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STRUCTURAL
ELEMENTS
THE GRID
COMPONENTS
GRID
margin
column
flowline
module
spatial zone
marker
individual unit of
space separated by
regular intervals
horizontal divisions
between margins
alignments that
break the space into
horizonal bands
placement indicators
for running heads,
folios, etc
groups of modules
that form distinct
fields
area between
format edge and
content
margins
page / live area
margins
horizontal anchor /
horizon line
page / live area
margins
horizontal anchor /
horizon line
column
gutter
margins
horizontal anchor /
horizon line
column
gutter
margins
horizontal anchor /
horizon line
0.5 inch margins (3 picas) / 3 inch (18 pica) horizon line / 6 column grid
column
TYPES OF
GRID
Structurally the simplest type of grid
Base structure is a large rectangular area
taking up most of the page
Its purpose is to accomodate large
quantities of continuous text, such as
novels or essays
Structure designed around margins,
chapter titles, headers, footers, and folios
MANUSCRIPT
GRID
T Y P E S O F G R I D
Lesto odolore tat irit venim esequis alis nulla faccum duis numsan
vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim
nonsed dolore te conumsan et nulla conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volobor alisi er summolor sum nos autatem ver susto od
tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis
nim ing er irilluptat ipisism olestrud dolorperci elit exero commod
mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh
esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit
nullutatie eriusci.
Hexer sismodigniam amcommy nit alit veliquam, qui blam,
conullummy nullam vullam quatio od tem nos aut dolore do etummy
nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl
dolorero con ulluptat. Min hendre tat alit, sim diamcon.
Lesto odolore tat irit venim esequis alis nulla faccum duis numsan
vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim
nonsed dolore te conumsan et nulla conullandre commolobor autpate
magnim do od tet wissim velisi.Giam, volobor alisi er summolor sum
nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat
et la cor alis ad dit wis nim inger irilluptat ipisism olestrud dolorperci
elit exero commod mod ea consequis augiatio od eugiat.
Lesto odolore tat irit venim esequis alis nulla faccum duis numsan
vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim
nonsed dolore te conumsan et nulla conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volobor alisi er summolor sum nos autatem ver susto od
tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis
nim ing er irilluptat ipisism olestrud dolorperci elit exero commod
mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh
esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit
nullutatie eriusci.
Hexer sismodigniam amcommy nit alit veliquam, qui blam,
conullummy nullam vullam quatio od tem nos aut dolore do etummy
nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl
dolorero con ulluptat. Min hendre tat alit, sim diamcon.
Lesto odolore tat irit venim esequis alis nulla faccum duis numsan
vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim
nonsed dolore te conumsan et nulla conullandre commolobor autpate
magnim do od tet wissim velisi.Giam, volobor alisi er summolor sum
nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat
et la cor alis ad dit wis nim inger irilluptat ipisism olestrud dolorperci
elit exero commod mod ea consequis augiatio od eugiat.
Lesto odolore tat irit venim esequis alis nulla faccum duis numsan
vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim
nonsed dolore te conumsan et nulla conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volobor alisi er summolor sum nos autatem ver susto od
tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis
nim ing er irilluptat ipisism olestrud dolorperci elit exero commod
mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh
esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit
nullutatie eriusci.
Hexer sismodigniam amcommy nit alit veliquam, qui blam,
conullummy nullam vullam quatio od tem nos aut dolore do etummy
nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl
dolorero con ulluptat. Min hendre tat alit, sim diamcon.
Lesto odolore tat irit venim esequis alis nulla faccum duis numsan
vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim
nonsed dolore te conumsan et nulla conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volobor alisi er summolor sum nos autatem ver susto od
tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis
nim ing er irilluptat ipisism olestrud dolorperci elit exero commod
mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh
esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit
nullutatie eriusci.
Hexer sismodigniam amcommy nit alit veliquam, qui blam,
conullummy nullam vullam quatio od tem nos aut dolore do etummy
nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl
dolorero con ulluptat. Min hendre tat alit, sim diamcon.
NO SECOND TROY
34 35
william butler yeats
Lesto odolore tat irit venim esequis alis nulla faccum duis numsan
vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim
nonsed dolore te conumsan et nulla conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volobor alisi er summolor sum nos autatem ver susto od
tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis
nim ing er irilluptat ipisism olestrud dolorperci elit exero commod
mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh
esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit
nullutatie eriusci.
Hexer sismodigniam amcommy nit alit veliquam, qui blam,
conullummy nullam vullam quatio od tem nos aut dolore do etummy
nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl
dolorero con ulluptat. Min hendre tat alit, sim diamcon.
Lesto odolore tat irit venim esequis alis nulla faccum duis numsan
vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim
nonsed dolore te conumsan et nulla conullandre commolobor autpate
magnim do od tet wissim velisi.Giam, volobor alisi er summolor sum
nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat
et la cor alis ad dit wis nim inger irilluptat ipisism olestrud dolorperci
elit exero commod mod ea consequis augiatio od eugiat.
Lesto odolore tat irit venim esequis alis nulla faccum duis numsan
vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim
nonsed dolore te conumsan et nulla conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volobor alisi er summolor sum nos autatem ver susto od
tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis
nim ing er irilluptat ipisism olestrud dolorperci elit exero commod
mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh
esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit
nullutatie eriusci.
Hexer sismodigniam amcommy nit alit veliquam, qui blam,
conullummy nullam vullam quatio od tem nos aut dolore do etummy
nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl
dolorero con ulluptat. Min hendre tat alit, sim diamcon.
Lesto odolore tat irit venim esequis alis nulla faccum duis numsan
vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim
nonsed dolore te conumsan et nulla conullandre commolobor autpate
magnim do od tet wissim velisi.Giam, volobor alisi er summolor sum
nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat
et la cor alis ad dit wis nim inger irilluptat ipisism olestrud dolorperci
elit exero commod mod ea consequis augiatio od eugiat.
Lesto odolore tat irit venim esequis alis nulla faccum duis numsan
vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim
nonsed dolore te conumsan et nulla conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volobor alisi er summolor sum nos autatem ver susto od
tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis
nim ing er irilluptat ipisism olestrud dolorperci elit exero commod
mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh
esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit
nullutatie eriusci.
Hexer sismodigniam amcommy nit alit veliquam, qui blam,
conullummy nullam vullam quatio od tem nos aut dolore do etummy
nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl
dolorero con ulluptat. Min hendre tat alit, sim diamcon.
Lesto odolore tat irit venim esequis alis nulla faccum duis numsan
vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim
nonsed dolore te conumsan et nulla conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volobor alisi er summolor sum nos autatem ver susto od
tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis
nim ing er irilluptat ipisism olestrud dolorperci elit exero commod
mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh
esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit
nullutatie eriusci.
Hexer sismodigniam amcommy nit alit veliquam, qui blam,
conullummy nullam vullam quatio od tem nos aut dolore do etummy
nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl
dolorero con ulluptat. Min hendre tat alit, sim diamcon.
NO SECOND TROY
34 35
william butler yeats
symmetrical manuscript grid
NO SECOND TROY
3534
no second troy
william butler yeats
Lesto odolore tat irit venim esequis alis nulla faccum duis
numsan vullam, voloborero doleniat utem zzrillutat. ut
aliquam dolenim nonsed dolore te conumsan et nulla conul-
landre commolobor autpate magnim do od tet wissim velisi.
Giam, volobor alisi er summolor sum nos autatem ver
susto od tem num il in volore vel dolenibh eu feugiat et la cor
alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci
elit exero commod mod ea consequis augiatio od eugiat wis
augait nonsendrerit velenibh esequi tat, con exer ipis eugue
et iure del endre mod dolenisim quipit nullutatie eriusci.
Hexer sismodigniam amcommy nit alit veliquam, qui
blam, conullummy nullam vullam quatio od tem nos aut
dolore do etummy nullum do consequipit, con eugait vel
ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min
hendre tat alit, sim diamcon.
Lesto odolore tat irit venim esequis alis nulla faccum
duis numsan vullam, voloborero doleniat utem zzrillutat. ut
aliquam dolenim nonsed dolore te conumsan et nulla conul-
landre commolobor autpate magnim do od tet wissim velisi.
Giam, volobor alisi er summolor sum nos autatem ver susto
od tem num il in volore vel dolenibh eu feugiat et la cor alis
ad dit wis nim inger irilluptat ipisism olestrud dolorperci elit
exero commod mod ea consequis augiatio od eugiat.
Lesto odolore tat irit venim esequis alis nulla faccum
duis numsan vullam, voloborero doleniat utem zzrillutat. ut
aliquam dolenim nonsed dolore te conumsan et nulla conul-
landre commolobor autpate magnim do od tet wissim velisi.
Giam, volobor alisi er summolor sum nos autatem ver
susto od tem num il in volore vel dolenibh eu feugiat et la cor
alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci
elit exero commod mod ea consequis augiatio od eugiat wis
augait nonsendrerit velenibh esequi tat, con exer ipis eugue et
iure del endre mod dolenisim quipit nullutatie eriusci.
Hexer sismodigniam amcommy nit alit veliquam, qui blam,
conullummy nullam vullam quatio od tem nos aut dolore
do etummy nullum do consequipit, con eugait vel ipsusting
erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat
alit, sim diamcon.
Lesto odolore tat irit venim esequis alis nulla faccum
duis numsan vullam, voloborero doleniat utem zzrillutat. ut
aliquam dolenim nonsed dolore te conumsan et nulla conul-
landre commolobor autpate magnim do od tet wissim velisi.
Giam, volobor alisi er summolor sum nos autatem ver susto
od tem num il in volore vel dolenibh eu feugiat et la cor alis
ad dit wis nim inger irilluptat ipisism olestrud dolorperci elit
exero commod mod ea consequis augiatio od eugiat.
Lesto odolore tat irit venim esequis alis nulla faccum duis
numsan vullam, voloborero doleniat utem zzrillutat. ut ali-
quam dolenim nonsed dolore te conumsan et nulla conullan-
dre commolobor autpate magnim do od tet wissim velisi.
Giam, volobor alisi er summolor sum nos autatem ver
susto od tem num il in volore vel dolenibh eu feugiat et la cor
alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci
elit exero commod mod ea consequis augiatio od eugiat wis
augait nonsendrerit velenibh esequi tat, con exer ipis eugue et
iure del endre mod dolenisim quipit nullutatie eriusci.
Hexer sismodigniam amcommy nit alit veliquam, qui blam,
conullummy con eugait vel ipsusting erostio ex ea aliquisl
dolorero con ulluptat. Min hendre tat alit, sim diamcon.
Lesto odolore tat irit venim esequis alis nulla faccum duis
numsan vullam, voloborero doleniat utem zzrillutat. ut te
conumsan et nulla conullandre commolobor autpate magnim
Lesto odolore tat irit venim esequis alis nulla faccum duis
numsan vullam, voloborero doleniat utem zzrillutat. ut
aliquam dolenim nonsed dolore te conumsan et nulla conul-
landre commolobor autpate magnim do od tet wissim velisi.
Giam, volobor alisi er summolor sum nos autatem ver
susto od tem num il in volore vel dolenibh eu feugiat et la cor
alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci
elit exero commod mod ea consequis augiatio od eugiat wis
augait nonsendrerit velenibh esequi tat, con exer ipis eugue
et iure del endre mod dolenisim quipit nullutatie eriusci.
Hexer sismodigniam amcommy nit alit veliquam, qui
blam, conullummy nullam vullam quatio od tem nos aut
dolore do etummy nullum do consequipit, con eugait vel
ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min
hendre tat alit, sim diamcon.
Lesto odolore tat irit venim esequis alis nulla faccum
duis numsan vullam, voloborero doleniat utem zzrillutat. ut
aliquam dolenim nonsed dolore te conumsan et nulla conul-
landre commolobor autpate magnim do od tet wissim velisi.
Giam, volobor alisi er summolor sum nos autatem ver susto
od tem num il in volore vel dolenibh eu feugiat et la cor alis
ad dit wis nim inger irilluptat ipisism olestrud dolorperci elit
exero commod mod ea consequis augiatio od eugiat.
Lesto odolore tat irit venim esequis alis nulla faccum
duis numsan vullam, voloborero doleniat utem zzrillutat. ut
aliquam dolenim nonsed dolore te conumsan et nulla conul-
landre commolobor autpate magnim do od tet wissim velisi.
Giam, volobor alisi er summolor sum nos autatem ver
susto od tem num il in volore vel dolenibh eu feugiat et la cor
alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci
elit exero commod mod ea consequis augiatio od eugiat wis
augait nonsendrerit velenibh esequi tat, con exer ipis eugue et
iure del endre mod dolenisim quipit nullutatie eriusci.
Hexer sismodigniam amcommy nit alit veliquam, qui blam,
conullummy nullam vullam quatio od tem nos aut dolore
do etummy nullum do consequipit, con eugait vel ipsusting
erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat
alit, sim diamcon.
Lesto odolore tat irit venim esequis alis nulla faccum
duis numsan vullam, voloborero doleniat utem zzrillutat. ut
aliquam dolenim nonsed dolore te conumsan et nulla conul-
landre commolobor autpate magnim do od tet wissim velisi.
Giam, volobor alisi er summolor sum nos autatem ver susto
od tem num il in volore vel dolenibh eu feugiat et la cor alis
ad dit wis nim inger irilluptat ipisism olestrud dolorperci elit
exero commod mod ea consequis augiatio od eugiat.
Lesto odolore tat irit venim esequis alis nulla faccum duis
numsan vullam, voloborero doleniat utem zzrillutat. ut ali-
quam dolenim nonsed dolore te conumsan et nulla conullan-
dre commolobor autpate magnim do od tet wissim velisi.
Giam, volobor alisi er summolor sum nos autatem ver
susto od tem num il in volore vel dolenibh eu feugiat et la cor
alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci
elit exero commod mod ea consequis augiatio od eugiat wis
augait nonsendrerit velenibh esequi tat, con exer ipis eugue et
iure del endre mod dolenisim quipit nullutatie eriusci.
Hexer sismodigniam amcommy nit alit veliquam, qui blam,
conullummy con eugait vel ipsusting erostio ex ea aliquisl
dolorero con ulluptat. Min hendre tat alit, sim diamcon.
Lesto odolore tat irit venim esequis alis nulla faccum duis
numsan vullam, voloborero doleniat utem zzrillutat. ut te
conumsan et nulla conullandre commolobor autpate magnim
NO SECOND TROY
3534
no second troy
william butler yeats
asymmetrical manuscript grid
Structure arranged into a series of
vertical columns
Very flexible—can be used to separate
different levels of information
Secondary structure—establishes
positions for flowlines, hanglines,
running headers, folios, or section
dividers
COLUMN
GRID
T Y P E S O F G R I D
Lesto odolore tat irit venim eseq-
uis alis nulla faccum duis numsan
vullam, voloborero doleniat utem
zzrillutat. ut aliquam dolenim
nonsed dolore te conumsan et
nulla conullandre commolobor
autpate magnim do od tet wis-
sim velisi.
Giam, volobor alisi er sum-
molor sum nos autatem ver
susto od tem num il in volore vel
dolenibh eu feugiat et la cor alis
ad dit wis nim ing er irilluptat
ipisism olestrud dolorperci elit
exero commod mod ea consequis
augiatio od eugiat wis augait
nonsendrerit velenibh esequi
tat, con exer ipis eugue et iure
del endre mod dolenisim quipit
nullutatie eriusci.
Hexer sismodigniam am-
commy nit alit veliquam, qui
blam, conullummy nullam vullam
quatio od tem nos aut dolore do
etummy nullum do consequipit,
con eugait vel ipsusting erostio ex
ea aliquisl dolorero con ulluptat.
Min hendre tat alit, sim diamcon.
Lesto odolore tat irit venim
esequis alis nulla faccum duis
numsan vullam, voloborero
doleniat utem zzrillutat. ut
aliquam dolenim nonsed dolore
te conumsan et nulla conullandre
commolobor autpate magnim do
od tet wissim velisi.Giam, volo-
bor alisi er summolor sum nos
autatem ver susto od tem num il
in volore vel dolenibh eu feugiat
et la cor alis ad dit wis nim inger
irilluptat ipisism olestrud dolor-
perci elit exero commod mod ea
consequis augiatio od eugiat.
Lesto odolore tat irit venim
esequis alis nulla faccum duis
numsan vullam, voloborero
doleniat utem zzrillutat. ut
aliquam dolenim nonsed dolore
te conumsan et nulla conullandre
commolobor autpate magnim do
od tet wissim velisi.
Giam, volobor alisi er sum-
molor sum nos autatem ver
susto od tem num il in volore vel
dolenibh eu feugiat et la cor alis
ad dit wis nim ing er irilluptat
ipisism olestrud dolorperci elit
exero commod mod ea consequis
augiatio od eugiat wis augait
nonsendrerit velenibh esequi
tat, con exer ipis eugue et iure
del endre mod dolenisim quipit
nullutatie eriusci.
Hexer sismodigniam am-
commy nit alit veliquam, qui
blam, conullummy nullam vullam
quatio od tem nos aut dolore do
etummy nullum do consequipit,
con eugait vel ipsusting erostio ex
ea aliquisl dolorero con ulluptat.
notes from underground
34 35
fyodor dostoevsky
Min hendre tat alit, sim diamcon.
Lesto odolore tat irit venim
esequis alis nulla faccum duis
numsan vullam, voloborero
doleniat utem zzrillutat. ut
aliquam dolenim nonsed dolore
te conumsan et nulla conullandre
commolobor autpate magnim do
od tet wissim velisi.Giam, volo-
bor alisi er summolor sum nos
autatem ver susto od tem num il
in volore vel dolenibh eu feugiat
et la cor alis ad dit wis nim inger
irilluptat ipisism olestrud dolor-
perci elit exero commod mod ea
consequis augiatio od eugiat.
Lesto odolore tat irit venim eseq-
uis alis nulla faccum duis numsan
vullam, voloborero doleniat utem
zzrillutat. ut aliquam dolenim
nonsed dolore te conumsan et
nulla conullandre commolobor
autpate magnim do od tet wis-
sim velisi.
Giam, volobor alisi er sum-
molor sum nos autatem ver
susto od tem num il in volore vel
dolenibh eu feugiat et la cor alis
ad dit wis nim ing er irilluptat
ipisism olestrud dolorperci elit
exero commod mod ea consequis
augiatio od eugiat wis augait
nonsendrerit velenibh esequi
tat, con exer ipis eugue et iure
del endre mod dolenisim quipit
nullutatie eriusci.
Hexer sismodigniam am-
commy nit alit veliquam, qui
blam, conullummy nullam vullam
quatio od tem nos aut dolore do
etummy nullum do consequipit,
con eugait vel ipsusting erostio ex
ea aliquisl dolorero con ulluptat.
Min hendre tat alit, sim diamcon.
Lesto odolore tat irit venim
esequis alis nulla faccum duis
numsan vullam, voloborero
doleniat utem zzrillutat. ut
aliquam dolenim nonsed dolore
te conumsan et nulla conullandre
commolobor autpate magnim do
od tet wissim velisi.Giam, volo-
bor alisi er summolor sum nos
autatem ver susto od tem num il
in volore vel dolenibh eu feugiat
et la cor alis ad dit wis nim inger
irilluptat ipisism olestrud dolor-
perci elit exero commod mod ea
consequis augiatio od eugiat.
Lesto odolore tat irit venim
esequis alis nulla faccum duis
numsan vullam, voloborero
doleniat utem zzrillutat. ut
aliquam dolenim nonsed dolore
te conumsan et nulla conullandre
commolobor autpate magnim do
od tet wissim velisi.
Giam, volobor alisi er sum-
molor sum nos autatem ver
susto od tem num il in volore vel
dolenibh eu feugiat et la cor alis
ad dit wis nim ing er irilluptat
ipisism olestrud dolorperci elit
exero commod mod ea consequis
augiatio od eugiat wis augait
nonsendrerit velenibh esequi
tat, con exer ipis eugue et iure
del endre mod dolenisim quipit
nullutatie eriusci.
Hexer sismodigniam am-
commy nit alit veliquam, qui
blam, conullummy nullam vullam
quatio od tem nos aut dolore do
etummy nullum do consequipit,
con eugait vel ipsusting erostio ex
ea aliquisl dolorero con ulluptat.
notes from underground
34 35
fyodor dostoevsky
symmetrical 2-column grid
Min hendre tat alit, sim diamcon.
Lesto odolore tat irit venim
esequis alis nulla faccum duis
numsan vullam, voloborero
doleniat utem zzrillutat. ut
aliquam dolenim nonsed dolore
te conumsan et nulla conullandre
commolobor autpate magnim do
od tet wissim velisi.Giam, volo-
bor alisi er summolor sum nos
autatem ver susto od tem num il
in volore vel dolenibh eu feugiat
et la cor alis ad dit wis nim inger
irilluptat ipisism olestrud dolor-
perci elit exero commod mod ea
consequis augiatio od eugiat.
fyodor dostoevsky
3534
Lesto odolore tat irit
venim esequis alis
nulla faccum duis
numsan vullam, volo-
borero doleniat utem
zzrillutat. ut aliquam
dolenim nonsed
dolore te conumsan
et nulla conullandre
commolobor autpate
magnim do od tet
wissim velisi.
Lesto odolore tat irit
venim esequis alis
nulla faccum duis
numsan vullam, volo-
borero doleniat utem
zzrillutat.
Notes from Underground
Lesto odolore tat irit venim esequis alis nulla
faccum duis numsan vullam, voloborero doleniat
utem zzrillutat. ut aliquam dolenim nonsed dolore
te conumsan et nulla conullandre commolobor
autpate magnim do od tet wissim velisi.
Giam, volobor alisi er summolor sum nos
autatem ver susto od tem num il in volore vel do-
lenibh eu feugiat et la cor alis ad dit wis nim ing
er irilluptat ipisism olestrud dolorperci elit exero
commod mod ea consequis augiatio od eugiat wis
augait nonsendrerit velenibh esequi tat, con exer
ipis eugue et iure del endre mod dolenisim quipit
nullutatie eriusci.
Hexer sismodigniam amcommy nit alit
veliquam, qui blam, conullummy nullam vullam
quatio od tem nos aut dolore do etummy nullum
do consequipit, con eugait vel ipsusting erostio ex
ea aliquisl dolorero con ulluptat. Min hendre tat
alit, sim diamcon.
Lesto odolore tat irit venim esequis alis nulla
faccum duis numsan vullam, voloborero doleniat
utem zzrillutat. ut aliquam dolenim nonsed dolore
te conumsan et nulla conullandre commolobor
autpate magnim do od tet wissim velisi.Giam,
volobor alisi er summolor sum nos autatem ver
susto od tem num il in volore vel dolenibh eu
feugiat et la cor alis ad dit wis nim inger irilluptat
ipisism olestrud dolorperci elit exero commod mod
ea consequis augiatio od eugiat.
Lesto odolore tat irit venim esequis alis nulla
faccum duis numsan vullam, voloborero doleniat
utem zzrillutat. ut aliquam dolenim nonsed dolore
te conumsan et nulla conullandre commolobor
autpate magnim do od tet wissim velisi.
