases, and full-color multi-page inserts also available. Your satisfaction is guaranteed. Gift certificates and mail order available. “A great product, at a great price, with a great story.” 413.582.5627 a project of www.preserveyourmemories.org
  • 23. Education 22 pre-conference workshops Build Your Venture from the Mission Up! Is it Right For You? An Introduction to Social Wednesday April 28, 12:30pm-5:30pm Enterprise Location: Golden Gate Wednesday April 28, 1-4pm Price: $269 SEA Members, $299 for all others Location: Seacliff D Note: you must register for this workshop through Criterion Price: $40 SEA Members; $45 for all others Ventures website: http://criterionventures.com/ht/d/sp/i/2108/pid/2108 With the momentum for social enterprise growing locally, (lunch is included) nationally and around the world, how do you know if it’s right for you and your organization? This interactive, Structure Lab is an easy-to-engage, day-long process three-hour workshop will: that helps social ventures take advantage of innovations in capital formation, revenue streams, corporate forms, • Provide an overview of key concepts and current trends and independent regulation to promote and protect in social enterprise values and mission. Click to experience the Structure • Help you clarify your goals in exploring social Lab. With support from Hanson Bridgett LLP, Criterion enterprise designed Structure Lab to explore the range of legal • Assess your current readiness and capacity to launch structures available for your venture, whether it’s still on a successful social enterprise the drawing board or poised for growth. Come create • Identify potential opportunities that build on your the optimal legal structure for your social venture to resources and strengths thrive. • Avoid the most common challenges Facilitator: Jackie VanderBrug, Criterion Ventures • Develop an action plan of next steps for your organization Are We Making a Difference? Exploring Participants will leave with a toolkit for further Social Impact Measurement and exploration of social enterprise. Included with the Evaluation workshop is a one-hour free follow-up phone Wednesday April 28, 1pm - 4pm consultation with the facilitator for individuals and Location: Seacliff C organizations who want to further explore their Price: $50 SEA Members; $55 for all others readiness. (This workshop has a minimum requirement of 40 participants) Increasingly, social enterprise organizations are Previous participants who are new to social enterprise being asked to provide more than outputs when have described this workshop as an ideal introduction to communicating the effects and impacts of their work. the conference, helping them to select the sessions that This shift to collecting data on outcomes presents many will be of most value in moving their work forward. new opportunities as well as challenges. Understanding Facilitated by: Janine Vanderburg, J.D., President, JVA how an organization is making progress towards its Consulting, and Regional Facilitator for the National Center for goals, is critical for obtaining funding, being competitive, Social Entrepreneurs. She has facilitated this pre-workshop and making adjustments to their strategy. Participants session at the two past SEA conferences. will learn new ways of designing and implementing a measurement and evaluation system that produces meaningful, timely, and actionable information for multiple stakeholders. Content includes definitions of terms and concepts, theory of change and logic models, overview of performance measurement and evaluation approaches, developing strategic evaluative questions, and an introduction to various data collection methods and reporting strategies. Facilitators: Hallie Preskill, Ph.D., Executive Director of the Strategic Learning and Evaluation Center Jennifer Splansky, Senior Consultant, FSG Social Impact Advisors
  • 24. Education 23 social enterprise tours See social enterprise at work in San Francisco and the Bay Area! On-site registration available Tour 2 | continued if space allows — check at the conference Brower Center, one of the Bay Area’s most advanced registration desk. Tours leave from the hotel lobby green buildings, is an inspiring home for environmental on time. and social action, combining both offices and program facilities in a 50,000 square-foot space. Tour 1 | Wednesday April 28, 9-12pm Price: $50 Rubicon Bakery is one of the most well known Ashbury Images rebuilds lives one shirt at a time by examples of social enterprise in action. Rubicon Bakery providing paid employment, job training, and supportive has been providing jobs, training, and hope to those in services to at-risk youth recovering from poverty, need since 1993 through the operation of a wholesale substance abuse and homelessness. Ashbury Images is bakery specializing in all natural, handcrafted desserts. part of New Door Ventures, a youth development social Rubicon Bakery is based in Richmond, California, one of enterprise the most economically challenged neighborhoods in the . San Francisco Bay Area. With a wide range of delicious Global Exchange is a membership-based international products including cakes, tarts, marshmallows, and human rights organization dedicated to promoting other confections, it serves premium customers such social, economic and environmental justice around the as Williams-Sonoma, Whole Foods, Costco, Andronico’s, world. and numerous independent grocery stores. Pedal Revolution provides employment and job training for at-risk youth in San Francisco who are taking steps ChangeMatters is committed to a world of vibrant, to improve their lives. It is one of only a few bicycle sustainable, just, and inclusive communities. We shops in the United States providing employment, job help build social enterprises through advocacy, training, and hope to young people. With the training stakeholder organizing, strategic planning, and guidance of professional mechanics, youth interns marketing, fundraising, executive coaching, board help assemble new bikes and help refurbish used bikes. development, startup, venture management, and Pedal Revolution is a social enterprise of New Door performance measurement. Ventures. Combining small business skills with nonpro t and public sector experience, we develop and strengthen Tour 2 | Wednesday April 28, 10 am-3 pm enterprises that promote social, economic, and Price: $75 (box lunch included) environmental equity. People’s Grocery is a community-based organization Our clients and partners include public and private in West Oakland that develops creative solutions to the sector organizations working on sustainability, health problems in the community that stem from a community economic development, arts and lack of access to and knowledge about healthy, fresh culture, and international development. We have foods. Their mission is to build a local food system that raised over $65 million for nonpro ts; started, improves the health and economy of the West Oakland turned around, grown, or closed out a handful of community. social enterprises; and have trained and advised leaders in hundreds of organizations. Venture GRID Alternatives has a mission is to empower entrepreneurs and management consultants, we communities in need by providing renewable energy work with passionate leaders to strengthen and energy efficiency services, equipment and training. organizations and achieve meaningful change. Since 2001, GRID Alternatives has been working to bring the power of solar electricity and energy efficiency to low-income homeowners, and to provide community www.changematters.com members with training and hands-on experience with renewable energy technologies.
  • 25. Education 24 social enterprise tours continued Tour 3 | Wednesday, April 28, 1-4pm Tour 4 | Friday April 30, 3:30pm-6:00pm Price: $50 Price: $50 Community Housing Partnership is a Tenderloin-based Glide Memorial Church is located at Ellis and Taylor in supportive housing provider. Visit Community Housing the Tenderloin, in one of San Francisco’s harshest urban Partnership (CHP), and learn about the success and environments. Glide Foundation is an oasis that has challenges of CHP Enterprises, the agency’s business served the poor and disenfranchised for 45 years. From arm that creates employment opportunities in the field serving nearly one million meals a year, to operating of property management for formerly homeless adults. a professional medical clinic, to providing affordable CHP Enterprises employs formerly homeless tenants housing, to youth job training, to offering weekly spiritual of the Supportive Housing Employment Collaborative celebrations at Glide Church, and much more – Glide (SHEC) which includes Community Housing Partnership. touches the lives of many people. Glide has helped Employees are hired in the capacity of desk clerks and thousands of disenfranchised and poor people get back maintenance staff for housing providers in San Francisco. on their feet and find their way to jobs, housing and Meet the Enterprise Manager, the CHP Director of spiritual fulfillment. Employment & Training, and several employees at our newest supportive housing residence for formerly YO! Youth Outlook is a media channel of New America homeless single adults and families, the Arnett Watson Media-the country’s first and largest collaboration of Apartments. ethnic news organizations which was founded by the nonprofit Pacific News Service in 1996. YO! produces CVE is a social enterprise located in the heart of the weekly radio spots, a 30-minute weekly TV program South of Market District of San Francisco. Since 1986, that airs locally and nationally, a quarterly magazine CVE has served and empowered individuals with and a daily website. YO! works with 100 youth interns mental health disabilities to reach their full employment each year to build their media literacy skills and produce potential through a broad range of training and support multi-media reflecting youth perspectives on culture, programs and hands-on work experience. education, criminal justice, immigration and other key social and policy issues. Mission Pie is a corner café, bakery, and neighborhood gathering place in the Mission District of San Francisco. Delancey Street Foundation is considered the nation’s Every day they engage folks toward a deeper leading self-help residential education center for relationship with and responsibility to the environments, former substance abusers and ex-convicts with about enterprises and people that sustain us. Through creative 1500 residents located in five facilities throughout the choices in all aspects of the business, from an energy- country: New Mexico, New York, North Carolina, Los efficient kitchen to delicious Fair Trade/organic tea and Angeles, and headquartered in San Francisco. Since coffee to the reclaimed and recycled materials with 1972, Delancey has created 12 successful ventures that which the café is constructed, Mission Pie is guided by have trained residents in marketable skills, created a commitment to environmental, social and economic positive interactions between residents and customers justice. in the community, and helped support the organization Treasure Island (Toolworks, Inc.) has operated as financially. Delancey’s successes have been touted a social enterprise since its inception in 1975. The in numerous print and visual media outlets including organization operates a professional janitorial company, The New York Times, with over $5 million in contracts, and an outsourcing Time Magazine, The business- successfully employing over 150 individuals Washington Post and with disabilities, including those who are homeless, Sixty Minutes. Want more information? For links to tour site each year. The tour will focus on Toolworks’ latest organization websites: venture- managing and producing events on scenic Treasure Island, in partnership with a for-profit event and www.se-alliance.org/ catering company, Wine Valley Catering, and with the summit_10tours.cfm assistance of the Treasure Island Development Authority of San Francisco. Enjoy the view while learning about this unique private/public partnership.
