Steinberg Architects Overview 2009
- 1. Stanford University January 6, 2009
- 2. Agenda Introduction Academic Housing Reposition
- 3. Steinberg Architects Our History
- 4. Goodwin B. Steinberg Associates, Circa 1977
- 5. Planning Taube Koret Campus for Jewish Life
- 6. Planning Taube Koret Campus for Jewish Life
- 7. Housing Classic Residence by Hyatt in Palo Alto
- 8. Housing Classic Residence by Hyatt in Palo Alto
- 9. Education Evergreen Valley College LRC
- 10. Education Evergreen Valley College LRC
- 11. Government San José Civic Center
- 12. Government San José Civic Center
- 13. Transportation Mineta San Jose International Airport
- 14. Transportation Mineta San Jose International Airport
- 15. Steinberg Architects Who We Are
- 16. Silicon Valley
- 17. Los Angeles
- 18. San Francisco
- 19. Practice Leadership Rob Steinberg President David Hart Academic Dave Mitani Housing Dan Cheetham Reposition
- 20. Academic
- 21. Academic Masterplanning “ Outside In”
- 28. City University of Hong Kong
- 29. The Heart > New Site Plan South Academic Precinct Tat Chee Yuen Heart Tree House Village Mega Building North Academic/ Hostel Precinct
- 30. The Heart > NEW
- 31. The Heart > View Across Commons From New Vehicular Drop-Off
- 32. Connect > Connecting at Capacity
- 33. Connect > Section Perspective
- 34. Academic Campus Placemaking “ Places for People”
- 35. Otago University
- 37. University of Otago - Information Services Building Student Precinct
- 39. University of Otago - Information Services Building Student Precinct
- 43. University of Otago - Information Services Building Student Precinct
- 44. Crafton Hills College LRC
- 48. Academic Multi-Disciplinary Learning & Research
- 49. Wallenburg Hall
- 51. West Valley College Fox Technology Center
- 54. Riverside College A.G. Paul Quadrangle
- 59. Academic Sustainable Design
- 60. Los Angeles Harbor College Student Services & Administration Building
- 61. LA Harbor College > Sustainable Design
- 62. LA Harbor College > Model 3: West Facing Classroom
- 63. North West Fins South West Fins
- 64. North West Fins South West Fins
- 65. Santa Monica College, Student Services Center
- 67. Santa Monica College, Student Services Center SITE DESIGN – Phase II PICO BLVD . DRESCHER HALL THEATER ARTS STUDENT SERVICES ARTS COMPLEX HSS PARKING STRUCTURE C CAYTON CENTER PE BUILDING SCIENCE BUILDING BOOK STORE
- 68. Santa Monica College, Student Services Center
- 69. Santa Monica College, Student Services Center
- 70. Santa Monica College, Student Services Center
- 71. Housing
- 72. Housing Custom
- 73. Housing Custom
- 81. Housing Research-Based Design
- 82. Housing > Life Transition
- 83. Housing > Life Transition Senior Students
- 84. Housing > Past Precedent
- 85. Housing > Focus Groups
- 86. Housing > Food
- 87. Housing > Efficiency
- 88. Housing > Destination
- 89. Housing > Cal State Long Beach
- 90. Housing > Cal State Long Beach
- 91. Housing > Cal State Long Beach
- 92. Housing > Cal State Fullerton
- 93. Housing > Cal State Fullerton
- 94. Housing > Cal State Fullerton
- 95. Housing > Cal State Fullerton
- 96. Housing > Cal State Fullerton
- 97. Housing > Cal State Fullerton
- 98. Housing > Cal State Fullerton
- 99. Housing > Cal State Fullerton
- 102. Housing > Cal State Fullerton
- 103. Housing > Cal State Fullerton
- 104. Housing > Cal State Fullerton
- 105. Reposition
- 106. Less is More San Francisco Ferry Building
- 112. Voted #1 Farmers’ Market in the USA San Francisco’s Favorite Public Building
- 114. Modeled after the Milan Galleria, the Dallas Galleria is one of the most famous shopping destinations in the world.
- 115. GALLERIA- 1315’ IN LENGTH FOOTBALL FIELD = 360 FT IN LENGTH
- 121. 74% Occupied (3 rd Floor largely vacant) Sales = $425 per square foot Ice Rink is most recognizable feature Constructed in 1981 250,000 SF (inline tenants) Pre-purchase Performance 100% Occupied Sales = $750 per square foot Ice Rink business doubled Food and beverage business tripled New American Girl concept Appraised value increased by $130 million beyond investment costs Additional 75,000 SF Post Reposition Performance
- 122. Leveraging the Brand Westin Galleria Dallas
- 129. 79% Occupied $179 ADR Incredible location Little differentiation from the competition 432 Keys Average group business Pre-purchase Performance 85% Occupied $220 ADR 447 Keys Tripled food and beverage business Attracted highest paying group business Post Reposition Performance
- 130. Creating Long Term Value 737 N. Michigan Avenue, Chicago
- 136. 65% Occupied Average rent = $12 per square foot Pre-purchase Performance 93% Occupied Average rent = $20 per square foot Post Reposition Performance
- 137. San Francisco 98 Battery Street, Suite 300 San Francisco, California 94111 415.683.2000 San José 60 Pierce Avenue San José, California 95110 408.295.5446 Los Angeles 523 West 6th Street, Suite 245 Los Angeles, California 90014 213.629.0500 www.SteinbergArchitects.com Sculpting Space. Shaping Life.