Giam, volobor alisi er summolor sum nos
autatem ver susto od tem num il in volore vel
dolenibh eu feugiat et la cor alis ad dit wis nim ing
er irilluptat ipisism olestrud dolorperci elit exero
commod mod ea consequis augiatio od eugiat wis
augait nonsendrerit velenibh esequi tat, con exer
ipis eugue et iure del endre mod dolenisim quipit
nullutatie eriusci.
Hexer sismodigniam amcommy nit alit
veliquam, nullam vullam quatio od tem nos aut
dolore do consequipit, con eugait vel ipsusting
erostio ex ea aliquisl dolorero con ulluptat. Min
hendre tat xero sim quipit nullutatie eriusci.
Lesto odolore tat irit venim esequis alis nulla
faccum duis numsan vullam, voloborero doleniat
utem zzrillutat. ut aliquam dolenim nonsed dolore
te conumsan et nulla conullandre commolobor
autpate magnim do od tet wissim velisi.
Giam, volobor alisi er summolor sum nos
autatem ver susto od tem num il in volore vel do-
lenibh eu feugiat et la cor alis ad dit wis nim ing
er irilluptat ipisism olestrud dolorperci elit exero
commod mod ea consequis augiatio od eugiat wis
augait nonsendrerit velenibh esequi tat, con exer
ipis eugue et iure del endre mod dolenisim quipit
nullutatie eriusci.
Hexer sismodigniam amcommy nit alit
veliquam, qui blam, conullummy nullam vullam
quatio od tem nos aut dolore do etummy nullum
do consequipit, con eugait vel ipsusting erostio ex
ea aliquisl dolorero con ulluptat. Min hendre tat
alit, sim diamcon.
Lesto odolore tat irit venim esequis alis nulla
faccum duis numsan vullam, voloborero doleniat
utem zzrillutat. ut aliquam dolenim nonsed dolore
te conumsan et nulla conullandre commolobor
autpate magnim do od tet wissim velisi.Giam,
volobor alisi er summolor sum nos autatem ver
susto od tem num il in volore vel dolenibh eu
feugiat et la cor alis ad dit wis nim inger irilluptat
ipisism olestrud dolorperci elit exero commod mod
ea consequis augiatio od eugiat.
Lesto odolore tat irit venim esequis alis nulla
faccum duis numsan vullam, voloborero doleniat
fyodor dostoevsky
asymmetrical 2-column grid
utem zzrillutat. ut aliquam dolenim nonsed dolore
te conumsan et nulla conullandre commolobor
autpate magnim do od tet wissim velisi.
Giam, volobor alisi er summolor sum nos
autatem ver susto od tem num il in volore vel
dolenibh eu feugiat et la cor alis ad dit wis nim ing
er irilluptat ipisism olestrud dolorperci elit exero
commod mod ea consequis augiatio od eugiat wis
augait nonsendrerit velenibh esequi tat, con exer
ipis eugue et iure del endre mod dolenisim quipit
nullutatie eriusci.
Hexer sismodigniam amcommy nit alit
veliquam, nullam vullam quatio od tem nos aut
dolore do consequipit, con eugait vel ipsusting
erostio ex ea aliquisl dolorero con ulluptat. Min
hendre tat xero sim quipit nullutatie eriusci.
3534
Lesto odolore tat irit
venim esequis alis
nulla faccum duis
numsan vullam, volo-
borero doleniat utem
zzrillutat. ut aliquam
dolenim nonsed
dolore te conumsan
et nulla conullandre
commolobor autpate
magnim do od tet
wissim velisi.
Lesto odolore tat irit
venim esequis alis
nulla faccum duis
numsan vullam, volo-
borero doleniat utem
zzrillutat.
Notes from Underground
Column grid with a large number of
horizontal flowlines that subdivide the
columns into rows
Groups of modules are called spatial zones
Generally used with complex layouts
requiring levels of control beyond what
column grids can provide
Often used with tabular information such
as charts, forms, schedules, or navigation
systems
MODULAR
GRID
T Y P E S O F G R I D
Lesto odolore tat irit venim
esequis alis nulla faccum duis
numsan vullam, voloborero
doleniat utem zzrillutat. ut
aliquam dolenim nonsed dolore
te conumsan et nulla conullandre
commolobor autpate magnim do
od tet wissim velisi.
Giam, volobor alisi er sum-
molor sum nos autatem ver
susto od tem num il in volore vel
dolenibh eu feugiat et la cor alis
ad dit wis nim ing er irilluptat
ipisism olestrud dolorperci elit
exero commod mod ea consequis
augiatio od eugiat wis augait
nonsendrerit velenibh esequi
tat, con exer ipis eugue et iure
del endre mod dolenisim quipit
autatem ver susto od tem num il
in volore vel dolenibh eu feugiat
et la cor alis ad dit wis nim inger
irilluptat ipisism olestrud dolor-
perci elit exero commod mod ea
consequis augiatio od eugiat.
Lesto odolore tat irit venim
esequis alis nulla faccum duis
numsan vullam, voloborero do-
leniat volobor alisi er summolor
sum nos autatem ver susto od
tem num il in volore vel dolenibh
eu feugiat et la cor alis ad dit
wis nim ing er irilluptat ipisism olestrud dolorperci
elit exero commod mod ea consequis augiatio od
eugiat wis augait nonsendrerit velenibh esequi tat,
con exer ipis eugue et iure del endre mod doleni-
sim quipit nullutatie eriusci.
Hexer sismodigniam amcommy nit alit
veliquam, qui blam, conullummy nullam vullam
quatio od tem nos aut dolore do etummy nullum
do consequipit, con eugait vel ipsusting erostio ex
ea aliquisl dolorero con ulluptat. Min hendre tat
alit, sim diamcon.
nullutatie eriusci.
Hexer sismodigniam am-
commy nit alit veliquam, qui
blam, conullummy nullam vullam
quatio od tem nos aut dolore do
etummy nullum do consequipit,
con eugait vel ipsusting erostio
ex ea aliquisl dolorero con ul-
luptat. Min hendre tat alit, sim
diamcon.
Lesto odolore tat irit venim
esequis alis nulla faccum duis
numsan vullam, voloborero
doleniat utem zzrillutat. ut
aliquam dolenim nonsed dolore
te conumsan et nulla conullandre
commolobor autpate magnim do
od tet wissim velisi.Giam, volobor
alisi er summolor sum nos
34 35
Notes from Underground
Lesto odolore tat
irit venim esequis
alis nulla faccum
duis numsan vullam,
voloborero doleniat
utem zzrillutat.
fyodor dostoevsky
nullutatie eriusci.
Hexer sismodigniam am-
commy nit alit veliquam, qui
blam, conullummy nullam vullam
quatio od tem nos aut dolore do
etummy nullum do consequipit,
con eugait vel ipsusting erostio
ex ea aliquisl dolorero con ul-
luptat. Min hendre tat alit, sim
diamcon.
Lesto odolore tat irit venim
esequis alis nulla faccum duis
numsan vullam, voloborero
doleniat utem zzrillutat. ut
aliquam dolenim nonsed dolore
te conumsan et nulla conullandre
commolobor autpate magnim do
od tet wissim velisi.Giam, volobor
alisi er summolor sum nos
34 35
symmetrical modular grid
Lesto odolore tat irit venim
esequis alis nulla faccum duis
numsan vullam, voloborero
doleniat utem zzrillutat. ut
aliquam dolenim nonsed dolore
te conumsan et nulla conullandre
commolobor autpate magnim do
od tet wissim velisi.
Giam, volobor alisi er sum-
molor sum nos autatem ver
susto od tem num il in volore vel
dolenibh eu feugiat et la cor alis
ad dit wis nim ing er irilluptat
ipisism olestrud dolorperci elit
exero commod mod ea consequis
augiatio od eugiat wis augait
nonsendrerit velenibh esequi
tat, con exer ipis eugue et iure
del endre mod dolenisim quipit
autatem ver susto od tem num il
in volore vel dolenibh eu feugiat
et la cor alis ad dit wis nim inger
irilluptat ipisism olestrud dolor-
perci elit exero commod mod ea
consequis augiatio od eugiat.
Lesto odolore tat irit venim
esequis alis nulla faccum duis
numsan vullam, voloborero do-
leniat volobor alisi er summolor
sum nos autatem ver susto od
tem num il in volore vel dolenibh
eu feugiat et la cor alis ad dit
Notes from Underground
Lesto odolore tat
irit venim esequis
alis nulla faccum
duis numsan vullam,
voloborero doleniat
utem zzrillutat.
fyodor dostoevsky
wis nim ing er irilluptat ipisism olestrud dolorperci
elit exero commod mod ea consequis augiatio od
eugiat wis augait nonsendrerit velenibh esequi tat,
con exer ipis eugue et iure del endre mod doleni-
sim quipit nullutatie eriusci.
Hexer sismodigniam amcommy nit alit
veliquam, qui blam, conullummy nullam vullam
quatio od tem nos aut dolore do etummy nullum
do consequipit, con eugait vel ipsusting erostio ex
ea aliquisl dolorero con ulluptat. Min hendre tat
alit, sim diamcon.
CONTENT
GRID
gutter
margins
horizontal anchor /
horizon line
column
gutter
header
horizontal anchor /
horizon line
column
footer
margins
william butler yeats
no second troy
gutter
12/13
header
horizontal anchor /
horizon line
column
footer
margins
folio
william butler yeats
no second troy
Lesto odolore tat irit venim eseq-
uis alis nulla faccum duis numsan
vullam, voloborero doleniat utem
zzrillutat. ut aliquam dolenim
nonsed dolore te conumsan et
nulla conullandre commolobor
autpate magnim do od tet wissim
velisi.
Giam, volobor alisi er summolor
sum nos autatem ver susto od
tem num il in volore vel dolenibh
eu feugiat et la cor alis ad dit
wis nim ing er irilluptat ipisism
olestrud dolorperci elit exero com-
mod mod ea consequis augiatio
od eugiat wis augait nonsendrerit
velenibh esequi tat, con exer ipis
eugue et iure del endre mod dole-
nisim quipit nullutatie eriusci.
Hexer sismodigniam amcommy
nit alit veliquam, qui blam, conul-
lummy nullam vullam quatio od
tem nos aut dolore do etummy
nullum do consequipit, con eugait
vel ipsusting erostio ex ea aliquisl
dolorero con ulluptat. Min hendre
tat alit, sim diamcon.
Lesto odolore tat irit venim esequis
alis nulla faccum duis numsan
vullam, voloborero doleniat utem
zzrillutat. ut aliquam dolenim non-
sed dolore te conumsan et nulla
conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volobor alisi er summolor
sum nos autatem ver susto od
tem num il in volore vel dolenibh
eu feugiat et la cor alis ad dit wis
nim ing er irilluptat ipisism olestrud
dolorperci elit exero commod mod
ea consequis augiatio od eugiat
wis augait nonsendrerit velenibh
esequi tat, con exer ipis eugue et
iure del endre mod dolenisim quipit
nullutatie eriusci.
Hexer sismodigniam amcommy
nit alit veliquam, qui blam, conul-
lummy nullam vullam quatio od
tem nos aut dolore do etummy
nullum do consequipit, con eugait
vel ipsusting erostio ex ea aliquisl
dolorero con ulluptat. Min hendre
tat alit, sim diamcon.
Lesto odolore tat irit venim esequis
alis nulla faccum duis numsan
vullam, voloborero doleniat utem
zzrillutat. ut aliquam dolenim non-
sed dolore te conumsan et nulla
conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volo- bor alisi er summolor
sum nos autatem ver susto od
tem num il in volore vel dolenibh
eu feugiat et la cor alis ad dit wis
nim inger irilluptat ipisism olestrud
dolorperci elit exero commod mod
ea consequis augiatio od eugiat.
12/13
body copy / body text
fedra sans light sc
10 pt, leading 12 pt
aligned left, rag right
or
left justified, rag right
(uk ranged left)
1 full hard return space
between each paragraph
william butler yeats
no second troy
utem zzrillutat. ut aliquam dole-
nim nonsed dolore te conumsan
et nulla conullandre commolobor
autpate magnim do od tet wissim
velisi.
Giam, volobor alisi er sum-
molor sum nos autatem ver susto
od tem num il in volore vel dole-
nibh eu feugiat et la cor alis ad
dit wis nim ing er irilluptat ipisism
olestrud dolorperci elit exero com-
mod mod ea consequis augiatio
od eugiat wis augait nonsendrerit
velenibh esequi tat, con exer ipis
eugue et iure del endre mod dole-
nisim quipit nullutatie eriusci.
Hexer sismodigniam amcom-
my nit alit veliquam, qui blam,
conullummy nullam vullam quatio
od tem nos aut dolore do etummy
nullum do consequipit, con eugait
vel ipsusting erostio ex ea aliquisl
dolorero con ulluptat. Min hendre
tat alit, sim diamcon.
Lesto odolore tat irit venim esequis
alis nulla faccum duis numsan
vullam, voloborero doleniat utem
zzrillutat. ut aliquam dolenim non-
sed dolore te conumsan et nulla
conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volobor alisi er summolor
sum nos autatem ver susto od
tem num il in volore vel dolenibh
eu feugiat et la cor alis ad dit wis
nim ing er irilluptat ipisism olestrud
dolorperci elit exero commod mod
ea consequis augiatio od eugiat
wis augait nonsendrerit velenibh
esequi tat, con exer ipis eugue et
iure del endre mod dolenisim quipit
nullutatie eriusci.
Hexer sismodigniam amcommy
nit alit veliquam, qui blam, conul-
lummy nullam vullam quatio od
tem nos aut dolore do etummy
nullum do consequipit, con eugait
vel ipsusting erostio ex ea aliquisl
dolorero con ulluptat. Min hendre
tat alit, sim diamcon.
Lesto odolore tat irit venim ese-
quis alis nulla faccum duis numsan
vullam, voloborero doleniat utem
zzrillutat. ut aliquam dolenim non-
sed dolore te conumsan et nulla
conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volo- bor alisi er summolor
sum nos autatem ver susto od
tem num il in volore vel dolenibh
eu feugiat et la cor alis ad dit wis
nim inger irilluptat ipisism olestrud
dolorperci elit exero commod mod
ea consequis augiatio od eugiat.
Lesto odolore tat irit venim
esequis alis nulla faccum duis num-
san vullam, voloborero doleniat
12/13
body copy / body text
fedra sans light sc
10 pt, leading 12 pt
aligned left, rag right
or
left justified, rag right
(uk ranged left)
9 pt indent with no space
between paragraphs
first paragraph
is never indented
william butler yeats
no second troy
inger irilluptat ipisism olestrud
dolorperci elit exero commod mod
ea consequis augiatio od eugiat.
Lesto odolore tat irit venim eseq-
uis alis nulla faccum duis numsan
vullam, voloborero doleniat utem
zzrillutat. ut aliquam dolenim
nonsed dolore te conumsan et
nulla conullandre commolobor
autpate magnim do od tet wissim
velisi.
Giam, volobor alisi er summolor
sum nos autatem ver susto od
tem num il in volore vel dolenibh
eu feugiat et la cor alis ad dit
wis nim ing er irilluptat ipisism
olestrud dolorperci elit exero com-
mod mod ea consequis augiatio
od eugiat wis augait nonsendrerit
velenibh esequi tat, con exer ipis
eugue et iure del endre mod dole-
nisim quipit nullutatie eriusci.
Hexer sismodigniam amcommy
nit alit veliquam, qui blam, conul-
lummy nullam vullam quatio od
tem nos aut dolore do etummy
nullum do consequipit, con eugait
vel ipsusting erostio ex ea aliquisl
dolorero con ulluptat. Min hendre
tat alit, sim diamcon.
WHAT COULD SHE HAVE DONE?
Yeats & Maud Gonne
Lesto odolore tat irit venim esequis
alis nulla faccum duis numsan
vullam, voloborero doleniat utem
zzrillutat. ut aliquam dolenim non-
sed dolore te conumsan et nulla
conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volobor alisi er summolor
sum nos autatem ver susto od
tem num il in volore vel dolenibh
eu feugiat et la cor alis ad dit wis
nim ing er irilluptat ipisism olestrud
dolorperci elit exero commod mod
ea consequis augiatio od eugiat
wis augait nonsendrerit velenibh
esequi tat, con exer ipis eugue et
iure del endre mod dolenisim quipit
nullutatie eriusci.
Hexer sismodigniam amcommy
nit alit veliquam, qui blam, conul-
lummy nullam vullam quatio od
tem nos aut dolore do etummy
nullum do consequipit, con eugait
vel ipsusting erostio ex ea aliquisl
dolorero con ulluptat. Min hendre
tat alit, sim diamcon.
Lesto odolore tat irit venim esequis
alis nulla faccum duis numsan
vullam, voloborero doleniat utem
zzrillutat. ut aliquam dolenim non-
sed dolore te conumsan et nulla
conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volo- bor alisi er summolor
sum nos autatem ver susto od tem
num il in volore vel dolenibh eu
feugiat et la cor alis ad dit wis nim
12/13
body copy / body text
headline (head)
subheadline (subhead)
fedra sans light sc
10 pt, leading 12 pt
aligned left, rag right
or
left justified, rag right
(uk ranged left)
1 full hard return space
between each paragraph
fedra sans bold tf
all caps
10 pt, leading 12 pt
fedra sans bold tf
upper + lower case
10 pt, leading 12 pt
william butler yeats
no second troy
Lesto odolore tat
irit venim esequis
alis nulla faccum
duis numsan
vullam, voloborero
doleniat utem
zzrillutat. ut
aliquam dolenim
nonsed dolore te
conumsan et nulla
conullandre com-
molobor autpate
magnim do od tet
wissim velisi.
inger irilluptat ipisism olestrud
dolorperci elit exero commod mod
ea consequis augiatio od eugiat.
Lesto odolore tat irit venim eseq-
uis alis nulla faccum duis numsan
vullam, voloborero doleniat utem
zzrillutat. ut aliquam dolenim
nonsed dolore te conumsan et
nulla conullandre commolobor
autpate magnim do od tet wissim
velisi.
Giam, volobor alisi er summolor
sum nos autatem ver susto od
tem num il in volore vel dolenibh
eu feugiat et la cor alis ad dit
wis nim ing er irilluptat ipisism
olestrud dolorperci elit exero com-
mod mod ea consequis augiatio
od eugiat wis augait nonsendrerit
velenibh esequi tat, con exer ipis
eugue et iure del endre mod dole-
nisim quipit nullutatie eriusci.
Hexer sismodigniam amcommy
nit alit veliquam, qui blam, conul-
lummy nullam vullam quatio od
tem nos aut dolore do etummy
nullum do consequipit, con eugait
vel ipsusting erostio ex ea aliquisl
dolorero con ulluptat. Min hendre
tat alit, sim diamcon.
WHAT COULD SHE HAVE DONE?
Yeats & Maud Gonne
Lesto odolore tat irit venim esequis
alis nulla faccum duis numsan
vullam, voloborero doleniat utem
zzrillutat. ut aliquam dolenim non-
sed dolore te conumsan et nulla
conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volobor alisi er summolor
sum nos autatem ver susto od
tem num il in volore vel dolenibh
eu feugiat et la cor alis ad dit wis
nim ing er irilluptat ipisism olestrud
dolorperci elit exero commod mod
ea consequis augiatio od eugiat
wis augait nonsendrerit velenibh
esequi tat, con exer ipis eugue et
iure del endre mod dolenisim quipit
nullutatie eriusci.
Hexer sismodigniam amcommy
nit alit veliquam, qui blam, conul-
lummy nullam vullam quatio od
tem nos aut dolore do etummy
nullum do consequipit, con eugait
vel ipsusting erostio ex ea aliquisl
dolorero con ulluptat. Min hendre
tat alit, sim diamcon.
Lesto odolore tat irit venim esequis
alis nulla faccum duis numsan
vullam, voloborero doleniat utem
zzrillutat. ut aliquam dolenim non-
sed dolore te conumsan et nulla
conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volo- bor alisi er summolor
sum nos autatem ver susto od tem
num il in volore vel dolenibh eu
feugiat et la cor alis ad dit wis nim
12/13
body copy / body text
headline (head)
subheadline (subhead)
sidebar (1 column)
fedra sans light sc
10 pt, leading 12 pt
aligned left, rag right
or
left justified, rag right
(uk ranged left)
1 full hard return space
between each paragraph
fedra sans bold tf
all caps
10 pt, leading 12 pt
fedra sans bold tf
upper + lower case
10 pt, leading 12 pt
fedra sans medium tf
upper + lower case
8 pt, leading 9.5 pt
william butler yeats
no second troy
Lesto odolore tat
irit venim esequis
alis nulla faccum
duis numsan
vullam, voloborero
doleniat utem
zzrillutat. ut
aliquam dolenim
nonsed dolore te
conumsan et nulla
conullandre com-
molobor autpate
magnim do od tet
wissim velisi.
inger irilluptat ipisism olestrud
dolorperci elit exero commod mod
ea consequis augiatio od eugiat.
Lesto odolore tat irit venim eseq-
uis alis nulla faccum duis numsan
vullam, voloborero doleniat utem
zzrillutat. ut aliquam dolenim
nonsed dolore te conumsan et
nulla conullandre commolobor
autpate magnim do od tet wissim
velisi.
Giam, volobor alisi er summolor
sum nos autatem ver susto od
tem num il in volore vel dolenibh
eu feugiat et la cor alis ad dit
wis nim ing er irilluptat ipisism
olestrud dolorperci elit exero com-
mod mod ea consequis augiatio
od eugiat wis augait nonsendrerit
velenibh esequi tat, con exer ipis
eugue et iure del endre mod dole-
nisim quipit nullutatie eriusci.
Hexer sismodigniam amcommy
nit alit veliquam, qui blam, conul-
lummy nullam vullam quatio od
tem nos aut dolore do etummy
nullum do consequipit, con eugait
vel ipsusting erostio ex ea aliquisl
dolorero con ulluptat. Min hendre
tat alit, sim diamcon.
WHAT COULD SHE HAVE DONE?
Yeats & Maud Gonne
Lesto odolore tat irit venim esequis
alis nulla faccum duis numsan
vullam, voloborero doleniat utem
zzrillutat. ut aliquam dolenim non-
sed dolore te conumsan et nulla
conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volobor alisi er summolor
sum nos autatem ver susto od
tem num il in volore vel dolenibh
eu feugiat et la cor alis ad dit wis
nim ing er irilluptat ipisism olestrud
dolorperci elit exero commod mod
ea consequis augiatio od eugiat
wis augait nonsendrerit velenibh
esequi tat, con exer ipis eugue et
iure del endre mod dolenisim quipit
nullutatie eriusci.
Hexer sismodigniam amcommy
nit alit veliquam, qui blam, conul-
lummy nullam vullam quatio od
tem nos aut dolore do etummy
nullum do consequipit, con eugait
vel ipsusting erostio ex ea aliquisl
dolorero con ulluptat. Min hendre
tat alit, sim diamcon.
Lesto odolore tat irit venim esequis
alis nulla faccum duis numsan
vullam, voloborero doleniat utem
zzrillutat. ut aliquam dolenim non-
sed dolore te conumsan et nulla
conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volo- bor alisi er summolor
sum nos autatem ver susto od tem
num il in volore vel dolenibh eu
feugiat et la cor alis ad dit wis nim
12/13
Why, what could she have
done, being what she is?