  • 26. Education 25 social enterprise tours continued Tour 5 | Friday April 30, 3:30pm-6:00pm Tour 6 | See times below Price: $50 Renaissance Entreprenurship Center is the Bay Area’s Baseball and Social Enterprise premier resource for small business owners, providing Friday April 30 6:00pm - end of ballgame all the education, tools, access, and long-term support Price: BART ticket to ballpark that business owners need to succeed. For 25 years Note: this tour is limited to 10 participants we’ve played a vital role in the Bay Area, helping launch Juma Ventures is a youth-run concession at AT&T and grow over 4700 small businesses. Renaissance strengthens communities by actively supporting the ballpark. You may purchase your own ticket and stay entrepreneur. Our graduates create jobs and tangible for the baseball game afterward. Juma Ventures is a contributions that ripple throughout a community with powerful force for change for under-resourced youth positive social impact. The work we do transforms who are motivated to earn a college degree. Juma communities, one small business at a time. Renaissance youth engage in an innovative, award-winning program has three offices in the Bay Area— San Francisco’s SoMa that integrates employment in social enterprises, college and Bayview neighborhoods, as well as in East Palo preparation, and financial literacy/matched savings Alto—serving both the individual and the community. scholarships. Juma operates seven social enterprises, employing youth in concessions for ice cream, coffee ReliaTech, a social venture of The Stride Center, provides and nuts at AT&T and Candlestick Parks in San Francisco, on-the-job, hands-on technology training, a transition the Coliseum and Warriors Stadium in Oakland, path into the technology field, and employment for Memorial Stadium in Berkeley, Qualcomm Stadium in many Stride Center graduates. Services include on-site San Diego, and the Infineon Raceway in Napa. dispatched technical support to residential consumers and small businesses, managed service for small Tour on Your Own and medium-sized businesses, and walk-in computer Extra time in the Bay Area? Contact the enterprise repair service at three locations. ReliaTech is a major below and set up your own tour. refurbisher of computers, helping the environment by Shelley Norris-Alvarez, Program Director diverting usable equipment and recycling equipment shelleyn@buckelew.org | (415)457-6964 that is at the end of life. Blue Skies Café, a green-certified social enterprise, Goodwill of San Francisco, San Mateo and Marin operates with the social objective of creating job Counties, founded in 1916, serves individuals with training and employment for people who have faced significant barriers to employment by helping people barriers to employment due to their mental illness. transform their lives through the power of work. Its value Blending social and commercial business practices, it recovery enterprises focuses on the reuse and recycling generate revenues to support Buckelew’s social mission of used goods collected from 27 donations sites and of creating jobs and housing; and it demonstrates dozens of annual events, generating $26 million in environmental values and sustainable resource annual revenue. The tour will take visitors through the practices. Blue Skies Café collaborates with local 33,000 square foot donations processing center where business partners Rustic Bakery and Equator Estate over 20 million pounds of donations are processed each Coffees and Teas to create greater impact. By leveraging year for sale in 16 stores, an outlet store and a rapidly best-in-class local businesses to help create social growing ecommerce store. impact, Buckelew reduces its operating expenses, and creates a highly replicable social enterprise model.
  • 27. Succeeding at Social ENtErpriSE Hard-Won Lessons for Nonprofits and Social Entrepreneurs “This is a must read for anyone starting or growing a social enterprise. The lessons learned offer valuable, practical and real insights from pioneers in the field. The frameworks and tools presented can be implemented immediately to help drive success and expand your social impact.” — Kriss Deiglmeier, Executive Director, Center for Social Innovation, Stanford Graduate School of Business
  • 28. Education 27 book sales Visit the Summit + Forum book booth and Mission Inc.: The Practitioners Guide to purchase the following titles for deep discounts Social Enterprise off list prices! Kevin Lynch & Julius Walls, Jr. $12 | 30% off list price for Summit attendees! Succeeding at Social Enterprise In this groundbreaking guide, Kevin Lynch the new book from the Social Enterprise and Julius Walls, Jr. draw on their own Alliance hard-won experiences and those of twenty other social $24 | 40% off list price for Summit attendees! enterprise leaders. Exploring ten key paradoxes of social enterprises, they show how to navigate the extreme From the Social Enterprise Alliance, the challenges and seize the tremendous opportunities organization dedicated to building a these organizations present. Whether you’re looking for robust social enterprise field, comes Succeeding at guidance on choosing a structure, finding and hiring Social Enterprise. This practical guide is filled with talent, marketing, finances, operations, or scaling, this the best practices, tools, guidance, models and practical, accessible guide offers clear and compelling successful cases for leaders (and future leaders) of answers that light the way. social ventures and enterprises. A groundbreaking work, it brings together the knowledge and experience The Blue Sweater: Bridging the of social enterprise pioneers in the field and some Gap between Rich and Poor in an of today’s most successful social entrepreneurs to Interconnected World show what it takes to implement and run an effective Jacqueline Novogratz social venture or organization. The book features real life examples, lessons learned and the core $12 | 20% off list price for Summit attendees! competencies that are needed to run a social venture The inspiring personal memoir of a woman in a nonprofit, highlighting such skills as managing and who has spent her life on a quest to leading, business planning, marketing and sales, and understand global poverty and to find powerful new accounting. ways of tackling it. From her first stumbling efforts as a young idealist venturing forth in Africa to the creation of the trailblazing organization the Acumen Fund, End of the Rainbow: Increasing the Novogratz brings us a series of insightful stories and Sustainability of LGBT Organizations unforgettable characters — from women dancing in a through Social Enterprise Nairobi slum, to unwed mothers starting a bakery, to Nonprofit Enterprise and Self- courageous survivors of the Rwandan genocide, to Sustainability Team (NESsT) entrepreneurs building services for the poor against $14 | 30% off list price for Summit attendees! impossible odds. End of the Rainbow introduces social enterprise as an opportunity for some LGBT Uncharitable: How Restraints on organizations to diversify their funding base, contribute Nonprofits Undermine Their Potential to their financial sustainability and increase their social Dan Pallotta impact. We explore the growing interest in LGBT social enterprise around the world and the myriad of social $28 | 20% off list price for Summit attendees! enterprise models LGBT organizations are undertaking. This book is for students, philanthropists, We also explore the experiences and lessons learned nonprofit executives, institutional funders, by LGBT organizations, and the challenges they face, donors, and anyone who cares about the great causes in developing and managing social enterprises. Finally, of our time. It ventures where no other book on the end of the rainbow recommends some ways that LGBT nonprofit sector has dared to go. Where other well- social enterprise can be fostered and supported in order intended books suggest ways to improve performance to realize its full potential. within the existing nonprofit paradigm, Uncharitable argues that the paradigm itself is the problem, and calls into question our fundamental canons about charity.
