Distribution involves making a product available for consumers through direct or indirect means. Large film distributors include 20th Century Fox, Universal Studios, and Paramount Pictures. Paramount Pictures in particular may be interested in distributing the film since it is a thriller similar to films they have previously distributed like Paranormal Activity. The film has wide audience appeal beyond just the UK since it is in English and a thriller genre that could be enjoyed in other English-speaking markets. Marketing strategies for the film include creating an online petition to gauge demand and release the film in high demand areas, using social media for promotion instead of large TV campaigns, and being honest in marketing to build an authentic fanbase. Self-distributing the film allows full creative