Was there another Troy for
her to burn?
pullquote
william butler yeats
no second troy
Lesto odolore tat
irit venim esequis
alis nulla faccum
duis numsan vul-
lam, voloborero
doleniat utem
zzrillutat. ut
aliquam dolenim
nonsed dolore te
conumsan et nulla
conullandre com-
molobor autpate
magnim do od tet
wissim velisi.
inger irilluptat ipisism olestrud
dolorperci elit exero commod mod
ea consequis augiatio od eugiat.
Lesto odolore tat irit venim eseq-
uis alis nulla faccum duis numsan
vullam, voloborero doleniat utem
zzrillutat. ut aliquam dolenim non-
sed dolore te conumsan et nulla
conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volobor alisi er summolor
sum nos autatem ver susto od
tem num il in volore vel dolenibh
eu feugiat et la cor alis ad dit
wis nim ing er irilluptat ipisism
olestrud dolorperci elit exero com-
mod mod ea consequis augiatio
od eugiat wis augait nonsendrerit
velenibh esequi tat, con exer ipis
eugue et iure del endre mod dole-
nisim quipit nullutatie eriusci.
Hexer sismodigniam amcommy
nit alit veliquam, qui blam, conul-
lummy nullam vullam quatio od
tem nos aut dolore do etummy
nullum do consequipit, con eugait
vel ipsusting erostio ex ea aliquisl
dolorero con ulluptat. Min hendre
tat alit, sim diamcon.
WHAT COULD SHE HAVE DONE?
Yeats & Maud Gonne
Lesto odolore tat irit venim esequis
alis nulla faccum duis numsan
vullam, voloborero doleniat utem
zzrillutat. ut aliquam dolenim
nonsed dolore te conumsan et nulla
conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volobor alisi er summolor
sum nos autatem ver susto od
tem num il in volore vel dolenibh
eu feugiat et la cor alis ad dit wis
nim ing er irilluptat ipisism olestrud
dolorperci elit exero commod mod
ea consequis augiatio od eugiat
wis augait nonsendrerit velenibh
esequi tat, con exer ipis eugue et
iure del endre mod dolenisim quipit
nullutatie eriusci.
Hexer sismodigniam amcommy
nit alit veliquam, qui blam, conul-
lummy nullam vullam quatio od
tem nos aut dolore do etummy
nullum do consequipit, con eugait
vel ipsusting erostio ex ea aliquisl
dolorero con ulluptat. Min hendre
tat alit, sim diamcon.
Lesto odolore tat irit venim esequis
alis nulla faccum duis numsan
vullam, voloborero doleniat utem
zzrillutat. ut aliquam dolenim
nonsed dolore te conumsan et nulla
conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volo- bor alisi er summolor
sum nos autatem ver susto od tem
num il in volore vel dolenibh eu
feugiat et la cor alis ad dit wis nim
12/13
Why, what could she have
done, being what she is?
Was there another Troy for
her to burn?
william butler yeats
no second troy
Lesto odolore tat
irit venim esequis
alis nulla faccum
duis numsan vul-
lam, voloborero
doleniat utem
zzrillutat. ut
aliquam dolenim
nonsed dolore te
conumsan et nulla
conullandre com-
molobor autpate
magnim do od tet
wissim velisi.
inger irilluptat ipisism olestrud
dolorperci elit exero commod mod
ea consequis augiatio od eugiat.
Lesto odolore tat irit venim eseq-
uis alis nulla faccum duis numsan
vullam, voloborero doleniat utem
zzrillutat. ut aliquam dolenim non-
sed dolore te conumsan et nulla
conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volobor alisi er summolor
sum nos autatem ver susto od
tem num il in volore vel dolenibh
eu feugiat et la cor alis ad dit
wis nim ing er irilluptat ipisism
olestrud dolorperci elit exero com-
mod mod ea consequis augiatio
od eugiat wis augait nonsendrerit
velenibh esequi tat, con exer ipis
eugue et iure del endre mod dole-
nisim quipit nullutatie eriusci.
Hexer sismodigniam amcommy
nit alit veliquam, qui blam, conul-
lummy nullam vullam quatio od
tem nos aut dolore do etummy
nullum do consequipit, con eugait
vel ipsusting erostio ex ea aliquisl
dolorero con ulluptat. Min hendre
tat alit, sim diamcon.
WHAT COULD SHE HAVE DONE?
Yeats & Maud Gonne
Lesto odolore tat irit venim esequis
alis nulla faccum duis numsan
vullam, voloborero doleniat utem
zzrillutat. ut aliquam dolenim
nonsed dolore te conumsan et nulla
conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volobor alisi er summolor
sum nos autatem ver susto od
tem num il in volore vel dolenibh
eu feugiat et la cor alis ad dit wis
nim ing er irilluptat ipisism olestrud
dolorperci elit exero commod mod
ea consequis augiatio od eugiat
wis augait nonsendrerit velenibh
esequi tat, con exer ipis eugue et
iure del endre mod dolenisim quipit
nullutatie eriusci.
Hexer sismodigniam amcommy
nit alit veliquam, qui blam, conul-
lummy nullam vullam quatio od
tem nos aut dolore do etummy
nullum do consequipit, con eugait
vel ipsusting erostio ex ea aliquisl
dolorero con ulluptat. Min hendre
tat alit, sim diamcon.
Lesto odolore tat irit venim esequis
alis nulla faccum duis numsan
vullam, voloborero doleniat utem
zzrillutat. ut aliquam dolenim
nonsed dolore te conumsan et nulla
conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volo- bor alisi er summolor
sum nos autatem ver susto od tem
num il in volore vel dolenibh eu
feugiat et la cor alis ad dit wis nim
12/13
Why, what could she have
done, being what she is?
Was there another Troy for
her to burn?
headline (head)
subheadline (subhead)
sidebar (1 column)
fedra sans bold tf
all caps
10 pt, leading 12 pt
fedra sans bold tf
upper + lower case
10 pt, leading 12 pt
fedra sans medium tf
upper + lower case
8 pt, leading 9.5 pt
pullquote
body copy / body text
fedra sans light sc
10 pt, leading 12 pt
aligned left, rag right
or
left justified, rag right
(uk ranged left)
1 full hard return space
between each paragraph
gutter
header
folio
horizontal anchor /
horizon line
column
footer
margins
william butler yeats
no second troy
Lesto odolore tat
irit venim esequis
alis nulla faccum
duis numsan vul-
lam, voloborero
doleniat utem
zzrillutat. ut
aliquam dolenim
nonsed dolore te
conumsan et nulla
conullandre com-
molobor autpate
magnim do od tet
wissim velisi.
inger irilluptat ipisism olestrud
dolorperci elit exero commod mod
ea consequis augiatio od eugiat.
Lesto odolore tat irit venim eseq-
uis alis nulla faccum duis numsan
vullam, voloborero doleniat utem
zzrillutat. ut aliquam dolenim non-
sed dolore te conumsan et nulla
conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volobor alisi er summolor
sum nos autatem ver susto od
tem num il in volore vel dolenibh
eu feugiat et la cor alis ad dit
wis nim ing er irilluptat ipisism
olestrud dolorperci elit exero com-
mod mod ea consequis augiatio
od eugiat wis augait nonsendrerit
velenibh esequi tat, con exer ipis
eugue et iure del endre mod dole-
nisim quipit nullutatie eriusci.
Hexer sismodigniam amcommy
nit alit veliquam, qui blam, conul-
lummy nullam vullam quatio od
tem nos aut dolore do etummy
nullum do consequipit, con eugait
vel ipsusting erostio ex ea aliquisl
dolorero con ulluptat. Min hendre
tat alit, sim diamcon.
WHAT COULD SHE HAVE DONE?
Yeats & Maud Gonne
Lesto odolore tat irit venim esequis
alis nulla faccum duis numsan
vullam, voloborero doleniat utem
zzrillutat. ut aliquam dolenim
nonsed dolore te conumsan et nulla
conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volobor alisi er summolor
sum nos autatem ver susto od
tem num il in volore vel dolenibh
eu feugiat et la cor alis ad dit wis
nim ing er irilluptat ipisism olestrud
dolorperci elit exero commod mod
ea consequis augiatio od eugiat
wis augait nonsendrerit velenibh
esequi tat, con exer ipis eugue et
iure del endre mod dolenisim quipit
nullutatie eriusci.
Hexer sismodigniam amcommy
nit alit veliquam, qui blam, conul-
lummy nullam vullam quatio od
tem nos aut dolore do etummy
nullum do consequipit, con eugait
vel ipsusting erostio ex ea aliquisl
dolorero con ulluptat. Min hendre
tat alit, sim diamcon.
Lesto odolore tat irit venim esequis
alis nulla faccum duis numsan
vullam, voloborero doleniat utem
zzrillutat. ut aliquam dolenim
nonsed dolore te conumsan et nulla
conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volo- bor alisi er summolor
sum nos autatem ver susto od tem
num il in volore vel dolenibh eu
feugiat et la cor alis ad dit wis nim
william butler yeats12/13
no second troy
Why, what could she have
done, being what she is?
Was there another Troy for
her to burn?
body copy / body text
fedra sans light sc
10 pt, leading 12 pt
aligned left, rag right
or
left justified, rag right
(uk ranged left)
1 full hard return space
between each paragraph
aligned on a baseline grid
setting of 12 pt with no top
inset
Lesto odolore tat
irit venim esequis
alis nulla faccum
duis numsan vul-
lam, voloborero
doleniat utem
zzrillutat. ut
aliquam dolenim
nonsed dolore te
conumsan et nulla
conullandre com-
molobor autpate
magnim do od tet
wissim velisi.
inger irilluptat ipisism olestrud
dolorperci elit exero commod mod
ea consequis augiatio od eugiat.
Lesto odolore tat irit venim eseq-
uis alis nulla faccum duis numsan
vullam, voloborero doleniat utem
zzrillutat. ut aliquam dolenim non-
sed dolore te conumsan et nulla
conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volobor alisi er summolor
sum nos autatem ver susto od
tem num il in volore vel dolenibh
eu feugiat et la cor alis ad dit
wis nim ing er irilluptat ipisism
olestrud dolorperci elit exero com-
mod mod ea consequis augiatio
od eugiat wis augait nonsendrerit
velenibh esequi tat, con exer ipis
eugue et iure del endre mod dole-
nisim quipit nullutatie eriusci.
Hexer sismodigniam amcommy
nit alit veliquam, qui blam, conul-
lummy nullam vullam quatio od
tem nos aut dolore do etummy
nullum do consequipit, con eugait
vel ipsusting erostio ex ea aliquisl
dolorero con ulluptat. Min hendre
tat alit, sim diamcon.
WHAT COULD SHE HAVE DONE?
Yeats & Maud Gonne
Lesto odolore tat irit venim esequis
alis nulla faccum duis numsan
vullam, voloborero doleniat utem
zzrillutat. ut aliquam dolenim
nonsed dolore te conumsan et nulla
conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volobor alisi er summolor
sum nos autatem ver susto od
tem num il in volore vel dolenibh
eu feugiat et la cor alis ad dit wis
nim ing er irilluptat ipisism olestrud
dolorperci elit exero commod mod
ea consequis augiatio od eugiat
wis augait nonsendrerit velenibh
esequi tat, con exer ipis eugue et
iure del endre mod dolenisim quipit
nullutatie eriusci.
Hexer sismodigniam amcommy
nit alit veliquam, qui blam, conul-
lummy nullam vullam quatio od
tem nos aut dolore do etummy
nullum do consequipit, con eugait
vel ipsusting erostio ex ea aliquisl
dolorero con ulluptat. Min hendre
tat alit, sim diamcon.
Lesto odolore tat irit venim esequis
alis nulla faccum duis numsan
vullam, voloborero doleniat utem
zzrillutat. ut aliquam dolenim
nonsed dolore te conumsan et nulla
conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volo- bor alisi er summolor
sum nos autatem ver susto od tem
num il in volore vel dolenibh eu
feugiat et la cor alis ad dit wis nim
12/13
No Second Troy
william butler yeats
no second troy
Lesto odolore tat
irit venim esequis
alis nulla faccum
duis numsan vul-
lam, voloborero
doleniat utem
zzrillutat. ut
aliquam dolenim
nonsed dolore te
conumsan et nulla
conullandre com-
molobor autpate
magnim do od tet
wissim velisi.
inger irilluptat ipisism olestrud
dolorperci elit exero commod mod
ea consequis augiatio od eugiat.
Lesto odolore tat irit venim eseq-
uis alis nulla faccum duis numsan
vullam, voloborero doleniat utem
zzrillutat. ut aliquam dolenim non-
sed dolore te conumsan et nulla
conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volobor alisi er summolor
sum nos autatem ver susto od
tem num il in volore vel dolenibh
eu feugiat et la cor alis ad dit
wis nim ing er irilluptat ipisism
olestrud dolorperci elit exero com-
mod mod ea consequis augiatio
od eugiat wis augait nonsendrerit
velenibh esequi tat, con exer ipis
eugue et iure del endre mod dole-
nisim quipit nullutatie eriusci.
Hexer sismodigniam amcommy
nit alit veliquam, qui blam, conul-
lummy nullam vullam quatio od
tem nos aut dolore do etummy
nullum do consequipit, con eugait
vel ipsusting erostio ex ea aliquisl
dolorero con ulluptat. Min hendre
tat alit, sim diamcon.
WHAT COULD SHE HAVE DONE?
Yeats & Maud Gonne
Lesto odolore tat irit venim esequis
alis nulla faccum duis numsan
vullam, voloborero doleniat utem
zzrillutat. ut aliquam dolenim
nonsed dolore te conumsan et nulla
conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volobor alisi er summolor
sum nos autatem ver susto od
tem num il in volore vel dolenibh
eu feugiat et la cor alis ad dit wis
nim ing er irilluptat ipisism olestrud
dolorperci elit exero commod mod
ea consequis augiatio od eugiat
wis augait nonsendrerit velenibh
esequi tat, con exer ipis eugue et
iure del endre mod dolenisim quipit
nullutatie eriusci.
Hexer sismodigniam amcommy
nit alit veliquam, qui blam, conul-
lummy nullam vullam quatio od
tem nos aut dolore do etummy
nullum do consequipit, con eugait
vel ipsusting erostio ex ea aliquisl
dolorero con ulluptat. Min hendre
tat alit, sim diamcon.
Lesto odolore tat irit venim esequis
alis nulla faccum duis numsan
vullam, voloborero doleniat utem
zzrillutat. ut aliquam dolenim
nonsed dolore te conumsan et nulla
conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volo- bor alisi er summolor
sum nos autatem ver susto od tem
num il in volore vel dolenibh eu
feugiat et la cor alis ad dit wis nim
12/13
No Second Troy
12
william butler yeats
no second troy
Lesto odolore tat
irit venim esequis
alis nulla faccum
duis numsan vul-
lam, voloborero
doleniat utem
zzrillutat. ut
aliquam dolenim
nonsed dolore te
conumsan et nulla
conullandre com-
molobor autpate
magnim do od tet
wissim velisi.
zzrillutat. ut aliquam dolenim non-
sed dolore te conumsan et nulla
conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volo- bor alisi er summolor
sum nos autatem ver susto od
tem num il in volore vel dolenibh
eu feugiat et la cor alis ad dit wis
nim inger irilluptat ipisism olestrud
dolorperci elit exero commod mod
ea consequis augiatio od eugiat.
Lesto odolore tat irit venim eseq-
uis alis nulla faccum duis numsan
vullam, voloborero doleniat utem
zzrillutat. ut aliquam dolenim non-
sed dolore te conumsan et nulla
conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volobor alisi er summolor
sum nos autatem ver susto od
tem num il in volore vel dolenibh
eu feugiat et la cor alis ad dit
wis nim ing er irilluptat ipisism
olestrud dolorperci elit exero com-
mod mod ea consequis augiatio
od eugiat wis augait nonsendrerit
velenibh esequi tat, con exer ipis
eugue et iure del endre mod dole-
nisim quipit nullutatie eriusci.
Hexer sismodigniam amcommy
nit alit veliquam, qui blam, conul-
lummy nullam vullam quatio od
tem nos aut dolore do etummy
nullum do consequipit, con eugait
vel ipsusting erostio ex ea aliquisl
dolorero con ulluptat. Min hendre
tat alit, sim diamcon.
Lesto odolore tat irit venim esequis
alis nulla faccum duis numsan
vullam, voloborero doleniat utem
zzrillutat. ut aliquam dolenim
nonsed dolore te conumsan et nulla
conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volobor alisi er summolor
sum nos autatem ver susto od
tem num il in volore vel dolenibh
eu feugiat et la cor alis ad dit wis
nim ing er irilluptat ipisism olestrud
dolorperci elit exero commod mod
ea consequis augiatio od eugiat
wis augait nonsendrerit velenibh
esequi tat, con exer ipis eugue et
iure del endre mod dolenisim quipit
nullutatie eriusci.
Hexer sismodigniam amcommy
nit alit veliquam, qui blam, conul-
lummy nullam vullam quatio od
tem nos aut dolore do etummy
nullum do consequipit, con eugait
vel ipsusting erostio ex ea aliquisl
dolorero con ulluptat. Min hendre
tat alit, sim diamcon.
Lesto odolore tat irit venim esequis
alis nulla faccum duis numsan
vullam, voloborero doleniat utem
12/13
No Second Troy
12
william butler yeats
no second troy
Why, what could she have done,
being what she is? Was there
another Troy for her to burn?
The Green Helmet + Other Poems (1910)
head
deck
fedra sans medium tf
48 pt, upper + lower case
fedra sans book
18 pt, upper + lower case
WHAT COULD SHE HAVE DONE?
Yeats & Maud Gonne
Lesto odolore tat irit venim esequis alis nulla faccum duis numsan
vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim non-
sed dolore te conumsan et nulla conullandre commolobor autpate
magnim do od tet wissim velisi.
Giam, volobor alisi er summolor sum nos autatem ver susto od tem
num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim
ing er irilluptat ipisism olestrud dolorperci elit exero commod mod
ea consequis augiatio od eugiat wis augait nonsendrerit velenibh
esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit
nullutatie eriusci.
Hexer sismodigniam amcommy nit alit veliquam, qui blam, conul-
lummy nullam vullam quatio od tem nos aut dolore do etummy
nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl
dolorero con ulluptat. Min hendre tat alit, sim diamcon.
Lesto odolore tat irit venim esequis alis nulla faccum duis numsan
vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim non-
sed dolore te conumsan et nulla conullandre commolobor autpate
magnim do od tet wissim velisi. Giam, volo- bor alisi er summolor
sum nos autatem ver susto od tem num il in volore vel dolenibh eu
feugiat et la cor alis ad dit wis nim inger irilluptat ipisism olestrud
dolorperci elit exero commod mod ea consequis augiatio od eugiat.
Lesto odolore tat irit venim esequis alis nulla faccum duis numsan
vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim non-
sed dolore te conumsan et nulla conullandre commolobor autpate
magnim do od tet wissim velisi.
No Second Troy
williambutleryeatsnosecondtroy
page 12
Lesto odolore tat irit venim esequis alis nulla faccum
duis numsan vullam, voloborero doleniat utem
zzrillutat. ut aliquam dolenim nonsed dolore te
conumsan et nulla conullandre commolobor autpate
magnim do od tet wissim velisi.
EXAMPLES
GRID
fracture / summer 2009
BLACK
DOWN ANINVESTIGATIONINTO
BLACKWATERUSA
REVEALSAFRIGHTENING
PICTUREOFAPOLITICALLY-
CONNECTEDPRIVATEARMY
THATFUNCTIONSASTHE
BUSHADMINISTRATION’S
PRAETORIANGUARD.
STORY BY JEREMY SCAHILL
WATER
LANDING ZONE, BAGHDAD. (TECH SGT RUSSELL E. COOLEY IV, USAF)
33
S P R I N G 2 0 0 8
REPUBLICAN
ONPRIVATIZATIONOUTSOURCING
ON.
SUBPLOT OF THE WARS OF THE POST-9/11
OUTSOURCING AND
PRIVATIZATI
PERIOD IS THEIR UNPRECEDENTED SCALE OF
While the past years of Republican monopoly on government have
marked a golden era for the industry, those days appear to be ending. Just
a month into the new Congressional term, leading Democrats were an-
nouncing investigations of runaway war contractors. Representative
John Murtha, chair of the Appropriations Committee’s Subcommittee on
Defense, after returning from a trip to Iraq in late January, said, “We’re
going to have extensive hearings to find out exactly what’s going on with
contractors. They don’t have a clear mission and they’re falling all over each
other.” Two days later, during confirmation hearings for Gen. George Casey
as Army chief of staff, Senator Jim Webb declared, “This is a rent-an-army
out there.” Webb asked Casey, “Wouldn’t it be better for this country if
those tasks, particularly the quasi-military gunfighting tasks, were being
CAMPAIGNCOFFERS,
SUPPORTINGTHEPARTY’STAKEOVEROFCONGRESSANDTHEASCENSION
REPUBLICAN
TOTHEPRESIDENCY.
From the moment the US troop
buildup began in advance of the
invasion of Iraq, the Pentagon made
private contractors an integral
part of the operations. Even as the
government gave the public ap-
pearance of attempting diplomacy,
Halliburton was prepping for a
massive operation. When US tanks
rolled into Baghdad in March 2003,
they brought with them the largest
army of private contractors ever
deployed in modern war. By the end
of Rumsfeld’s tenure in late 2006,
there were an estimated 100,000
private contractors on the ground
in Iraq—an almost one-to-one ratio
with active-duty American soldiers.
To the great satisfaction of the war
industry, before Rumsfeld resigned
he took the extraordinary step of
classifying private contractors as an
official part of the US war machine.
In the Pentagon’s 2006 Quadrenni-
al Review, Rumsfeld outlined what
he called a “road map for change”
at the DoD, which he said had
begun to be implemented in 2001.
It defined the “Department’s Total
Force” as “its active and reserve military components,
its civil servants, and its contractors—constitut[ing]
its warfighting capability and capacity. Members of the
Total Force serve in thousands of locations around the
world, performing a vast array of duties to accomplish
critical missions.” This formal designation represented
a major triumph for war contractors—conferring on
them a legitimacy they had never before enjoyed.
Contractors have provided the Bush Administra-
tion with political cover, allowing the government
to deploy private forces in a war zone free of public
scrutiny, with the deaths, injuries and crimes of those
forces shrouded in secrecy. The Administration and
the GOP-controlled Congress in turn have shielded
the contractors from accountability, oversight and legal
constraints. Despite the presence of more than 100,000
private contractors on the ground in Iraq, only one has
been indicted for crimes or violations. “We have over
200,000 troops in Iraq and half of them aren’t being
counted, and the danger is that there’s zero accountabil-
ity,” says Democrat Dennis Kucinich, one of the leading
Congressional critics of war contracting.