  • 29. Education 28 book sales Migrating from Innovation to Boschee on Marketing Entrepreneurship: How Nonprofits are Jerr Boschee Moving toward Sustainability and Self- $10 |One-third off list price for Summit Sufficiency attendees Jerr Boschee Contains 21 columns written by Jerr $10 | 40% off list price for Summit attendees Boschee for the online magazine Jerr Boschee’s book covers the basic Social Enterprise Reporter. Individual principles of social entrepreneurship, typical outcomes sections cover topics such as leadership, marketing experienced by the pioneers in the field, some common fundamentals, entrepreneurial strategic planning, stakeholder concerns, the single greatest obstacle positioning strategies, overcoming customer for nonprofits adopting or expanding entrepreneurial resistance, strategic partnerships, pricing, marketing strategies, and 14 critical success factors. The book also communications, employee communications, customer contains “A Practical Lexicon for Social Entrepreneurs” service, market research and The Strategic Marketing that defines more than 80 key terms and a selected Matrix for Social Entrepreneurs®. print and electronic bibliography. investing in using to provide COMMUNITIES TECHNOLOGY OPPORTUNITY FOR ALL www.ZeroDivide.org
  • 30. Job Readiness Training “A Best Therapeutic Practice” The Social Enterprise Model “A Best Vehicle for Implementation” Larry L. Lindsey, M.S. This book evokes needed discussions for community and economic development efforts. The Social Enterprise Model – much more than bricks and mortar! It is: · An investment in human capital – the potential of people · A best practice to address risk factors inherent to our most challenging urban communities · A best vehicle for not just economic and community development efforts, but for long-term behavioral change For more information contact: F.I.R.S.T. Contractors, Inc. | P.O. Box 26136 | Richmond, VA 23260 fci@firstcontractors.org www.firstcontractors.org 804.329.9669
  • 31. Education 30 keynote speakers Chip Heath, co-author of Switch: How to Thinking Different — How does the Way Change Things When Change Is Hard we’ve been taught to think about charity Thursday, April 29, 4:15-5:15pm and social change stand in the way of the causes we love? Chip Heath is a professor at Friday, April 30, 1:00-1:45pm Stanford Graduate School of Business, teaching courses on What if we have everything backwards? What are the business strategy and organizations. big cultural prejudices that impede - even suffocate He is the co-author (along with his - real progress? Where are our philosophical blind brother, Dan) of two books. Their spots? What canons have we left unquestioned most recent book, Switch: How to that may be undermining our efforts at the most Change Things When Change is fundamental levels? This presentation will look at Hard debuted at #1 on the New York Times and Wall Street Journal the economic apartheid that exists between the bestseller lists. Their first book, Made nonprofit sector and the rest of the economy, how it to Stick: Why Some Ideas Survive and Others Die, was impedes the development of social enterprises, and a New York Times and Business Week bestseller, and how it keeps us from moving the needle on the most was an Amazon Top 10 Business Book for 2007 for both urgent social problems of our time. editors and readers. It was translated into 27 languages including Thai, Arabic, and Lithuanian. His parents are Dan Pallotta is a leading expert just happy that their sons are on innovation in the nonprofit playing well together. sector and a pioneering social entrepreneur. He is the founder of Each person attending the Pallotta TeamWorks, which invented Summit + Forum will receive the multiday AIDSRides and Breast a free copy of Switch: How to Cancer 3-Days and changed the Change Things When Change fundamental paradigm for civic is Hard when they check in engagement in and fundraising for at the registration desk. important social causes. Dan is the author of two books: Uncharitable: How Restraints on Nonprofits Undermine Their Potential and When Your Moment Comes: A Guide to Fulfilling Your Dreams, and a regular contributor to the Harvard Business Review online. He is the recipient of the Liberty Hill Foundation Creative Vision award, the Triangle Humanitarian of the Year award, and the Albany State University International Citizen of the Year award. Read his Want more good reads? Harvard Business Review Be sure to stop by the blog post “What Nonprofits Can Learn from the Apollo SEA Books Table! Program.” See pgs.27-28 for more information on book sales. Also, visit the SEA bookstore online: http://www.se-alliance.org/ resources_bookstore.cfm
  • 32. Education 31 plenary panels Catalyzing the Field— What are best practices for partnering with government? Here’s a look at the way Anne Jamieson the public sector is working with social enterprises Toronto Enterprise Fund in three countries: The U.K., Canada and the United States Anne Jamieson has led the Toronto Thursday, April 29, 8:30-9:45am | Grand Ballroom Enterprise Fund since 2003. TEF provides grants, technical assistance and Jim Schorr, (moderator) ongoing research and evaluation for Owen Graduate School of Management, social enterprises. Anne launched the the Canadian Vanderbilt University Conference on Social Enterprise series in 2004 and is Jim Schorr joined the Owen School of a founding member of the Social Enterprise Council Management in 2008, to launch a new of Canada, which brings together social enterprise center of excellence focused on important leaders who leverage their networks, knowledge and social and environmental issues in business – corporate experience in order to build a strong and enabling responsibility, sustainability, and social enterprise – environment for social enterprise. Prior to joining the and to develop and teach related coursework. He Toronto Enterprise Fund, Anne spent over 10 years in was CEO (‘00-’07) of Juma Ventures, a San Francisco- the micro-enterprise development field. As a business based organization widely regarded as one of the consultant, she has provided training and advice to leading social enterprise models in the US. In ‘07-’08, hundreds of individuals wanting to become successful he received a teaching appointment from the Haas entrepreneurs, including youth, women, newcomers School of Business at UC Berkeley, where he developed and marginalized populations. Anne has also worked in and taught the Social Enterprise & Entrepreneurship the international commercial banking sector in London, course. As a student at Northwestern University in 1993, England. he co-founded Net Impact, an organization that has inspired 25,000+ students at 200+ business schools Kathleen Martinez on six continents to integrate social and environmental Assistant Secretary for Disability priorities into their education and careers. He is Board Employment Policy, United States Chairman of Net Impact and on the boards of Social Department of Labor Enterprise Alliance, Global Social Venture Competition, Kathleen Martinez was nominated by The Nature Conservancy (TN), and Oasis Center. President Barack Obama to be the third Peter Holbrook Assistant Secretary for Disability Employment Policy UK Social Enterprise Coalition and was confirmed by the U.S. Senate on June 25, 2009. As head of the U.S. Department of Labor’s Office Peter Holbrook is CEO of the Social of Disability Employment Policy (ODEP), Ms. Martinez Enterprise Coalition, the UK’s national advises the Secretary of Labor and works with all DOL body for social enterprise representing a agencies to lead a comprehensive and coordinated wide range of social enterprises, regional national policy regarding the employment of people and national support networks and related with disabilities. Blind since birth, Ms. Martinez comes organizations. The SEC’s key activities are centered on to ODEP with a background as an internationally informing and influencing the policy agenda, promoting recognized disability rights leader specializing in the benefits of social enterprise and undertaking employment, asset building, independent living, research to expand the social enterprise evidence base. international development, diversity and gender issues. Prior to this role, Peter was CEO of Sunlight Development She has previously served as Executive Director of Trust which works to tackle long-standing health and the World Institute on Disability (WID); on the board of social inequalities. He developed ‘project sunlight’ the U.S. Institute of Peace, a Congressionally-created from it’s inception to become one of the country’s most agency dedicated to research and projects in conflict high profile and award winning ‘community anchors.’ management; the State Department advisory committee In 2007, Peter was appointed one of the UK’s Social on disability and foreign policy and the National Council Enterprise Ambassadors - a scheme supported by the on Disability, an independent federal agency advising Cabinet Office and coordinated by the Social Enterprise the President and Congress on disability policy. Coalition. In this role he advocated for social enterprise through lobbying, speaking at events and representing the sector in the media.
