Startup Writing Workshop
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The document outlines a writing workshop for startups, focusing on how to effectively communicate their value and the problems they solve. It provides an example using 'The Coolest' cooler as a modern all-in-one outdoor entertainment solution, along with guidance on creating engaging crowdfunding content. Additionally, it discusses the revolutionary concept of a mobile phone created by Martin Cooper, highlighting the importance of personal connection and calls to action in their pitch.
Startup Writing Workshop
- 1. Writing Workshop for Startups Tuesday, December 9, 2014 Presented By: Danny Rubin, Creator and Writer News To Live By
- 3. Why Do You Matter? Your paragraph must explain: - The problem you solve - The value you add
- 4. The Coolest The Coolest takes the pain out of planning your next great adventure. We’ve taken that boring, old-fashioned boxed cooler gathering dust in your garage and revamped it for modern-day fun. The Coolest is the only all-in-one outdoor entertainment solution you’ll need for tailgating, camping, picnics, beach parties, barbecues, and anytime you’re enjoying the great outdoors.
- 5. Crowd-Funding Page The first 100 words: 1. Why do you matter 2. Personal connection 3. Call to action
- 6. Imagine a Kickstarter for the cell phone… Why do you matter Motorola has created a “cellular” phone people can take with them anywhere. Hi, my name is Martin Cooper, and I believe our lives would be easier and more enjoyable if we could call people on the phone no matter where we are. That’s right – a phone that doesn’t require a cord connected to a wall. My team and I have built a cellular or mobile phone that could revolutionize the way we communicate. We say “could” because the project needs your help. Down below, please read the specs on our phone idea, check out the short video and view the different rewards. And click here if you have any questions. Thanks for the support! Calls to action Personal connection
Editor's Notes
- #2: Content Marketing