RIGHT: AH-64 APACHE ADVANCED ATTACK HELICOPTER IN ACTION OVER IRAQ. (TECH SGT RUSSELL E. COOLEY IV, USAF)
INSET: BLACKWATER CEO ERIK PRINCE TESTIFIES BEFORE CONGRESS. (MARK WILSON, GETTY IMAGES)
OVERLOOKEDTHE OFTEN OVERLOOKED
PRINCE,HISFAMILY,
ANDHISPOLITICALALLIES
of the Bush Administration’s war team, for whom radical privatization has long
been a cherished ideological mission. Blackwater has repeatedly cited Rumsfeld’s
statement that contractors are part of the “Total Force” as evidence that it is a
legitimate part of the nation’s “warfighting capability and capacity.” Invoking
Rumsfeld’s designation, the company has in effect declared its forces above the
law—entitled to the immunity from civilian lawsuits enjoyed by the military, but
also not bound by the military’s court martial system. While the initial inquiries
into Blackwater have focused on the complex labyrinth of secretive subcontracts
under which it operates in Iraq, a thorough investigation into the company re-
veals a frightening picture of a politically connected private army that has become
the Bush Administration’s Praetorian Guard.
GEORGE
OF
GEORGEW.BUSH
POUREDMONEYINTO
performed by active-duty military sol-
diers in terms of cost and accountability?”
Casey defended the contracting system
but said armed contractors “are the ones
that we have to watch very carefully.”
Senator Joe Biden, chair of the Foreign Re-
lations Committee, has also indicated he
will hold hearings on contractors. Parallel
to the ongoing investigations, there are
several bills gaining steam in Congress
aimed at contractor oversight.
Occupying the hot seat through these
deliberations is the shadowy mercenary
company Blackwater USA. Unbeknownst
to many Americans and largely off the
Congressional radar, Blackwater has
secured a position of remarkable power
and protection within the US war appa-
ratus. This company’s success represents
the realization of the life’s work of the
conservative officials who formed the core
34
F R A C T U R E 0 2
35
S P R I N G 2 0 0 8
fracture / summer 2009
REPUBLICAN
ONPRIVATIZATIONOUTSOURCING
ON.
SUBPLOT OF THE WARS OF THE POST-9/11
OUTSOURCING AND
PRIVATIZATI
PERIOD IS THEIR UNPRECEDENTED SCALE OF
While the past years of Republican monopoly on government have
marked a golden era for the industry, those days appear to be ending. Just
a month into the new Congressional term, leading Democrats were an-
nouncing investigations of runaway war contractors. Representative
John Murtha, chair of the Appropriations Committee’s Subcommittee on
Defense, after returning from a trip to Iraq in late January, said, “We’re
going to have extensive hearings to find out exactly what’s going on with
contractors. They don’t have a clear mission and they’re falling all over each
other.” Two days later, during confirmation hearings for Gen. George Casey
as Army chief of staff, Senator Jim Webb declared, “This is a rent-an-army
out there.” Webb asked Casey, “Wouldn’t it be better for this country if
those tasks, particularly the quasi-military gunfighting tasks, were being
CAMPAIGNCOFFERS,
SUPPORTINGTHEPARTY’STAKEOVEROFCONGRESSANDTHEASCENSION
REPUBLICAN
TOTHEPRESIDENCY.
From the moment the US troop
buildup began in advance of the
invasion of Iraq, the Pentagon made
private contractors an integral
part of the operations. Even as the
government gave the public ap-
pearance of attempting diplomacy,
Halliburton was prepping for a
massive operation. When US tanks
rolled into Baghdad in March 2003,
they brought with them the largest
army of private contractors ever
deployed in modern war. By the end
of Rumsfeld’s tenure in late 2006,
there were an estimated 100,000
private contractors on the ground
in Iraq—an almost one-to-one ratio
with active-duty American soldiers.
To the great satisfaction of the war
industry, before Rumsfeld resigned
he took the extraordinary step of
classifying private contractors as an
official part of the US war machine.
In the Pentagon’s 2006 Quadrenni-
al Review, Rumsfeld outlined what
he called a “road map for change”
at the DoD, which he said had
begun to be implemented in 2001.
It defined the “Department’s Total
Force” as “its active and reserve military components,
its civil servants, and its contractors—constitut[ing]
its warfighting capability and capacity. Members of the
Total Force serve in thousands of locations around the
world, performing a vast array of duties to accomplish
critical missions.” This formal designation represented
a major triumph for war contractors—conferring on
them a legitimacy they had never before enjoyed.
Contractors have provided the Bush Administra-
tion with political cover, allowing the government
to deploy private forces in a war zone free of public
scrutiny, with the deaths, injuries and crimes of those
forces shrouded in secrecy. The Administration and
the GOP-controlled Congress in turn have shielded
the contractors from accountability, oversight and legal
constraints. Despite the presence of more than 100,000
private contractors on the ground in Iraq, only one has
been indicted for crimes or violations. “We have over
200,000 troops in Iraq and half of them aren’t being
counted, and the danger is that there’s zero accountabil-
ity,” says Democrat Dennis Kucinich, one of the leading
Congressional critics of war contracting.
RIGHT: AH-64 APACHE ADVANCED ATTACK HELICOPTER IN ACTION OVER IRAQ. (TECH SGT RUSSELL E. COOLEY IV, USAF)
INSET: BLACKWATER CEO ERIK PRINCE TESTIFIES BEFORE CONGRESS. (MARK WILSON, GETTY IMAGES)
OVERLOOKEDTHE OFTEN OVERLOOKED
PRINCE,HISFAMILY,
ANDHISPOLITICALALLIES
of the Bush Administration’s war team, for whom radical privatization has long
been a cherished ideological mission. Blackwater has repeatedly cited Rumsfeld’s
statement that contractors are part of the “Total Force” as evidence that it is a
legitimate part of the nation’s “warfighting capability and capacity.” Invoking
Rumsfeld’s designation, the company has in effect declared its forces above the
law—entitled to the immunity from civilian lawsuits enjoyed by the military, but
also not bound by the military’s court martial system. While the initial inquiries
into Blackwater have focused on the complex labyrinth of secretive subcontracts
under which it operates in Iraq, a thorough investigation into the company re-
veals a frightening picture of a politically connected private army that has become
the Bush Administration’s Praetorian Guard.
GEORGE
OF
GEORGEW.BUSH
POUREDMONEYINTO
performed by active-duty military sol-
diers in terms of cost and accountability?”
Casey defended the contracting system
but said armed contractors “are the ones
that we have to watch very carefully.”
Senator Joe Biden, chair of the Foreign Re-
lations Committee, has also indicated he
will hold hearings on contractors. Parallel
to the ongoing investigations, there are
several bills gaining steam in Congress
aimed at contractor oversight.
Occupying the hot seat through these
deliberations is the shadowy mercenary
company Blackwater USA. Unbeknownst
to many Americans and largely off the
Congressional radar, Blackwater has
secured a position of remarkable power
and protection within the US war appa-
ratus. This company’s success represents
the realization of the life’s work of the
conservative officials who formed the core
34
F R A C T U R E 0 2
35
S P R I N G 2 0 0 8
4-column symmetrical grid
body text
dtl documenta
st regular, 9 pt
left justified
ff din
26, 13, + 18 pt
pullquote
gutter
folio
horizon line
columnfooter
margins
LOBBYI
SYSTEM.
says Representative David Price, a North Carolina
Democrat, who said he began monitoring the use of
private contractors after Falluja. “I’m probably like most
Congress members in kind of coming to this awareness
and developing an interest in it” after the incident.
What is not so well-known is that in Washington af-
ter Falluja, Blackwater executives kicked into high gear,
capitalizing on the company’s newfound recognition.
The day after the ambush, it hired the Alexander Strate-
gy Group, a K Street lobbying firm run by former senior
staffers of then-majority leader Tom DeLay before the
firm’s meltdown in the wake of the Jack Abramoff scan-
dal. A week to the day after the ambush, Erik Prince
was sitting down with at least four senior members of
the Senate Armed Services Committee, including its
chair, John Warner. Senator Rick Santorum arranged
the meeting, which included Warner and two other key
Republican senators—Appropriations Committee chair
Ted Stevens of Alaska and George Allen of Virginia.
This meeting followed an earlier series of face-to-faces
Prince had had with powerful House Republicans
who oversaw military contracts. Among them: DeLay;
Porter Goss, chair of the House Intelligence Committee
(and future CIA director); Duncan Hunter, chair of the
House Armed Services Committee; and Representative
Bill Young, chair of the House Appropriations Com-
mittee. What was discussed at these meetings remains
a secret. But Blackwater was clearly positioning itself
to make the most of its new fame. Indeed, two months
later, Blackwater was handed one of the government’s
most valuable international security contracts, worth
more than $300 million.
The firm was also eager to stake out a role in craft-
ing the rules that would govern mercenaries under US
contract. “Because of the public events of March 31,
[Blackwater’s] visibility and need to communicate a
consistent message has elevated here in Washington,”
said Blackwater’s new lobbyist Chris Bertelli. “There
are now several federal regulations that apply to their
activities, but they are generally broad in nature. One
thing that’s lacking is an industry standard. That’s
BLACKWATER WAS LEADING A
TO TRY TO
BLOCK CONGRESSIONAL OR P
SYSTEM.
something we definitely want to be engaged in.” By
May Blackwater was leading a lobbying effort by the
private military industry to try to block Congressional
or Pentagon efforts to place their forces under the mili-
tary court martial system.
But while Blackwater enjoyed its new status as a hero
in the “war on terror” within the Administration and
the GOP-controlled Congress, the families of the four
men killed at Falluja say they were being stonewalled
by Blackwater as they attempted to understand the cir-
cumstances of how their loved ones were killed. After
what they allege was months of effort to get straight
answers from the company, the families filed a ground-
breaking wrongful death lawsuit against Blackwater in
January 2005, accusing the company of not providing
the men with what they say were contractually guaran-
teed safeguards. Among the allegations: The company
sent them on the Falluja mission that day short two
men, with less powerful weapons than they should
have had and in Pajero jeeps instead of armored vehicles.
This case could have far-reaching reverberations and is
being monitored closely by the war-contractor indus-
try—former Halliburton subsidiary KBR has even filed
an amicus brief supporting Blackwater. If the lawsuit is
successful, it could pave the way for a tobacco litigation-
type scenario, where war contractors find themselves
besieged by legal claims of workers killed or injured in
war zones.
MURDER ON CHRISTMAS EVE
While much of the publicity Black-
water has received stems from Fal-
luja, another, more recent incident is
attracting new scrutiny. On Christmas
Eve inside Baghdad’s heavily fortified
Green Zone, an American Blackwater
contractor allegedly shot and killed
an Iraqi bodyguard protecting a senior
Iraqi official. For weeks after the shoot-
ing, unconfirmed reports circulated
around the Internet that alcohol may
have been involved and that the Iraqi
was shot ten times in the chest. The
story then went that the contractor
was spirited out of Iraq before he could
be prosecuted. Media inquiries got
nowhere—the US Embassy refused
to confirm that it was a Blackwater
contractor, and the company refused
to comment.
Then the incident came up at the
February 7 Congressional hearing. As
the session was drawing to a close,
Representative Kucinich raced back
into the room with what he said was
a final question. He entered a news report on the incident into
the record and asked Blackwater counsel Howell if Blackwater
had flown the contractor out of Iraq after the alleged shooting.
“That gentleman, on the day the incident occurred, he was off
duty,” Howell said, in what was the first official confirmation
of the incident from Blackwater. “Blackwater did bring him
back to the United States.”
“Is he going to be extradited back to Iraq for murder, and if not,
why not?” Kucinich asked.
“Sir, I am not law enforcement. All I can say is that there’s cur-
rently an investigation,” Howell replied. “We are fully cooper-
ating and supporting that investigation.”
Kucinich then said, “I just want to point out that there’s a
question that could actually make [Blackwater’s] corporate
officers accessories here in helping to create a flight from justice
for someone who’s committed a murder.”
BLACKWATER CONTRACTORS DEPLOY IN NEW ORLEANS FOLLOWING HURRICANE KATRINA. (GERVASIO SANCHEZ, AP)
ENTAGON
NG EFFORT
COURT MARTIAL
EFFORTS TO PLACE THEIR FORCES UNDER THE MILITARY
COURT MARTIAL
LOBBYING EFFORTBY THE PRIVATE MILITARY INDUSTRY
38
F R A C T U R E 0 2
39
S P R I N G 2 0 0 8
fracture / summer 2009
LOBBYI
SYSTEM.
says Representative David Price, a North Carolina
Democrat, who said he began monitoring the use of
private contractors after Falluja. “I’m probably like most
Congress members in kind of coming to this awareness
and developing an interest in it” after the incident.
What is not so well-known is that in Washington af-
ter Falluja, Blackwater executives kicked into high gear,
capitalizing on the company’s newfound recognition.
The day after the ambush, it hired the Alexander Strate-
gy Group, a K Street lobbying firm run by former senior
staffers of then-majority leader Tom DeLay before the
firm’s meltdown in the wake of the Jack Abramoff scan-
dal. A week to the day after the ambush, Erik Prince
was sitting down with at least four senior members of
the Senate Armed Services Committee, including its
chair, John Warner. Senator Rick Santorum arranged
the meeting, which included Warner and two other key
Republican senators—Appropriations Committee chair
Ted Stevens of Alaska and George Allen of Virginia.
This meeting followed an earlier series of face-to-faces
Prince had had with powerful House Republicans
who oversaw military contracts. Among them: DeLay;
Porter Goss, chair of the House Intelligence Committee
(and future CIA director); Duncan Hunter, chair of the
House Armed Services Committee; and Representative
Bill Young, chair of the House Appropriations Com-
mittee. What was discussed at these meetings remains
a secret. But Blackwater was clearly positioning itself
to make the most of its new fame. Indeed, two months
later, Blackwater was handed one of the government’s
most valuable international security contracts, worth
more than $300 million.
The firm was also eager to stake out a role in craft-
ing the rules that would govern mercenaries under US
contract. “Because of the public events of March 31,
[Blackwater’s] visibility and need to communicate a
consistent message has elevated here in Washington,”
said Blackwater’s new lobbyist Chris Bertelli. “There
are now several federal regulations that apply to their
activities, but they are generally broad in nature. One
thing that’s lacking is an industry standard. That’s
BLACKWATER WAS LEADING A
TO TRY TO
BLOCK CONGRESSIONAL OR P
SYSTEM.
something we definitely want to be engaged in.” By
May Blackwater was leading a lobbying effort by the
private military industry to try to block Congressional
or Pentagon efforts to place their forces under the mili-
tary court martial system.
But while Blackwater enjoyed its new status as a hero
in the “war on terror” within the Administration and
the GOP-controlled Congress, the families of the four
men killed at Falluja say they were being stonewalled
by Blackwater as they attempted to understand the cir-
cumstances of how their loved ones were killed. After
what they allege was months of effort to get straight
answers from the company, the families filed a ground-
breaking wrongful death lawsuit against Blackwater in
January 2005, accusing the company of not providing
the men with what they say were contractually guaran-
teed safeguards. Among the allegations: The company
sent them on the Falluja mission that day short two
men, with less powerful weapons than they should
have had and in Pajero jeeps instead of armored vehicles.
This case could have far-reaching reverberations and is
being monitored closely by the war-contractor indus-
try—former Halliburton subsidiary KBR has even filed
an amicus brief supporting Blackwater. If the lawsuit is
successful, it could pave the way for a tobacco litigation-
type scenario, where war contractors find themselves
besieged by legal claims of workers killed or injured in
war zones.
MURDER ON CHRISTMAS EVE
While much of the publicity Black-
water has received stems from Fal-
luja, another, more recent incident is
attracting new scrutiny. On Christmas
Eve inside Baghdad’s heavily fortified
Green Zone, an American Blackwater
contractor allegedly shot and killed
an Iraqi bodyguard protecting a senior
Iraqi official. For weeks after the shoot-
ing, unconfirmed reports circulated
around the Internet that alcohol may
have been involved and that the Iraqi
was shot ten times in the chest. The
story then went that the contractor
was spirited out of Iraq before he could
be prosecuted. Media inquiries got
nowhere—the US Embassy refused
to confirm that it was a Blackwater
contractor, and the company refused
to comment.
Then the incident came up at the
February 7 Congressional hearing. As
the session was drawing to a close,
Representative Kucinich raced back
into the room with what he said was
a final question. He entered a news report on the incident into
the record and asked Blackwater counsel Howell if Blackwater
had flown the contractor out of Iraq after the alleged shooting.
“That gentleman, on the day the incident occurred, he was off
duty,” Howell said, in what was the first official confirmation
of the incident from Blackwater. “Blackwater did bring him
back to the United States.”
“Is he going to be extradited back to Iraq for murder, and if not,
why not?” Kucinich asked.
“Sir, I am not law enforcement. All I can say is that there’s cur-
rently an investigation,” Howell replied. “We are fully cooper-
ating and supporting that investigation.”
Kucinich then said, “I just want to point out that there’s a
question that could actually make [Blackwater’s] corporate
officers accessories here in helping to create a flight from justice
for someone who’s committed a murder.”
BLACKWATER CONTRACTORS DEPLOY IN NEW ORLEANS FOLLOWING HURRICANE KATRINA. (GERVASIO SANCHEZ, AP)
ENTAGON
NG EFFORT
COURT MARTIAL
EFFORTS TO PLACE THEIR FORCES UNDER THE MILITARY
COURT MARTIAL
LOBBYING EFFORTBY THE PRIVATE MILITARY INDUSTRY
38
F R A C T U R E 0 2
39
S P R I N G 2 0 0 8
4-column symmetrical grid
body text
dtl documenta
st regular, 9 pt
left justified
ff din
26, 13, + 18 pt
pullquotegutter
folio
horizon line
columnfooter
margins
YOU
THERAPTHER
PIST
A
said
MY
NOT TO
no more
03
SEE YOU
For some reason,
I’ve always been a
magnet for intense and disturbed women.
In some ways, this has been a good thing—such women
tend to be exceptionally exciting and uninhibited lovers—
I must admit, however, that even within
but I always end up paying an emotional price far
in excess of any benefit I may have obtained from
J A M E S , “ L A I D ”
F R O M T H E A L B U M L A I D
R E L E A S E D O C T O B E R 5 , 1 9 9 3
M E R C U R Y R E C O R D S
the situation.
this rarified group, one particularly unusual woman
has burned herself into my consciousness forever.
Given the circumstances of our first
meeting, I probably should have known
that my relationship with Julie would
be memorable, to say the least. I first
met her at a party hosted by a demented
brother and sister who I had befriended
several years earlier. Eric and Lisa were
as known for their unusual and spec-
tacular gatherings as they were for their
remarkable, and apparently insatiable,
appetites for intoxicants and controlled
substances. Their east-end house always
seemed to be some unwholesome com-
bination of Jay Gatsby’s mansion, the
Moulin Rouge, and a late-1980s Ibiza
nightclub. More often than not, I would
arrive at one of their social events—and
leave three days later.
work in progress / summer 2012
YOU
THERAPTHER
PIST
A
said
MY
NOT TO
no more
03
SEE YOU
For some reason,
I’ve always been a
magnet for intense and disturbed women.
In some ways, this has been a good thing—such women
tend to be exceptionally exciting and uninhibited lovers—
I must admit, however, that even within
but I always end up paying an emotional price far
in excess of any benefit I may have obtained from
J A M E S , “ L A I D ”
F R O M T H E A L B U M L A I D
R E L E A S E D O C T O B E R 5 , 1 9 9 3
M E R C U R Y R E C O R D S
the situation.
this rarified group, one particularly unusual woman
has burned herself into my consciousness forever.
Given the circumstances of our first
meeting, I probably should have known
that my relationship with Julie would
be memorable, to say the least. I first
met her at a party hosted by a demented
brother and sister who I had befriended
several years earlier. Eric and Lisa were
as known for their unusual and spec-
tacular gatherings as they were for their
remarkable, and apparently insatiable,
appetites for intoxicants and controlled
substances. Their east-end house always
seemed to be some unwholesome com-
bination of Jay Gatsby’s mansion, the
Moulin Rouge, and a late-1980s Ibiza
nightclub. More often than not, I would
arrive at one of their social events—and
leave three days later.
4-column symmetrical grid
head
clarendon lt bold
72, 96, + 180 pt
horizon line margins
dtl documenta st regular
12 pt, left justified
body text
caption
univers 47
8 pt, left justified
16
YOU CAN’T TAKE THREE STEPS
WITHOUT ENCOUNTERING
GHOSTS BEARING ALL THE PRES-
TIGE OF THEIR LEGENDS.
[17]
u r b a n i s m
A l l c i t i e s a r e
g e o l o g i c a l .
spring2008
d e r e l i c t a p a r t m e n t c o m p l e x i n p a r i s s u b u r b o f c l i c h y - s o u s - b o i s , 2 0 0 5 .
i v a n c h t c h e g l o v
f o r m u l a r y n e w
We move within a closed landscape
whose landmarks constantly draw
us toward the past. Certain shifting
angles, certain receding perspec-
tives, allow us to glimpse original
conceptions of space, b u t t h i s
v i s i o n r e m a i n s f r a g m e n -
t a r y . It must be sought in the
magical locales of fairy tales and
surrealist writings: castles, endless
walls, little forgotten bars, mammoth
caverns, casino mirrors.
These dated images retain a small
catalyzing power, but it is almost
impossible to use them in a sym-
bolic urbanism without rejuvenating
them by giving them a new mean-
ing. There was a certain charm in
horses born from the sea or magi-
cal dwarves dressed in gold, b u t
f o r a
t h e y a r e i n n o w a y a d a p t e d t o
t h e d e m a n d s o f m o d e r n
l i f e . For we are in the twentieth
century, even if few people are aware
of it. Our imaginations, haunted by
the old archetypes, have remained
far behind the sophistication of the
machines. The various attempts to
integrate modern science into new
myths remain inadequate. M e a n -
w h i l e a b s t r a c t i o n h a s i n -
v a d e d a l l t h e a r t s , c o n -
t e m p o r a r y a r c h i t e c t u r e
i n p a r t i c u l a r . Pure plasticity,
inanimate and storyless, soothes the
eye. Elsewhere other fragmentary
beauties can be found−while the
promised land of new syntheses
continually recedes into the distance.
Everyone wavers between the emo-
tionally still-alive past and the already
dead future.
drift / spring 2008
16
YOU CAN’T TAKE THREE STEPS
WITHOUT ENCOUNTERING
GHOSTS BEARING ALL THE PRES-
TIGE OF THEIR LEGENDS.
[17]
u r b a n i s m
A l l c i t i e s a r e
g e o l o g i c a l .
spring2008
d e r e l i c t a p a r t m e n t c o m p l e x i n p a r i s s u b u r b o f c l i c h y - s o u s - b o i s , 2 0 0 5 .
i v a n c h t c h e g l o v
f o r m u l a r y n e w
We move within a closed landscape
whose landmarks constantly draw
us toward the past. Certain shifting
angles, certain receding perspec-
tives, allow us to glimpse original
conceptions of space, b u t t h i s
v i s i o n r e m a i n s f r a g m e n -
t a r y . It must be sought in the
magical locales of fairy tales and
surrealist writings: castles, endless
walls, little forgotten bars, mammoth
caverns, casino mirrors.
These dated images retain a small
catalyzing power, but it is almost
impossible to use them in a sym-
bolic urbanism without rejuvenating
them by giving them a new mean-
ing. There was a certain charm in
horses born from the sea or magi-
cal dwarves dressed in gold, b u t
f o r a
t h e y a r e i n n o w a y a d a p t e d t o
t h e d e m a n d s o f m o d e r n
l i f e . For we are in the twentieth
century, even if few people are aware
of it. Our imaginations, haunted by
the old archetypes, have remained
far behind the sophistication of the
machines. The various attempts to
integrate modern science into new
myths remain inadequate. M e a n -
w h i l e a b s t r a c t i o n h a s i n -
v a d e d a l l t h e a r t s , c o n -
t e m p o r a r y a r c h i t e c t u r e
i n p a r t i c u l a r . Pure plasticity,
inanimate and storyless, soothes the
eye. Elsewhere other fragmentary
beauties can be found−while the
promised land of new syntheses
continually recedes into the distance.