  • 33. Education 32 plenary panels continued Engaging all Sectors — Can systems thinking help us gain traction? A cross-sector approach to tackling the Kenneth Kaplan challenges MIT Collaborative Initiatives Thursday, April 29, 1:45-2:45pm | Grand Ballroom Ken Kaplan serves as Associate Director We all have the same goal: to devise solutions that work of MIT Collaborative Initiatives, an to problems that matter. But what if the old categories incubator for projects that rethink the into which we slot problems turn out to impede our way we think about complex problems. ability to devise new, workable solutions? What if our old The Collaborative engages experts from engineering, mental models are part of the problem, not part of the design, education, business, medicine, and the solution? This session will focus on the way blowing up hard and soft sciences to design innovative models old categories and embracing systems thinking can lead for tackling big-picture social issues such as Health. to the development of sustainable solutions that deliver The first Collaborative Initiatives project developed a real results in addressing deep-seated social, economic, comprehensive strategy for improving stroke treatment and environmental problems. across the full cycle of care. Mr. Kaplan’s early career as Alan Webber, (moderator) a psychiatric social worker and later profession as an Founding Editor, Fast Company Magazine architect give him a unique perspective on how systems and people work and interact. His experience includes Alan M. Webber is the author of Rules of architectural design, teaching, writing, and research; Thumb: 52 Truths For Winning At Business social work; and healthcare system design. He has held Without Losing Your Self. Previously he professorships at the Graduate School of Architecture, was editorial director of the Harvard Planning and Preservation at Columbia University as Business Review and founding editor well as the Graduate School of Design at Harvard of Fast Company Magazine. He is active in social University. entrepreneurially undertakings in a number of capacities around the world. Rosanne Haggerty Common Ground Rosanne Haggerty is the President & Founder of Common Ground, an www.xproductions.tv | info@productions.tv international leader in developing community strategies to end X Productions prides itself on being creative, homelessness. She is an Urban Advisor to ef cient, and innovative. Whether we’re creating a the Urban Land Institute, a board member of the Center marketing campaign or broadcast documentary, for Urban Community Services, the Citizen’s Housing our award winning team will work with you to create compelling content, regardless of subject. and Planning Council, Iraq and Afghanistan Veterans of America (IAVA) and Quest Diagnostics, and is a Life By building a network of the best talent and Trustee of Amherst College. Prior to founding Common promoting it to the masses, we have attracted the Ground Community in 1990, she was the coordinator attention of large and small clients looking for of housing development at Brooklyn Catholic Charities. design, audio, video and multi-media services. She is a graduate of Amherst College and is completing studies for a PhD in sociology at New York University. Our clients include: Discovery Channel Global Ms. Haggerty is a 2001 MacArthur Foundation Fellow. Education Partnership, Hewlett-Packard, Scion, In 2007, she was elected as an Ashoka Senior Fellow. Ghirardelli, Center for American Progress, Haggerty was a Japan Society Public Policy Fellow, an Panasonic, PETA, Discovery Communications, Adelaide Thinker in Residence, a Rockefeller Foundation Discovery Education, TLC, Imagination Stage, Bellagio Fellow and is a Hunt Alternatives Fund Prime National Geographic, PBS, The History Channel, Mover. Annenberg/CPB and Montgomery County Maryland. 1111 East-West Highway, Suite 2 Silver Spring, MD 20910
  • 34. Education 33 plenary panels continued Shaping a new Economy — What are we aiming for? The features of a new economy Ethel Côté Thursday, April 29, 7:45-8:45pm | Grand Ballroom Canadian Centre for Community Renewal We know we need a more inclusive and sustainable For 25 years, Ethel Côté fostered the economy – what would that look like? What do we have implementation of some thirty work, to do to get there? What are some key elements already services and production cooperatives in place that we can build on? This panel answers these in addition to supporting agricultural, questions from the perspectives of social enterprise, the agrifood, housing and child care cooperatives in social economy movement, the local living economy Canada. She supported capacity building missions movement, and the next generation. in Mali, Niger, Senegal and Morocco and was part of Jay Harris, (moderator) the organizing committee for the World Conference on Founder & President, Earthshaking Globalization of Solidarity (Dakar 2005 and Luxembourg Productions; Former Publisher, Mother 2009). In addition to teaching in College and Universities, Jones Côté has mentored hundreds of communities and promoters of social enterprises. Involved with the Earthshaking Productions is a social Canadian Community Economic Development Network enterprise working to change the and the Intercontinental Network of Social Solidarity country’s dysfunctional political culture. In 2009, Jay Economy, she is a founding member of the Social Harris stepped down after 19 years as the publisher Enterprise Council of Canada. She is a social enterprise of Mother Jones, the investigative news organization. practitioner at the Canadian Center for Community During his tenure, MoJo built on a tradition of Renewal (CCRC). groundbreaking public interest reporting, launched Webby Award-winning MotherJones.com, opened Leila Chirayath Janah an eight-reporter Washington, DC reporting bureau Samasource headed by David Corn, and won two National Magazine Leila Chirayath Janah is the founder Awards. Jay serves on the Governing Board of the of Samasource, a social business that Bulletin of the Atomic Scientists (home of “the Doomsday connects women, youth, and refugees Clock”) and the board of the First Amendment Coalition. living in poverty to microwork - small, He helped found The Media Consortium, an alliance computer-based tasks that build skills and generate of independent, progressive media working across life-changing income. Samasource was a winner in multiple platforms to extend the reach and impact of the International Business in Development Challenge their journalism. Before MoJo, Jay was general manager in 2007 and the Stanford Social Enterprise Challenge of Newsweek International’s Pacific edition (Hong Kong). in 2008, and is a current grantee of the Rockefeller He lives in San Francisco with his wife, Marcia Cohen. Foundation. Janah received the Rainer Arnhold Fellowship and has been invited to serve as a TED Elliott Brown and Social Enterprise Institute Fellow. She is a frequent Springboard Forward speaker on social entrepreneurship, technology, and Prior to founding Springboard Forward international development at institutions including MIT, in 2002, Elliott Brown straddled the fields the Stanford Graduate School of Business, UC Berkeley, of Workforce Development and Career Columbia, and Harvard. Her work has been profiled by Development, searching for effective CBS, CNN, The New York Times, The New Scientist, and strategies to help people advance in GOOD. She contributes regularly to the Huffington Post meaningful, sustainable ways. Springboard Forward and Social Edge. has twice been recognized as a “Top Changemaker” in the U.S. by Fast Company/Monitor Group and called “a Chid Liberty wonderful example of leveraging capitalism to address Sustainable Global Sourcing / Liberian the economic divide” by former U.S. Secretary of Labor, Women’s Sewing Project Robert Reich. An international Ashoka Fellow, Elliot was Before founding SGS, Chid worked in invited into the American Leadership Forum (ALF) of finance and as an information systems Silicon Valley in 2009. His model for social change has analyst for several high-growth technology gained the attention of Newt Gingrich and the Obama companies including Metavante Technologies and Administration’s Office of Social Innovation. Trilogy Integrated Resources. continued on next page
  • 35. Education 34 plenary panels continued continued from previous page Chid received the designation of Fellow by the Business Rick Aubry Alliance for Local Living Economies (BALLE) where he Rubicon National Social Innovations works to bridge the divide between rural and urban Rick Aubry, Ph.D., is the founder and CEO small business owners to strengthen the movement of Rubicon National Social Innovations for a more just and sustainable U.S. economy. A which is helping create the next Liberian native, Chid left Africa as a child when his generation of scaled social enterprises father accepted accreditation as Liberia’s Ambassador in the United States in partnership with a network of to the Federal Republic of Germany. Following his nonprofits, corporations, foundations and government. father’s diplomatic service, Chid’s family took refuge Rick was President (‘86-’09) of Rubicon Programs Inc. from Liberia’s civil unrest in the United States where he one of America’s pre-eminent non-profit organizations, attended grade school through university, excepting one before founding Rubicon National. His work at Rubicon term at Bordeaux Management School in France. Programs has had a significant and measured impact on the lives of over 50,000 people confronting homeless, poverty and the challenges of living with mental Thinking bigger? Yes — but what does ‘scaling’ really health disabilities. Rick is a five time winner of the Fast mean? Company Magazine “Social Capitalist Award”. During Friday, April 30, 1:45-2:45pm | Grand Ballroom Rick’s tenure, Rubicon grew from a staff of 12 serving a handful of clients with a $980,000 budget to serving We know we need to scale solutions to persistent social 4,000 people annually with 250 full-time staff and over and environmental challenges. But what does scale $16 million in revenues in 2009. Rick is a faculty member mean? Is reaching more targets with a solution the of the Stanford Graduate School of Business, a fellow of only way to define it? What about going deeper instead the Stanford Center for Social Innovation, and inaugural of larger with a solution? Does scaling originate from chair of the World Economic Forum Council on Social individual social enterprises, or can it originate from Entrepreneurship. He is a CNN/Time Magazine “Principal entire communities? And what does it take to scale? Is Voice”, and an Ashoka Senior Fellow. the primary key more investment, or are there new ways of thinking and operating that social enterprises can Timothy Freundlich adopt in order to have more impact? Giving Assets; Calvert Foundation; Good Dan Pallotta joins the following experts for this Capital dynamic panel discussion. Tim is a highly regarded innovator in new financial instruments in the social Sean Stannard-Stockton (moderator) enterprise sector. Over the last thirteen Tactical Philanthropy Advisors years, he has served in a number of capacities at Sean Stannard-Stockton is CEO of Tactical Calvert Social Investment Foundation, including his Philanthropy Advisors, a philanthropy current role as Special Advisor. Tim launched the Giving advisory firm that serves individual and Fund, the socially responsible donor advised fund which family has evolved into Giving Assets, for which he serves as philanthropists. Sean the Executive Director. He was instrumental in building is the author of the the $200 million Calvert Community Investment Note Tactical Philanthropy So many great sessions, from 10,000 investors, with more than $700 million so little time! dollars globally invested into 300+ nonprofits and blog and writes a Purchase recordings at the monthly column for-profits. He helped launch Community Investment for the Chronicle of Partners, an analysis and asset administration group Philanthropy. He is HMR Duplications for community development and social enterprise a member of the exhibits table investment. He co-founded and serves as Managing World Economic Partner for Good Capital, which in addition to its flagship Forum’s Council on Social Enterprise Expansion Fund LP, has two operating Philanthropy & Social spin outs, the annual SOCAP Conference and Hub Bay Investing and has been quoted or referenced in The Area. He received a BA from Wesleyan University, an New York Times, Wall Street Journal, Washington Post, MBA from the University of San Francisco, and lives in Financial Times and many other media outlets. San Francisco with his wife Julie and sons Milo and Gus.