Editor's Notes
- #2: DARE (Red) = 198 12 48 DEFY (Gray) = 97 99 101 STIR (L Green) = 182 191 0 AWAKEN (L Blue) = 61 183 228 STIMULATE (Green) = 91 143 34 THRILL (Blue) = 0 52 120
- #10: * Student Housing - Sometimes need to respect existing vocabulary * Focus on creating outdoor rooms - through landscape
- #11: * Student Housing - Sometimes need to respect existing vocabulary * Focus on creating outdoor rooms - through landscape
- #12: * Icon - Captial of Silicon Valley * Contemporary expression of traditional forms (dome) and ideas (courtyard)
- #13: * Icon - Captial of Silicon Valley * Contemporary expression of traditional forms (dome) and ideas (courtyard)
- #17: Largest Silicon Valley Architect - 50 years
- #18: LA Office Group Photo 2008 CG8107_MASTER.tif
- #19: Expanded
- #20: Expanded
- #24: PLAN.jpg
- #25: Crafton Hills College Campus Master Plan Ren View Bird's-eye Watercolor XX02_MASTER.tif
- #26: Crafton Hills College Campus Master Plan Ren View of Humanities Cluster Watercolor XX01_MASTER.tif
- #27: Crafton Hills College Campus Master Plan Ren View of Living Wall XX05_MASTER.tif
- #28: Crafton Hills College Campus Master Plan Ren View of Main Quad XX06_MASTER.tif
- #33: Circulation Strictly Internal & Constricted
- #48: FINAL_RENDERING_2(Modified with Dusk Sky).tif
- #53: PLAN.tif
- #54: West Valley College Fox Center Ext Birds Eye XX01 CG Rendering.tif
- #57: RCC Quad Ext Side of Entry JEL21.tif
- #58: RCC Quad Ext 1st Floor Columns JEL76.tif
- #59: RCC Quad Int Classroom with Students JEL93.tif
- #75: Carlsbad by the Sea Det Courtyard to Sea MR11_MASTER.tif
- #76: Carlsbad by the Sea Det Courtyard to Sea MR11_MASTER.tif
- #78: Park Townsend Ext Side XX02_MASTER.tif
- #79: Ext Angled Street AaCP JL09_MASTER.tif
- #80: Markethouse Lofts Ext Entry EF11_MASTER.tif
- #98: CSUF_PhaseIII_Model1_2122.tif
- #99: CSU Fullerton Rend 02 Gateway to Plaza HZ02 Rev2.tif
- #100: CSUF_PhaseIII_Model1_2034.tif
- #103: CSUF_PhaseIII_Model1_2085.tif
- #104: CSU Fullerton Rend 05 Residential Forecourt HZ01.tif
- #105: CSU Fullerton Rend 06 Section Interlocking Interior Public Spaces MZ01Rev3.tif
- #109: no floor
- #110: In the 60s they put in office bldgs and ruined the historic detail.
- #112: The opportunity of a ground floor that can now participate with the 2 floor space; convert to high quality european style food market; this wasn’t something that was there in the plans; we created a destination point.
- #113: REPLACE PHOTO
- #116: No distinction – no personality. All the same at every level. Losing tenants on 3 rd level.
- #117: We approached it not as retail but as a civic project.
- #118: No circulation around ice rink.
- #119: One of the design team’s primary objectives was to create a public space that acts as a real-life urban pedestrian experience. Shoppers embark on sensory journey as they navigate the 3 redesigned floors of the mall, which emulate a dense downtown environment. Circulation was key in this project. Reshaped rink to bring more visibility to tenants. A bank of “scissor” escalators in the Central Court provides vertical access without blocking the view. The domed glass roof also contributes to the creation of open-air circulation hubs, which provide visual orientation and keep the pedestrian flow pattern moving smoothly.
- #120: Circulation was hidden and unclear.
- #121: Created an event at nodes; create a center of energy and 3D elements. One thing we try to do on every project is to bring art to the project.
- #122: REPLACE PHOTO
- #124: REPLACE PHOTO
- #126: Part 1: Enhance existing
- #127: Cabinet, bench, creating new space
- #128: Part 2: Adding New
- #129: Looked at different options We added a pavilion on the back of the building. This helped create revenue to pay for the renovation. Before, the 23rd floor was meeting rooms but they were difficult to access. We added 13 keys, much higher $$$
- #130: OPPORTUNITIES REALIZED Reposition vs. Renovation Design strategy – elevate our competitive edge Additional keys Capture higher paying group business Additional catering business by creating unique venue Create restaurant and bar consistent with 4 diamond rating Exploit the success of the mall – Synergy
- #132: DSCN2506.JPG
- #133: olympia center chicago 027.jpg
- #135: olympia center chicago 019.jpg
- #137: REPLACE PHOTO w detail shot – fuschia chairs
- #138: DARE (Red) = 198 12 48 DEFY (Gray) = 97 99 101 STIR (L Green) = 182 191 0 AWAKEN (L Blue) = 61 183 228 STIMULATE (Green) = 91 143 34 THRILL (Blue) = 0 52 120