Everyone wavers between the emo-
tionally still-alive past and the already
dead future.
head
berthold akzidenz grotesk
bold, lowercase
22 pt + 48 pt
pullquote
gutter
7-column symmetrical grid
folio
(large)
footer/
folio
(small)
horizon line
12p from top
column
footer (large)
margins
body text
berthold akzidenz grotesk
medium, 9 pt
left justified
S E R R I F F E , WA S , A S U S U A L ,
L A S T N I G H T A S I T P R E PA R E D T O
T H E C E N T R E O F B O D O N I , T H E C A P I TA L O F S A N
celebrate the 22nd anniversary
of its discovery, the most
C O N F U S E D
D R A M AT I C
IT IS ESTIMATED THAT UP TO 25% OF SAN SERRIFFE’S POPULATION ARRIVED BY SHIPWRECK.
return to san seriffe / up! magazine, november 2007
R E T U R N T O
S A N
S E R R I F F E
3 9
F I R S T H E A R D O F
I N A P R I L 1 9 7 7,S A N S E R R I F F E
t h e t i n y s t a t e w a s a s l e e p y i s l a n d p a r a d i s e
W H E N T H E W O R L D
u n d e r t h e A U T H O R I TA R I A N L E A D E R S H I P
o f a n u n p o p u l a r g e n e r a l .
V I S I T I N G T H E A R C H I P E L A G O
2 2 Y E A R S O N , B E R L I N S A N S
d i s c o v e r s a v i b r a n t n a t i o n
T R A N S F O R M E D
b y a
V I S I O N A R Y
L E A D E R .
Previous anniversaries had been celebrated with little
ceremony. Indeed under the stern military rule of the
strongman, General Pica, and his obscure
successor (note to subs: have forgotten his
name, please check) few Serriffeans felt
they had much to celebrate.
However, since free elections were held
and the handsome, popular, charismatic,
boyish, charming, dynamic, modest, new
leader Antonio Bourgeois was catapulted
into office, the atmosphere in San Serriffe
has been transformed. Nothing has actu-
ally happened, but the atmosphere has been
transformed.
Regular followers of politics in this region
will recall that San Serriffe comprises two
islands, Upper Caisse and Lower Caisse,
shaped curiously like a semi-colon, sited
(usually) in the Indian Ocean. Since the
country briefly hit global headlines in 1977,
Western journalists have steered clear, in
the belief that little was to be gained from
visiting these shores, particularly in the
matter of expenses.
SAN SERRIFFE’S OFFSHORE OIL RESOURCES ARE THE KEY TO ITS NEWFOUND PROSPERITY.
However, the figure 22 has a peculiar
symbolic power in the mystic tradition of
the Flong people, San Serriffe’s indigenous
tribe. There are, for instance, (approxi-
mately) 22 people in a Serriffean cabinet, 22
verses in the national anthem and 22 miles
between the Upper Caisse port of Adze and
Cap Em on the southern island. Accord-
ingly, traditionalists have this year secured
funding from the San Serriffean National
Lottery for a full programme of cultural
celebratory events.
A mysterious large object is being erected
for the occasion by the banks of the Tempo
River as a monument to Mr Bourgois’s mar-
tyred compadre, Pierre Myriad. Mr Myriad
had planned to live there (despite concerns
that its 14 acres would be a little cramped)
Now it will stand as the political memorial to a man whose fight
for an end to social inequality won him the undying love and ad-
miration of several of his political associates. The monument is to
be decorated with special wallpaper supplied by the Government’s
legal adviser, Lord Grot.
Much has changed since the long years of Pica-ist rule. General
Pica maintained an iron grip on power until being forced out in
a palace coup in 1990 by General Melior—known as The Obscure
One—who tricked his way into the General’s Office under the
4 34 2
SAN SERRIFFE WILL BENEFIT GREATLY FROM WESTJET’S NEW DAILY ‘SELF-SERVE CLASS’ FLIGHTS.
e v e n t i n t h e p a t c h y —
e v e n b l o t c h y — h i s t o r y o f t h i s
R E M O T E S E A - G I R T N AT I O N .
s t r u c k a f a t a l b l o w
u n t i l h e w a s
T R A G I C A L LY
o n t h e h e a d b y a v e r y l a r g e
S U M O F M O N E Y.
return to san seriffe / up! magazine, november 2007
Previous anniversaries had been celebrated with little
ceremony. Indeed under the stern military rule of the
strongman, General Pica, and his obscure
successor (note to subs: have forgotten his
name, please check) few Serriffeans felt
they had much to celebrate.
However, since free elections were held
and the handsome, popular, charismatic,
boyish, charming, dynamic, modest, new
leader Antonio Bourgeois was catapulted
into office, the atmosphere in San Serriffe
has been transformed. Nothing has actu-
ally happened, but the atmosphere has been
transformed.
Regular followers of politics in this region
will recall that San Serriffe comprises two
islands, Upper Caisse and Lower Caisse,
shaped curiously like a semi-colon, sited
(usually) in the Indian Ocean. Since the
country briefly hit global headlines in 1977,
Western journalists have steered clear, in
the belief that little was to be gained from
visiting these shores, particularly in the
matter of expenses.
SAN SERRIFFE’S OFFSHORE OIL RESOURCES ARE THE KEY TO ITS NEWFOUND PROSPERITY.
However, the figure 22 has a peculiar
symbolic power in the mystic tradition of
the Flong people, San Serriffe’s indigenous
tribe. There are, for instance, (approxi-
mately) 22 people in a Serriffean cabinet, 22
verses in the national anthem and 22 miles
between the Upper Caisse port of Adze and
Cap Em on the southern island. Accord-
ingly, traditionalists have this year secured
funding from the San Serriffean National
Lottery for a full programme of cultural
celebratory events.
A mysterious large object is being erected
for the occasion by the banks of the Tempo
River as a monument to Mr Bourgois’s mar-
tyred compadre, Pierre Myriad. Mr Myriad
had planned to live there (despite concerns
that its 14 acres would be a little cramped)
Now it will stand as the political memorial to a man whose fight
for an end to social inequality won him the undying love and ad-
miration of several of his political associates. The monument is to
be decorated with special wallpaper supplied by the Government’s
legal adviser, Lord Grot.
Much has changed since the long years of Pica-ist rule. General
Pica maintained an iron grip on power until being forced out in
a palace coup in 1990 by General Melior—known as The Obscure
One—who tricked his way into the General’s Office under the
4 34 2
SAN SERRIFFE WILL BENEFIT GREATLY FROM WESTJET’S NEW DAILY ‘SELF-SERVE CLASS’ FLIGHTS.
e v e n t i n t h e p a t c h y —
e v e n b l o t c h y — h i s t o r y o f t h i s
R E M O T E S E A - G I R T N AT I O N .
s t r u c k a f a t a l b l o w
u n t i l h e w a s
T R A G I C A L LY
o n t h e h e a d b y a v e r y l a r g e
S U M O F M O N E Y.
5-column symmetrical grid
body text
caption
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clarendon light
9.5 pt, leading 11 pt
left justified
htf gotham book, 8.5 pt
htf gotham book + bold
18 pt, leading 16 pt
htf gotham bold, 14 pt
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Copy to: One Other
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www.ttc.ca
Your ref: B/001
Our ref: A/003
Date
Contact name
Company name
Address line 1
Address line 2
City, Province P05TAL C0D3
Dear Name:
Corporate identity guidelines
The first direct contact most outsiders have with the Toronto Transit Commis-
sion other than by telephone, is when they receive a letter. Lorem ipsum dolor sit
amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut
laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis
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consequat.
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consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan
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dolore te feugait.
Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit
lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure
dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu
feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit
praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.
Yours truly,
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Email: name@ttc.ca
Direct line: 416 393 0000
Copy to: One Other
format-dependent
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apex sans medium c
+ book c, 8 pt
1
“Fuller Image”
The Iranian,
Iranian.com,
March 1st 2007.
<http://www.
iranian.com/
Books/2003/
September/
Persepolis/>
innocence, curiosity, honesty, and a self-awareness
that is undeniably human and real. Marji provides
insight through her untainted quest for knowledge
and understanding. We see an ordinary family expe-
rience a revolution, regime change, and propaganda.
We see the defeat of the Shah regime and the victory
of the Islamic Revolution, both carrying devastating
acts and results of war. Through Marji’s learning, we
are exposed to the history of Iran as well as her fam-
ily. With all that said, is it enough to accept the infor-
mation we are given without question? Is the historic
information told through graphics and text factual or
accurate? How valid is Marji’s perspective and telling
of life through the Islamic Revolution?
The unique perspective given in Persepolis must
be considered when estimating the validity of its tale.
Remember that Marji is telling the story, that she is a
young girl, innocent and curious. Her reflections are
personal. Not everyone in Iran felt the same or had
the same experiences. Feelings and experiences are
relative. It is her reflection of specific events that are
mostatriskoferroranddiscrepancies.However,con-
sider again that the graphic novel is autobiographical,
which means we are receiving true, real-life informa-
tion. Information filled with personal experience.
THE QUESTION OF ACCURACY IN ALL WRITING is one that
is weighed with great importance. Freedom of speech and the ability
to voice one’s opinion is an important element of our society. It al-
lows for anyone, despite their knowledge, education, expertise, or lack
there-of, to make their ideas accessible to the world. However, one
must consider the possibility of things being lost in translation or lost
in a broken telephone type of situation.
It is not realistic to assume that just because something is published,
it is the truth. We must ask questions. In historic literature, we must
acknowledge the possibility of biases, misinterpretations, and even
missing information, all of which contribute to the degree of accuracy
in a writing. It is only then, after much consideration, that we are able
to determine the validity of the piece. Any discrepancies in informa-
tion are to be recognized as untrue, in order to avoid misleading or cor-
rupt ideas. In historical works such as Marjane Satrapi’s Persepolis and
FranciscoGoya’sTheDisastersofWar,ishistoricalaccuracyessentialto
the validity of the works?
Marjane Satrapi tells a story of what it’s like growing up in Iran
during the Islamic Revolution. Persepolis is very much an autobiog-
raphy, telling of the realities of Satrapi’s childhood. The book is writ-
ten from the perspective of a ten-year-old girl, Marji, who delivers
EMILY PENNACCHIO
GEORGE A. REID AWARD 2006/07 (100 LEVEL)
HISTORICAL
ACCURACY
+ VALIDITY IN
LITERATURE
Marji’s experiences during pre-revolu-
tion and post-revolution Iran are what make
her observations so important and valid.
She portrays the confusion, obstacles, and
frequent contradictions that she worked
through every day. Marji humanizes our
perception of Iranians, pointing out that not
all of Iran supports the Islamic fundamen-
talists. “Just like in Canada, or anywhere
else, you have people who are very reli-
gious, people who aren’t, people who drink,
people who don’t, hypocrites, intellectuals,
leftists, conservatives and so on. In fact, the
personalities in Persepolis are very open,
very intellectual and are not in agreement
with the Islamic regime.”1
Historicalaccuracycanagainbeexamined
through events and groups. Marji’s reflec-
tion of Black Friday and The Committee are
innocent reflections that offer insight into
contradictions, fear, confusion, etc. Satrapi’s
reiteration of her protest on Black Friday
presents a simplified and innocent descrip-
tion of what went on. She says, “We had
demonstrated on the very day we shouldn’t
have: on Black Friday. That day there were
so many killed in one of the neighbour-
hoods that a rumour was spread that Israeli
soldiers were responsible for the slaughter.
But in fact it was really our own who had at-
tacked us.”2
Also, after being confronted by
MARJI’S EXPERIENCES DURING PRE-REVOLUTION AND POST-
REVOLUTION IRAN ARE WHAT MAKE HER OBSERVATIONS
SO IMPORTANT AND VALID.
2
Marjane Satrapi,
Persepolis, (New
York: Pantheon
2003) 38–39
01
HISTORICAL ACCURACY
+ VALIDITY IN LITERATURE LINE BREAK
8 9
line break / ocad writing + learning centre, 2009
1
“Fuller Image”
The Iranian,
Iranian.com,
March 1st 2007.
<http://www.
iranian.com/
Books/2003/
September/
Persepolis/>
innocence, curiosity, honesty, and a self-awareness
that is undeniably human and real. Marji provides
insight through her untainted quest for knowledge
and understanding. We see an ordinary family expe-
rience a revolution, regime change, and propaganda.
We see the defeat of the Shah regime and the victory
of the Islamic Revolution, both carrying devastating
acts and results of war. Through Marji’s learning, we
are exposed to the history of Iran as well as her fam-
ily. With all that said, is it enough to accept the infor-
mation we are given without question? Is the historic
information told through graphics and text factual or
accurate? How valid is Marji’s perspective and telling
of life through the Islamic Revolution?
The unique perspective given in Persepolis must
be considered when estimating the validity of its tale.
Remember that Marji is telling the story, that she is a
young girl, innocent and curious. Her reflections are
personal. Not everyone in Iran felt the same or had
the same experiences. Feelings and experiences are
relative. It is her reflection of specific events that are
mostatriskoferroranddiscrepancies.However,con-
sider again that the graphic novel is autobiographical,
which means we are receiving true, real-life informa-
tion. Information filled with personal experience.
THE QUESTION OF ACCURACY IN ALL WRITING is one that
is weighed with great importance. Freedom of speech and the ability
to voice one’s opinion is an important element of our society. It al-
lows for anyone, despite their knowledge, education, expertise, or lack
there-of, to make their ideas accessible to the world. However, one
must consider the possibility of things being lost in translation or lost
in a broken telephone type of situation.
It is not realistic to assume that just because something is published,
it is the truth. We must ask questions. In historic literature, we must
acknowledge the possibility of biases, misinterpretations, and even
missing information, all of which contribute to the degree of accuracy
in a writing. It is only then, after much consideration, that we are able
to determine the validity of the piece. Any discrepancies in informa-
tion are to be recognized as untrue, in order to avoid misleading or cor-
rupt ideas. In historical works such as Marjane Satrapi’s Persepolis and
FranciscoGoya’sTheDisastersofWar,ishistoricalaccuracyessentialto
the validity of the works?
Marjane Satrapi tells a story of what it’s like growing up in Iran
during the Islamic Revolution. Persepolis is very much an autobiog-
raphy, telling of the realities of Satrapi’s childhood. The book is writ-
ten from the perspective of a ten-year-old girl, Marji, who delivers
EMILY PENNACCHIO
GEORGE A. REID AWARD 2006/07 (100 LEVEL)
HISTORICAL
ACCURACY
+ VALIDITY IN
LITERATURE
Marji’s experiences during pre-revolu-
tion and post-revolution Iran are what make
her observations so important and valid.
She portrays the confusion, obstacles, and
frequent contradictions that she worked
through every day. Marji humanizes our
perception of Iranians, pointing out that not
all of Iran supports the Islamic fundamen-
talists. “Just like in Canada, or anywhere
else, you have people who are very reli-
gious, people who aren’t, people who drink,
people who don’t, hypocrites, intellectuals,
leftists, conservatives and so on. In fact, the
personalities in Persepolis are very open,
very intellectual and are not in agreement
with the Islamic regime.”1
Historicalaccuracycanagainbeexamined
through events and groups. Marji’s reflec-
tion of Black Friday and The Committee are
innocent reflections that offer insight into
contradictions, fear, confusion, etc. Satrapi’s
reiteration of her protest on Black Friday
presents a simplified and innocent descrip-
tion of what went on. She says, “We had
demonstrated on the very day we shouldn’t
have: on Black Friday. That day there were
so many killed in one of the neighbour-
hoods that a rumour was spread that Israeli
soldiers were responsible for the slaughter.
But in fact it was really our own who had at-
tacked us.”2
Also, after being confronted by
MARJI’S EXPERIENCES DURING PRE-REVOLUTION AND POST-
REVOLUTION IRAN ARE WHAT MAKE HER OBSERVATIONS
SO IMPORTANT AND VALID.
2
Marjane Satrapi,
Persepolis, (New
York: Pantheon
2003) 38–39
01
HISTORICAL ACCURACY
+ VALIDITY IN LITERATURE LINE BREAK
8 9
2-column asymmetrical grid3-column symmetrical grid
body text
pullquote
dtl documenta st regular
9.5 pt, leading 12 pt
fully justified
berthold akzidenz grotesk
light + bold, 14 pt
head
sidenote
berthold akzidenz grotesk
bold, 36 pt
berthold akzidenz grotesk
light, 8 pt, leading 9 pt
left justified
folio
dtl documenta st bold, 24 pt
dtl documenta st medium, 14 pt
The emphasis on function and utility
as the principal considerations for design
had its roots in the Enlightenment and the
principles of rationality and individual-
ity that gave rise to modernity, the Indus-
trial Revolution, and the phenomenon of
mass production. Although he preceded
the modernists by a generation, economist
and social critic Thorstein Veblen presaged
the modernists’ love of machine-age preci-
sion and technology. In his 1899 work, The
Theory of the Leisure Class: An Economic
Study of Institutions, Veblen compared two
spoons—one hand-made of silver, the other
machine-made of aluminum or steel. He
argued that there was no substantive dif-
ference between them in terms of function;
nor in aesthetic terms, silver having no in-
trinsic qualities more beautiful than steel.
He decried the preference for the hand-
made silver spoon as a perverse “gratifica-
tion of our sense of costliness masquerad-
ing under the name of beauty,” a costliness
tied to the inefficiencies of manual produc-
tion and the relative scarcity of hand-made
objects.5
He refused to acknowledge any link be-
tween design, material, and making, or the user’s
response to the completed object. Rather, Veblen
poured contempt on the “exaltation of the defective,
of which John Ruskin and William Morris were such
eager spokesmen in their time [and] their propagan-
da of crudity and wasted effort.”6
His utter contempt
for the subjective, variable aspects of hand produc-
tion, and for craft’s insistence on intermixing con-
siderations of materials and manufacture, foreshad-
owed modernism’s hostility toward the subjectivity
and femininized qualities of craft.
Terry Smith pinpoints the moment in the 1920s
when modernity began to lose the “visual in the
service of the making hand,” when the visual order
began to move away from the relationship between
hand and eye that is essential to craft.7 Smith ana-
lyzes very clearly the way in which the components
of craft were delaminated by mass-production—the
task of making peeled away from the impulse to
make, and the consideration of material properties
separated from the design process. Mass-production
absorbed and atomized craft knowledge and skills,
and parceled out the isolated tasks to unskilled la-
bourers; craft was segregated from art and industrial
design, which claimed to better express symbolic
content, embodied in particular by modernism’s
stylized machine aesthetic.8
Mass-production and
mass-consumption came to define modernity, and
the purchase of mass-produced items became more
enjoyable than making for oneself.9
Under the mod-
ernist dispensation, hand-made objects lost their
social value, and as we began to lose the understand-
ing of how to make, we lost the ability to appreciate
the hand-made.
Smith notes that, as the forces of modernity
claimed exclusive right to the expressive and sym-
bolizing tasks formerly associated with craft, some
craftspeople took on the artist’s role, beginning to
embed “significant content”10
in their work. He ap-
pears to suggest that in so doing these practitioners
were co-opted, ceding to modern art practice the
right to establish a hierarchy and set value on per-
sonal aesthetic expression. This is one aspect of his
analysis with which I take exception. Significant con-
tent, in the form of personal or cultural narrative and
symbolism, have always been embedded in the de-
sign and materiality of craft objects, whether created
by a skilled maker in an atelier, or a dedicated ama-
teur working on a personal project after a day’s paid
work. Crafted objects serve a multitude of functional
and symbolic roles—religious, political,
social—and in the hours it takes to design
and fabricate a liturgical vessel, a tapestry,
or a scrimshaw pendant, the created object
is imbued with the aesthetic judgments of
its maker, as well as his or her accumulated
technical decisions.
In considering the effect of modernism
on craft, finally, we are faced with another
irony: that the functionalist emphasis on
truth in design is best exemplified in craft.
In the work of makers from Sam Maloof to
Albert Paley to Dale Chihuly, the structure
of the object is a key design element. The
working qualities of wood, steel, and glass
can be traced clearly in the finished object,
and the form of the chair, gate, or vessel
shows the designer/maker’s understand-
ing of how it will interact with the human
body, an interior space, or the built fabric of
an urban precinct.
MASS-PRODUCTION ABSORBED AND
OUT THE ISOLATED TASKS TO UNSKILLED LABOURERS.
ATOMIZED CRAFT KNOWLEDGE AND SKILLS, AND PARCELED
SIGNIFICANT CONTENT, IN
THE FORM OF PERSONAL OR
CULTURAL NARRATIVE
AND SYMBOLISM, HAVE
ALWAYS BEEN EMBEDDED IN
THE DESIGN AND MATERIALITY
OF CRAFT OBJECTS.
5
Thorstein Veblen,
The Theory of the
Leisure Class: An
Economic Study of
Institutions (New
York: MacMillan &
Co., 1905), excerpts
of 126–131, 159–
162, excerpted
in The Industrial
Design Reader, Ed.
Carma Gorman
(New York: Allworth
Press, 2003) 50.
6 Veblen: 51.
7
Terry Smith, “Craft,
Modernity and Post-
modernity,” Craft
and Contemporary
Theory, Sue Rowley,
Ed. (London: Allen
& Unwin, 1997)
19–20.
8
Smith: 20–21.
9
Terry Smith, “Craft,
Modernity and Post-
modernity,” Craft
and Contemporary
Theory, Sue Rowley,
Ed. (London: Allen
& Unwin, 1997)
18–19.
10
Smith: 22–23
LINE BREAK 51MAKING + UNMAKING: HOW CRAFT SURVIVED THE 20TH CENTURY50
The emphasis on function and utility
as the principal considerations for design
had its roots in the Enlightenment and the
principles of rationality and individual-
ity that gave rise to modernity, the Indus-
trial Revolution, and the phenomenon of
mass production. Although he preceded
the modernists by a generation, economist
and social critic Thorstein Veblen presaged
the modernists’ love of machine-age preci-
sion and technology. In his 1899 work, The
Theory of the Leisure Class: An Economic
Study of Institutions, Veblen compared two
spoons—one hand-made of silver, the other
machine-made of aluminum or steel. He
argued that there was no substantive dif-
ference between them in terms of function;
nor in aesthetic terms, silver having no in-
trinsic qualities more beautiful than steel.
He decried the preference for the hand-
made silver spoon as a perverse “gratifica-
tion of our sense of costliness masquerad-
ing under the name of beauty,” a costliness
tied to the inefficiencies of manual produc-
tion and the relative scarcity of hand-made
objects.5
He refused to acknowledge any link be-
tween design, material, and making, or the user’s
response to the completed object. Rather, Veblen
poured contempt on the “exaltation of the defective,
of which John Ruskin and William Morris were such
eager spokesmen in their time [and] their propagan-
da of crudity and wasted effort.”6
His utter contempt
for the subjective, variable aspects of hand produc-
tion, and for craft’s insistence on intermixing con-
siderations of materials and manufacture, foreshad-
owed modernism’s hostility toward the subjectivity
and femininized qualities of craft.