  • 36. Education 35 The Social Enterprise Angels Forum is inspired by social enterprise angels forum the Canadian Broadcasting Corporation TV series The Ian Fisk of The William James Foundation and Tony Deifell, Dragon’s Den, where aspiring entrepreneurs pitch a member of the Social Enterprise Alliance Board of their business ideas to a panel of investors in hopes of Directors, will facilitate the Angels Forum sessions. The securing financing for their ventures. The Angels Forum following organizations will present pitches: uses a similar model to demonstrate and promote the value of financial investment in social enterprises. Twelve Session I | Thursday, April 29, 10:00-11:00am social entrepreneurs will pitch their social enterprises to a AbilityPath.org panel of judges, or “angels,” in order to: Good Paper LLC OpenAction • Practice presenting their enterprises to real-world investors Session III | Thursday, April 29, 3:00-4:00pm • Receive feedback to improve their pitches and/or Marina Gana Vida (Philippines) business models Resdida, LLC ROC USA • If selected as one of the three best social enterprises among the 12 candidates, to be featured on the Social Session IV | Friday, April 30, 9:00-10:00am Enterprise Alliance website during the rest of 2010 AIDAI (Kyrgyzstan) Summit attendees are invited to observe the pitching Global Sleepover (International) sessions. Open Entry Solution No funds will be provided during the Angels Forum, but the participating enterprises and Forum observers will Session V | Friday, April 30, 10:30-11:30am experience pitch sessions in real time, and learn from Komaza (Kenya/East Africa) both the presentations and the feedback. Angels Forum Rural Returns (Sri Lanka) judges will all be from the world of social investors. Tipping Bucket (International) Discussing Social Enterprise Strategies www.npenterprise.net/ The Summit 2010 + World Forum Doesn’t End on Friday! Continue the brainstorming, networking, and problem solving on the npEnterprise Forum – the of cial listserv partner of Social Enterprise Alliance. With 7000 subscribers worldwide, npE is the world’s largest online forum dedicated exclusively to social enterprise. And it’s free!
  • 37. Education 36 36 Session I | Thursday, April 29, 10:00-11:00am Building Buzz for Your Social Enterprise: Low-Cost, Purposeful Purchasing: New Market Opportunities for Social High-Impact Marketing Enterprise Through Procurement Location: Seacliff A/B Track: Communications & Storytelling Location: Bayview A Track: Models & Strategies Visibility. Word of mouth. Viral marketing. How do you get Sustainable purchasing is an evolving theme and growing other people to spread the word about your enterprise? practice within the procurement policies and purchasing There’s a lot more to building word of mouth than issuing practices of individuals, non-profits, corporations and a press release or running an ad. Learn how to combine government. The growing inclusion of social factors within low-cost networking, publicity, writing, speaking, events, and sustainable purchasing is creating the opportunity for social social media to capture the elusive but powerful impact of enterprise market growth. Purchasers have to know what “buzz.” social enterprises provide, social enterprises need to know Presented by: C.J. Hayden, Wings for Business how to approach purchasers, and purchasers need to know how to include social enterprise in their existing purchasing Disruptive Philanthropy: Empowering Individuals & Crowds supply chain. Location: Pacific N/O Track: Investment & Finance Presented by: Gerry Higgins, CEiS; David LePage, Enterprising Non- “An innovation that is disruptive allows a whole new profits Program & Joanne McNeill, Parramatta City Council, Australia population of consumers access to a product or service that was historically only accessible to consumers with a lot of Recycling your Economic Model for New Growth money or a lot of skill.” – Clayton Christensen Location: Seacliff C Track: Investment & Finance What new structures, processes and approaches can we Social entrepreneurs are testing ways to make money and take to empower people & organizations with new ways of financial instruments work for social impact. It is vital to coming together for social good -- that go beyond the limited diversify funding sources – traditional donations, earned capacities of financial donations to nonprofits? This workshop income, loans etc. And then work them hard. We will look will explore bold crowdsourcing innovations that free the at the sources and how to leverage them, using brief case philanthropist within each of us. studies, and reveal the financial skills necessary to create Presented by: John Brennan, OpenAction; Jacob Colker, The social change. Extraordinaries; Christine Egger, Social Actions; Pamela Hawley, Presented by: Andrea Coleman, Riders for Health UniversalGiving; Kari Hayden, DonorsChoose.org; Dan Morrison, Citizen Effect & Ben Rattray, Change.org; Bill Scheurer, Karma Korn Screening and Selection for Strategic Success Location: Pacific L/M Track: Models & Strategies Localizing Enterprises Internationally - How Context Matters in the Replication and International Transfer of Social Despite the fact that often an excessive amount of potential Enterprises ideas are brainstormed for new earned income ventures, Location: Golden Gate Track: Models & Strategies often it’s just one or two that really are worth considering. This interactive workshop will demonstrate the process of how an A social enterprise doing business internationally must take organization finds the strongest and most promising idea for social and cultural understanding to heart and develop its future sustainability through earned income. localized approaches that lead to effective execution of strategies. Localizing mindset, processes, and, most Presented by: John Baker & Chad Martin, Aperio importantly, behaviors, goes a long way for a social enterprise in creating and sustaining social impacts. Participants will Social Enterprise Angels Forum take away ideas and practices that help their international Location: Bayview B Track: Investment & Finance ventures succeed. Three social enterprises will deliver five to eight minute Presented by: K.C. Wang, Chemists Without Borders presentations for a panel of social investors, who will then pose questions and provide feedback. Audience members will act as observers. Chosen a session? See who else is attending it! Visit: http://summit2010. crowdvine.com/calendar
  • 38. Education 37 Session I | Thursday, April 29, 10:00-11:00am Social Enterprise in Emerging Markets Location: Marina Track: Models & Strategies The panel will explore the challenges and opportunities of social enterprise development in emerging market countries, including examples from across Africa, Asia, Eastern Europe and Latin America. The discussion will include an exploration of the current regulatory environment for social enterprise and current trends from both the practitioner and investor perspectives. Panelists will share successful social enterprise Changing Nonprofit Organizations | Changing Lives models and case studies as well as strategies for leveraging CTI® and Practice Pay Solutions would like to private sector support for social enterprises in developing honor the social entrepreneurs attending the countries. SEA conference with two gifts: Presented by: Lee Davis, NESsT; Alim Haji, Source for Change & Marie Trexler, formerly Intel Capital, Central & Eastern Europe • A $2500 grant to support SEA’s efforts to build a robust social enterprise community Think About it Early: Legal and Tax Basics for Social • A matching gift of $2500 in services from Enterprise Organic Communication. All SEA Members are Location: Pacific B/C Track: Models & Strategies invited to attend a customized workshop Incorporating legal and tax considerations into the early presented by OC to learn the best strategies, stages of planning an earned income venture are critical tools and resources to create change in this to lasting success. Learn the fundamental issues and key challenging economy. questions to ask early in your planning. Topics will include maintaining tax-exempt status, unrelated business taxable At the SEA Conference, PPS will also have CTI Co-Active Coaches— including Chuck Allen income, legal structures, and using subsidiaries and L3Cs. We and Virginia Kellogg— booking complimentary will also touch on more advanced issues, such as alternative coaching sessions for attendees. Participants subsidiary structures and joint ventures with for-profit partners. will gain insight and direction from the most Presented by: Sarah Duniway & Jennifer Reedstrom Bishop, Gray Plant respected coaches in the industry and discover Mooty new ways to achieve professional success while serving social change. Transforming Dreams into Action: Young Social Entrepreneurs Please make a point to visit our booth early to Location: Seacliff D Track: Leadership Development & Education book your appointment as slots will fill quickly. In this session, 2 young teams of social entrepreneurs will discuss their experiences launching their own ventures. Moderated by Amy Wilson (the local director of Ashoka’s Youth Venture), this panel will explore the process of transforming dreams into action. In particular, panelists will detail the challenges they encountered, the sources/types/ and kinds of support that helped them, and the passion that carried them through the process. Presented by: Amy Wilson, Ashoka’s Youth Venture (moderator); James Berk & Ennis Jones, West Oakland Youth Standing Empowered & Jahmel Smith & Olondis Walker, Ozone Music Group