Terry Smith pinpoints the moment in the 1920s
when modernity began to lose the “visual in the
service of the making hand,” when the visual order
began to move away from the relationship between
hand and eye that is essential to craft.7 Smith ana-
lyzes very clearly the way in which the components
of craft were delaminated by mass-production—the
task of making peeled away from the impulse to
make, and the consideration of material properties
separated from the design process. Mass-production
absorbed and atomized craft knowledge and skills,
and parceled out the isolated tasks to unskilled la-
bourers; craft was segregated from art and industrial
design, which claimed to better express symbolic
content, embodied in particular by modernism’s
stylized machine aesthetic.8
Mass-production and
mass-consumption came to define modernity, and
the purchase of mass-produced items became more
enjoyable than making for oneself.9
Under the mod-
ernist dispensation, hand-made objects lost their
social value, and as we began to lose the understand-
ing of how to make, we lost the ability to appreciate
the hand-made.
Smith notes that, as the forces of modernity
claimed exclusive right to the expressive and sym-
bolizing tasks formerly associated with craft, some
craftspeople took on the artist’s role, beginning to
embed “significant content”10
in their work. He ap-
pears to suggest that in so doing these practitioners
were co-opted, ceding to modern art practice the
right to establish a hierarchy and set value on per-
sonal aesthetic expression. This is one aspect of his
analysis with which I take exception. Significant con-
tent, in the form of personal or cultural narrative and
symbolism, have always been embedded in the de-
sign and materiality of craft objects, whether created
by a skilled maker in an atelier, or a dedicated ama-
teur working on a personal project after a day’s paid
work. Crafted objects serve a multitude of functional
and symbolic roles—religious, political,
social—and in the hours it takes to design
and fabricate a liturgical vessel, a tapestry,
or a scrimshaw pendant, the created object
is imbued with the aesthetic judgments of
its maker, as well as his or her accumulated
technical decisions.
In considering the effect of modernism
on craft, finally, we are faced with another
irony: that the functionalist emphasis on
truth in design is best exemplified in craft.
In the work of makers from Sam Maloof to
Albert Paley to Dale Chihuly, the structure
of the object is a key design element. The
working qualities of wood, steel, and glass
can be traced clearly in the finished object,
and the form of the chair, gate, or vessel
shows the designer/maker’s understand-
ing of how it will interact with the human
body, an interior space, or the built fabric of
an urban precinct.
MASS-PRODUCTION ABSORBED AND
OUT THE ISOLATED TASKS TO UNSKILLED LABOURERS.
ATOMIZED CRAFT KNOWLEDGE AND SKILLS, AND PARCELED
SIGNIFICANT CONTENT, IN
THE FORM OF PERSONAL OR
CULTURAL NARRATIVE
AND SYMBOLISM, HAVE
ALWAYS BEEN EMBEDDED IN
THE DESIGN AND MATERIALITY
OF CRAFT OBJECTS.
5
Thorstein Veblen,
The Theory of the
Leisure Class: An
Economic Study of
Institutions (New
York: MacMillan &
Co., 1905), excerpts
of 126–131, 159–
162, excerpted
in The Industrial
Design Reader, Ed.
Carma Gorman
(New York: Allworth
Press, 2003) 50.
6 Veblen: 51.
7
Terry Smith, “Craft,
Modernity and Post-
modernity,” Craft
and Contemporary
Theory, Sue Rowley,
Ed. (London: Allen
& Unwin, 1997)
19–20.
8
Smith: 20–21.
9
Terry Smith, “Craft,
Modernity and Post-
modernity,” Craft
and Contemporary
Theory, Sue Rowley,
Ed. (London: Allen
& Unwin, 1997)
18–19.
10
Smith: 22–23
LINE BREAK 51MAKING + UNMAKING: HOW CRAFT SURVIVED THE 20TH CENTURY50
2-column asymmetrical grid2-column asymmetrical grid
Ambrose, Gavin & Paul Harris. Layout.
AVA Publishing SA, 2005.
Müller-Brockmann, Josef. Grid Systems in
Graphic Design. Verlag Niggli AG, 2007.
(First published 1981).
Samara, Timothy. Making and Breaking the
Grid. Rockport Publishers, 2002.
REFERENCES
T H E G R I D
CHRISTOPHER
09/2013
MOOREHEAD

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  • 3. margin column flowline module spatial zone marker individual unit of space separated by regular intervals horizontal divisions between margins alignments that break the space into horizonal bands placement indicators for running heads, folios, etc groups of modules that form distinct fields area between format edge and content
  • 5. margins horizontal anchor / horizon line page / live area
  • 8. gutter margins horizontal anchor / horizon line 0.5 inch margins (3 picas) / 3 inch (18 pica) horizon line / 6 column grid column
  • 10. Structurally the simplest type of grid Base structure is a large rectangular area taking up most of the page Its purpose is to accomodate large quantities of continuous text, such as novels or essays Structure designed around margins, chapter titles, headers, footers, and folios MANUSCRIPT GRID T Y P E S O F G R I D
  • 11. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conullummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi.Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim inger irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conullummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi.Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim inger irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conullummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conullummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. NO SECOND TROY 34 35 william butler yeats
  • 12. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conullummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi.Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim inger irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conullummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi.Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim inger irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conullummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conullummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. NO SECOND TROY 34 35 william butler yeats symmetrical manuscript grid
  • 13. NO SECOND TROY 3534 no second troy william butler yeats Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conul- landre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conullummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conul- landre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim inger irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conul- landre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conullummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conul- landre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim inger irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut ali- quam dolenim nonsed dolore te conumsan et nulla conullan- dre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conullummy con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut te conumsan et nulla conullandre commolobor autpate magnim
  • 14. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conul- landre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conullummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conul- landre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim inger irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conul- landre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conullummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conul- landre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim inger irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut ali- quam dolenim nonsed dolore te conumsan et nulla conullan- dre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conullummy con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut te conumsan et nulla conullandre commolobor autpate magnim NO SECOND TROY 3534 no second troy william butler yeats asymmetrical manuscript grid
  • 15. Structure arranged into a series of vertical columns Very flexible—can be used to separate different levels of information Secondary structure—establishes positions for flowlines, hanglines, running headers, folios, or section dividers COLUMN GRID T Y P E S O F G R I D
  • 16. Lesto odolore tat irit venim eseq- uis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wis- sim velisi. Giam, volobor alisi er sum- molor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit nullutatie eriusci. Hexer sismodigniam am- commy nit alit veliquam, qui blam, conullummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi.Giam, volo- bor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim inger irilluptat ipisism olestrud dolor- perci elit exero commod mod ea consequis augiatio od eugiat. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er sum- molor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit nullutatie eriusci. Hexer sismodigniam am- commy nit alit veliquam, qui blam, conullummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. notes from underground 34 35 fyodor dostoevsky Min hendre tat alit, sim diamcon. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi.Giam, volo- bor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim inger irilluptat ipisism olestrud dolor- perci elit exero commod mod ea consequis augiatio od eugiat.
  • 17. Lesto odolore tat irit venim eseq- uis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wis- sim velisi. Giam, volobor alisi er sum- molor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit nullutatie eriusci. Hexer sismodigniam am- commy nit alit veliquam, qui blam, conullummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi.Giam, volo- bor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim inger irilluptat ipisism olestrud dolor- perci elit exero commod mod ea consequis augiatio od eugiat. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er sum- molor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit nullutatie eriusci. Hexer sismodigniam am- commy nit alit veliquam, qui blam, conullummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. notes from underground 34 35 fyodor dostoevsky symmetrical 2-column grid Min hendre tat alit, sim diamcon. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi.Giam, volo- bor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim inger irilluptat ipisism olestrud dolor- perci elit exero commod mod ea consequis augiatio od eugiat.
  • 18. fyodor dostoevsky 3534 Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, volo- borero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, volo- borero doleniat utem zzrillutat. Notes from Underground Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel do- lenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conullummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi.Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim inger irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, nullam vullam quatio od tem nos aut dolore do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat xero sim quipit nullutatie eriusci.
  • 19. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel do- lenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conullummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi.Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim inger irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat fyodor dostoevsky asymmetrical 2-column grid utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, nullam vullam quatio od tem nos aut dolore do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat xero sim quipit nullutatie eriusci. 3534 Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, volo- borero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, volo- borero doleniat utem zzrillutat. Notes from Underground
  • 20. Column grid with a large number of horizontal flowlines that subdivide the columns into rows Groups of modules are called spatial zones Generally used with complex layouts requiring levels of control beyond what column grids can provide Often used with tabular information such as charts, forms, schedules, or navigation systems MODULAR GRID T Y P E S O F G R I D
  • 21. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er sum- molor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim inger irilluptat ipisism olestrud dolor- perci elit exero commod mod ea consequis augiatio od eugiat. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero do- leniat volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod doleni- sim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conullummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. nullutatie eriusci. Hexer sismodigniam am- commy nit alit veliquam, qui blam, conullummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ul- luptat. Min hendre tat alit, sim diamcon. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi.Giam, volobor alisi er summolor sum nos 34 35 Notes from Underground Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. fyodor dostoevsky
  • 22. nullutatie eriusci. Hexer sismodigniam am- commy nit alit veliquam, qui blam, conullummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ul- luptat. Min hendre tat alit, sim diamcon. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi.Giam, volobor alisi er summolor sum nos 34 35 symmetrical modular grid Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er sum- molor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim inger irilluptat ipisism olestrud dolor- perci elit exero commod mod ea consequis augiatio od eugiat. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero do- leniat volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit Notes from Underground Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. fyodor dostoevsky wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod doleni- sim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conullummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon.
  • 25. gutter header horizontal anchor / horizon line column footer margins william butler yeats no second troy
  • 26. gutter 12/13 header horizontal anchor / horizon line column footer margins folio william butler yeats no second troy
  • 27. Lesto odolore tat irit venim eseq- uis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero com- mod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dole- nisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conul- lummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim non- sed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conul- lummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim non- sed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volo- bor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim inger irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat. 12/13 body copy / body text fedra sans light sc 10 pt, leading 12 pt aligned left, rag right or left justified, rag right (uk ranged left) 1 full hard return space between each paragraph william butler yeats no second troy
  • 28. utem zzrillutat. ut aliquam dole- nim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er sum- molor sum nos autatem ver susto od tem num il in volore vel dole- nibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero com- mod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dole- nisim quipit nullutatie eriusci. Hexer sismodigniam amcom- my nit alit veliquam, qui blam, conullummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim non- sed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conul- lummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. Lesto odolore tat irit venim ese- quis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim non- sed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volo- bor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim inger irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat. Lesto odolore tat irit venim esequis alis nulla faccum duis num- san vullam, voloborero doleniat 12/13 body copy / body text fedra sans light sc 10 pt, leading 12 pt aligned left, rag right or left justified, rag right (uk ranged left) 9 pt indent with no space between paragraphs first paragraph is never indented william butler yeats no second troy
  • 29. inger irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat. Lesto odolore tat irit venim eseq- uis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero com- mod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dole- nisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conul- lummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. WHAT COULD SHE HAVE DONE? Yeats & Maud Gonne Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim non- sed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conul- lummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim non- sed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volo- bor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim 12/13 body copy / body text headline (head) subheadline (subhead) fedra sans light sc 10 pt, leading 12 pt aligned left, rag right or left justified, rag right (uk ranged left) 1 full hard return space between each paragraph fedra sans bold tf all caps 10 pt, leading 12 pt fedra sans bold tf upper + lower case 10 pt, leading 12 pt william butler yeats no second troy
  • 30. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre com- molobor autpate magnim do od tet wissim velisi. inger irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat. Lesto odolore tat irit venim eseq- uis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero com- mod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dole- nisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conul- lummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. WHAT COULD SHE HAVE DONE? Yeats & Maud Gonne Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim non- sed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conul- lummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim non- sed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volo- bor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim 12/13 body copy / body text headline (head) subheadline (subhead) sidebar (1 column) fedra sans light sc 10 pt, leading 12 pt aligned left, rag right or left justified, rag right (uk ranged left) 1 full hard return space between each paragraph fedra sans bold tf all caps 10 pt, leading 12 pt fedra sans bold tf upper + lower case 10 pt, leading 12 pt fedra sans medium tf upper + lower case 8 pt, leading 9.5 pt william butler yeats no second troy
  • 31. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre com- molobor autpate magnim do od tet wissim velisi. inger irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat. Lesto odolore tat irit venim eseq- uis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero com- mod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dole- nisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conul- lummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. WHAT COULD SHE HAVE DONE? Yeats & Maud Gonne Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim non- sed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conul- lummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim non- sed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volo- bor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim 12/13 Why, what could she have done, being what she is? Was there another Troy for her to burn? pullquote william butler yeats no second troy
  • 32. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vul- lam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre com- molobor autpate magnim do od tet wissim velisi. inger irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat. Lesto odolore tat irit venim eseq- uis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim non- sed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero com- mod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dole- nisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conul- lummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. WHAT COULD SHE HAVE DONE? Yeats & Maud Gonne Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conul- lummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volo- bor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim 12/13 Why, what could she have done, being what she is? Was there another Troy for her to burn? william butler yeats no second troy
  • 33. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vul- lam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre com- molobor autpate magnim do od tet wissim velisi. inger irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat. Lesto odolore tat irit venim eseq- uis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim non- sed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero com- mod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dole- nisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conul- lummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. WHAT COULD SHE HAVE DONE? Yeats & Maud Gonne Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conul- lummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volo- bor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim 12/13 Why, what could she have done, being what she is? Was there another Troy for her to burn? headline (head) subheadline (subhead) sidebar (1 column) fedra sans bold tf all caps 10 pt, leading 12 pt fedra sans bold tf upper + lower case 10 pt, leading 12 pt fedra sans medium tf upper + lower case 8 pt, leading 9.5 pt pullquote body copy / body text fedra sans light sc 10 pt, leading 12 pt aligned left, rag right or left justified, rag right (uk ranged left) 1 full hard return space between each paragraph gutter header folio horizontal anchor / horizon line column footer margins william butler yeats no second troy
  • 34. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vul- lam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre com- molobor autpate magnim do od tet wissim velisi. inger irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat. Lesto odolore tat irit venim eseq- uis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim non- sed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero com- mod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dole- nisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conul- lummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. WHAT COULD SHE HAVE DONE? Yeats & Maud Gonne Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conul- lummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volo- bor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim william butler yeats12/13 no second troy Why, what could she have done, being what she is? Was there another Troy for her to burn? body copy / body text fedra sans light sc 10 pt, leading 12 pt aligned left, rag right or left justified, rag right (uk ranged left) 1 full hard return space between each paragraph aligned on a baseline grid setting of 12 pt with no top inset
  • 35. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vul- lam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre com- molobor autpate magnim do od tet wissim velisi. inger irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat. Lesto odolore tat irit venim eseq- uis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim non- sed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero com- mod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dole- nisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conul- lummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. WHAT COULD SHE HAVE DONE? Yeats & Maud Gonne Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conul- lummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volo- bor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim 12/13 No Second Troy william butler yeats no second troy
  • 36. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vul- lam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre com- molobor autpate magnim do od tet wissim velisi. inger irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat. Lesto odolore tat irit venim eseq- uis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim non- sed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero com- mod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dole- nisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conul- lummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. WHAT COULD SHE HAVE DONE? Yeats & Maud Gonne Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conul- lummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volo- bor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim 12/13 No Second Troy 12 william butler yeats no second troy
  • 37. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vul- lam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre com- molobor autpate magnim do od tet wissim velisi. zzrillutat. ut aliquam dolenim non- sed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volo- bor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim inger irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat. Lesto odolore tat irit venim eseq- uis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim non- sed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero com- mod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dole- nisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conul- lummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conul- lummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem 12/13 No Second Troy 12 william butler yeats no second troy Why, what could she have done, being what she is? Was there another Troy for her to burn? The Green Helmet + Other Poems (1910) head deck fedra sans medium tf 48 pt, upper + lower case fedra sans book 18 pt, upper + lower case
  • 38. WHAT COULD SHE HAVE DONE? Yeats & Maud Gonne Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim non- sed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volobor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim ing er irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat wis augait nonsendrerit velenibh esequi tat, con exer ipis eugue et iure del endre mod dolenisim quipit nullutatie eriusci. Hexer sismodigniam amcommy nit alit veliquam, qui blam, conul- lummy nullam vullam quatio od tem nos aut dolore do etummy nullum do consequipit, con eugait vel ipsusting erostio ex ea aliquisl dolorero con ulluptat. Min hendre tat alit, sim diamcon. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim non- sed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. Giam, volo- bor alisi er summolor sum nos autatem ver susto od tem num il in volore vel dolenibh eu feugiat et la cor alis ad dit wis nim inger irilluptat ipisism olestrud dolorperci elit exero commod mod ea consequis augiatio od eugiat. Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim non- sed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi. No Second Troy williambutleryeatsnosecondtroy page 12 Lesto odolore tat irit venim esequis alis nulla faccum duis numsan vullam, voloborero doleniat utem zzrillutat. ut aliquam dolenim nonsed dolore te conumsan et nulla conullandre commolobor autpate magnim do od tet wissim velisi.
  • 40. fracture / summer 2009 BLACK DOWN ANINVESTIGATIONINTO BLACKWATERUSA REVEALSAFRIGHTENING PICTUREOFAPOLITICALLY- CONNECTEDPRIVATEARMY THATFUNCTIONSASTHE BUSHADMINISTRATION’S PRAETORIANGUARD. STORY BY JEREMY SCAHILL WATER LANDING ZONE, BAGHDAD. (TECH SGT RUSSELL E. COOLEY IV, USAF) 33 S P R I N G 2 0 0 8
  • 41. REPUBLICAN ONPRIVATIZATIONOUTSOURCING ON. SUBPLOT OF THE WARS OF THE POST-9/11 OUTSOURCING AND PRIVATIZATI PERIOD IS THEIR UNPRECEDENTED SCALE OF While the past years of Republican monopoly on government have marked a golden era for the industry, those days appear to be ending. Just a month into the new Congressional term, leading Democrats were an- nouncing investigations of runaway war contractors. Representative John Murtha, chair of the Appropriations Committee’s Subcommittee on Defense, after returning from a trip to Iraq in late January, said, “We’re going to have extensive hearings to find out exactly what’s going on with contractors. They don’t have a clear mission and they’re falling all over each other.” Two days later, during confirmation hearings for Gen. George Casey as Army chief of staff, Senator Jim Webb declared, “This is a rent-an-army out there.” Webb asked Casey, “Wouldn’t it be better for this country if those tasks, particularly the quasi-military gunfighting tasks, were being CAMPAIGNCOFFERS, SUPPORTINGTHEPARTY’STAKEOVEROFCONGRESSANDTHEASCENSION REPUBLICAN TOTHEPRESIDENCY. From the moment the US troop buildup began in advance of the invasion of Iraq, the Pentagon made private contractors an integral part of the operations. Even as the government gave the public ap- pearance of attempting diplomacy, Halliburton was prepping for a massive operation. When US tanks rolled into Baghdad in March 2003, they brought with them the largest army of private contractors ever deployed in modern war. By the end of Rumsfeld’s tenure in late 2006, there were an estimated 100,000 private contractors on the ground in Iraq—an almost one-to-one ratio with active-duty American soldiers. To the great satisfaction of the war industry, before Rumsfeld resigned he took the extraordinary step of classifying private contractors as an official part of the US war machine. In the Pentagon’s 2006 Quadrenni- al Review, Rumsfeld outlined what he called a “road map for change” at the DoD, which he said had begun to be implemented in 2001. It defined the “Department’s Total Force” as “its active and reserve military components, its civil servants, and its contractors—constitut[ing] its warfighting capability and capacity. Members of the Total Force serve in thousands of locations around the world, performing a vast array of duties to accomplish critical missions.” This formal designation represented a major triumph for war contractors—conferring on them a legitimacy they had never before enjoyed. Contractors have provided the Bush Administra- tion with political cover, allowing the government to deploy private forces in a war zone free of public scrutiny, with the deaths, injuries and crimes of those forces shrouded in secrecy. The Administration and the GOP-controlled Congress in turn have shielded the contractors from accountability, oversight and legal constraints. Despite the presence of more than 100,000 private contractors on the ground in Iraq, only one has been indicted for crimes or violations. “We have over 200,000 troops in Iraq and half of them aren’t being counted, and the danger is that there’s zero accountabil- ity,” says Democrat Dennis Kucinich, one of the leading Congressional critics of war contracting. RIGHT: AH-64 APACHE ADVANCED ATTACK HELICOPTER IN ACTION OVER IRAQ. (TECH SGT RUSSELL E. COOLEY IV, USAF) INSET: BLACKWATER CEO ERIK PRINCE TESTIFIES BEFORE CONGRESS. (MARK WILSON, GETTY IMAGES) OVERLOOKEDTHE OFTEN OVERLOOKED PRINCE,HISFAMILY, ANDHISPOLITICALALLIES of the Bush Administration’s war team, for whom radical privatization has long been a cherished ideological mission. Blackwater has repeatedly cited Rumsfeld’s statement that contractors are part of the “Total Force” as evidence that it is a legitimate part of the nation’s “warfighting capability and capacity.” Invoking Rumsfeld’s designation, the company has in effect declared its forces above the law—entitled to the immunity from civilian lawsuits enjoyed by the military, but also not bound by the military’s court martial system. While the initial inquiries into Blackwater have focused on the complex labyrinth of secretive subcontracts under which it operates in Iraq, a thorough investigation into the company re- veals a frightening picture of a politically connected private army that has become the Bush Administration’s Praetorian Guard. GEORGE OF GEORGEW.BUSH POUREDMONEYINTO performed by active-duty military sol- diers in terms of cost and accountability?” Casey defended the contracting system but said armed contractors “are the ones that we have to watch very carefully.” Senator Joe Biden, chair of the Foreign Re- lations Committee, has also indicated he will hold hearings on contractors. Parallel to the ongoing investigations, there are several bills gaining steam in Congress aimed at contractor oversight. Occupying the hot seat through these deliberations is the shadowy mercenary company Blackwater USA. Unbeknownst to many Americans and largely off the Congressional radar, Blackwater has secured a position of remarkable power and protection within the US war appa- ratus. This company’s success represents the realization of the life’s work of the conservative officials who formed the core 34 F R A C T U R E 0 2 35 S P R I N G 2 0 0 8 fracture / summer 2009
  • 42. REPUBLICAN ONPRIVATIZATIONOUTSOURCING ON. SUBPLOT OF THE WARS OF THE POST-9/11 OUTSOURCING AND PRIVATIZATI PERIOD IS THEIR UNPRECEDENTED SCALE OF While the past years of Republican monopoly on government have marked a golden era for the industry, those days appear to be ending. Just a month into the new Congressional term, leading Democrats were an- nouncing investigations of runaway war contractors. Representative John Murtha, chair of the Appropriations Committee’s Subcommittee on Defense, after returning from a trip to Iraq in late January, said, “We’re going to have extensive hearings to find out exactly what’s going on with contractors. They don’t have a clear mission and they’re falling all over each other.” Two days later, during confirmation hearings for Gen. George Casey as Army chief of staff, Senator Jim Webb declared, “This is a rent-an-army out there.” Webb asked Casey, “Wouldn’t it be better for this country if those tasks, particularly the quasi-military gunfighting tasks, were being CAMPAIGNCOFFERS, SUPPORTINGTHEPARTY’STAKEOVEROFCONGRESSANDTHEASCENSION REPUBLICAN TOTHEPRESIDENCY. From the moment the US troop buildup began in advance of the invasion of Iraq, the Pentagon made private contractors an integral part of the operations. Even as the government gave the public ap- pearance of attempting diplomacy, Halliburton was prepping for a massive operation. When US tanks rolled into Baghdad in March 2003, they brought with them the largest army of private contractors ever deployed in modern war. By the end of Rumsfeld’s tenure in late 2006, there were an estimated 100,000 private contractors on the ground in Iraq—an almost one-to-one ratio with active-duty American soldiers. To the great satisfaction of the war industry, before Rumsfeld resigned he took the extraordinary step of classifying private contractors as an official part of the US war machine. In the Pentagon’s 2006 Quadrenni- al Review, Rumsfeld outlined what he called a “road map for change” at the DoD, which he said had begun to be implemented in 2001. It defined the “Department’s Total Force” as “its active and reserve military components, its civil servants, and its contractors—constitut[ing] its warfighting capability and capacity. Members of the Total Force serve in thousands of locations around the world, performing a vast array of duties to accomplish critical missions.” This formal designation represented a major triumph for war contractors—conferring on them a legitimacy they had never before enjoyed. Contractors have provided the Bush Administra- tion with political cover, allowing the government to deploy private forces in a war zone free of public scrutiny, with the deaths, injuries and crimes of those forces shrouded in secrecy. The Administration and the GOP-controlled Congress in turn have shielded the contractors from accountability, oversight and legal constraints. Despite the presence of more than 100,000 private contractors on the ground in Iraq, only one has been indicted for crimes or violations. “We have over 200,000 troops in Iraq and half of them aren’t being counted, and the danger is that there’s zero accountabil- ity,” says Democrat Dennis Kucinich, one of the leading Congressional critics of war contracting. RIGHT: AH-64 APACHE ADVANCED ATTACK HELICOPTER IN ACTION OVER IRAQ. (TECH SGT RUSSELL E. COOLEY IV, USAF) INSET: BLACKWATER CEO ERIK PRINCE TESTIFIES BEFORE CONGRESS. (MARK WILSON, GETTY IMAGES) OVERLOOKEDTHE OFTEN OVERLOOKED PRINCE,HISFAMILY, ANDHISPOLITICALALLIES of the Bush Administration’s war team, for whom radical privatization has long been a cherished ideological mission. Blackwater has repeatedly cited Rumsfeld’s statement that contractors are part of the “Total Force” as evidence that it is a legitimate part of the nation’s “warfighting capability and capacity.” Invoking Rumsfeld’s designation, the company has in effect declared its forces above the law—entitled to the immunity from civilian lawsuits enjoyed by the military, but also not bound by the military’s court martial system. While the initial inquiries into Blackwater have focused on the complex labyrinth of secretive subcontracts under which it operates in Iraq, a thorough investigation into the company re- veals a frightening picture of a politically connected private army that has become the Bush Administration’s Praetorian Guard. GEORGE OF GEORGEW.BUSH POUREDMONEYINTO performed by active-duty military sol- diers in terms of cost and accountability?” Casey defended the contracting system but said armed contractors “are the ones that we have to watch very carefully.” Senator Joe Biden, chair of the Foreign Re- lations Committee, has also indicated he will hold hearings on contractors. Parallel to the ongoing investigations, there are several bills gaining steam in Congress aimed at contractor oversight. Occupying the hot seat through these deliberations is the shadowy mercenary company Blackwater USA. Unbeknownst to many Americans and largely off the Congressional radar, Blackwater has secured a position of remarkable power and protection within the US war appa- ratus. This company’s success represents the realization of the life’s work of the conservative officials who formed the core 34 F R A C T U R E 0 2 35 S P R I N G 2 0 0 8 4-column symmetrical grid body text dtl documenta st regular, 9 pt left justified ff din 26, 13, + 18 pt pullquote gutter folio horizon line columnfooter margins
  • 43. LOBBYI SYSTEM. says Representative David Price, a North Carolina Democrat, who said he began monitoring the use of private contractors after Falluja. “I’m probably like most Congress members in kind of coming to this awareness and developing an interest in it” after the incident. What is not so well-known is that in Washington af- ter Falluja, Blackwater executives kicked into high gear, capitalizing on the company’s newfound recognition. The day after the ambush, it hired the Alexander Strate- gy Group, a K Street lobbying firm run by former senior staffers of then-majority leader Tom DeLay before the firm’s meltdown in the wake of the Jack Abramoff scan- dal. A week to the day after the ambush, Erik Prince was sitting down with at least four senior members of the Senate Armed Services Committee, including its chair, John Warner. Senator Rick Santorum arranged the meeting, which included Warner and two other key Republican senators—Appropriations Committee chair Ted Stevens of Alaska and George Allen of Virginia. This meeting followed an earlier series of face-to-faces Prince had had with powerful House Republicans who oversaw military contracts. Among them: DeLay; Porter Goss, chair of the House Intelligence Committee (and future CIA director); Duncan Hunter, chair of the House Armed Services Committee; and Representative Bill Young, chair of the House Appropriations Com- mittee. What was discussed at these meetings remains a secret. But Blackwater was clearly positioning itself to make the most of its new fame. Indeed, two months later, Blackwater was handed one of the government’s most valuable international security contracts, worth more than $300 million. The firm was also eager to stake out a role in craft- ing the rules that would govern mercenaries under US contract. “Because of the public events of March 31, [Blackwater’s] visibility and need to communicate a consistent message has elevated here in Washington,” said Blackwater’s new lobbyist Chris Bertelli. “There are now several federal regulations that apply to their activities, but they are generally broad in nature. One thing that’s lacking is an industry standard. That’s BLACKWATER WAS LEADING A TO TRY TO BLOCK CONGRESSIONAL OR P SYSTEM. something we definitely want to be engaged in.” By May Blackwater was leading a lobbying effort by the private military industry to try to block Congressional or Pentagon efforts to place their forces under the mili- tary court martial system. But while Blackwater enjoyed its new status as a hero in the “war on terror” within the Administration and the GOP-controlled Congress, the families of the four men killed at Falluja say they were being stonewalled by Blackwater as they attempted to understand the cir- cumstances of how their loved ones were killed. After what they allege was months of effort to get straight answers from the company, the families filed a ground- breaking wrongful death lawsuit against Blackwater in January 2005, accusing the company of not providing the men with what they say were contractually guaran- teed safeguards. Among the allegations: The company sent them on the Falluja mission that day short two men, with less powerful weapons than they should have had and in Pajero jeeps instead of armored vehicles. This case could have far-reaching reverberations and is being monitored closely by the war-contractor indus- try—former Halliburton subsidiary KBR has even filed an amicus brief supporting Blackwater. If the lawsuit is successful, it could pave the way for a tobacco litigation- type scenario, where war contractors find themselves besieged by legal claims of workers killed or injured in war zones. MURDER ON CHRISTMAS EVE While much of the publicity Black- water has received stems from Fal- luja, another, more recent incident is attracting new scrutiny. On Christmas Eve inside Baghdad’s heavily fortified Green Zone, an American Blackwater contractor allegedly shot and killed an Iraqi bodyguard protecting a senior Iraqi official. For weeks after the shoot- ing, unconfirmed reports circulated around the Internet that alcohol may have been involved and that the Iraqi was shot ten times in the chest. The story then went that the contractor was spirited out of Iraq before he could be prosecuted. Media inquiries got nowhere—the US Embassy refused to confirm that it was a Blackwater contractor, and the company refused to comment. Then the incident came up at the February 7 Congressional hearing. As the session was drawing to a close, Representative Kucinich raced back into the room with what he said was a final question. He entered a news report on the incident into the record and asked Blackwater counsel Howell if Blackwater had flown the contractor out of Iraq after the alleged shooting. “That gentleman, on the day the incident occurred, he was off duty,” Howell said, in what was the first official confirmation of the incident from Blackwater. “Blackwater did bring him back to the United States.” “Is he going to be extradited back to Iraq for murder, and if not, why not?” Kucinich asked. “Sir, I am not law enforcement. All I can say is that there’s cur- rently an investigation,” Howell replied. “We are fully cooper- ating and supporting that investigation.” Kucinich then said, “I just want to point out that there’s a question that could actually make [Blackwater’s] corporate officers accessories here in helping to create a flight from justice for someone who’s committed a murder.” BLACKWATER CONTRACTORS DEPLOY IN NEW ORLEANS FOLLOWING HURRICANE KATRINA. (GERVASIO SANCHEZ, AP) ENTAGON NG EFFORT COURT MARTIAL EFFORTS TO PLACE THEIR FORCES UNDER THE MILITARY COURT MARTIAL LOBBYING EFFORTBY THE PRIVATE MILITARY INDUSTRY 38 F R A C T U R E 0 2 39 S P R I N G 2 0 0 8 fracture / summer 2009
  • 44. LOBBYI SYSTEM. says Representative David Price, a North Carolina Democrat, who said he began monitoring the use of private contractors after Falluja. “I’m probably like most Congress members in kind of coming to this awareness and developing an interest in it” after the incident. What is not so well-known is that in Washington af- ter Falluja, Blackwater executives kicked into high gear, capitalizing on the company’s newfound recognition. The day after the ambush, it hired the Alexander Strate- gy Group, a K Street lobbying firm run by former senior staffers of then-majority leader Tom DeLay before the firm’s meltdown in the wake of the Jack Abramoff scan- dal. A week to the day after the ambush, Erik Prince was sitting down with at least four senior members of the Senate Armed Services Committee, including its chair, John Warner. Senator Rick Santorum arranged the meeting, which included Warner and two other key Republican senators—Appropriations Committee chair Ted Stevens of Alaska and George Allen of Virginia. This meeting followed an earlier series of face-to-faces Prince had had with powerful House Republicans who oversaw military contracts. Among them: DeLay; Porter Goss, chair of the House Intelligence Committee (and future CIA director); Duncan Hunter, chair of the House Armed Services Committee; and Representative Bill Young, chair of the House Appropriations Com- mittee. What was discussed at these meetings remains a secret. But Blackwater was clearly positioning itself to make the most of its new fame. Indeed, two months later, Blackwater was handed one of the government’s most valuable international security contracts, worth more than $300 million. The firm was also eager to stake out a role in craft- ing the rules that would govern mercenaries under US contract. “Because of the public events of March 31, [Blackwater’s] visibility and need to communicate a consistent message has elevated here in Washington,” said Blackwater’s new lobbyist Chris Bertelli. “There are now several federal regulations that apply to their activities, but they are generally broad in nature. One thing that’s lacking is an industry standard. That’s BLACKWATER WAS LEADING A TO TRY TO BLOCK CONGRESSIONAL OR P SYSTEM. something we definitely want to be engaged in.” By May Blackwater was leading a lobbying effort by the private military industry to try to block Congressional or Pentagon efforts to place their forces under the mili- tary court martial system. But while Blackwater enjoyed its new status as a hero in the “war on terror” within the Administration and the GOP-controlled Congress, the families of the four men killed at Falluja say they were being stonewalled by Blackwater as they attempted to understand the cir- cumstances of how their loved ones were killed. After what they allege was months of effort to get straight answers from the company, the families filed a ground- breaking wrongful death lawsuit against Blackwater in January 2005, accusing the company of not providing the men with what they say were contractually guaran- teed safeguards. Among the allegations: The company sent them on the Falluja mission that day short two men, with less powerful weapons than they should have had and in Pajero jeeps instead of armored vehicles. This case could have far-reaching reverberations and is being monitored closely by the war-contractor indus- try—former Halliburton subsidiary KBR has even filed an amicus brief supporting Blackwater. If the lawsuit is successful, it could pave the way for a tobacco litigation- type scenario, where war contractors find themselves besieged by legal claims of workers killed or injured in war zones. MURDER ON CHRISTMAS EVE While much of the publicity Black- water has received stems from Fal- luja, another, more recent incident is attracting new scrutiny. On Christmas Eve inside Baghdad’s heavily fortified Green Zone, an American Blackwater contractor allegedly shot and killed an Iraqi bodyguard protecting a senior Iraqi official. For weeks after the shoot- ing, unconfirmed reports circulated around the Internet that alcohol may have been involved and that the Iraqi was shot ten times in the chest. The story then went that the contractor was spirited out of Iraq before he could be prosecuted. Media inquiries got nowhere—the US Embassy refused to confirm that it was a Blackwater contractor, and the company refused to comment. Then the incident came up at the February 7 Congressional hearing. As the session was drawing to a close, Representative Kucinich raced back into the room with what he said was a final question. He entered a news report on the incident into the record and asked Blackwater counsel Howell if Blackwater had flown the contractor out of Iraq after the alleged shooting. “That gentleman, on the day the incident occurred, he was off duty,” Howell said, in what was the first official confirmation of the incident from Blackwater. “Blackwater did bring him back to the United States.” “Is he going to be extradited back to Iraq for murder, and if not, why not?” Kucinich asked. “Sir, I am not law enforcement. All I can say is that there’s cur- rently an investigation,” Howell replied. “We are fully cooper- ating and supporting that investigation.” Kucinich then said, “I just want to point out that there’s a question that could actually make [Blackwater’s] corporate officers accessories here in helping to create a flight from justice for someone who’s committed a murder.” BLACKWATER CONTRACTORS DEPLOY IN NEW ORLEANS FOLLOWING HURRICANE KATRINA. (GERVASIO SANCHEZ, AP) ENTAGON NG EFFORT COURT MARTIAL EFFORTS TO PLACE THEIR FORCES UNDER THE MILITARY COURT MARTIAL LOBBYING EFFORTBY THE PRIVATE MILITARY INDUSTRY 38 F R A C T U R E 0 2 39 S P R I N G 2 0 0 8 4-column symmetrical grid body text dtl documenta st regular, 9 pt left justified ff din 26, 13, + 18 pt pullquotegutter folio horizon line columnfooter margins
  • 45. YOU THERAPTHER PIST A said MY NOT TO no more 03 SEE YOU For some reason, I’ve always been a magnet for intense and disturbed women. In some ways, this has been a good thing—such women tend to be exceptionally exciting and uninhibited lovers— I must admit, however, that even within but I always end up paying an emotional price far in excess of any benefit I may have obtained from J A M E S , “ L A I D ” F R O M T H E A L B U M L A I D R E L E A S E D O C T O B E R 5 , 1 9 9 3 M E R C U R Y R E C O R D S the situation. this rarified group, one particularly unusual woman has burned herself into my consciousness forever. Given the circumstances of our first meeting, I probably should have known that my relationship with Julie would be memorable, to say the least. I first met her at a party hosted by a demented brother and sister who I had befriended several years earlier. Eric and Lisa were as known for their unusual and spec- tacular gatherings as they were for their remarkable, and apparently insatiable, appetites for intoxicants and controlled substances. Their east-end house always seemed to be some unwholesome com- bination of Jay Gatsby’s mansion, the Moulin Rouge, and a late-1980s Ibiza nightclub. More often than not, I would arrive at one of their social events—and leave three days later. work in progress / summer 2012
  • 46. YOU THERAPTHER PIST A said MY NOT TO no more 03 SEE YOU For some reason, I’ve always been a magnet for intense and disturbed women. In some ways, this has been a good thing—such women tend to be exceptionally exciting and uninhibited lovers— I must admit, however, that even within but I always end up paying an emotional price far in excess of any benefit I may have obtained from J A M E S , “ L A I D ” F R O M T H E A L B U M L A I D R E L E A S E D O C T O B E R 5 , 1 9 9 3 M E R C U R Y R E C O R D S the situation. this rarified group, one particularly unusual woman has burned herself into my consciousness forever. Given the circumstances of our first meeting, I probably should have known that my relationship with Julie would be memorable, to say the least. I first met her at a party hosted by a demented brother and sister who I had befriended several years earlier. Eric and Lisa were as known for their unusual and spec- tacular gatherings as they were for their remarkable, and apparently insatiable, appetites for intoxicants and controlled substances. Their east-end house always seemed to be some unwholesome com- bination of Jay Gatsby’s mansion, the Moulin Rouge, and a late-1980s Ibiza nightclub. More often than not, I would arrive at one of their social events—and leave three days later. 4-column symmetrical grid head clarendon lt bold 72, 96, + 180 pt horizon line margins dtl documenta st regular 12 pt, left justified body text caption univers 47 8 pt, left justified
  • 47. 16 YOU CAN’T TAKE THREE STEPS WITHOUT ENCOUNTERING GHOSTS BEARING ALL THE PRES- TIGE OF THEIR LEGENDS. [17] u r b a n i s m A l l c i t i e s a r e g e o l o g i c a l . spring2008 d e r e l i c t a p a r t m e n t c o m p l e x i n p a r i s s u b u r b o f c l i c h y - s o u s - b o i s , 2 0 0 5 . i v a n c h t c h e g l o v f o r m u l a r y n e w We move within a closed landscape whose landmarks constantly draw us toward the past. Certain shifting angles, certain receding perspec- tives, allow us to glimpse original conceptions of space, b u t t h i s v i s i o n r e m a i n s f r a g m e n - t a r y . It must be sought in the magical locales of fairy tales and surrealist writings: castles, endless walls, little forgotten bars, mammoth caverns, casino mirrors. These dated images retain a small catalyzing power, but it is almost impossible to use them in a sym- bolic urbanism without rejuvenating them by giving them a new mean- ing. There was a certain charm in horses born from the sea or magi- cal dwarves dressed in gold, b u t f o r a t h e y a r e i n n o w a y a d a p t e d t o t h e d e m a n d s o f m o d e r n l i f e . For we are in the twentieth century, even if few people are aware of it. Our imaginations, haunted by the old archetypes, have remained far behind the sophistication of the machines. The various attempts to integrate modern science into new myths remain inadequate. M e a n - w h i l e a b s t r a c t i o n h a s i n - v a d e d a l l t h e a r t s , c o n - t e m p o r a r y a r c h i t e c t u r e i n p a r t i c u l a r . Pure plasticity, inanimate and storyless, soothes the eye. Elsewhere other fragmentary beauties can be found−while the promised land of new syntheses continually recedes into the distance. Everyone wavers between the emo- tionally still-alive past and the already dead future. drift / spring 2008
  • 48. 16 YOU CAN’T TAKE THREE STEPS WITHOUT ENCOUNTERING GHOSTS BEARING ALL THE PRES- TIGE OF THEIR LEGENDS. [17] u r b a n i s m A l l c i t i e s a r e g e o l o g i c a l . spring2008 d e r e l i c t a p a r t m e n t c o m p l e x i n p a r i s s u b u r b o f c l i c h y - s o u s - b o i s , 2 0 0 5 . i v a n c h t c h e g l o v f o r m u l a r y n e w We move within a closed landscape whose landmarks constantly draw us toward the past. Certain shifting angles, certain receding perspec- tives, allow us to glimpse original conceptions of space, b u t t h i s v i s i o n r e m a i n s f r a g m e n - t a r y . It must be sought in the magical locales of fairy tales and surrealist writings: castles, endless walls, little forgotten bars, mammoth caverns, casino mirrors. These dated images retain a small catalyzing power, but it is almost impossible to use them in a sym- bolic urbanism without rejuvenating them by giving them a new mean- ing. There was a certain charm in horses born from the sea or magi- cal dwarves dressed in gold, b u t f o r a t h e y a r e i n n o w a y a d a p t e d t o t h e d e m a n d s o f m o d e r n l i f e . For we are in the twentieth century, even if few people are aware of it. Our imaginations, haunted by the old archetypes, have remained far behind the sophistication of the machines. The various attempts to integrate modern science into new myths remain inadequate. M e a n - w h i l e a b s t r a c t i o n h a s i n - v a d e d a l l t h e a r t s , c o n - t e m p o r a r y a r c h i t e c t u r e i n p a r t i c u l a r . Pure plasticity, inanimate and storyless, soothes the eye. Elsewhere other fragmentary beauties can be found−while the promised land of new syntheses continually recedes into the distance. Everyone wavers between the emo- tionally still-alive past and the already dead future. head berthold akzidenz grotesk bold, lowercase 22 pt + 48 pt pullquote gutter 7-column symmetrical grid folio (large) footer/ folio (small) horizon line 12p from top column footer (large) margins body text berthold akzidenz grotesk medium, 9 pt left justified
  • 49. S E R R I F F E , WA S , A S U S U A L , L A S T N I G H T A S I T P R E PA R E D T O T H E C E N T R E O F B O D O N I , T H E C A P I TA L O F S A N celebrate the 22nd anniversary of its discovery, the most C O N F U S E D D R A M AT I C IT IS ESTIMATED THAT UP TO 25% OF SAN SERRIFFE’S POPULATION ARRIVED BY SHIPWRECK. return to san seriffe / up! magazine, november 2007 R E T U R N T O S A N S E R R I F F E 3 9 F I R S T H E A R D O F I N A P R I L 1 9 7 7,S A N S E R R I F F E t h e t i n y s t a t e w a s a s l e e p y i s l a n d p a r a d i s e W H E N T H E W O R L D u n d e r t h e A U T H O R I TA R I A N L E A D E R S H I P o f a n u n p o p u l a r g e n e r a l . V I S I T I N G T H E A R C H I P E L A G O 2 2 Y E A R S O N , B E R L I N S A N S d i s c o v e r s a v i b r a n t n a t i o n T R A N S F O R M E D b y a V I S I O N A R Y L E A D E R .