  • 39. Education 38 Session II | Thursday, April 29, 11:30am-12:30pm Can You Hear Me Now? Influencing Policymakers to Hear Growing Your Social Enterprise: Business Planning Your Call for Increased Support Location: Bayview A Track: Models & Strategies Location: Pacific N/O Track: Policy & Advocacy Both emerging and seasoned social enterprisers can gain The social enterprise movement needs political support insights from how existing ventures do business planning. to accelerate the growth of the field, but why are so few While the typical perspective is that business planning is policymakers listening? Hear from a former lobbyist and a something to be done BEFORE starting a venture, in practice successful social enterprise advocate about the secret to most social enterprises do some kind of ongoing business influencing policymakers and crafting your messages. Using planning, to update their business plan, to evaluate new best practices based on research by Dr. Robert Cialdini products, services and strategies, or to start a new venture. and real world work experience, the speakers will cover six This workshop will provide case studies presented by “principles of advocacy” and engage participants with an executives of two long-term, successful social enterprises – interactive pre-test and post-test. Greyston Bakery and the Women’s Bean Project – on how their Presented by: Wendy K. Baumann, Wisconsin Women’s Business approach to business planning has helped them plan and Initiative Corporation & Suzanne Smith, Social Impact Architects grow their social enterprises. Presented by: Rolfe Larson, Rolfe Larson Associates & Tamra Ryan, Good Board Governance - an Aspect of Risk Management Women’s Bean Project Location: Seacliff D Track: Leadership Development & Education Income & Outcomes: Innovative Data Management, Metrics Non-profit organizations typically operate under the and Models for SE’s oversight of volunteer boards of directors. Successful social Location: Pacific L/M Track: Communications & Storytelling enterprises have accessed capital, are entrepreneurial, and capture market share, while remaining committed to their A whole new generation of social impact measurement and mission. However, these enterprises too often overlook board investment management tools are emerging. This session governance as a key success factor. Two case studies will will offer a snapshot of some of the latest thinking and tools. demonstrate how board governance can put an enterprise at Included in the discussion will be how funders expect to serious risk or position it for success. measure social enterprises moving forward, and how social enterprises can increase efficiencies by combining social Presented by: Gordon Floyd, Children’s Mental Health Ontario & Sonia impact data with operations tracking. Pouyat, kidsLINK/NDSA Presented by: Paul Lamb (moderator), consultant with ZeroDivide; Green Business, Worker Co-ops, Anchor Institutions, and Laura Efurd, ZeroDivide; Sara Olsen, SVT Group & Steve Wright, Sales Force Foundation Social Enterprise: the Cleveland Experience Location: Marina Track: Models & Strategies Recycling Ventures Since 2007, The Democracy Collaborative has worked with Location: Seacliff C Track: Models & Strategies the Cleveland Foundation to develop worker co-ops in low- With the growing movement to reduce waste, more ways are income neighborhoods. The strategy employed involves being developed to cost effectively recycle more items. Find working with area hospitals and universities to design out how social enterprises are forging new ground in recycling businesses that meet their sustainability goals. The first social products and services. enterprise opened in 2009. Discussion will center on lessons learned and how this model might be applied in other cities. Presented by: Eric Lombardi, Eco-Cycle; Shibu K. Nair, Zero Waste & Neil Tangri, Waste and Climate Change Campaign/GAIA Presented by: Steve Dubb, The Democracy Collaborative Social Enterprise in SE Asia Location: Golden Gate Track: Models & Strategies South East Asia is not only the hub for emerging markets economies; it is also home to many successful social enterprises. Find out about established and emerging social enterprises in this region designed to address particular socio- economic needs within the constraints of these contexts. Presented by:Cecilia D. Del Castillo, Negros Women for Tomorrow Foundation; Eufrecina T. De Jesus, Inner City Development Cooperative; Maiwenn Altermatt, Friends-International & Steve van Yoder, Global Initiative to Advance Entrepreneurship
  • 40. Education 39 Session II | Thursday, April 29, 11:30am-12:30pm The L3C: Social Enterprise’s Powerful, New Capital To Profit or not to Profit: Methods of Assessing Financial Formation Tool Profitability of SE’s Location: Pacific B/C Track: Investment & Finance Location: Bayview B Track: Investment & Finance The Father of the Low-profit Limited Liability Company (L3C) The session will cover how to assess profitability of embedded and the attorney who wrote several states’ laws authorizing SE’s, different products within the same SE, how to handle L3Cs and who represents many of them around the nation social/environmental costs, internal transfers, capacity will present the practical opportunities and pitfalls of this charges, and key cost accounting techniques. Too often SE’s new, hybrid business form which can leverage foundations’ use poor data and/or flawed systems to conduct this analysis program-related investments to access trillions of dollars and attempt to grow an unprofitable business or risk shutting of market-driven capital for ventures with modest financial down one that is profitable. prospects, but the possibility of major social impact. They will Presented by: Michael Whitehead-Bust, Foxhall Consulting Services be joined by successful L3C managers, members and funders who will share their real-world experiences. What’s Hot & Why You Should Care: An Ignite-style Presented by: Marc J. Lane, Marc J. Lane Wealth Group & Robert M. Overview of Hot Trends Impacting Your Social Enterprise Lang, The Mary Elizabeth & Gordon B. Mannweiler Foundation Location: Seacliff A/B Track: Leadership Development & Education Confused or overwhelmed by “hot trends” like Twitter, shared services, Facebook, BCorp, L3C, insideGood, LinkedIn and others? Using an Ignite* approach, we’ll check out what’s new and discuss whether and how these new trends matter for your social enterprise! (*this is one of the hottest trends!) Presented by: Caryn Capriccioso & Rick Zwetsch, interSector Partners, L3C Remember When Saving the World Was Easy? Having the brains, ideas and drive to help save the world just isn't enough anymore. Your social enterprise can't thrive if no one really understands what you do. Or why you're so unique. Or why people should care. TopSprout can help you save the world. The TopSprout Marketing Starter Kit provides personalized research, crystal clear messaging and professional collateral that help you stand out from the crowd, serve more customers and attract more investors. Contact success@topsprout.com to get started with your own topsprout TopSprout Marketing Starter Kit. www.topsprout.com
  • 41. Education 40 Session III | Thursday, April 29, 3:00-4:00pm Build A Venture in 60 Minutes— Strategies for Proof of Measuring Social Return on Investment: a Case Study on Concept, Networking and Early Funding Using this Tool Location: Bayview A Track: Models & Strategies Location: Pacific B/C Track: Communicatons & Storytelling Whether you are a social entrepreneur, an investor, Practitioners seeking to generate social impact require tools established professional, or someone still figuring out how to to measure, manage, and communicate their program get involved, you can play a crucial role in building a social performance. Nemours is finishing its second year of enterprise. This fast-paced, interactive workshop will bring all implementing a customized Social Return on Investment (SROI) of the pieces together and leave participants with actionable Toolkit, and will share its experience and lessons learned from next steps for better engagements with social ventures that measuring SROI across programs in the organization and with need to scale. partner NGOs via a hands-on learning workshop. Presented by: Mike Del Ponte, Sparkseed & Jerry Hildebrand, Presented by: Sara Olsen, SVT Group & Drew Tulchin, Social Enterprise University of the Pacific Global Center for Social Entrepreneurship Associates Creating an Enabling Policy Framework for Social Enterprise Social Enterprise Angels Forum Location: Pacific N/O Track: Policy & Advocacy Location: Bayview B Track: Investment & Finance The development of a National Policy Framework for non-profit Three social enterprises will deliver five to eight minute social enterprise in Canada is a goal of the Social Enterprise presentations for a panel of social investors, who will then Council of Canada (SECC). Members of the SECCl will discuss pose questions and provide feedback. Audience members the process and experience