  • 50. Previous anniversaries had been celebrated with little ceremony. Indeed under the stern military rule of the strongman, General Pica, and his obscure successor (note to subs: have forgotten his name, please check) few Serriffeans felt they had much to celebrate. However, since free elections were held and the handsome, popular, charismatic, boyish, charming, dynamic, modest, new leader Antonio Bourgeois was catapulted into office, the atmosphere in San Serriffe has been transformed. Nothing has actu- ally happened, but the atmosphere has been transformed. Regular followers of politics in this region will recall that San Serriffe comprises two islands, Upper Caisse and Lower Caisse, shaped curiously like a semi-colon, sited (usually) in the Indian Ocean. Since the country briefly hit global headlines in 1977, Western journalists have steered clear, in the belief that little was to be gained from visiting these shores, particularly in the matter of expenses. SAN SERRIFFE’S OFFSHORE OIL RESOURCES ARE THE KEY TO ITS NEWFOUND PROSPERITY. However, the figure 22 has a peculiar symbolic power in the mystic tradition of the Flong people, San Serriffe’s indigenous tribe. There are, for instance, (approxi- mately) 22 people in a Serriffean cabinet, 22 verses in the national anthem and 22 miles between the Upper Caisse port of Adze and Cap Em on the southern island. Accord- ingly, traditionalists have this year secured funding from the San Serriffean National Lottery for a full programme of cultural celebratory events. A mysterious large object is being erected for the occasion by the banks of the Tempo River as a monument to Mr Bourgois’s mar- tyred compadre, Pierre Myriad. Mr Myriad had planned to live there (despite concerns that its 14 acres would be a little cramped) Now it will stand as the political memorial to a man whose fight for an end to social inequality won him the undying love and ad- miration of several of his political associates. The monument is to be decorated with special wallpaper supplied by the Government’s legal adviser, Lord Grot. Much has changed since the long years of Pica-ist rule. General Pica maintained an iron grip on power until being forced out in a palace coup in 1990 by General Melior—known as The Obscure One—who tricked his way into the General’s Office under the 4 34 2 SAN SERRIFFE WILL BENEFIT GREATLY FROM WESTJET’S NEW DAILY ‘SELF-SERVE CLASS’ FLIGHTS. e v e n t i n t h e p a t c h y — e v e n b l o t c h y — h i s t o r y o f t h i s R E M O T E S E A - G I R T N AT I O N . s t r u c k a f a t a l b l o w u n t i l h e w a s T R A G I C A L LY o n t h e h e a d b y a v e r y l a r g e S U M O F M O N E Y. return to san seriffe / up! magazine, november 2007
  • 51. Previous anniversaries had been celebrated with little ceremony. Indeed under the stern military rule of the strongman, General Pica, and his obscure successor (note to subs: have forgotten his name, please check) few Serriffeans felt they had much to celebrate. However, since free elections were held and the handsome, popular, charismatic, boyish, charming, dynamic, modest, new leader Antonio Bourgeois was catapulted into office, the atmosphere in San Serriffe has been transformed. Nothing has actu- ally happened, but the atmosphere has been transformed. Regular followers of politics in this region will recall that San Serriffe comprises two islands, Upper Caisse and Lower Caisse, shaped curiously like a semi-colon, sited (usually) in the Indian Ocean. Since the country briefly hit global headlines in 1977, Western journalists have steered clear, in the belief that little was to be gained from visiting these shores, particularly in the matter of expenses. SAN SERRIFFE’S OFFSHORE OIL RESOURCES ARE THE KEY TO ITS NEWFOUND PROSPERITY. However, the figure 22 has a peculiar symbolic power in the mystic tradition of the Flong people, San Serriffe’s indigenous tribe. There are, for instance, (approxi- mately) 22 people in a Serriffean cabinet, 22 verses in the national anthem and 22 miles between the Upper Caisse port of Adze and Cap Em on the southern island. Accord- ingly, traditionalists have this year secured funding from the San Serriffean National Lottery for a full programme of cultural celebratory events. A mysterious large object is being erected for the occasion by the banks of the Tempo River as a monument to Mr Bourgois’s mar- tyred compadre, Pierre Myriad. Mr Myriad had planned to live there (despite concerns that its 14 acres would be a little cramped) Now it will stand as the political memorial to a man whose fight for an end to social inequality won him the undying love and ad- miration of several of his political associates. The monument is to be decorated with special wallpaper supplied by the Government’s legal adviser, Lord Grot. Much has changed since the long years of Pica-ist rule. General Pica maintained an iron grip on power until being forced out in a palace coup in 1990 by General Melior—known as The Obscure One—who tricked his way into the General’s Office under the 4 34 2 SAN SERRIFFE WILL BENEFIT GREATLY FROM WESTJET’S NEW DAILY ‘SELF-SERVE CLASS’ FLIGHTS. e v e n t i n t h e p a t c h y — e v e n b l o t c h y — h i s t o r y o f t h i s R E M O T E S E A - G I R T N AT I O N . s t r u c k a f a t a l b l o w u n t i l h e w a s T R A G I C A L LY o n t h e h e a d b y a v e r y l a r g e S U M O F M O N E Y. 5-column symmetrical grid body text caption pullquote folio clarendon light 9.5 pt, leading 11 pt left justified htf gotham book, 8.5 pt htf gotham book + bold 18 pt, leading 16 pt htf gotham bold, 14 pt
  • 52. torontotransitcommission1900yongestreet,toronto,ontariom4s1z24163934000fax4163934010 corporate services division www.ttc.ca Your ref: B/001 Our ref: A/003 Date Contact name Company name Address line 1 Address line 2 City, Province P05TAL C0D3 Dear Name: Corporate identity guidelines The first direct contact most outsiders have with the Toronto Transit Commis- sion other than by telephone, is when they receive a letter. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Yours truly, Firstname Lastname Job Title Email: name@ttc.ca Direct line: 416 393 0000 Copy to: One Other ttc corporate letterhead redesign 2oo7
  • 53. torontotransitcommission1900yongestreet,toronto,ontariom4s1z24163934000fax4163934010 corporate services division www.ttc.ca Your ref: B/001 Our ref: A/003 Date Contact name Company name Address line 1 Address line 2 City, Province P05TAL C0D3 Dear Name: Corporate identity guidelines The first direct contact most outsiders have with the Toronto Transit Commis- sion other than by telephone, is when they receive a letter. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Yours truly, Firstname Lastname Job Title Email: name@ttc.ca Direct line: 416 393 0000 Copy to: One Other format-dependent modular grid identity mark name/address dictates width of grid apex sans medium c + book c, 8 pt
  • 54. 1 “Fuller Image” The Iranian, Iranian.com, March 1st 2007. <http://www. iranian.com/ Books/2003/ September/ Persepolis/> innocence, curiosity, honesty, and a self-awareness that is undeniably human and real. Marji provides insight through her untainted quest for knowledge and understanding. We see an ordinary family expe- rience a revolution, regime change, and propaganda. We see the defeat of the Shah regime and the victory of the Islamic Revolution, both carrying devastating acts and results of war. Through Marji’s learning, we are exposed to the history of Iran as well as her fam- ily. With all that said, is it enough to accept the infor- mation we are given without question? Is the historic information told through graphics and text factual or accurate? How valid is Marji’s perspective and telling of life through the Islamic Revolution? The unique perspective given in Persepolis must be considered when estimating the validity of its tale. Remember that Marji is telling the story, that she is a young girl, innocent and curious. Her reflections are personal. Not everyone in Iran felt the same or had the same experiences. Feelings and experiences are relative. It is her reflection of specific events that are mostatriskoferroranddiscrepancies.However,con- sider again that the graphic novel is autobiographical, which means we are receiving true, real-life informa- tion. Information filled with personal experience. THE QUESTION OF ACCURACY IN ALL WRITING is one that is weighed with great importance. Freedom of speech and the ability to voice one’s opinion is an important element of our society. It al- lows for anyone, despite their knowledge, education, expertise, or lack there-of, to make their ideas accessible to the world. However, one must consider the possibility of things being lost in translation or lost in a broken telephone type of situation. It is not realistic to assume that just because something is published, it is the truth. We must ask questions. In historic literature, we must acknowledge the possibility of biases, misinterpretations, and even missing information, all of which contribute to the degree of accuracy in a writing. It is only then, after much consideration, that we are able to determine the validity of the piece. Any discrepancies in informa- tion are to be recognized as untrue, in order to avoid misleading or cor- rupt ideas. In historical works such as Marjane Satrapi’s Persepolis and FranciscoGoya’sTheDisastersofWar,ishistoricalaccuracyessentialto the validity of the works? Marjane Satrapi tells a story of what it’s like growing up in Iran during the Islamic Revolution. Persepolis is very much an autobiog- raphy, telling of the realities of Satrapi’s childhood. The book is writ- ten from the perspective of a ten-year-old girl, Marji, who delivers EMILY PENNACCHIO GEORGE A. REID AWARD 2006/07 (100 LEVEL) HISTORICAL ACCURACY + VALIDITY IN LITERATURE Marji’s experiences during pre-revolu- tion and post-revolution Iran are what make her observations so important and valid. She portrays the confusion, obstacles, and frequent contradictions that she worked through every day. Marji humanizes our perception of Iranians, pointing out that not all of Iran supports the Islamic fundamen- talists. “Just like in Canada, or anywhere else, you have people who are very reli- gious, people who aren’t, people who drink, people who don’t, hypocrites, intellectuals, leftists, conservatives and so on. In fact, the personalities in Persepolis are very open, very intellectual and are not in agreement with the Islamic regime.”1 Historicalaccuracycanagainbeexamined through events and groups. Marji’s reflec- tion of Black Friday and The Committee are innocent reflections that offer insight into contradictions, fear, confusion, etc. Satrapi’s reiteration of her protest on Black Friday presents a simplified and innocent descrip- tion of what went on. She says, “We had demonstrated on the very day we shouldn’t have: on Black Friday. That day there were so many killed in one of the neighbour- hoods that a rumour was spread that Israeli soldiers were responsible for the slaughter. But in fact it was really our own who had at- tacked us.”2 Also, after being confronted by MARJI’S EXPERIENCES DURING PRE-REVOLUTION AND POST- REVOLUTION IRAN ARE WHAT MAKE HER OBSERVATIONS SO IMPORTANT AND VALID. 2 Marjane Satrapi, Persepolis, (New York: Pantheon 2003) 38–39 01 HISTORICAL ACCURACY + VALIDITY IN LITERATURE LINE BREAK 8 9 line break / ocad writing + learning centre, 2009
  • 55. 1 “Fuller Image” The Iranian, Iranian.com, March 1st 2007. <http://www. iranian.com/ Books/2003/ September/ Persepolis/> innocence, curiosity, honesty, and a self-awareness that is undeniably human and real. Marji provides insight through her untainted quest for knowledge and understanding. We see an ordinary family expe- rience a revolution, regime change, and propaganda. We see the defeat of the Shah regime and the victory of the Islamic Revolution, both carrying devastating acts and results of war. Through Marji’s learning, we are exposed to the history of Iran as well as her fam- ily. With all that said, is it enough to accept the infor- mation we are given without question? Is the historic information told through graphics and text factual or accurate? How valid is Marji’s perspective and telling of life through the Islamic Revolution? The unique perspective given in Persepolis must be considered when estimating the validity of its tale. Remember that Marji is telling the story, that she is a young girl, innocent and curious. Her reflections are personal. Not everyone in Iran felt the same or had the same experiences. Feelings and experiences are relative. It is her reflection of specific events that are mostatriskoferroranddiscrepancies.However,con- sider again that the graphic novel is autobiographical, which means we are receiving true, real-life informa- tion. Information filled with personal experience. THE QUESTION OF ACCURACY IN ALL WRITING is one that is weighed with great importance. Freedom of speech and the ability to voice one’s opinion is an important element of our society. It al- lows for anyone, despite their knowledge, education, expertise, or lack there-of, to make their ideas accessible to the world. However, one must consider the possibility of things being lost in translation or lost in a broken telephone type of situation. It is not realistic to assume that just because something is published, it is the truth. We must ask questions. In historic literature, we must acknowledge the possibility of biases, misinterpretations, and even missing information, all of which contribute to the degree of accuracy in a writing. It is only then, after much consideration, that we are able to determine the validity of the piece. Any discrepancies in informa- tion are to be recognized as untrue, in order to avoid misleading or cor- rupt ideas. In historical works such as Marjane Satrapi’s Persepolis and FranciscoGoya’sTheDisastersofWar,ishistoricalaccuracyessentialto the validity of the works? Marjane Satrapi tells a story of what it’s like growing up in Iran during the Islamic Revolution. Persepolis is very much an autobiog- raphy, telling of the realities of Satrapi’s childhood. The book is writ- ten from the perspective of a ten-year-old girl, Marji, who delivers EMILY PENNACCHIO GEORGE A. REID AWARD 2006/07 (100 LEVEL) HISTORICAL ACCURACY + VALIDITY IN LITERATURE Marji’s experiences during pre-revolu- tion and post-revolution Iran are what make her observations so important and valid. She portrays the confusion, obstacles, and frequent contradictions that she worked through every day. Marji humanizes our perception of Iranians, pointing out that not all of Iran supports the Islamic fundamen- talists. “Just like in Canada, or anywhere else, you have people who are very reli- gious, people who aren’t, people who drink, people who don’t, hypocrites, intellectuals, leftists, conservatives and so on. In fact, the personalities in Persepolis are very open, very intellectual and are not in agreement with the Islamic regime.”1 Historicalaccuracycanagainbeexamined through events and groups. Marji’s reflec- tion of Black Friday and The Committee are innocent reflections that offer insight into contradictions, fear, confusion, etc. Satrapi’s reiteration of her protest on Black Friday presents a simplified and innocent descrip- tion of what went on. She says, “We had demonstrated on the very day we shouldn’t have: on Black Friday. That day there were so many killed in one of the neighbour- hoods that a rumour was spread that Israeli soldiers were responsible for the slaughter. But in fact it was really our own who had at- tacked us.”2 Also, after being confronted by MARJI’S EXPERIENCES DURING PRE-REVOLUTION AND POST- REVOLUTION IRAN ARE WHAT MAKE HER OBSERVATIONS SO IMPORTANT AND VALID. 2 Marjane Satrapi, Persepolis, (New York: Pantheon 2003) 38–39 01 HISTORICAL ACCURACY + VALIDITY IN LITERATURE LINE BREAK 8 9 2-column asymmetrical grid3-column symmetrical grid body text pullquote dtl documenta st regular 9.5 pt, leading 12 pt fully justified berthold akzidenz grotesk light + bold, 14 pt head sidenote berthold akzidenz grotesk bold, 36 pt berthold akzidenz grotesk light, 8 pt, leading 9 pt left justified folio dtl documenta st bold, 24 pt dtl documenta st medium, 14 pt
  • 56. The emphasis on function and utility as the principal considerations for design had its roots in the Enlightenment and the principles of rationality and individual- ity that gave rise to modernity, the Indus- trial Revolution, and the phenomenon of mass production. Although he preceded the modernists by a generation, economist and social critic Thorstein Veblen presaged the modernists’ love of machine-age preci- sion and technology. In his 1899 work, The Theory of the Leisure Class: An Economic Study of Institutions, Veblen compared two spoons—one hand-made of silver, the other machine-made of aluminum or steel. He argued that there was no substantive dif- ference between them in terms of function; nor in aesthetic terms, silver having no in- trinsic qualities more beautiful than steel. He decried the preference for the hand- made silver spoon as a perverse “gratifica- tion of our sense of costliness masquerad- ing under the name of beauty,” a costliness tied to the inefficiencies of manual produc- tion and the relative scarcity of hand-made objects.5 He refused to acknowledge any link be- tween design, material, and making, or the user’s response to the completed object. Rather, Veblen poured contempt on the “exaltation of the defective, of which John Ruskin and William Morris were such eager spokesmen in their time [and] their propagan- da of crudity and wasted effort.”6 His utter contempt for the subjective, variable aspects of hand produc- tion, and for craft’s insistence on intermixing con- siderations of materials and manufacture, foreshad- owed modernism’s hostility toward the subjectivity and femininized qualities of craft. Terry Smith pinpoints the moment in the 1920s when modernity began to lose the “visual in the service of the making hand,” when the visual order began to move away from the relationship between hand and eye that is essential to craft.7 Smith ana- lyzes very clearly the way in which the components of craft were delaminated by mass-production—the task of making peeled away from the impulse to make, and the consideration of material properties separated from the design process. Mass-production absorbed and atomized craft knowledge and skills, and parceled out the isolated tasks to unskilled la- bourers; craft was segregated from art and industrial design, which claimed to better express symbolic content, embodied in particular by modernism’s stylized machine aesthetic.8 Mass-production and mass-consumption came to define modernity, and the purchase of mass-produced items became more enjoyable than making for oneself.9 Under the mod- ernist dispensation, hand-made objects lost their social value, and as we began to lose the understand- ing of how to make, we lost the ability to appreciate the hand-made. Smith notes that, as the forces of modernity claimed exclusive right to the expressive and sym- bolizing tasks formerly associated with craft, some craftspeople took on the artist’s role, beginning to embed “significant content”10 in their work. He ap- pears to suggest that in so doing these practitioners were co-opted, ceding to modern art practice the right to establish a hierarchy and set value on per- sonal aesthetic expression. This is one aspect of his analysis with which I take exception. Significant con- tent, in the form of personal or cultural narrative and symbolism, have always been embedded in the de- sign and materiality of craft objects, whether created by a skilled maker in an atelier, or a dedicated ama- teur working on a personal project after a day’s paid work. Crafted objects serve a multitude of functional and symbolic roles—religious, political, social—and in the hours it takes to design and fabricate a liturgical vessel, a tapestry, or a scrimshaw pendant, the created object is imbued with the aesthetic judgments of its maker, as well as his or her accumulated technical decisions. In considering the effect of modernism on craft, finally, we are faced with another irony: that the functionalist emphasis on truth in design is best exemplified in craft. In the work of makers from Sam Maloof to Albert Paley to Dale Chihuly, the structure of the object is a key design element. The working qualities of wood, steel, and glass can be traced clearly in the finished object, and the form of the chair, gate, or vessel shows the designer/maker’s understand- ing of how it will interact with the human body, an interior space, or the built fabric of an urban precinct. MASS-PRODUCTION ABSORBED AND OUT THE ISOLATED TASKS TO UNSKILLED LABOURERS. ATOMIZED CRAFT KNOWLEDGE AND SKILLS, AND PARCELED SIGNIFICANT CONTENT, IN THE FORM OF PERSONAL OR CULTURAL NARRATIVE AND SYMBOLISM, HAVE ALWAYS BEEN EMBEDDED IN THE DESIGN AND MATERIALITY OF CRAFT OBJECTS. 5 Thorstein Veblen, The Theory of the Leisure Class: An Economic Study of Institutions (New York: MacMillan & Co., 1905), excerpts of 126–131, 159– 162, excerpted in The Industrial Design Reader, Ed. Carma Gorman (New York: Allworth Press, 2003) 50. 6 Veblen: 51. 7 Terry Smith, “Craft, Modernity and Post- modernity,” Craft and Contemporary Theory, Sue Rowley, Ed. (London: Allen & Unwin, 1997) 19–20. 8 Smith: 20–21. 9 Terry Smith, “Craft, Modernity and Post- modernity,” Craft and Contemporary Theory, Sue Rowley, Ed. (London: Allen & Unwin, 1997) 18–19. 10 Smith: 22–23 LINE BREAK 51MAKING + UNMAKING: HOW CRAFT SURVIVED THE 20TH CENTURY50
  • 57. The emphasis on function and utility as the principal considerations for design had its roots in the Enlightenment and the principles of rationality and individual- ity that gave rise to modernity, the Indus- trial Revolution, and the phenomenon of mass production. Although he preceded the modernists by a generation, economist and social critic Thorstein Veblen presaged the modernists’ love of machine-age preci- sion and technology. In his 1899 work, The Theory of the Leisure Class: An Economic Study of Institutions, Veblen compared two spoons—one hand-made of silver, the other machine-made of aluminum or steel. He argued that there was no substantive dif- ference between them in terms of function; nor in aesthetic terms, silver having no in- trinsic qualities more beautiful than steel. He decried the preference for the hand- made silver spoon as a perverse “gratifica- tion of our sense of costliness masquerad- ing under the name of beauty,” a costliness tied to the inefficiencies of manual produc- tion and the relative scarcity of hand-made objects.5 He refused to acknowledge any link be- tween design, material, and making, or the user’s response to the completed object. Rather, Veblen poured contempt on the “exaltation of the defective, of which John Ruskin and William Morris were such eager spokesmen in their time [and] their propagan- da of crudity and wasted effort.”6 His utter contempt for the subjective, variable aspects of hand produc- tion, and for craft’s insistence on intermixing con- siderations of materials and manufacture, foreshad- owed modernism’s hostility toward the subjectivity and femininized qualities of craft. Terry Smith pinpoints the moment in the 1920s when modernity began to lose the “visual in the service of the making hand,” when the visual order began to move away from the relationship between hand and eye that is essential to craft.7 Smith ana- lyzes very clearly the way in which the components of craft were delaminated by mass-production—the task of making peeled away from the impulse to make, and the consideration of material properties separated from the design process. Mass-production absorbed and atomized craft knowledge and skills, and parceled out the isolated tasks to unskilled la- bourers; craft was segregated from art and industrial design, which claimed to better express symbolic content, embodied in particular by modernism’s stylized machine aesthetic.8 Mass-production and mass-consumption came to define modernity, and the purchase of mass-produced items became more enjoyable than making for oneself.9 Under the mod- ernist dispensation, hand-made objects lost their social value, and as we began to lose the understand- ing of how to make, we lost the ability to appreciate the hand-made. Smith notes that, as the forces of modernity claimed exclusive right to the expressive and sym- bolizing tasks formerly associated with craft, some craftspeople took on the artist’s role, beginning to embed “significant content”10 in their work. He ap- pears to suggest that in so doing these practitioners were co-opted, ceding to modern art practice the right to establish a hierarchy and set value on per- sonal aesthetic expression. This is one aspect of his analysis with which I take exception. Significant con- tent, in the form of personal or cultural narrative and symbolism, have always been embedded in the de- sign and materiality of craft objects, whether created by a skilled maker in an atelier, or a dedicated ama- teur working on a personal project after a day’s paid work. Crafted objects serve a multitude of functional and symbolic roles—religious, political, social—and in the hours it takes to design and fabricate a liturgical vessel, a tapestry, or a scrimshaw pendant, the created object is imbued with the aesthetic judgments of its maker, as well as his or her accumulated technical decisions. In considering the effect of modernism on craft, finally, we are faced with another irony: that the functionalist emphasis on truth in design is best exemplified in craft. In the work of makers from Sam Maloof to Albert Paley to Dale Chihuly, the structure of the object is a key design element. The working qualities of wood, steel, and glass can be traced clearly in the finished object, and the form of the chair, gate, or vessel shows the designer/maker’s understand- ing of how it will interact with the human body, an interior space, or the built fabric of an urban precinct. MASS-PRODUCTION ABSORBED AND OUT THE ISOLATED TASKS TO UNSKILLED LABOURERS. ATOMIZED CRAFT KNOWLEDGE AND SKILLS, AND PARCELED SIGNIFICANT CONTENT, IN THE FORM OF PERSONAL OR CULTURAL NARRATIVE AND SYMBOLISM, HAVE ALWAYS BEEN EMBEDDED IN THE DESIGN AND MATERIALITY OF CRAFT OBJECTS. 5 Thorstein Veblen, The Theory of the Leisure Class: An Economic Study of Institutions (New York: MacMillan & Co., 1905), excerpts of 126–131, 159– 162, excerpted in The Industrial Design Reader, Ed. Carma Gorman (New York: Allworth Press, 2003) 50. 6 Veblen: 51. 7 Terry Smith, “Craft, Modernity and Post- modernity,” Craft and Contemporary Theory, Sue Rowley, Ed. (London: Allen & Unwin, 1997) 19–20. 8 Smith: 20–21. 9 Terry Smith, “Craft, Modernity and Post- modernity,” Craft and Contemporary Theory, Sue Rowley, Ed. (London: Allen & Unwin, 1997) 18–19. 10 Smith: 22–23 LINE BREAK 51MAKING + UNMAKING: HOW CRAFT SURVIVED THE 20TH CENTURY50 2-column asymmetrical grid2-column asymmetrical grid
  • 58. Ambrose, Gavin & Paul Harris. Layout. AVA Publishing SA, 2005. Müller-Brockmann, Josef. Grid Systems in Graphic Design. Verlag Niggli AG, 2007. (First published 1981). Samara, Timothy. Making and Breaking the Grid. Rockport Publishers, 2002. REFERENCES T H E G R I D