of facilitating the national will act as observers. conversation, collaboration, and consensus on the “pillars” for creasing a supportive environment for social enterprise, which The DC Central Kitchen Growers Consortium — A New Way can be replicated in other countries. SECC’s vision is for a to Fish sustainable and inclusive economy. Location: Seacliff D Track: Models & Strategies Presented by: Members of the Social Enterprise Council of Canada: What began two years ago as a simple program to cut food Ethel Côté, Canadian Centre for Community Renewal; Anne Jamieson, costs, has exploded into a multi-layered social enterprise that Toronto Enterprise Fund; David LePage, Enterprising Non-profits is having positive effects not only for the organization, but for Program & Sonia Pouyat, kidsLINK/NDSA the community, local growers/farmers and several for profit businesses. Perhaps most exciting is that this program can Entrepreneurial Thinking: It’s an Organizational Cultural be replicated in any community and scaled to match current Thing capabilities. Location: Seacliff A/B Track: Leadership Development & Education Presented by: Michael Curtin & Brian MacNair, DC Central Kitchen Building an organizational culture of entrepreneurial thinking is unfamiliar ground for many nonprofits. Learn how one Tools for Financing Social Enterpises agency reshaped an antiquated way of life into a bounty of Location: Pacific L/M Track: Investment & Finance creativity and increased revenues. This session, designed for small-medium size organizations (under $3 million), will There is an increasing array of financing mechanisms for showcase one practioner’s journey in “entrepreneurializing” social enterprises, including traditional loans, lines of credit, their team and using Good to Great principles to accelerate new market tax credits, program related investments and growth. Usable tools & ideas you can use tomorrow will be equity investment investments. Learn about all these and shared. more in this session. Presented by: Wendy K. Baumann & Julann Jatczak, Wisconsin Presented by: Emily Bolton, Social Finance; Ted Levinson, RSF Social Women’s Business Initiative Corporation Finance; Jennifer Pryce, Calvert Foundation & Gregory Schiefelbein, Opportunity Finance Network Happily Ever After: The Art of Cause Storytelling Using Technology to Scale: Success Stories in Bringing Location: Marina Track: Communicatons & Storytelling Transparency to Global Value Chains Every day, people are bombarded by 3,000 media and Location: Seacliff C Track: Models & Strategies marketing messages. For nonprofits to compete, they must This session presents two case studies that exemplify how leverage their greatest asset – the power of storytelling. technology can be used to scale social impact projects Whether it is a polar bear illustrating the importance of saving inexpensively. The examples highlight projects using mobile the environment or people sharing their lives on Youtube.com, technology and an interactive online tool to reform global everybody responds to a story. This workshop will share best supply chains and alleviate global poverty on a broad scale. practices on how you can get your story heard. Presented by: Ella Silverman, World of Good Presented by: Suzanne Smith, Social Impact Architects
  • 42. Education 41 Session III | Thursday, April 29, 3:00-4:00pm Catch a Sneak-Preview of “The New Recruits” - Can Capitalism Save the World? Location: Golden Gate Track: Leadership Development & Education The New Recruits is a feature documentary about a battalion of jet-setting business students armed with a radical plan to end global poverty: charge poor people for goods and services. They spend one year struggling with startups to peddle drip irrigation in Pakistan, LED lights in India, and toilet service in Kenya. It takes an unflinching look at social entrepreneurship, a movement touted as the new alternative to charity—its ideals, practitioners, and realities. An unlikely cross between The Apprentice and Slumdog Millionaire, The New Recruits is a hilarious, evocative, edge-of-your-seat thrill ride along a road paved with good intentions. This Summit 2010 exclusive preview will be moderated by Heidi Krauel whose work with Funded by the PBS Foundation through a grant from the Skoll D.Light is featured in “The New Recruits”. Q&A Foundation, directed by Seth Kramer, Daniel A. Miller, and will follow screening. Jeremy Newberger, and narrated by Rainn Wilson, Dwight For more information about the film, visit: Schrute of NBC’s hit comedy series The Office, “The New www.thenewrecruits.com Recruits” has been featured on the Public Radio’s Marketplace www.ironboundfilms.com in November 2009 and is scheduled to air on PBS in June 2010. Changing Nonprofit Organizations ing One Conversation at a Time... Co-active coaching is globally changing the way that organizations recruit, retain, engage and motivate staff and grantees—with powerful long-term results. maria@thecoaches.com 415.450.0566
  • 43. Education 42 Session IV | Friday, April 30, 9:00-10:00am Assessing Impact for Investing Public Funds in Social Innovative Models for Scaling Social Enterprise Enterprise Location: Pacific L/M Track: Models & Strategies Location: Seacliff A/B Track: Policy & Advocacy What does ‘scale’ really mean? Is it all about size, or are there Social enterprise is receiving increasing attention from other dimensions that can facilitate scaling a high performing government as a solution to our most pressing social solution? This panel will explore some of the latest thinking problems. This session will discuss the latest thinking for how and examples of social enterprises scaling. government entities can assess social impact for making Presented by: Klaus Hertrampf, Lebenswelten Social Firms; investments in social enterprise. Melissa Richer, The Ayllu Initiative; Alistair Wilson, School of Social Presented by: Tom Triplett, Former Commissioner of Finance, State Entrepreneurs & Erin Worsham, Duke University Center for the of Minnesota; Marcus Weiss, Economic Development Assistance Advancement of Social Entrepreneurship Consortium & Jessica Wilson, Carnegie Mellon University [invited: Marta Urquilla] Kitchens With Mission - How to Document and Share a Successful Social Enterprise Model Burning a Hole in the Fog - Shedding Light on the Avant- Location: Pacific N/O Track: Communications & Storytelling garde Legal Structures for Social Enterprises Location: Bayview B Track: Investment & “Kitchens With Mission” - a network of foodservice operators providing hands-on training for individuals facing barriers Finance You have read about and heard about different to employment. Established programs collaborate on best legal structures for for-profit social emprises, including practices, corporate sponsorship and measuring national L3C’s, B Corporations, Flexible Purpose Corporations, For- impact; while emerging kitchens follow a prescribed path benefit corporations, and, in the United Kingdom, the CIC. to success and benefit from shared lessons learned. Learn You have attended panels that discuss the L3C and the B more about this exciting new network, our five-year goals and Corporation. This panel will consider some of the similarities immediate relevance. and differences and the relative strengths and weaknesses of each of these forms, from the legal perspective. Presented by: David Carleton & Dan Escobar, FareStart/Kitchens with Mission; Gregg Johnson, FareStart Board Member/NPower; Janet Presented by: Rob Wexler, Adler & Colvin Gorence Davas, Liberty’s Kitchen “Coming Up For Air” How to Work Smarter, Not Harder, to Social Enterprise Angels Forum Advance Your Organization Location: Seacliff D Track: Investment & Finance Location: Marina Track: Leadership Development & Education Three social enterprises will deliver five to eight minute Are you constantly in a race against the clock? Too much to presentations for a panel of social investors, who will then do, not enough time? In this session you will learn tips for pose questions and provide feedback. Audience members escaping the “Ready, Fire, Aim” cycle; guidance on separating will act as observers. the minutiae from the mission; tools for evaluating challenges, opportunities and priorities; and case discussions where Social Enterprises in Africa working smarter made the difference. Location:Seacliff C Track: Models & Strategies Presented by: Catherine Markman, Global Brigades Economies in Africa have unique challenges and opportunities that are giving rise to their own kind of social enterprise. Learn Design and Test Your Business Model Before You Plan about some examples in this session and the tremendous Your Business potential for bottom of the pyramid ventures. Location: Bayview A Track: Models & Strategies Presented by: Cecilia Appianim, Kuapa Kokoo; Saul Garlick, Think This workshop will focus on practical ways to test your Impact; Niki Lagos, Divine Chocolate USA; Susan Steinman, Centre for business model. Many sources of information are available Social Entrepreneurship, University of Johannesburg, South Africa to help social entrepreneurs develop a business plan. Yet new businesses fail in spite of planning when the underlying business model is unsound. This session will present a systematic approach to devising a business model that increases the likelihood of attaining sustainability. Presented by: Jean H. Robinson, JHR Resources
  • 44. Education 43 Session IV | Friday, April 30, 9:00-10:00am Social Enterprise Loan Funds Expedite Private Financing Stories from Australian Social Enterprises: Key Learnings Location: Pacific B/C Track: Investment & Finance from the Journeys of Practitioners This workshop will explore ways to match investors, both Location: Golden Gate Track: Communications & Storytelling private and socially-minded, to social enterprises. Building off This session will draw on a documenting Stories of the PRI model, the Social Enterprise Loan Fund (SELFund) was Australian Social Enterprise project being undertaken by established at the Orange County Community Foundation The Centre for Social Impact at the University of NSW and (OCCF) in 2005 and has provided access to over 30 million Parramatta City Council. Stories of social enterprise and dollars in capital. We will discuss both the fund’s history as social entrepreneurship activity are largely undocumented well as more recent efforts to innovatively leverage capital for in Australia. Over the past 10-15 years a number of overseas social enterprises. publications on these topics and Australians returning Presented by: Betsy Densmore & Josh Drake (Board Member), from working in the field overseas have provided a catalyst Academies for Social Entrepreneurship for developing the sphere of activity. The project aims to contribute to addressing the gap in local material. Around 35 practitioners are being interviewed in detail about their social enterprise journeys and the key learnings will be presented thematically. At the time of the conference the project will be approximately three-quarters complete with key learnings identified. Presented by: Joanne McNeill, Parramatta City Council, AU Your Global Network For Impact CONNECTING PRACTITIONERS IN A GLOBAL LEARNING COMMUNITY The SEEP Network is a global network of microenterprise development practitioners. Its 80+ institutional mem- bers are active in 180 countries and reach over 35 million microentrepreneurs and their families. SEEP’s mission is to connect these practitioners in a global learning environment so that they may reduce poverty through the power of enterprise. For 25 years SEEP has engaged with practitioners from all over the globe to discuss chal- lenges and innovative approaches to microenterprise development. As a member-drive organization, our members drive our agenda while SEEP provides the neutral platform to share their experience and engage in new learning on innovative practices. The SEEP network helps strengthen our members collective global efforts to improve the lives of the world’s most vulnerable people. For more info. www.seepnetwork.org | For membership contact seep@seepnetwork.org
  • 45. Education 44 Session V | Friday, April 30, 10:30-11:30am Developing a Career in Social Enterprise State and Local Government Efforts to Support Social Location: Golden Gate Track: Leadership Development & Education Enterprise & Social Innovation Social enterprise is on track to become a recognized Location: Pacific L/M Track: Policy & Advocacy profession, with a growing number of higher education In recent years, we have witnessed a growing national trend programs and an expanding number of jobs. This session toward the establishment of offices of social entrepreneurship, will discuss how this profession is shaping up, where are the social innovation, strategic partnerships, and other such opportunities, what are the barriers, and what it takes to be purposes. This session will feature the leadership of several prepared to plan a career in the field. government and quasi-government offices at the city and Presented by: Alexandra Céspedes Kent , Civic Ventures; Rich state levels in a dialogue about their efforts to foster a more Leimsider, The Aspen Institute; Shivani Mair, The Careers Surgery & Jim supportive environment for spreading social impact. Our Schorr, Owen School of Business, Vanderbilt University (moderator) conversation will compare various models and provide insight into the specific strategies employed to launch and maintain Seven Strategic Blunders: Why Social Enterprises Fail and these efforts. Entrepreneurial Nonprofits Stumble Presented by: Colleen Ebinger, Root Cause (moderator), Robin Brulé, Location: Bayview A Track: Models & Strategies New Mexico Center for Philanthropic Partnerships; Liz Darling, OneStar Jerr Boschee will review seven strategic mistakes Foundation: Texas Center for Social Impact; Allyson Hewitt, MaRS Discovery District Toronto & Mike Roque, Denver Office of Strategic commonly committed by startup social enterprises and by Partnerships entrepreneurial nonprofits (and describe techniques to avoid them): The wrong management team; the wrong strategic Sustainable Impact Investing Exchanges framework (driving forces, vision, mission, core values, long- Location: Pacific B/C Track: Investment & Finance term goals); the wrong target markets; the wrong marketing mix; the wrong stakeholder relationships; the wrong financial Platforms for social stock exchanges have emerged in assumptions; and the wrong organizational culture. several countries. This session will present the Rockefeller Foundation’s project as well as the GSIX and the Nexii Presented by: Jerr Boschee, The Institute for Social Entrepreneurs/ transaction platform. Session participants will map their Social Enterprise Alliance position in the global ecosystem of actors in social capital Social Enterprise and Corporate Partnerships markets to develop information on the state of play in the field. Location: Pacific N/O Track: Leadership Development & Education Presented by: Pradeep Jethi, Social Stock Exchange Ltd; Vince Molinari, GATE (Global Alternative Trading Engine) & Tamzin Ractliffe, NeXii Although not well known, there are a growing number of Global successful partnerships between corporations and social enterprises. Learn about some of these notable examples and Track and Express your Success Using Leading Edge the untapped opportunities for more such partnerships. Technology Tools Presented by: Rob Wexler , Adler & Colvin (moderator), David Adair, Location: Bayview B Track: Communications & Storytelling Price Waterhouse Coopers; Shahida Saleem, Sehat First & Alistair Do you dare to: understand your Social Enterprise Value better, Wilson, School for Social Entrepreneurs engage your Board and others around the issues that matter, Social Enterprise Angels Forum focus your information gathering needs, and communicate Location: Seacliff D Track: Investment & Finance your value using leading edge technology tools? This session explores tools to determine what is important for Three social enterprises will deliver five to eight minute your organization ‘to know and show’ and effective ways to presentations for a panel of social investors, who will then streamline monitoring and reporting, using a real world Social pose questions and provide feedback. Audience members Enterprise case study. The session also demonstrates leading will act as observers. edge technology for our Web 2.0 world. Social Enterprises in the Middle East & North Africa Presented by: Bryn Sadownik, VanCity Community Foundation & Steve Location: Marina Track: Models & Strategies Williams, SAP Canada The Middle East & Northern Africa represents a diverse group of cultures with various customs and economic circumstances. Find out about emerging social enterprises in this region designed to address particular socio-economic needs within the constraints of these contexts. Presented by:Abbass Abbass, Al-Manarah; Rachel Benziman, Social Businesses Consultant & Researcher & Nir Tsuk, Ashoka Israel
  • 46. Education 45 Session V | Friday, April 30, 10:30-11:30am Where to Begin: The Use of Collaboration in Social Youth-based Ventures from Around the World Enterprise, Tools for Complex Environments Location: Seacliff C Track: Models & Strategies Location: Seacliff A/B Track: Models & Strategies As the population of disadvantaged youth around the world Collaboration is a much discussed objective in most policy expands, more social enterprises are emerging to give these and program goals. Implementation, however, can be young people a lift up through enterprise. Learn about youth- illusive, ‘when for profit’ and ‘not for profit’ strategies/ based ventures from several countries. stakeholders work together. This session is designed to help Presented by: Steve Cordes, Youth Opportunities Unlimited; Jim Mullan, social enterprise projects navigate the complex stakeholder Kibble Education and Care Centre; Tess Reynolds, New Door Ventures networks of social enterprise activity. Using three case studies: establishing a multi-tenant program, developing back office support and building a leadership team, the workshop will develop a social enterprise definition of collaboration and examine both planning, technical and leadership collaboration tools. Presented by: Ken Edwards & Neville Twine, New Path UJ_HOW_Conference_Ad_191x127 2/2/10 12:35 PM Page 1 C M Y CM MY CY CMY K
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  • 48. 47 Social Enterprise Summit 2011 April 20-22, 2011 | Marriott Chicago Downtown Magnificent Mile Join the social enterprise community on Chicago’s magnificent Miracle Mile for learning, inspiration, new connections and good food. See you next year!